1

Heri Akhmadi, S.P., M.A.

3rd Lecture:

Consulting in Agribusiness

heri.staff.umy.ac.id 2

Lecture Outline:

• Review Theory of Agribusiness

• The Role of Agribusiness Consultant

• Asistensi Praktikum

heri.staff.umy.ac.id 3

Apa itu

“Agribusiness”

Review:

heri.staff.umy.ac.id 4

John Davis and Ray Goldberg (1957)

“Agribusiness is the sum total of all operations involvedin the manufacture and distributions of farm supplies;production; operations on the farm; and the storage,processing and distribution of farm commodities anditems made from them”

Bungaran Saragih (1996)

“Agribisnis merupakan cara baru melihat danmembangun pertanian dimana pembangunanekonomi berbasis pertanian tidak hanyaterbatas pada pada pembangunan subsistemusaha tani saja”.

heri.staff.umy.ac.id 5

Agricultural

Input

Sector

Production

Sector

Processing-

Manufacturing

Sector

Sistem Agribisinis

heri.staff.umy.ac.id 6

heri.staff.umy.ac.id 7

Posisi Konsultan Agribisnis

PELAYANAN, PEMBINAAN, PRASARANA, FASILITAS/SARANA

PEMBINA DAN PEMADU SISTEM AGRIBISNIS

(System Koordinator)

TIGA PILAR : PELAYANAN, PEMBINAAN, PENDAMPINGANJEJARING

1. KELOMPOK BIROKRASI

2. KADIN, ASOSIASI, LSM

3. DUNIA PERGURUAN TINGGI, LEMBAGA DIKLAT

4. LEMBAGA KEUANGAN, BANK & NON BANK

5. LEMBAGA ASURANSI

TEKNOLOGI

PENDIDIKAN &

PELATIHAN (P & P)

R & D

TEKNOLOGI

PENDIDIKAN &

PELATIHAN (P & P)

R & D

TEKNOLOGI

PENDIDIKAN &

PELATIHAN (P & P)

R & D

TEKNOLOGI

PENDIDIKAN &

PELATIHAN (P & P)

R & DPERLINDUNGAN

KONSUMEN

STAKEHOLDER

Penyedia

Sarana

Produksi

Produksi

Primer

(On-Farm)

Produksi

Sekunder

(Pengolahan)

Produksi

Tersier

(Jasa dan

Pemasaran)

Pasar

(Konsumen)

Domestik dan

Luar Negeri

Kemi-

traan

Kemi-

traan

Kemi-

traan

Kemi-

traan

heri.staff.umy.ac.id 8

Agribusiness Consultant

Agribusiness consultantswork across all aspects of

the sector, helping producers and

landholders apply the latest research, practices and technology to their farms and businesses.

heri.staff.umy.ac.id 9

Beberapa Layanan Konsultansi Agribisnis

• Farm Management

• Soil and Water Management

• Agriculture and ICT

• Free Trade Agreement

• Agriculture Human Resources

• Biotechnology and Gene Technology

• Inorganic Fertilizer and Pestiside

heri.staff.umy.ac.id 10

Farm Management

• Whole-farm planning and budgeting• Agronomy advice, that cover:– plant species and varieties– fertiliser strategies– weed and disease control strategies– chemical and fertiliser application– input requirements and costings• Crop rotation plans• Livestock production and management• Enterprise evaluation• Business planning.

Farm management consultancy services work to assist clients in producing the most economic returns from farming. Typical services include:

heri.staff.umy.ac.id 11

Soil and Water Management

Services including:1. Laboratory analysis of soil,

plant and water samples2. Evaluation of soil and plant

nutrition problems3. Yearly fertiliser and soil

management programs4. Pre-planting soil amendment

programs5. Monitoring of sports fields

and public reserves6. Programs for more efficient

water use.

Assist farmers to develop long-term management plans, identifying soil problems and recommending solutions

heri.staff.umy.ac.id 12

ICT in Agriculture – Precision Farming

Precision farming or satellite farming is a whole-farm management approach that makes use of new technologies like satellite imagery, information technology, and geospatial tools to help improve profitability.

Precision agriculture also provides farmers with information to

help improve record-keeping and decision making and produce

higher quality products (e.g. wheat

with higherprotein levels).

heri.staff.umy.ac.id 13

Free Trade Agreement

Services including:

1. Understanding

the agreement

2. Trade and non-

trade bariers

3. Competitiveness

FTA – Proposed to increase trade, compeitiveness, effectiveness, productivity.

heri.staff.umy.ac.id 14

Biotechnology and Gene Tech.Genetic engineering allows us

to introduce genes into an organism from a totally

unrelated species which is commonly carried out on

crops, agricultural animals and bacteria. These genetically

modified organisms (GMOs) are designed for many

reasons, including: pesticide and disease resistance,

drought/frost resistance, increased yields, enhanced nutritional content and as a

way to produce drugs or vaccines at low cost on a large

scale.

www.iflscience.com

heri.staff.umy.ac.id 15

Inorganic Fertilizer and Pestiside

heri.staff.umy.ac.id 16

heri.staff.umy.ac.id 17

heri.staff.umy.ac.id 18

#1. TUGAS PRIBADI:✓ Buat rangkuman tentang

praktek konseling di berbagai bidang sebagaimana tertulis di buku “Management Consulting” by Milan Kubr.

✓ Pembagian halaman sesuai pembagian kelompok di kelas.

✓ Tulis tangan di kertas folio garis✓ Deadline, 14 Maret 2018

heri.staff.umy.ac.id 19

Kel. Nama Topic Page

1 Consulting in general management 261-276

2 Consulting in ITC 283-297

3 Consulting in marketing and distribution management

327-339

4 Consulting in E-business 341-360

5 Consulting in Human Resource Mgt. 381-407

6 Consulting in Productivity 437-458

7 Consulting in Total Quality Mgt. 463-489

8 Consulting in Company Transformation

491-519

9 Consulting in SME 547-567

10 Consulting for Public Sector 587-599

heri.staff.umy.ac.id 20

#2. TUGAS KELOMPOK:

✓ Buat bahan presentasi dari rangkuman tentang praktek konseling di berbagai bidang sebagaimana di tugas 1

✓ Satu kelompok cukup membuat 1 bahan presentasi sesuai topik masing-masing.

✓ Presentasikan dan diskusikan di kelas tiap pekan 1 kelompok

✓ Presentasi mulai, 21 Maret 2018

References:

heri.staff.umy.ac.id 21

1. Kubr, M. (2002). Management Consulting: A guide to the profession (fourth edition). Geneva: International LabourOffice.

2. Sadler, P. (1998). MANAGEMENT CONSULTANCY: a handbook of best practice (1st ed.). London: Kogan Page.

Images are from google.com