#NSA17#Influence17

4 DAYS60 SESSIONS90 SPEAKERS

1,400 ATTENDEESALL DESIGNED TO HELP YOUEXPAND YOUR INFLUENCE

JULY 8-11, 2017 | Walt Disney World Swan and Dolphin Resort | Lake Buena Vista, FLRegister by May 8 and Save $200!

Influence 2017 promises to jump-start your business, give you the tools and techniques to improve your stage presence and provide you with a unique opportunity to connect with colleagues from all over the world. Plus, you’ll leave energized with new strategies to increase your bookings and tips to turbocharge your social media presence.

Whether you’re new to the speaking field or a seasoned pro, you’ll connect with old colleagues and make valuable new friends. You’ll learn about the newest technologies that can help you increase your revenue stream. You’ll see some killer presentations. And, you’ll learn strategies to increase your bottom line and amplify your stage presence. More importantly, you’ll get energized to move your business to the next level!

NSA is bringing you the perfect combination of location, content and experience to ignite your heart, equip your mind and spark your mojo. Combine that with a lineup of business experts, speaking legends and world influencers and you’ve got the makings of an event for the record books! That’s what’s awaiting you this year at Influence 2017. Not only will it be the premier gathering of world- class speaking pros ready to give and share the tactics, skill sets and practices to take your business to the next level, but it’s an opportunity to make this a wonderful event for the whole family.

If you want more bookings, then reserve your e-ticket for the ride of the year. Come join the world’s influencers, get answers to your burning questions and so much more. We’ll make magic and memories that will last a lifetime. See you there!

Welcome to Influence

I am excited about the program being planned for Influence 2017 this summer in Orlando, Florida. Our program will encompass the concepts of Big Brains, Big Hearts, Big Ideas, and Bigger Business—ideals that will support your personal and professional success. Come gather and learn from the best in the world. I will look forward to seeing you there!

JOHN B. MOLIDOR, PhD, CSPNSA 2016-2017 President

CHRISTINE CASHEN, CSP, CPAEInfluence 2017 Co-Chair

MICHAEL HOFFMAN, CSPInfluence 2017 Co-Chair

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FRIDAY, JULY 78:00am-5:00pm Cavett Institute (separate registration required)2:00pm-5:00pm International Speaking Day (separate registration required)

SATURDAY, JULY 87:00am-12:00pm Chapter Leadership8:00am-5:00pm Million Dollar Speakers Group (invitation only)9:00am-10:30am Power Women of NSA10:00am-11:00am How to Earn Your CSPTM (Certified Speaking Professional) Session11:30am-12:30pm Professional Competencies Session1:30pm-2:30pm Ethics Session1:30pm-4:30pm Sports Celebrity Workshop (invitation only)3:00pm-4:30pm First Timer Orientation and Reception 3:00pm-5:00pm CSPTM Induction/ Reception (invitation only)4:45pm-5:00pm Stargazing 5:00pm-7:00pm Opening General Session 7:00pm-9:00pm Opening Reception

SUNDAY, JULY 97:00am-8:00am NSA Podcasters7:00am-8:15am Breakfast7:15am-8:00am The Morning Buzz8:15am-8:30am Shenanigans 8:30am-10:30am General Session11:00am-12:00pm Breakouts11:00am-12:00pm NSA Mac Speakers User Group12:15pm-1:45pm Lunch12:30pm-1:15pm NSA Bloggers2:00pm-3:30pm Breakouts2:00pm-3:30pm LaughNSA6:00pm-7:30pm NSA Foundation Event (separate registration required)7:30pm-9:30pm Black NSA

MONDAY, JULY 107:00am-8:00am NSA Nurses Group 7:00am-8:15am Breakfast 7:15am-8:00am The Morning Buzz8:15am-8:30am Antics 8:30am-10:30am General Session11:00am-12:00pm Breakouts11:00am-12:00pm NSA Speaking Eagles 12:15pm-1:45pm Lunch12:30pm-1:15pm Together We Can Change the World2:00pm-4:30pm Breakouts3:00pm-4:00pm NSA XY6:00pm-6:45pm Awards Reception7:00pm-9:30pm CPAE Speaker Hall of Fame®/ Cavett Awards Banquet9:30pm-10:30pm Dessert Reception10:30pm-12:00am NSA Jam Session

