23 top search engine marketing seo tips for global container & packaging industries

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Transcript of 23 top search engine marketing seo tips for global container & packaging industries

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Tip 1: Include title tags.

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Tip 2: Include meta tags.

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Tip 3: Include description tags.

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Tip 4: Keyword density should not exceed 5-8%.

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Tip 5: Only if necessary, use a hyphen in the domain name.

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Tip 6: Use appropriate and relevant keywords in your domain name.

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Tip 7: Use appropriate and relevant keyword phrases.

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Tip 8: Research different variations of keywords and keyword phrases.

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Tip 9: Build good quality backlinks.

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Tip 10: Include credible outbound links.

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Tip 11: Design a site with SEO in mind.

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Tip 12: Use a quality design that appeals to your target market.

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Tip 13: Use SEO tools to further optimize your website and keyword research.

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Tip 14: Use ethical SEO techniques.

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Tip 15: Have a SEO press release when appropriate.

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Tip 16: Know your competition.

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Tip 17: Remember that SEO takes time.

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Tip 18: Avoid using unethical SEO methods and “tricks” such as hidden text or similar

font and page background colours.

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Tip 19: Flash should not be overused. Search engines have difficulty reading most

programming languages easily. HTML and CSS (Cascading Style Sheets) are much better

options.

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Tip 20: Add new web pages and content to a website on a regular basis. The format that these new pages are added in must be one that can easily be read by the major search

engines.

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Tip 21: Make sure your website is easy to use and navigate.

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Tip 22: Don’t design your website without considering SEO.

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Tip 23: Build a network of quality backlinks.