Networking In The 21st Century

bull jimdirectaolcom

bull 561-302-1719

bull Follow me on twitter wwwtwittercomgilbertdirect

bull Linkedin bllPwwwlinkedincominjimwgilbert

bull Blog httg1Lgilbertdirectmarketingwordpresscom

2009 GUbert Direct Marketing IncAU rights reserved

bull jimdirectaolcom

bull 561-302-1719

bull Follow me on twitter wwwtwittercomgilbertdirect

bull Linkedin bllPwwwlinkedincominjimwgilbert

bull Blog httg1Lgilbertdirectmarketingwordpresscom

2009 GUbert Direct Marketing IncAU rights reserved

  Which sites   Linkedin   MySpace

  Facebook   Twitter

  To network   Yourself   Your business   Both

  There is definitely an art to in person networking

  Myself like so many other people are uncomfortable with it (I tend to be shy in person)

  Which is why online networking has grown in popularity for both individuals and businesses

  Today wersquoll discuss tactics for both individual and business networking

  Personal first (also applies to business)   The current situationhellip

  It is just as important to your career to add quality contacts to your personal networkhellip

hellipas it is to excel

at your job Itrsquos crucial to build your personal ldquorolodexrdquo with people who could be

influential to your future career

 However the most powerful networking site for business is Linkedin   A pure-play business networking site

  Has reached critical mass the fastest with over 30 million business users

  Has the most robust tools for building your personal ldquobrandrdquo

  httpwwwlinkedincom

 User type number 1 ndash the casual user

 People who add their profile to Linkedin   People who set up their linked profiles   Connect with some other people   Maybe get a reference or two   Join a group

  And use the search function occasionally

 User type number 2 ndash the Power User

  Linkedin power users (the goal of this session)

  Use their profile page like a mini website to brand themselves

  Use all of the features of Linkedin

  Groups   QampA

  Applications

  Advanced search References and morehellip

 User

 Power user

 Donrsquot use Linkedin at all

 Whatrsquos a Linkedin

Itrsquos time to become a power user

 First letrsquos look at your profile page

 This is where you begin to promote your personal brand

 Your search engine ldquolanding pagerdquo

 Some basics first

  First make sure you fill in all the hotspots   Current and past positions

  Education summary and specialties

  Interests groupsassociations honors

  Be as complete as you can

  Think in keywords If someone is going to search for YOU what keywords would they use to find you

  If YOU were going to search for you what keywords would you use

  Also make sure you set your contact settings to allow emails (your email will be displayed)

  This feature gives you an idea of

  Who has searched for you (many times their name is not listed just a title or general description)

  How many times your profile has come up in a search

The goal of promoting your business and or yourself is to watch this space carefully

This is an excellent measure of your networking success

  Currentpast positions

  Education

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  There is definitely an art to in person networking

  Myself like so many other people are uncomfortable with it (I tend to be shy in person)

  Which is why online networking has grown in popularity for both individuals and businesses

  Today wersquoll discuss tactics for both individual and business networking

  Personal first (also applies to business)   The current situationhellip

  It is just as important to your career to add quality contacts to your personal networkhellip

hellipas it is to excel

at your job Itrsquos crucial to build your personal ldquorolodexrdquo with people who could be

influential to your future career

 However the most powerful networking site for business is Linkedin   A pure-play business networking site

  Has reached critical mass the fastest with over 30 million business users

  Has the most robust tools for building your personal ldquobrandrdquo

  httpwwwlinkedincom

 User type number 1 ndash the casual user

 People who add their profile to Linkedin   People who set up their linked profiles   Connect with some other people   Maybe get a reference or two   Join a group

  And use the search function occasionally

 User type number 2 ndash the Power User

  Linkedin power users (the goal of this session)

  Use their profile page like a mini website to brand themselves

  Use all of the features of Linkedin

  Groups   QampA

  Applications

  Advanced search References and morehellip

 User

 Power user

 Donrsquot use Linkedin at all

 Whatrsquos a Linkedin

Itrsquos time to become a power user

 First letrsquos look at your profile page

 This is where you begin to promote your personal brand

 Your search engine ldquolanding pagerdquo

 Some basics first

  First make sure you fill in all the hotspots   Current and past positions

  Education summary and specialties

  Interests groupsassociations honors

  Be as complete as you can

  Think in keywords If someone is going to search for YOU what keywords would they use to find you