TUESDAY, JULY 11 7:00am-8:00am NSA Bankers Speaking Network Group7:00am-8:00am NSA Healthcare Speakers7:00am-8:00am NSA Prayer Group 7:00am-8:15am Breakfast7:15am-8:00am The Morning Buzz8:15am-8:30am High Jinks8:30am-10:30am General Session 11:00am-12:30pm Breakouts11:00am-12:30pm NSA Online Marketing Mastermind1:00pm-3:00pm General Session Luncheon3:00pm-8:00pm Free Night at Epcot (ticket included with registration)8:00pm-9:15pm Dessert Reception and Fireworks at Epcot

ScheduleThe stage is set for a truly transformational experience! This year’s Influence offers more knowledge, more fun and more opportunities for growth than ever before.

Register by May 8 and save $200! Visit NSASpeaker.org or call 480-968-2552 to register. | 3

ExpertiseLOIS CREAMER

EnterpriseCHRIS CLARKE-EPSTEIN, CSP

EthicsFRANK BUCARO, CSP, CPAE

Cavett InstituteSeparate registration required to attend: $125 for Academy members; $225 for non-Academy members; pricing increases on May 9. 8:00am-5:00pm

International Speaking DaySeparate registration required to attend: $85; $95 after July 5 2:00pm-5:00pm

The Cavett Institute is an intensive one-day learning seminar focused on helping aspiring speakers ramp up their business. This top-rated event is centered around NSA’s four competencies: Expertise, Eloquence, Enterprise and Ethics. Whether you’re just starting out or have been a professional speaker for a few years, you’ll have new tools for mastering your brilliance, sharing that brilliance in front of an audience, getting paid for your brilliance and shining that brilliance with integrity.

This session is designed for speakers who want to, or already do, speak internationally and is appropriate for both speakers inside and outside the United States. The session will cover the following topic areas: legal and financial implications, marketing/promotion, cultural acumen and business models.

Friday

Register by May 8 and save $200! Visit NSASpeaker.org or call 480-968-2552 to register.

EloquenceGARY RIFKIN, CSP

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EMMANUEL KELLY Love YourselfEmmanuel’s message to the world is simply “Self-Worth—We are all Beautiful.” It’s a message that everyone wants and needs to hear. There is nothing ordinary about Emmanuel, neither his start in life in war-torn Iraq nor growing up in a Mother Teresa orphanage. However, Emmanuel says that his damaged limbs have not held him back and never will.

DERRECK KAYONGOTapping your Influence to Create MovementDerreck will bring you on an emotional journey as he breaks down the key factors that have led to his personal success - (S.E.L.F.) Service, Education, Leadership and Faith. He will also share his account of life as a Ugandan refugee and the turning point which led him to a brilliant transformation as a social entrepreneur.

YASSMIN ABDEL-MAGIEDBeating your Bias – What We’re Not SeeingYassmin explores the impact of unconscious bias on people’s ability to succeed, and invites you to reconsider the assumptions made about people based on looks. She will also discuss the importance of diversity and diverse teams and how to challenge and change our workplaces and communities.

General Session5:00pm-7:00pm

Saturday

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General Session

VINH GIANGInfluence: Mindset is Everything In this presentation, Vinh will take you exclusively behind the scenes and show you how magicians are able to influence their spectators in an incredible way. It is through this demonstration that Vinh will ask “Who is influencing you in your life?” and “Are your decisions really your own?” Vinh will demonstrate techniques on blocking out negative influence, and gaining and maintaining a positive mind set. Imagine just for a moment that you “got up on the right side of the bed” every single day for the next three months. How would that change your life? How would that change your business? Mindset is everything.

COLIN SPRAKEHeart of an Eight-Figure Business Colin has built an eight-figure speaking business in only eight years and is fast on his way to hitting 250 million in the next five years. Colin is going to walk you through the seven vital steps that he considers to be the reason why he has grown so quickly and sustainably. No matter whether you are a speaker, keynoter, trainer or facilitator there will be huge nuggets to gain from time spent with Colin. He has a huge heart, is full of brilliant ideas and is an expert at assisting speakers and entrepreneurs to build their businesses. This is a session you don’t want to miss!

General Session8:30am-10:30am

Register by May 8 and save $200! Visit NSASpeaker.org or call 480-968-2552 to register.

