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4 Ways Recruitment Technology Can Help You Deliver a World-Class Onboarding Process
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Transcript of 4 Ways Recruitment Technology Can Help You Deliver a World-Class Onboarding Process
8/20/2019 4 Ways Recruitment Technology Can Help You Deliver a World-Class Onboarding Process
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Matthew Kosinski
www.recruiter.com
Can Help You Deliver
a World-ClassOnboarding Process
4 WaysRecruitmentTechnology
®
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What’s InsideIntro: Onboarding Matters . . . . . . . . . . . 5
The Value of Recruitment Technology
in the Onboarding Process . . . . . . . . . . 7
Employer Branding: Attract the Right
Employees to Your Organization . . . . . 9
Employee Engagement and Retention:
Tap into Employee Passions and Keep
Talent Around Longer . . . . . . . . . . . . . . 12
Employee Productivity: Get Employees
Up to Speed More Quickly . . . . . . . . . . 15
Task Management: Keep Administration
Simple
with Streamlined Workflows . . 17
Conclusion: What Recruitment
Technology Can Do for You . . . . . . . . . .20
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5 ©2015 Recruiter.com | Deliver a World-Class Onboarding Process
What’s the fastest way to get new hires up to
speed? Onboarding.
In fact, when we look at the numbers, it turns out
that onboarding may be one of the most critical
components of any strong hiring process:
Onboarding Boosts Retention Rates:
New hires who participate in structured onboarding
programs are 58 percent more likely to stay with
an organization for at least three years.1
Onboarding Boosts Employee Performance:
77 percent of employees who participate in
onboarding programs meet their first performance
goals, whereas only 49 percent of employees who
do not participate in onboarding programs meet
their first performance goals.2
Onboarding Saves Companies Money:
Research has found that companies in the U.K. and
the U.S. lose a total of $37 billion a year as a result of
employees not understanding their jobs. Onboarding
solves this problem by clarifying employees’ roles and
responsibilities at the outset.3
Onboarding Improves Customer Satisfaction:
The Society for Human Resource Management
(SHRM) reports that 53 percent of organizations say
effective onboarding programs have had a direct,
positive impact on overall customer satisfaction.4
Onboarding Matters
1 http://www.hr.com/en/app/blog/2007/05/help-new-hires-succeed-beat-the-statistics_f24qxvt5.html 2 https://www.icims.com/resources/whitepaper/onboarding
3 http://www.shrm.org/about/foundation/products/documents/onboarding%20epg-%20final.pdf
4 Ibid.
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6 ©2015 Recruiter.com | Deliver a World-Class Onboarding Process
All that being said,
creating, implementing,
and maintaining an
employee onboardingprogram is no mean
feat. Despite the clear
benefits of onboarding,
only 20 percent of
organizations engage in
“proactive onboarding,”which SHRM defines
as “systematically organiz[ed] onboarding with a
strategic human resource management approach.”
The reason that so few organizations reach the
highest levels of onboarding success is fairly clear:
comprehensive onboarding programs require a
lot of time, money, and manpower in order to run
smoothly and effectively. Indeed, SHRM points out
that many of the companies that run best-in-class
onboarding programs have entire teams dedicated
solely to the operation and maintenance of
onboarding processes.
This is why recruitment
technology is such an
important piece of the
onboarding puzzle. Infact, recruitment
technology is the glue
which holds the whole
onboarding process
together.
Applicant tracking
systems (ATSs) in particular are critical candidate
relationship management tools for recruiters,
given that they allow recruiters to store and track
candidate profiles, jobs, and workflows in a central
location. And once a candidate becomes a new
employee, a full recruiting suite that pairs an ATS
with an advanced onboarding solution gives an
employer a way to immerse new hires in corporate
policies and departmental culture while automating
and reducing paperwork for employees and HR alike.
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SHRM notes that “us[ing] technology to facilitate
the onboarding process” is an onboarding best
practice, and that 68 percent of companies that
engage in “proactive onboarding” use onboarding
systems that are partially or fully online.
An ATS with integrated onboarding capabilities is
crucial to the success of a company’s onboarding
program for a number of reasons.
