3 Steps to a Mobile Campaign that Works
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3 Steps to a Mobile Campaign That Will Work
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Transcript of 3 Steps to a Mobile Campaign that Works
3 Steps to a Mobile Campaign That
Will Work
Ask yourself about the Campaign Plan…
What type of plan are you going
for? Will you be offering
coupons? Is there going to be
follow up messages to your
original message? Where will
you be acquiring the majority of
your opt-ins? Will you be using a
polling device? Make sure the
campaign doesn’t badger the
customer.
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The messages should be sent at timely intervals and the content needs to be
specific to the customer’s needs. Don’t send a 55-year-old single man coupons
for pantyhose. Come up with a good call to action and get ready to start.
Implementation
Use your plan and start sending out your
messages. If the campaign calls for
multiple follow up messages make sure
they are scheduled and implemented. If
your campaign involves coupon
redemption and tracking, your staff
should be trained to take them.
Follow UpBy tracking results you can see
whether or not the individual
parts of your campaign were
successful. Using this
information, set up a follow-up
campaign that is further
targeted to the client. Develop a
possible referral program for
your customer to help you get
the word out and connect with
people of like-interests as your
current customers.
Utilize the patented Mobile Connect viral messaging feature to allow
recipients to forward on deals to friends. Track shares and reward all who
share with incentives to make them feel even more special.
MOBILE CONNECT FOR YOUR BUSINESS
There are many resources for mobile marketing, but Mobile Connect
offers the most comprehensive suite of products for businesses of any
size. The software has some of the most advanced triggered features,
reporting, polling, and coupon technology on the market, providing
companies a one stop solution that keeps the process easy and efficient.
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Start a cohesive mobile campaign today and grow your bottom line.
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