Sunday

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11:00am-12:00pmMarketing and Branding Strategies Working Right Now to Get More Bookings!Maribeth Kuzmeski, PhD, CSP

Zero to $250k/Year in Three YearsMark J. Lindquist

Magnetic InfluenceJill Lublin

Dang! I Wish Somebody Would Have Told Me That!Brad Montgomery, CSP, CPAE

Slide of Hand: How Better Slides Can Make YOU Better Mike Robertson

How Does “The Productivity Pro®” REALLY Get Things Done? By Using Other People’s Time (OPT)Laura Stack, MBA, CSP, CPAE

Million Dollar Partnerships: Building Better Speaker and Bureau RelationshipsPeter Sheahan, CSP, CPAE

Sales Smackdown!Avish Parashar, Mike Schmidtmann, CSP, Laurie Guest, CSP, Ed Robinson, CSP, and Todd Cohen, CSP

Community Group: NSA Mac Speakers User Group

2:00pm-3:30pmVideo Killed the Radio Star and Other Reasons to Grow Your Business with VideoBill Cates, CSP, CPAE

Extreme Panels: Surprisingly Unique Formats for Asking and Getting Answers from Panelists Brian Walter, CSP, CPAE, Sylvie di Giusto, Tami Evans, Connie Podesta, CSP, CPAE, and David Newman, CSP

Blog2Book: How to Repurpose Content to Create Your First or Next BookCathy Fyock, CSP

Using Social Media and Content Marketing to Position Yourself as a Recognized Thought Leader and InfluencerShep Hyken, CSP, CPAE, and Cindy Hyken

Create Contextual Models: Get Attention, Close Sales and Make More Money Neen James, MBA, CSP

Baby Got Booked: Gain Exposure, Build Credibility, Charge MoreGeeta Nadkarni

The Life of a Profitable Virtual SpeakerMarquesa Pettway, CSP

Staff: The Phone Isn’t Going to Ring! How to Go Get Speaking GigsDavid Avrin, CSP, and Tiffany Lauer

Community Group: LaughNSA: Got Misdirection? Karen Eddington

Breakout Sessions

Sunday

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DAVID HORSAGER, CSPBuild Trust or DieEverything of value is built on trust, from the greatest

financial institutions to every good relationship you have. In this session, you will learn the actionable framework for building trust in the speaking business with meeting planners, C-Suite executives and each audience you speak to. People buy from the trusted salesperson, follow the trusted leader and listen to the speaker they trust. Discover the framework and leave with actionable tools, ideas and strategies to increase your performance through trust!

KINDRA HALLThe Irresistible Power of Strategic Storytelling Kindra told her first story when she was 11 to a classroom full of third graders who, despite their notoriously short attention span, sat in rapt attention. In that moment, Kindra became a believer in the irresistible power of storytelling. And while storytelling is certainly not a new concept for professional speakers, strategic storytelling is more important now than ever to engage with audiences who are as easily distracted as a room full of elementary students. In this session Kindra will not only inspire you to connect to the hearts of your audiences through storytelling, but will teach you exactly how to access the unlimited supply of irresistible stories within you.

General Session8:30am-10:30am

Register by May 8 and save $200! Visit NSASpeaker.org or call 480-968-2552 to register.

Monday

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11:00am-12:00pmInside the Speaker’s Studio: The Deconstruction of David Horsager’s, CSP, KeynoteKristin Arnold, CSP

One Client Plus Multiple Platforms Equals More BusinessBarry Banther, CSP

Enjoy the Process of Humor Development? You Have to be Kidding! Dave Hill

YouTube It! How to Profit From Free Web VideoDarren LaCroix, CSP

How to Become a Paid Speaker - Strategies to Go from Free to FeeMelissa Nixon

The Planner/Bureau/Speaker RUMBLE!Shawna Suckow

CSP/CPAE Only: Exposed: How I Got Major Media Without a PR FirmRandall Bell, PhD

Community Group: NSA Speaking Eagles: Falling High and Flying LowCol. Joe Kittinger, USAF (Ret.) and Col. Randy Larson, USAF (Ret.)