First and foremost, top-tier recruitment technologyreduces the costs, time, and employee energy
necessary to maintain a top-level onboarding
process. By streamlining and automating workflows,
an ATS cuts administrative overhead dramatically.
The Value of Recruitment Technologyin the Onboarding Process
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8 ©2015 Recruiter.com | Deliver a World-Class Onboarding Process
Similarly, the digitization of important onboarding
documents makes it easier and more cost-effective
for organizations to share, track, and manage
onboarding files. Companies have reported saving
as much as $20,000 on paperwork-related costs
alone as a direct result of their onboarding
solutions.5 Overall, such solutions can save
companies roughly $80,000 per year.6
An ATS with onboarding capabilities also supports
and reinforces many of the benefits of the
onboarding process. Over the next few chapters
of this eBook, we’ll explore how the right
recruitment solution can help employers:
• improve their employer brands;
• boost employee engagement and retention rates;
• encourage employee productivity;
• and more efficiently and easily manage critical
on boarding tasks.
Think your organization can’t afford to execute a
best-in-class onboarding process? Think again.
We’ll show you just how the right ATS can help
you affordably and easily reach your goal of creating
a productive, passionate, engaged workforce.
5 Taken from iCIMS promotional materials; shared via email.
6 https://www.icims.com/resources/whitepaper/onboarding
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9 ©2015 Recruiter.com | Deliver a World-Class Onboarding Process
Employer branding experts, Universum, define
employer branding as “the process of promoting
a company or an organization as the employerof choice to a desired target
group, one which a company
needs and wants to recruit
and retain.”7
In other words: just as companies
attract customers through
product branding initiatives, they
attract employees through
employer branding initiatives.
Strong employer brands attract candidates to an
organization. Candidates drawn to an organization
by its employer brand are more likely to be aligned
with the company’s culture and
values, and therefore they are
more likely to be engaged,
high-performing employees.
ATSs paired with onboarding
technology can help employers
build and manage powerful employer
brands in a few different ways:
Employer Branding: Attract the Right
Employees to Your Organization
7 http://universumglobal.com/blog/2014/03/what-is-employer-branding/
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10 ©2015 Recruiter.com | Deliver a World-Class Onboarding Process
Onboarding Solutions Create Development
Opportunities for Employees
Candidates today – especially millennial candidates –
are looking for employers that will provide them with
training and development opportunities. Studies
suggest that as much as 76 percent of the workforce
wants to work for employers that offer career
development and that 40 percent of employees
who receive unsatisfactory job training leave their
jobs within a year.8
By allowing employers to implement structured
onboarding programs, recruiting technology gives
these companies a chance to position themselves as
places that encourage employee development and
growth. Job seekers are drawn to companies that
brand themselves as nurturing, caring employers.
Moreover, ATSs allow employers to back up their
brands. An employer can claim it is invested in
providing employees with growth opportunities, but
such claims will quickly backfire unless the employer
can actually provide the training and development it
promises. With the right ATS, however, employers
can walk the walk by starting employees off with
comprehensive learning and development programs.
A Comprehensive Onboarding Program Demonstrates
a Company’s Dedication to Its Employees
Job seekers are also looking for employers that
care about them as people. Research shows that,
when employees and their organizations are
aligned in terms of culture and values, employees
are more intrinsically motivated to work harder and
perform better.9
With the right onboarding solution, an employer can
prove that it values its employees right from the
8 https://www.go2hr.ca/articles/employee-training-worth-investment9 http://onlinelibrary.wiley.com/doi/10.1002/ert.3910250304/abstract
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11 ©2015 Recruiter.com | Deliver a World-Class Onboarding Process
beginning. Every new hire starts off in acomprehensive onboarding process designed to
help them thrive and succeed in the organization.
This shows prospective talent that a company is
invested in its employees. The company doesn’t
just care about what employees can do for it: it
also cares about what it can do for its employees.
A Combined ATS/Onboarding Solution
Introduces Prospective Employees to the
Company Culture Sooner
Cultural fit is an important hiring criteria. The more
closely a candidate fits with an organization’s
culture, the more likely the candidate is to become
a high-performing employee.
