4. Networking Molnar Rev
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Transcript of 4. Networking Molnar Rev
How To:Contact people you don’t know
(Networking Skills)
1. The Employer looks for you2. You look for the Employer
There are only 2 ways to find a career.
Makes sense to go where you’re invited Productive where there is:◦High demand◦High turnover (telephone sales)◦Entry level positions
Only 2-1/2% of online applications are viewed by a human
Employer looks for you
Frustrating Slow Troublesome Risky Expensive Employer has to review mass of unqualified
applications
Employer looks for you
The BEST positions are never advertised 80% of all jobs are NEVER advertised
You look for Employer
Positions are filled, or created for candidates who come to an employers attention through:◦Employee recommendations◦Referrals from trusted associates◦Recruiters ◦Direct contact with the candidate
You look for Employer
Less risk than hiring stranger Less expensive Employers do not HAVE to advertise
because:◦Enough acceptable candidates are finding them◦Saves employer hassle of having to look
Why?#!*^@#???????
Employers are constantly on the lookout for suitable candidates to replace departing, retiring or inefficient workers, to work on new projects or to add to expertise in a particular area.
GOOD NEWS!
Cold calls may result in an interview $25,000/year career that takes 6 months to
find with 10 calls per business day = $96 of income per call.
But, be prepared for lots of rejections along the way.
Cold Calling
Your doctor Your old boss Friends from
school CPA Your Neighbor Your pastor
Networking (talking to people)Using referrals as an introduction is less stressful and more productive
Who do you know that knows key people?
Friends Acquaintances Relatives Club members Teachers/instructors Church members
N e tw o rk ing
B u s in e ss O w n er H u m an R e so u rces S a les P erson
D o c tor
Average person knows 250 othersEveryone has a network
People are happy to help others if they can They need to know HOW to help, so be
clear about what you are looking for “Will you help me – I’d like to find a career
where I can solve problems with my passion and skills in graphic arts. Do you know anyone you could introduce me to?”
Networking (talking to people)
Call a stranger and say “Bert Molner said you’d be the best person to talk to about…”
Letters of Recommendation Awards/Recognition
Referral INTRODUCTIONS
GET AN INTERVIEW◦Research◦Budgeting◦Sales◦Marketing◦Service◦Public Relations◦Planning◦Record Keeping
Your New Job (small business owner)
Newspaper Online Ads E-mail résumé's Call/Write/Call Meet in person Get up early Exercise Eat healthy Get out of the
house
1) ABC Warehouse (574)555-1212 e-mailed 2/20/09 returned – no forwarding address
2) BBC Radio (800)555-1212 mailed 2/10/09, re-mailed new address 2/20/09
3) CCC Ranch (574)555-1212 in person Joe Neato (knows Jack) 2/11/09, left msg 2/18/09
4) DABL Ent 534-1212 faxed 2/22/09 Dave phone interview 2-26-09
5) E.F. Hutton (888)555-1212 e-mailed 2/28/09 re: T.V. ad for Sales, Meeting 3-10-9 @4 w/ Mary Poppins
6) G-nome (866)555-1212 gave to Repeat (Pete’s twin) 2/15/09, called 2/30/09
Letter to Cliff Claven re: inside sales/product mgr
Record Keeping Journal
You have 3 seconds Remember names ◦Don’t overthink your intro – Elevator Speech◦Remember features with action◦Store name in easily recallable location
Be Prepared – 2 Minute Pitch Listen – “Tell me more about…” Where - Plays, Groundbreaking,
Announcements, Charity Events, Service Clubs
Meet in person
Call to find out who decision maker is Write “I’ll be calling within the next 24
hours” Ask for decision maker by name “she’s
expecting my call.” Leave message “…don’t need to ring me
back, I’ll call you again.” and then do so!
Gatekeepers
1. Checked the classifieds every day, but no openings for someone like me.
2. I’m overqualified3. I don’t have the right degree4. Sent in a resume, but never heard back5. I could do the job, but I can’t get interview6. I haven’t looked for a job in years7. No one in my town needs anyone with my
experience8. I don’t know very many people
Excuses
Get to the employer BEFORE the job is written up = you stand a much better chance
Cut out 90% of your competition before the job gets advertised
Most people find their jobs from other people, not from ads
Networking works so well because it requires so much effort from the job seeker, not the employer
Don’t rely only on newspaper or internet ads.◦LinkedIn, referrals, research, Letters of
Referral, etc.
Summary
Make your resume stand out – presentation folder, include awards, letters of recommendation, articles, cover letter should be specific
True Networking = helping others with no expectation of a return benefit
Networking should be mutually valuable Human Nature = don’t like being indebted People will help you if you ask them Send handwritten “Thank You” Call a few days later to schedule a coffee
or lunch Keep good records
Summary
Mountain tops are for views and inspiration, but fruit
is grown in the valley. Billy Graham
Life is 10% what happens to you, and 90% how you react to it.
Lou Holtz
World Wide Web searches Dept. of Workforce Dev.
Green ThumbJob CorpsAmerica’s Job BankAdvanced Placement CenterAmerica’s Career InfoNetAmerica’s Learning
ExchangeFederal Jobs CentralU.S. Office of Personal Mgt.JobBank USAWall Street Journal Career
InfoCareer BuilderJob Hunting.comThe LaddersSalary.com Elkhart IndianaWorktree Elkhart IndianaJob Hunt Elkhart IndianaThe Job Planet
www.workforce.IN.govwww.greenthumb.orgwww.jobcorps.orgwww.ajb.dni.usHttp://icpac.indiana.eduwww.acinet.orgwww.Alx.orgwww.fedjobs.comwww.usajobs.opm.govwww.jobbankusa.comhttp://careers.wsj.comwww.careerbuilder.comwww.jobhunting.comwww.TheLadders.comwww.salary.com www.jobs.worktree.comwww.job-hunt.orgwww.TheJobPlanet.com
Chamber of Commerce City, State Industry magazines Organization Membership Lists◦Charity organization, Board of Directors◦Elkhart Builders Association◦Realtors Association, etc., etc….
Library◦Harris Guide◦Reference USA
Targeted Company - website
Research sites
How To:Contact people you don’t know
(Networking Skills)