  If YOU were going to search for you what keywords would you use

  Also make sure you set your contact settings to allow emails (your email will be displayed)

  This feature gives you an idea of

  Who has searched for you (many times their name is not listed just a title or general description)

  How many times your profile has come up in a search

The goal of promoting your business and or yourself is to watch this space carefully

This is an excellent measure of your networking success

  Currentpast positions

  Education

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  It is just as important to your career to add quality contacts to your personal networkhellip

hellipas it is to excel

at your job Itrsquos crucial to build your personal ldquorolodexrdquo with people who could be

influential to your future career

 However the most powerful networking site for business is Linkedin   A pure-play business networking site

  Has reached critical mass the fastest with over 30 million business users

  Has the most robust tools for building your personal ldquobrandrdquo

  httpwwwlinkedincom

 User type number 1 ndash the casual user

 People who add their profile to Linkedin   People who set up their linked profiles   Connect with some other people   Maybe get a reference or two   Join a group

  And use the search function occasionally

 User type number 2 ndash the Power User

  Linkedin power users (the goal of this session)

  Use their profile page like a mini website to brand themselves

  Use all of the features of Linkedin

  Groups   QampA

  Applications

  Advanced search References and morehellip

 User

 Power user

 Donrsquot use Linkedin at all

 Whatrsquos a Linkedin

Itrsquos time to become a power user

 First letrsquos look at your profile page

 This is where you begin to promote your personal brand

 Your search engine ldquolanding pagerdquo

 Some basics first

  First make sure you fill in all the hotspots   Current and past positions

  Education summary and specialties

  Interests groupsassociations honors

  Be as complete as you can

  Think in keywords If someone is going to search for YOU what keywords would they use to find you

  If YOU were going to search for you what keywords would you use

  Also make sure you set your contact settings to allow emails (your email will be displayed)

  This feature gives you an idea of

  Who has searched for you (many times their name is not listed just a title or general description)

  How many times your profile has come up in a search

The goal of promoting your business and or yourself is to watch this space carefully

This is an excellent measure of your networking success

  Currentpast positions

  Education

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 However the most powerful networking site for business is Linkedin   A pure-play business networking site

  Has reached critical mass the fastest with over 30 million business users

  Has the most robust tools for building your personal ldquobrandrdquo

  httpwwwlinkedincom

 User type number 1 ndash the casual user

 People who add their profile to Linkedin   People who set up their linked profiles   Connect with some other people   Maybe get a reference or two   Join a group

  And use the search function occasionally

 User type number 2 ndash the Power User

  Linkedin power users (the goal of this session)

  Use their profile page like a mini website to brand themselves

  Use all of the features of Linkedin

  Groups   QampA

  Applications

  Advanced search References and morehellip

 User

 Power user

 Donrsquot use Linkedin at all

 Whatrsquos a Linkedin

Itrsquos time to become a power user

 First letrsquos look at your profile page

 This is where you begin to promote your personal brand

 Your search engine ldquolanding pagerdquo

 Some basics first

  First make sure you fill in all the hotspots   Current and past positions

  Education summary and specialties

  Interests groupsassociations honors

  Be as complete as you can

  Think in keywords If someone is going to search for YOU what keywords would they use to find you

  If YOU were going to search for you what keywords would you use

  Also make sure you set your contact settings to allow emails (your email will be displayed)

  This feature gives you an idea of

  Who has searched for you (many times their name is not listed just a title or general description)

  How many times your profile has come up in a search

The goal of promoting your business and or yourself is to watch this space carefully

This is an excellent measure of your networking success

  Currentpast positions

  Education

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 User type number 1 ndash the casual user

 People who add their profile to Linkedin   People who set up their linked profiles   Connect with some other people   Maybe get a reference or two   Join a group

  And use the search function occasionally

 User type number 2 ndash the Power User

  Linkedin power users (the goal of this session)

  Use their profile page like a mini website to brand themselves

  Use all of the features of Linkedin

  Groups   QampA

  Applications

  Advanced search References and morehellip

 User

 Power user

 Donrsquot use Linkedin at all

 Whatrsquos a Linkedin

Itrsquos time to become a power user

 First letrsquos look at your profile page

 This is where you begin to promote your personal brand

 Your search engine ldquolanding pagerdquo

 Some basics first

  First make sure you fill in all the hotspots   Current and past positions

  Education summary and specialties

  Interests groupsassociations honors

  Be as complete as you can

  Think in keywords If someone is going to search for YOU what keywords would they use to find you

