30 music videos

32
30 Music Videos - Research By Ciaran Ahern

Transcript of 30 music videos

Page 1: 30 music videos

30 Music Videos - ResearchBy Ciaran Ahern

Page 2: 30 music videos

• Name: How Deep is Your Love

• Artist: Calvin Harris & Disciples

• Genre: Deep House

• Type of video: Narrative (Amplification)

• Purpose: Promote the artist, Increase the songs income, Send out a message

https://www.youtube.com/watch?v=EgqUJOudrcM

• Inspiration:Filter used to make an effective flicker

effect.

Layers and filters used create a

distorted, uneasy atmosphere

Use of different filters create a

artistic transition

Page 3: 30 music videos

• Name: Can't Feel My Face

• Artist: The Weeknd

• Genre: R&B

• Type of video: Performance

• Purpose: Promote the artist, Increase the songs income

https://www.youtube.com/watch?v=KEI4qSrkPAs

• Inspiration:Lots of performance shots could give us

an idea of shot types

I like the use of fluorescent lights and

lens flare

I like the effects used to represent the

screen burning at the end

I also like the flame effects use to show

the artist on fire while on stage

Page 4: 30 music videos

• Name: See You Again

• Artist: Wiz Khalifa ft. Charie Puth

• Genre: Hip Hop

• Type of video: Performance/Narrative (Illustrative)

• Purpose: Promote the artist, Increase the songs income, Synergy

https://www.youtube.com/watch?v=RgKAFK5djSk

• Inspiration:I feel time lapse looks effective in

many music videos

I like the idea of a calm establihing shot, I felt it was effective here as you see the sun rising in the east at the start of the song and setting in the west at the end of the song to

symbolise a passing of time,

adding to the theme of the songI think the shots of the car could help us with shots of moving objects

Page 5: 30 music videos

• Name: What Do You Mean

• Artist: Justin Bieber

• Genre: Electronic Dance/Pop

• Type of video: Performance/Narrative (Disjuncture)

• Purpose: Promote the artist, Increase the songs income

https://www.youtube.com/watch?v=DK_0jXPuIr0

• Inspiration:I think introducing the music video with a title looks effective on high

budget music videos

I like the idea of using masks as

they can be used to create a different

atmosphereThis was an

interesting shot as it showed the

characters falling in slow motion

Again we see the use of fluorescent

lights

Page 6: 30 music videos

• Name: Style

• Artist: Taylor Swift

• Genre: Pop Rock

• Type of video: Conceptual (Symbolic)

• Purpose: Promote the artist, Increase the songs income

https://www.youtube.com/watch?v=-CmadmM5cOk

• Inspiration:I think overlying a video

over another can create a nice effect

I feel the use of lens flare here along with the pale filter creates a nostalgic

look

I like the idea of overlapping someone else's body features with another person as it creates a

innovative, unique look

Page 7: 30 music videos

• Name: Roar

• Artist: Katy Perry

• Genre: Pop

• Type of video: Performance/Narrative (Illustrative)

• Purpose: Promote the artist, Increase the songs income

https://www.youtube.com/watch?v=CevxZvSJLk8

• Inspiration:This video uses a cartoon

title to introduce the narrative to imply there is a

story behind it

I like the transition between the cartoon introduction and

the start of the narrative

I think the idea of animating an image out of lights would

be very effective

I also like the idea of the reflection being different to what it should as it could be used to give a message to

the audience

Page 8: 30 music videos

• Name: Happy

• Artist: Pharrell Williams

• Genre: Soul

• Type of video: Performance/Conceptual (Symbolic)

• Purpose: Promote the artist, Increase the songs income, Send a message

https://www.youtube.com/watch?v=y6Sxv-sUYtM

• Inspiration:

I like the idea of using a diverse group of

people as it shows the song is targeted at a

wide audience

The use of smart clothing could be

used in our performance if we

want our performer to look appealing In a performance,

dancing creates a light hearted atmosphere

reflecting positively on the artist

Page 9: 30 music videos

• Name: Counting Stars

• Artist: OneRepublic

• Genre: Folk Rock

• Type of video: Performance

• Purpose: Increase the songs income, Attract audience to performance

https://www.youtube.com/watch?v=hT_nvWreIhg

• Inspiration:

