311 & social media 3.29.13
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Transcript of 311 & social media 3.29.13
CITIZEN ENGAGEMENT3.29.13
What does Citizen Engagement do?• Public Information• Social Media• Marketing
• 311 Service Center• Latino Outreach• Website
Email & Text Notifications• 40,537 total subscribers• 40+ email topics; 4 text alert topics
Topics include:• City newsletter• Meeting updates• Crime reports• Press releases• Beach closings• Mosquito spraying
Social Media
4,076 followers4,509 Likes
Mayor held firstFacebook Town HallMeeting on 3/27/13
Also have Facebook & Twitter for • Library• Police• Fire• Parks & Recreation• Emergency Notificaitions• Health
Other Social Media
• YouTube• Pinterest• Google+• Blog• Photo Gallery• LiveStream Channel• Reverse Notification
311 Service Center• Anyone can call 3-1-1 in Evanston or (847) 448-4311 from
anywhere in the world• Agents answer calls Mon-Fri 7am-7pm and Sat 8am-6pm
311 Staff
• Take requests for service:• Missed trash pick up• Potholes• Broken parking meters• Building Permit inspection appointment• Rat problems
Provide information on programs, events, current issues (construction, etc)
Burning house, call 911; Burning question, call 311
• Take requests for service:• Missed trash pick up• Potholes• Building Permit inspection appointment• Rat problems
Provide information on programs, events, current issues (construction, etc)
Burning house, call 911; Burning question, call 311
311 Services
New in 2012:•Live web chat•2 way text messaging
Available 24/7 on the web:
Cityofevanston.org/311•Online service request•Mobile app
311 Statistics
• 311 opened on 3-1-2011 (3/1/11)
In 2 years:
• We have answered 280,000 phone calls• We have created almost 45,000 service requests
Busiest Day 7-11-2011
1, 328 Calls 292 Service Requests
Problems we help solve• Caller reported 3 abandoned vehicles on the street by his
business. He stated the area was by the Metra tracks and seemed to be a dumping ground for old cars to be dumped.
Languages we speak:• English• Spanish• Language line (relay) for 30 other languages
Interesting Calls
Caller wanted to know if they could have one of the recycled Christmas trees
Caller asked if it would be ok to tip the garbage truck driver with money or alcoholic beverages
(answer: no)