2:00pm-2:30pmIt’s Your Mother’s Fault You’re Not Getting Results on LinkedIn Wayne Breitbarth

3 Keys to Developing Online Content that Sells ItselfElias Kanaris

Lights, Camera, Action: Communicating Your Needs Effectively with the Production or AV TeamTroy Peters

Four Magic Tricks to Help You Create and Reinvent YourselfVincent Bruneau

CSP Only: Leveraging your CSPTM (Certified Speaking Professional) designation CSP Committee

Staff: Speaker Staff Meet Up

3:00pm-4:30pmThe Wealthy Speaker Positioning BootcampJane Atkinson

How to Develop, Launch, Market and Sell Profitable Online CoursesSylvie di Giusto

CRUSH THE STAGE - The 12 Step Blueprint for Platform Mastery Delatorro McNeal II, CSP

The Speaker’s Formula - How to Build and Grow a Profitable Speaking BusinessGerry O’Brion and Lynne Smithpeter

The Punch-Up Process: How to Systematically Add Humor in PresentationsAndrew Tarvin

CSP/CPAE Only: The Daily Content Machine - Digital Monetization StrategiesJB Glossinger, MBA, PhD

Staff: Secrets of a Successful Speaker: Staff Panel and Best PracticesLinda Swindling, JD, CSP, Toni Meredith, Carly Reed, Michele Lucia and Zan Jones

Community Group: NSA XY: Bring the Sparkly Chickens Home to Roost Eliz Green, Justin Jones-Fosu, CSP, and Patrick Maurer, CSP

Breakout Sessions

Monday

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LUNCH AND CLOSING GENERAL SESSIONThe surprise speaker for the closing session will be announced soon!

LEANN THIEMAN, CSP, CPAELight A Single CandleRecounting her dramatic experiences from the Vietnam Orphan Airlift, LeAnn shares life-changing lessons about making a difference in the world. A sign above a pediatric burn unit in Vietnam read, “It is better to light a single candle than to curse the darkness.” LeAnn inspires and honors audiences for lighting their candles of caring.

WALTER BOND, CSP, CPAEAll Buts Stink!Think! Execute! Dominate! What you REALLY need to do as a speaker to hit it BIG!!! Listen to Walter as he shares his “ah ha” revelations about the speaking business and teach what the great speakers know but may not tell you.

SUZIE HUMPHREYS, CPAEIf All Else Fails, LaughSuzie believes that laughter is really the best medicine. Being able to find humor in the most critical situations dispels fear and doubt quicker than any pill you can swallow! Along with that laughter, forgiving is a great chaser! Come laugh, live and learn with Suzie.

General SessionBack by popular demand! Kick off the morning with three members of the CPAE Speaker Hall of Fame® 8:30am-10:30am

Tuesday

PATRICK HENRY, CSPBecoming RememberableIf you can’t create an emotional connection with your audience, you’re going to lose them. This motivational humorist and SiriusXm Radio performer shares strategies on how to connect with your audience and clients to become a speaker of value.

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11:00am-12:30pmWebinar Technology and Production: Talking Tech Through the Production LifecycleRoger Courville, CSP

Demystifying Curriculum: From Login to Profits Using Existing ContentLaurie Guest, CSP, and Jessica Pettitt, CSP

Top 5 Ways to Attract Corporate Sponsors Even if You’re Just Starting OutLinda Hollander

Reach Millions: How to get Higher Fees and Make Viral VideosSean Stephenson

Learn a Simple Template for Crafting the Core Content of a Keynote SpeechKelly Swanson

The Essential Guide for Using Video to Grow Your Speaking Business Chris West

CSP/CPAE Only: Writing, Promoting, Marketing, Selling, Touring: Everything for the BookJill Schiefelbein

Staff: Find your Voice! Leveraging Blogs and Social Media to Elevate your Brand! Lea Woodford

Community Group: NSA Online Marketing Mastermind Patrick Allmond

Breakout Sessions

No trip to Walt Disney World is complete without fireworks and Influence 2017 is no exception! Don’t leave early! Join us at Epcot on Tuesday for a spectacular evening of dessert and fireworks celebrating the culmination of our time together. A half-day ticket is included with your registration but you must let us know you are coming when you register; tickets will not be available onsite.

Register by May 8 and save $200! Visit NSASpeaker.org or call 480-968-2552 to register.

Tuesday

Farewell Partyat Epcot3:00pm-8:00pm Free Night at Epcot8:00pm-9:15pm Dessert Reception and Fireworks

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Register by May 8 and save $200! Visit NSASpeaker.org or call 480-968-2552 to register.

