2H2009

My developerWorks – Viper release 1

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IntroductionMy developerWorks will have significant updates in 4Q2009 (October 31), improving theoverall user experience, extending the social tooling capabilities and providing moreopportunities for our users to connect, communicate and contribute.

In this presentation, we’ll cover:

• What we’ve accomplished so far…

• What’s new in My developerWorks?

• Three new ways you can benefit from My developerWorks!

• Five things you should do!

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IBM developerWorks is the destination on the web for developers and IT professionals to stay ahead of the latest trends in open standards, develop skills, solve problems, and collaborate with peers.

Maximizes productivity through targeted technical resources, connects peers, and provides career-building recognition

Delivers unparalleled technical how-to content including articles, tutorials, demos, events and more.

ibm.com/developerWorks/aboutdW

developerWorks: IBM’s community of developers, IT Professionals, & students

Key Statistics:

4M Unique Visitors per month

30,000 items in our technical library

Serves 195 countries

Available in 8 languages

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Developer & DBA

Project Manager

Tester

Student

Application support

AnalystArchitect

Consultant

developerWorks has a wide breadth of technical content and community offerings for many IT roles

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Our Vision for the My developerWorks Community

Recognize and reward users

Show users they are valued and listened toMotivate and incent user contributions.

Offer a rich user experience

Align with Web 2.0 best practices. Improve findability, deliver personalization.

Encourage users to engage

Provide lower bar of entry, motivation to register.Promote collaboration among users.

Make meaningful recommendations

Communicate the right message to the right users at the right time.Ensure the information is relevant to our user’s need.

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• Unified profile for all developerWorks community offerings

– Relegate WI to “green man behind curtain” status

– Reduce barriers of entry– Enrich user’s participatory experience

• Help people find and share better through tagging

• Enable targeted marketing environment• Embed community elements into site

– Meet users where they are (article template)

– Eliminate community silos

F I R S T Y E A R F O C U S

2009 Focus

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What’s new in My developerWorks? • Upgrade to LC 2.5 – Migrate existing community artifacts/UI to LC 2.5

• Accessibility – Ensuring entire application suite is accessible

• SEO – Update My dW headers to have dynamic content & SEO for improved external search ranking

• Blogs Migration – Complete blogs migration to offer a single instance

• Internationalization - Have UI text strings in resource bundle files to be given to locale sites for translation

• Metrics - Update SurfAid URLs and provide profile create date, updated date & domain tables

• Performance - Akamaize My dW, optimize database and consolidate headers & footers

• Incremental profiling – Indicate your interests from within articles, forums and zone landing pages, and update your profile without opening My dW profiles.

• Custom registration – Simplified My developerWorks registration

• My developerWorks search – Search everything in My developerWorks from anywhere in My developerWorks

• Two new applications – Files and Wikis

• Significant updates to My home, Groups, and Profiles

Join us on a tour of the NEW My developerWorks…

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My home

Two tabs – Updates (new!) & My page (existing widgets)

Updates has five views + supports in-line recommendations

•Discover: Global view

•My network: Colleagues view

•My watchlist: A personalized view of activity + dW recommendations

•My saved items: Activity the user has earmarked from across the other views

•My notifications: A global view of all received notifications

My page has new customization features

•New edit UI, Change layout – two color or three column

•Twitter widget

Update your status

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Public profile – Persistent display of status updates, “The Board”, Tabs, Interests, Colleagues, Links, Facebook

Profiles

Profiles landing page – Search + Status updates feed + All profile tags rolled up

“Board” feature “Status” feature More dW + My dW integration with recent

activity Expanded colleagues widget (more photos) Social networking apps integration –

Facebook, LinkedIn Logical reorganization of profile content into

tabs Edit your profile (inline); allow users to

decide which fields to display publicly Improved interface for user “Interests” &

tags Adding job title, education, updating roles to

be more intuitive and task-based Ability to update display name

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Groups

Lotus has added a lot of new features to Groups, allowingusers to create a much more collaborative environment.

Ability to associate blogs, activities, files, and wikis with a Group.

Customizations• Rearrange, hide, delete content widgets

Improved search capabilities – search specific group, allor my groups

Members’ widget + added member’s photos to member list; ability to sort by owners vs. members Invite non-registered members to join any Group Improved message board

• Subject pre-filled in response message• Associates user’s photo & message count with user• Highlight important topics by pinning them to the top of the message board

Share this! from nearly every page in My dW

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Files (New!)

A new application that Lotus adds tothe Connections suite in 2.5 Filesmirrors the feature/functions of Cattail.

Upload and download files; add comments and recommend

Users can create a collection – a group of files

Seamless integration with Groups The main page of files – news events

feed, indicates most recent updates Visibility settings: Private (by default),

shared or public Version support (upload new versions

of the same file) Tags

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Wikis (New!)developerWorks (pending migration) will now be able to integrate Wikis under the same visual umbrella as theother community applications with theaddition of Wikis to LC 2.5

Supports basic wiki functions Wiki editor has html source,

rich text and preview tabs Page history Notifications on wiki page

updates and comments Tags, Comments, attachments

and recommendations Visibility

• Public • Members of the wiki only

Editing• Anyone• Designated managers of wiki

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Three NEW ways you can benefit from My developerWorks

1. Build a one-stop shop for any technical topic with groupsStart a blog, wiki, and activity directly from the group, upload files, invite anyone to join and much more….

2. Take advantage of brand new social tools Wikis, File sharing, and Microblogging

3. Personalize your view of My developerWorks to see what’s happening as its happening. See everything happening in My developerWorks in real time, including status updates, comments, bookmarks, message board posts, new files and more – added as they happen

Customize your view to follow just what you are interested in. Save important items for later.

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Five things YOU should do!1. Explore the new My developerWorks

environment Understand what it has to offer.

2. Customize your groups. Add files, wikis, start a group blog. Invite others to join your group.

3. Follow your favorite blogs, tags and people that interest you. Update your watchlist to display real-time updates in developerWorks. Check back often!

4. Update your profile Add interests tags, indicate your status regularly, Connect to Facebook, Add other social networking widgets, write on your wall.

5. Help us spread the word Select “Share this” from any page, plus, We’ll be providing an updated Marketing Kit with updated materials.

BACKUP

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Proposed Facebook Connect integration

dW custom registration – one step

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Blogs

While there are improvements with MydeveloperWorks blogs, the changes areintuitive and bloggers will not requireadditional education to get up-to-speed.

Announcement widget – at the top of the My dW blogs landing page

A blog can be associate with a Group• “Group blogs” have a module in the left that maintains the imagery and linkage back to the Group. • Photos of group members displayed

Comments include a preview mode Blog author widget – photo of author(s) Themes are updated; Customization Ability to “Follow this blog” Bloggers must complete their profile

during blog creation Complete My dW blog migration

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Same great apps!

Activities

No significant updates besides the ability to integrate an activity with a group,activities notifications surface in My home.

Bookmarks

No significant updates, other than the ability to add a bookmark from the applicationwithout the plugin, bookmark notifications surface in My home.