25 useful online branding tips for global banking, finance & insurance industries

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Transcript of 25 useful online branding tips for global banking, finance & insurance industries

Page 1: 25 useful online branding tips for global banking, finance & insurance industries
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http://socialbubble.global

Tip 1: Online Branding is not only about ubiquity, visibility, and functions; it is about

bonding emotionally with online users.

Page 3: 25 useful online branding tips for global banking, finance & insurance industries

http://socialbubble.global

Tip 2: A brand’s strength is built upon its determination to promote its own distinctive

values and mission.

Page 4: 25 useful online branding tips for global banking, finance & insurance industries

http://socialbubble.global

Tip 3: Ensure your brand is associated with credible sources.

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Tip 4: Produce press releases or news articles for your industry.

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Tip 5: Create relationships. Relationships lead to opportunities.

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Tip 6: Maintain a consistent posting schedule.

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Tip 7: Know your strengths. Outsource your

weaknesses.

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http://socialbubble.global

Tip 8: Know your audience. Build your strategy. Police your brand. Be consistent.

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http://socialbubble.global

Tip 9: Online Branding needs to be about the cause. People need to connect to the mission.

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http://socialbubble.global

Tip 10: Your network is everything in the branding environment. Just build it right.

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http://socialbubble.global

Tip 11: Imagination gives dimension to an online branding campaign.

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Tip 12: Be honest about your product or service. Negatives spread faster.

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http://socialbubble.global

Tip 13: Manage your online reputation. It is very important for your brand.

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http://socialbubble.global

Tip 14: Online Branding Builds Trust in Reputation.

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Tip 15: Be Consistent With Branding.

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http://socialbubble.global

Tip 16: Blogging is one of the most effective ways to improve the visibility of your brand

online.

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http://socialbubble.global

Tip 17: Press release distribution is a very effective and inexpensive way to enhance

brand visibility and recognition.

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http://socialbubble.global

Tip 18: Creating and distributing quality content is the best way to gain visibility

online.

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http://socialbubble.global

Tip 19: Optimize Your Website to drive traffic to a website and improve the brand's

visibility.

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http://socialbubble.global

Tip 20: Social Media Marketing promotes brand visibility, brand loyalty, recognition,

and can also grow your sales.

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http://socialbubble.global

Tip 21: Make your brand as unique as possible.

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http://socialbubble.global

Tip 22: Treat your brand as an investment, not a cost.

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Tip 23: Quickly globalize the brand and its products.

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Tip 24: Reward customers’ involvement to make them become active promoters of your

brand, not simply loyalists.

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Tip 25: Encourage communities that share your values.

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