The majority of this music video was a performance of the band, which means it is very good for

understanding shot types and duration in a performance

music video

Page 10: 30 music videos

• Name: Titanium

• Artist: David Guetta ft. Sia

• Genre: House Pop

• Type of video: Narrative (Amplification)

• Purpose: Promote the artist, Increase the songs income

https://www.youtube.com/watch?v=JRfuAukYTKg

• Inspiration:Again I like the

idea of the camera tracking an object and feel it could be helpful in our

video

I think this is a effective shot it strongly adds to the supernatural

narrative

I feel silhouettes look very effective in music videos as

it creates a powerful image

while keeping the subject

anonymous I like the special effects used here to

create the explosion as it

creates a memorable ending

Page 11: 30 music videos

• Name: Opposite of Adults

• Artist: Chiddy Bang

• Genre: Alternative Hip Hop

• Type of video: Performance/Conceptual (Symbolic)

• Purpose: Promote the artist, Increase the songs income, Send a message

https://www.youtube.com/watch?v=ep1ilHpTvSM

• Inspiration:The large heads on the

small bodies creates a light hearted atmosphere which

matches the tone of the song

This transition/filter is effective as it shows the

video playing on a film reel to create a nostalgic effect

and then zooms into the clip to continue with the music

video

I like the freeze frames and rewinding seen during this

part of the music video

I also like the freeze frames between the two different clips merged into one as it creates a unique effect that

isn't seen in many music videos

Page 12: 30 music videos

• Name: Demons

• Artist: Imagine Dragons

• Genre: Alternative Rock

• Type of video: Performance/Narrative (Disjuncture)

• Purpose: Increase the songs income, Attract audience to performance

https://www.youtube.com/watch?v=mWRsgZuwf_8

• Inspiration:

Another music video that is mostly

performance, we see a variety of long shots mid shots and lose

ups, however there is still some narrative in

the middle of the performance. I also

noticed that the editing follows the tempo of the song

Page 13: 30 music videos

• Name: Pompeii

• Artist: Bastille

• Genre: Indie Rock

• Type of video: Narrative (Disjuncture)

• Purpose: Promote the artist, Increase the songs income, Made memorable

https://www.youtube.com/watch?v=F90Cw4l-8NY

• Inspiration:This is quite a unique title and looks very effective as most music videos use

different fonts for the song title and the

band name

This music video is made memorable by

the peoples eyes being completely

black

I like the idea of using a rural setting as it

means there are less interferences meaning it is easier to keep the

continuity of a narrative

Page 14: 30 music videos

• Name: Clocks

• Artist: Coldplay

• Genre: Alternative Rock

• Type of video: Performace

• Purpose: Increase the songs income, Attract audience to performance

https://www.youtube.com/watch?v=d020hcWA_Wg

• Inspiration:

This video is completely

performance so should be a good video to show us

how to keep performance videos interesting by using

different shots, speeds and colours

Page 15: 30 music videos

• Inspiration:• Name: Oh My Love

• Artist: The Score

• Genre: Indie Pop

• Type of video: Performance/Conceptual (Symbolic)

• Purpose: Promote the artist, Increase the songs income

https://www.youtube.com/watch?v=IXTg7owzmYo

I like the title in this video as the artistic, chalk font looks very summery and therefore suits the music

video

I also like the isolated feel in this video as it creates a

sense of freedom and happiness

Another concept I like is the idea of having a group of

close friends again setting a positive tone

Page 16: 30 music videos

• Name: Photograph

• Artist: Ed Sheeran

• Genre: Pop

• Type of video: Conceptual (Symbolic)

• Purpose: Promote the artist, Send a message

https://www.youtube.com/watch?v=nSDgHBxUbVQ

• Inspiration:

I like how in this video we see how Ed Sheeran has changed over time. I also like how all the shots are amateur footage (Handheld and poor quality) as it

create a nostalgic feel.

