30 most effective products that can be sold on e commerce website
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Transcript of 30 most effective products that can be sold on e commerce website
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30 BEST PRODUCTS AND SERVICES THAT CAN BE SOLD ON
E-COMMERCE WEBSITE
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Introduction According to an Ernst and Young study the most popular online purchases are• computer related products (40%), • books (20%), • travel (16%),• clothing (10%), • recorded music (6%), • subscriptions (6%), • gifts (5%) • investments (4%).
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The kinds of products and services that sell best on the Internet are those that take advantage of the convenience of the Net
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Reason for buying products online
• Convenience is the primary reason • To avoid crowded stores • Flexibility of timing• Avoiding the irritating sales clerks• Avoiding pickpockets
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Products or Service should exhibit the following characteristics
• High value• Products suitable for shipping by mail• Information-based products• Services• Niche Product
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High value
Offbeat or unusual products and services often attract online attention and sell strongly
Customers won’t buy things which could be readily available near their place For Example :- Some special wine , Cigar etc
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Products suitable for shipping by mail
Most products sold by catalog and mail order also sell well on the Net.Choose products that could be shipped easily. Stay away from bulkier and heavier products that would result in higher shipping and handling costs. Higher shipping costs diminish the price competitiveness of online products
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turns-off a lot of potential buyershigh shipping costs is the primary factor that discourages people from buying online
Ernst and Young report shows that 53 percent of online shoppers are concerned with shipping costs
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Information-based products The Internet is primarily used to
communicate, entertain, educate and research.nonperishable, information-intensive products
such as computers and software, books, travel, consumer electronics, magazine subscriptions - are the most popular online products at present.
Content-rich sites, subscription-based sites to advertiser-supported sites focusing on a wide range of topics, have been sprouting all over the Internet.
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Serviceshotel reservationair travel investments NICHE PRODUCTproduct made and marketed for specialized
usesa product category without a huge amount of
competition one you can stand out in.
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NEXT BIG THING IN THE E-COMMERCE SEGMENT IS THE GROCERY (but not those that rely solely on home delivery)
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LIST OF PRODUCTS
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Computer Related productsLaptopsDesktop PCsStorage Devices• Memory Cards• USB Drives• Hard Disk Drives• DVD Writers• Memory Card Readers• Blu-ray DrivesPrinters• Inkjet Printers• Laserjet Printers• Multifunction Device• Dotmatrix Printers
Computer Hardware• Motherboards• RAM• Processors• Graphic Cards• TV Tuners• Cabinets• Power Supply Units• CPU Coolers• Audio CardsScanners
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NETWORKING DEVICE• USB Data Card• Routers• Cables & Connectors• Lan Cards• Switches• DVDs and CDsSOFTWARE• Security Software• Educational Software• Operating Systems• Multimedia SoftwareStorage Media
Tablet Accessories• Tablet Carry Cases• Other Tablet Accessories Laptop Accessories• Laptop Bags• Laptop Chargers• Laptop Batteries• Other Laptop AccessoriesComputer Accessories• Web Cameras• Speakers• Mouse• Monitor• Keyboard• USB
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Mobile & Accessories
• Phones Home• Mobiles Home• Landline Phones• Mobile Accessories Home• Tablets
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Mobile Accessories
• Cases And Covers• Bluetooth Headsets• Headphones• Memory Card• Headsets• Screen Guards• Batteries• Car Accessories• Chargers
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Books
• Literature & Fiction• Academic & Professional• Children and Teens• Business, Investing and Management• Entrance Exams Preparation• Computers and Internet• Biographies and Autobiographies• School Books
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• Religion & Spirituality • Science & Technology • Arts, Photography and Design • Cooking, Food & Wine • Crafts & Hobbies • Families and Relationships • Health and Fitness • History and Politics • Home & Garden • Humor • Music, Films and Entertainment • Outdoors & Nature • Philosophy • Reference • Self-Help
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Travel
Tickets• Air tickets• Rail tickets
Travel Packages• Hotel Reservation• Food & Beverages• Cruise packages
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Activities PackageSight SeeingRiver RaftingMountain ClimbingCampsBungee jumpingScuba divingWeekend Getaways
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Clothing
• Men’s Clothing• Women’s Clothing• Boy’s Clothing• Girl’s Clothing
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Men’s clothing• Belts• Bermudas• Capris• Caps• Cardigans• Cargos• Coats• Cufflinks• Gloves• T-Shirts
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• Jeans• Kurta Pyjama• Kurtas• Scarves• Shirts• Shorts• Socks• Stoles• Suit Material Sweaters/Pullovers Sweatshirts• Swimwear• Ties• Trouser• Vests• Wind Cheaters
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Female ‘s Clothing
• Belts• Bermudas• Camisole• Capris• Caps• Cardigans• Churidar• Coats• Dress Material• Dresses
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• Jeans• Jumpers• Jumpsuit• Kaftans• Kurtas/Kurtis• Leggings• Ponchos• Salwar Kameez• Sarees• Scarves• Shawls• Shorts• Skirts• Snoods• Socks• Stoles
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Recorded Music
• POP• ROCK• SPIRITUAL• CLASSIC• OLD• RETRO• BOLLYWOOD• KARNATIC
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• PUNJABI FOLK• TRANCE• THEME MUSIC• BLUES• METAL• HARD ROCK• PUNK
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Subscriptions
• Magazines• Newspapers• Journals• E-books• Software• Videos• Music
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• Online Certification Courses• Online training lessons• Online memberships
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Gifts
• Stationary• Greeting Cardso Birthday Cardso Anniversary Cardso Valentine’s day Cards• Ethnic Cards• Irish Folding Cards
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• Flowers• Personalized Merchandise• Combo gift packs• Playing Toys• Cakes and chocolates• Gift Vouchers• Miscellaneous Gifts
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Investments
• Shares• Mutual funds• Bonds• Commodity Trading• Money Allocation• Infrastructure• Initial Public Offering ( IPO)
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• Loans• Taxation & Legal• Technical Analysis• Fundamental Analysis• Index Derivative
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Other emerging products
• Grocery• Apparels• Jewellery• Health Supplements• Beauty Products• Online Services o Dental officeso dry cleanerso car-repair shopso barbers and hairstylists,
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• Whatever our product be , a successful e-commerce venture will be those that are able to provide convenience combined with superb service and outstanding reliability of delivery
• products should have least surprise • products should have least variability
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Thank you