Through a technologically facilitated onboarding
experience, new hires can become more acclimated
to a company’s culture more quickly. Employerscan allow leaders and existing employees to act as
cultural ambassadors in their onboarding portals.
Through short videos and Q&As, company reps can
introduce new hires to the company culture, show
them the ropes, and get them grounded in the
company’s values at an earlier stage.
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12 ©2015 Recruiter.com | Deliver a World-Class Onboarding Process
Various reports have shown that employee
engagement is a real problem. Lack of engagement
costs the U.S. economy more than $500 billion
every year, and roughly 88 percent of employees
lack interest in or passion for their jobs. Similarly,
79 percent of employers believe they have
“significant” engagement and retention problems.10
But when companies find a way to crack the
engagement problem, they reap serious rewards.
Highly engaged employees are four times less likely
to leave their jobs than disengaged employees, and
companies with high levels of engagement tend to
earn at least two times as much annual net income
as companies with low levels of engagement.11
10 http://www.huffingtonpost.com/jeff-fermin/13-disturbing-facts-about_b_6140996.html
11 http://www.forbes.com/sites/kevinkruse/2012/09/04/why-employee-engagement/3/
Employee Engagement and Retention:Tap into Employee Passions and KeepTalent Around Longer
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13 ©2015 Recruiter.com | Deliver a World-Class Onboarding Process
How can a fully integrated ATS/onboarding solution
help employers boost engagement levels? Here are
just a few of the ways:
Tailor the New Hire Experience
Rather than putting all new hires through a
generic, one-size-fits-all onboarding process,
employers can customize the onboarding process
according to each new hire’s specific needs.
The onboarding portal that any given new hire
accesses can be tailored to the hire’s role,
department, location, and more. From the start, a
new employee is given the chance to operate as
an individual, not as just another hire, which is key
for employee engagement.
Introduce Employees to Valuable Mentors
Mentors are an important component of employee
growth and development, and they can also
significantly drive employee engagement.
Employers can ensure that every new hire gains
a mentor by making mentorship a piece of the
onboarding process.
Employers can use onboarding solutions to connect
employees with managers, leaders, and senior
coworkers who can serve as mentors. Through short
videos and Q&A sessions, new hires can learn a bit
about their potential mentors directly through the
onboarding portal. This, in turn, will strengthen
mentor/mentee bonds and encourage new hires
to build strong relationships with their mentors.
Give Employees Access to the Resources They
Need to Succeed
Training, success on the job, and access to the right
resources all play major roles in driving employee
engagement. Unfortunately, average employee
engagement levels are so low because many employees
feel they cannot succeed on the job, and they feel
they cannot succeed because they don’t have the
support or resources they need to do their jobs well.
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16 ©2015 Recruiter.com | Deliver a World-Class Onboarding Process
Digital Onboarding Means Resources Are
Always at Hand
Online onboarding also makes it easier for new
hires to reference important documents whenever
they need them. If a new hire gets stuck on a task
or needs a refresher, they can simply pull up the
information they need through the onboarding
portal. This helps employees stay on task and
productive. They don’t have to go digging through
papers or chasing down coworkers – a lengthy,
time-consuming process that can take employees
away from work for far too long.
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Administration costs pose a major challenge to
the implementation of a world-class onboarding
process. In terms of time, money, and manpower,
onboarding processes can require significant
investment. Though the ROI of onboarding may
be strong, few companies have the temporal,
monetary, or labor capital needed for the
initial investment.
Ultimately, the greatest benefit that any ATS
provides may be the way it streamlines workflows
and dramatically simplifies administration, thereby
reducing the time, money, and manpower needed
to keep an onboarding program running.
Here are a few examples of the ways in which
technology can help companies more efficiently
manage their onboarding programs:
Task Libraries Make It Easier to
Manage Tasks for Various Stakeholders
During the onboarding of any new employees,
multiple stakeholders will have tasks they must
complete in order to smoothly transition the hire
into their new role. New employees themselves
will have their own sets of tasks, but team leaders,
hiring managers, HR reps, IT staff, and many others
will also be involved in the process of setting up a
new hire for success.