There is magic in serving the NSA Foundation. At this year’s Foundation event get ready for an Evening of Astonishment with the WonderMaker, Giovanni Livera, CPAE. Come to the early evening event and let’s make some magic happen for the NSA Foundation as you experience the magic, laughter and inspiration of Gio.

NSA FoundationSeparate registration required to attend:$95 for individuals; $1,500 for a sponsorship table (8 seats)Sunday 6:00pm–7:30pm

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Worth its Weight in GoldDon’t miss NSA’s most anticipated annual black tie affair celebrating platform excellence and honoring the legacy of selfless contribution. This year’s emcee Eric Chester, CSP, CPAE, will keep the evening rockin’ with laughter and rollin’ with ‘did that just really happen?’ moments everyone will be talking about for eons. While there won’t be any explosions or pyrotechnics this year, you won’t need any caffeine to keep you awake.

CAVETT AND CPAE SPEAKER HALL OF FAME® 2016 AWARDEES

CPAE Speaker Hall of Fame®/ Cavett Awards BanquetTicket is included in your registration Monday 7:00pm–9:30pm

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Register by May 8 and save $200! Visit NSASpeaker.org or call 480-968-2552 to register.

CHAPTER LEADERSHIP 7:00am-12:00pm | Saturday, July 8Are you influencing the future of the speaking profession in your chapter? Are you a leader in your chapter now or plan to be in the future? Then join us for this half-day session where you will have an opportunity to network with other chapter leaders from around the country and learn effective skills to strengthen you and your chapter. Breakfast and networking is from 7:00am-8:00am. The program begins at 8:00am.

MILLION DOLLAR SPEAKERS GROUP(invitation only) 8:00am-5:00pm | Saturday, July 8This is a high-level, peer-to-peer learning session designed exclusively for NSA Members who have speaking- related businesses generating annual revenues of more than $1 million. Participants will brainstorm best practices and work on pressing challenges with their peers. A topic of discussion building on the Winter Conference meeting is about “How do we take a million-dollar company to 100 million?” You’ll start new relationships with other successful members and leave with cutting-edge insights and strategies on how to grow your business, keep your competitive advantage and reduce complexity.

Verification of revenue is required to participate in this program. If you qualify and would like to participate, contact NSA’s CEO, Stacy Tetschner, CAE, at Stacy@NSAspeaker.org for more details.

SPORTS CELEBRITY WORKSHOP(invitation only; limited to those who have played professional sports)1:30pm-4:30pm | Saturday, July 8As a professional athlete, you have achieved great success that most of us can only dream of. You’ve put in years of blood, sweat and tears to make that a reality. People are intrigued to hear about the challenges you had to overcome to achieve greatness and the lessons you learned along the way. For years, the media has talked about your success; now it’s time to tell your story with confidence. This workshop is designed for all professional and retired athletes who want to improve their presentation skills and learn more about the speaking profession.

NSA YOUTH LEADERSHIP PROGRAM Saturday, July 8 – Tuesday, July 11(separate registration required)Influence 2017 offers a program, designed for youth ages 10 to 16 years. Those enrolled in the program participate in creative, educational and social activities that help mold them into the best individuals they can be. This special program provides a unique opportunity for participants to interact with speaking professionals and peers in a fun, safe environment. Visit www.NSAspeaker.org for more details and to register.

Special Programming

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FIRST TIMER ORIENTATION AND RECEPTION3:00pm-4:30pm | Saturday, July 8A great first time experience at Influence can have a direct impact on your speaking career. Many NSA members attend Influence every year, even turning down speaking opportunities to be present. Those who keep coming back remember how their initial participation introduced them to great ideas and amazing people. If this is your first time at Influence (or even your 10th time) you do not want to miss the First Timer Orientation hosted by Thom Singer, CSP. Thom is known as “The Conference Catalyst” and he will show you ways to maximize your conference and make better connections than you have at any other event you have ever attended in the past. You will come away from this session with fresh ideas on networking, having met new people, and a better understanding of NSA. This session is not just limited to first time attendees, all are encouraged to participate.

THE MORNING BUZZ7:15am-8:00am | Sunday, July 9 – Tuesday, July 11Kick off every morning at Influence before each general session with The Morning Buzz. Grab your breakfast and coffee and join us for this daily interactive program (different every day) to set the tone for your whole day and guarantee you will meet new people.

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Register by May 8 and save $200!Visit NSASpeaker.org or call 480-968-2552 to register.

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