Page 17: 30 music videos

• Name: Sugar

• Artist: Maroon 5

• Genre: Pop

• Type of video: Performance/Narrative (Amplificaion)

• Purpose: Promote the artist, Increase the songs income

https://www.youtube.com/watch?v=09R8_2nJtjg

• Inspiration:

This video also has lots of shots of their car which will

be useful if we chose to use car

This is a very unique shot as you often wouldn’t see a fisheye lens used indoors

I think having the artist/band against a plain

background is effective as it puts all your focus on them

Page 18: 30 music videos

• Name: Wake Me Up When September Ends

• Artist: Greenday

• Genre: Alternative rock

• Type of video: Performance/Narrative (Disjuncture)

• Purpose: Promote the artist, Increase the songs income, Send a Message

https://www.youtube.com/watch?v=NU9JoFKlaZ0

• Inspiration:

This music video has a very strong narrative, almost like a film as it has a long narrative introduction and a

pause for a narrative in the middle

This also has quite a bit of performance which again can be

used to influence our video

This video has lots of special effects to

emphasise the strong narrative

Page 19: 30 music videos

• Name: Shut Up and Dance

• Artist: Walk The Moon

• Genre: Indie Pop

• Type of video: Performance/Narrative (Illustrative)

• Purpose: Promote the artist, Increase the songs income, Made memorable

https://www.youtube.com/watch?v=6JCLY0Rlx6Q

• Inspiration:I like how the

name of the band is very big and bold while the

name of the song is more irregular

I like the bright, colourful colour scheme and the effects used as it helps create an

energetic atmosphere to

match the songs tempo

Page 20: 30 music videos

• Name: The Night

• Artist: Avicii

• Genre: Progressive House

• Type of video: Conceptual (Symbolic)

• Purpose: Promote the artist, Increase the songs income, Send a message

https://www.youtube.com/watch?v=UtF6Jej8yb4

• Inspiration:I like the idea of leaving the

artists log around at different points of the music

video

I like the fast forwarded shots around the car s there are several different angles

all sped up

I like the use of a silhouette as it hides the identity of

the people and completely relies on body language and

spacial relationship to convey meaning

Again I like the use of time-lapse to show a passing of

time

Page 21: 30 music videos

• Name: The Man Who Can't Be Moved

• Artist: The Script

• Genre: Pop Rock

• Type of video: Performance/Narrative (illustrative)

• Purpose: Promote the artist, Increase the songs income

https://www.youtube.com/watch?v=gS9o1FAszdk

• Inspiration:

This video is useful as it is split between performance and narrative and therefore

gives a good idea of how much time should be given to each scene of the music video. I also like the use of

colour correcting I this video to make the

highlights very bright with a blue tint as it gives it a

surreal atmosphere

Page 22: 30 music videos

• Name: Rather Be

• Artist: Clean Bandit ft.Jess Glynn

• Genre: House

• Type of video: Performance/Conceptual (Symbolic)

• Purpose: Promote the artist, Increase the songs income

https://www.youtube.com/watch?v=m-M1AtrxztU

• Inspiration:

This video is memorable as it has the artists logo

hidden in the music video multiple times, this is

effective as it makes you concentrate on their video a lot more than you usually

would

Page 23: 30 music videos

• Name: Sky Full of Stars

• Artist: Coldplay

• Genre: Alternative Rock

• Type of video: Performance

• Purpose: Increase the songs income, Attract audience to performance

https://www.youtube.com/watch?v=VPRjCeoBqrI

• Inspiration:

I like this video as it is very unique. Firstly, it is filmed all in one take up

until the last minute which means they get a live reaction from the

audience in the streets. I also like the fact that

even though it is all filmed in one take, you still have a variety of

camera angles.

Page 24: 30 music videos

• Name: Let Her Go

• Artist: Passenger

• Genre: Folk Rock

• Type of video: Performance/ Narrative (Disjuncture)

• Purpose: Increase the songs income, Attract audience to performance

https://www.youtube.com/watch?v=RBumgq5yVrA

• Inspiration:

This video is mostly performance therefore will

give us a good idea of camera angles and shots to

use if we chose to do a performance music video

I like how the narrative is showing them setting up for his concert. This is effective as it is unique and gives you

a different view you normally wouldn’t see in a

music video

Page 25: 30 music videos

• Name: All of Me

• Artist: John Legend

• Genre: R&B

• Type of video: Performance/Conceptual (Symbolic)

• Purpose: Promote the Artist, Increase the songs income

https://www.youtube.com/watch?v=450p7goxZqg

• Inspiration: I like how this video has a black and

white filter throughout as it

creates a dramatic effect. I also like the opening shot as it hides the artists

identity, while not revealing what he is

looking atI like the shots filmed underwater as it is

very unique however looks strange

I like the reflection in this shot as it gives a creative, innovative

shot to show performance

I like how at the end, it shows footage from the artists

wedding as it adds to the relationship

shown through the video

Page 26: 30 music videos

• Name: Unorthadox

• Artist: Wretch 32 ft. Example

• Genre: Hip Hop

• Type of video: Performance/Conceptual (Symbolic)