Recruitment technology makes it easier to keep track
of the various stakeholders and their various tasks.
Through task libraries, onboarding authorities can view,
monitor, and assign tasks to everyone involved in the
onboarding process. They can quickly see who needs
to do what, how each task is coming along, and who
needs a quick reminder about their responsibilities.
Task Management: Keep AdministrationSimple With Streamlined Workflows
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18 ©2015 Recruiter.com | Deliver a World-Class Onboarding Process
Digital Filing Removes All the Paperwork
The onboarding process generates a lot of
paperwork. From employee tax forms, to contracts,
to handbooks, to more, each new hire brings with
them a mountain of documents to be read, signed,
tracked, and filed away.
With the right talent acquisition
technology, tracking and filing
documents is a breeze,
because none of the
documents are physical. Rather
than placing things in filing
cabinets – through which
employers will have to rifle
whenever they need a
document – all documents are
stored digitally. These digital
documents are much easier to access, search for,
and share than their physical counterparts.
They’re also a lot less likely to be lost.
It’s also important to note that digital filing is
not restricted to the onboarding process. By
investing in the right technology, companies
can leverage digital filing at all stages of the
recruiting and hiring process.
Email Notifications Keep
Stakeholders on Track
Has a new hire still not signed their
tax documents? Is the hiring
manager dragging their feet on
an important meeting? An
onboarding solution can remove
the need to chase down laggards
when their tasks are overdue.
Users can assign due dates to all
shareholder tasks, as well as “at
risk” thresholds for when the due date draws
nearer. When one of these thresholds is hit and
the task is still incomplete, the onboarding solution
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will automatically email the stakeholder a reminder.
These automated reminders keep stakeholders on
track, and they take the burden of tracking down
stakeholders off of HR’s shoulders.
Reporting Features Make It Easy to IdentifyBottlenecks and Improve the Onboarding Process
The best recruitment technologies will offer users
advanced, comprehensive reporting capabilities.
These reports can take stock of numerous key
performance indicators, including completed
tasks, uncompleted tasks, and the amount of timeit takes stakeholders to complete their tasks.
Not only do these reporting features allow users
to get quick overviews of how the process is
coming along, but they also allow onboarding
authorities to identify common bottlenecks and
other challenges that stakeholders face. This
gives users the opportunity to pinpoint aspectsof the onboarding process that need improvement.
When companies know what needs fixing, they
can ensure they are constantly analyzing and
improving their onboarding processes, creating
the most efficient, effective onboarding
programs possible.
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Strong onboarding programs can boost employee
retention rates, increase employee engagement and
productivity levels, and help organizations attractthe right talent.
Unfortunately, onboarding processes aren’t easy to
implement or maintain. They deliver significant ROI,
but initial investments are high, in terms of the time,
money, and staff members required to keep thingsrunning smoothly.
This is why recruitment technology matters: it can
drastically reduce administrative costs, thereby
making it easier and more affordable for employers
to reap the benefits of powerful onboarding programs.
Conclusion: What RecruitmentTechnology Can Do for You
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It’s important to note, however, that employers
should not simply choose the next onboarding
software they come across. Onboarding acts as
a complement to the overall recruiting and hiring
process; it is not an isolated process. Similarly,
onboarding software should act as a complement
to an organization’s overall talent management
and applicant tracking software solutions.
When choosing an onboarding software,
organizations would do well to look for options
that come as parts of existing best-in-class ATS
suites. This will ensure that employers invest inonboarding software that works seamlessly within the
context of their overall recruiting software systems.
An ATS paired with best-in-class onboarding
technology is the best way for employers to protect
their talent investments. In one system, employers
can track, support, and build relationships with
candidates and new hires alike. This produces the
most seamless transition for not only a company’s
recruiters, but also the company’s new hires:
everything they need to succeed is right at their
fingertips, all in the same digital portal.
Suffer no more bad hires; lose no more time or
money on unproductive new hires. Invest in the
right recruitment technology and reap the rewardsof a well-designed, well-executed, and well-
maintained onboarding process.
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