• Purpose: Promote the artist, Increase the songs income, Send a Message

https://www.youtube.com/watch?v=LysZJBo2HI4

• Inspiration: I like how at the start of the video it opens with a shot showing the meaning of the title of the song as

any viewer who didn’t know what it meant

would now understand the lyricsI like this shot as over

this sequence of shot, it spells unorthodox

while showing images of unconventional

people in the background

I like this shot as the movement is quite

unusual which shows a different way of tracking moving

objects

I think the effects used here are quite cool as the person seems very casual with the shoes are floating around him adding to the theme

of being unusual

Page 27: 30 music videos

• Name: Arabella

• Artist: Arctic Monkeys

• Genre: Hard Rock

• Type of video: Performance/

• Purpose: Promote the Artist, Increase the songs income

https://www.youtube.com/watch?v=Nj8r3qmOoZ8

• Inspiration:

I like the movement of the shots to create a old effects as it gives the effect that it is being

played on a reel of film rather than a digital video format. I also like the black flickers used again to give

it an old look. The greyscale filter also adds

to this effectI like the variety of shot speeds during this video

and how it changes speeds spontaneously. I also

noticed how the camera is rarely still and is mostly

recorded handheld. These produce an energetic tone

to the videoI like the use of

performance here as it is very quick and cuts

randomly inbetween clips

Page 28: 30 music videos

• Name: No Type

• Artist: Rae Sremmurd

• Genre: Hip Hop

• Type of video: Performance/Narrative (Disjuncture)

• Purpose: Promote the Artist, Increase the songs income

https://www.youtube.com/watch?v=wzMrK-aGCug

• Inspiration:I think the colour filters used on single frames

creates a warm, summer atmosphere

I also found it interesting how all the narrative was in slow

motion. I feel this emphasises their

emotions during this time

I like the idea of using a beach as a scene for

a summer song and feel this video is great

at shooting on a beach as it captures the warm, relaxed

atmosphere

Page 29: 30 music videos

• Name: Light It Up

• Artist: Eliza and The Bear

• Genre: Rock

• Type of video: Performance/Narrative (Disjuncture)

• Purpose: Promote the Artist, Increase the songs income, Send a Message

https://www.youtube.com/watch?v=Kb7nHmCf9q8

• Inspiration:I like the very simplistic font saying the artists name at

the start to instantly promote them.

I like how it juxtaposes the two narratives to show how these people are keeping

upbeat in a lonely situation. I feel this reflects a positive

atmosphere on the band

I like the idea of having the band against a solid white

background as it completely emphasises their talent

Page 30: 30 music videos

• Name: The City

• Artist: The 1975

• Genre: Pop Rock

• Type of video: Performance/Conceptual (Symbolic)

• Purpose: Promote the Artist, Increase the songs income

https://www.youtube.com/watch?v=UuihJInaeN4

• Inspiration:Again, I like the idea of an

overlay over a persons body as it adds a layer of texture

This video also has lot of performance clips so can

give us an idea of different shot types, angles and

durations

I like how the music video is completely filmed against a

black background as it would be very low budget

and simple

Page 31: 30 music videos

• Name: I Found

• Artist: Amber Run

• Genre: Alternative Rock

• Type of video: Narrative (Disjuncture)

• Purpose: Promote the Artist, Increase the songs income

https://www.youtube.com/watch?v=Yj6V_a1-EUA

• Inspiration:This is unique as

instead of telling you the groups name, it

gives you the groups logo

I like this shot as it hides the people

sneaking through the house by shining light

at and around the camera

I like the effects used here as it creates a

distorted atmosphere as though you were the character being held for

ransomI like the shots shown as the car is driving to

show a passing of time through changing

scenery

Page 32: 30 music videos

Potential Songs• Friends - Eliza and The Bear

• How to Save a Life - The Fray

• Kids - MGMT

• Gravity - Embrace

• In Too Deep - Sum 41

• All Night - Icona Pop

• Friction - Imagine Dragons