  If YOU were going to search for you what keywords would you use

  Also make sure you set your contact settings to allow emails (your email will be displayed)

  This feature gives you an idea of

  Who has searched for you (many times their name is not listed just a title or general description)

  How many times your profile has come up in a search

The goal of promoting your business and or yourself is to watch this space carefully

This is an excellent measure of your networking success

  Currentpast positions

  Education

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 User type number 2 ndash the Power User

  Linkedin power users (the goal of this session)

  Use their profile page like a mini website to brand themselves

  Use all of the features of Linkedin

  Groups   QampA

  Applications

  Advanced search References and morehellip

 User

 Power user

 Donrsquot use Linkedin at all

 Whatrsquos a Linkedin

Itrsquos time to become a power user

 First letrsquos look at your profile page

 This is where you begin to promote your personal brand

 Your search engine ldquolanding pagerdquo

 Some basics first

  First make sure you fill in all the hotspots   Current and past positions

  Education summary and specialties

  Interests groupsassociations honors

  Be as complete as you can

  Think in keywords If someone is going to search for YOU what keywords would they use to find you

  If YOU were going to search for you what keywords would you use

  Also make sure you set your contact settings to allow emails (your email will be displayed)

  This feature gives you an idea of

  Who has searched for you (many times their name is not listed just a title or general description)

  How many times your profile has come up in a search

The goal of promoting your business and or yourself is to watch this space carefully

This is an excellent measure of your networking success

  Currentpast positions

  Education

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 User

 Power user

 Donrsquot use Linkedin at all

 Whatrsquos a Linkedin

Itrsquos time to become a power user

 First letrsquos look at your profile page

 This is where you begin to promote your personal brand

 Your search engine ldquolanding pagerdquo

 Some basics first

  First make sure you fill in all the hotspots   Current and past positions

  Education summary and specialties

  Interests groupsassociations honors

  Be as complete as you can

  Think in keywords If someone is going to search for YOU what keywords would they use to find you

  If YOU were going to search for you what keywords would you use

  Also make sure you set your contact settings to allow emails (your email will be displayed)

  This feature gives you an idea of

  Who has searched for you (many times their name is not listed just a title or general description)

  How many times your profile has come up in a search

The goal of promoting your business and or yourself is to watch this space carefully

This is an excellent measure of your networking success

  Currentpast positions

  Education

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

Itrsquos time to become a power user

 First letrsquos look at your profile page

 This is where you begin to promote your personal brand

 Your search engine ldquolanding pagerdquo

 Some basics first

  First make sure you fill in all the hotspots   Current and past positions

  Education summary and specialties

  Interests groupsassociations honors

  Be as complete as you can

  Think in keywords If someone is going to search for YOU what keywords would they use to find you

  If YOU were going to search for you what keywords would you use

  Also make sure you set your contact settings to allow emails (your email will be displayed)

  This feature gives you an idea of

  Who has searched for you (many times their name is not listed just a title or general description)

  How many times your profile has come up in a search

The goal of promoting your business and or yourself is to watch this space carefully

This is an excellent measure of your networking success

  Currentpast positions

  Education

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 Some basics first

  First make sure you fill in all the hotspots   Current and past positions

  Education summary and specialties

  Interests groupsassociations honors

  Be as complete as you can

  Think in keywords If someone is going to search for YOU what keywords would they use to find you

  If YOU were going to search for you what keywords would you use

  Also make sure you set your contact settings to allow emails (your email will be displayed)

  This feature gives you an idea of

  Who has searched for you (many times their name is not listed just a title or general description)

  How many times your profile has come up in a search

The goal of promoting your business and or yourself is to watch this space carefully

This is an excellent measure of your networking success

  Currentpast positions

  Education

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  This feature gives you an idea of

  Who has searched for you (many times their name is not listed just a title or general description)

  How many times your profile has come up in a search

The goal of promoting your business and or yourself is to watch this space carefully

This is an excellent measure of your networking success

  Currentpast positions

  Education

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  Currentpast positions

  Education

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  Summary

  Specialties

  All are searchable

 Use the right keywords for success

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  Interests

  Groups and associations

  Honors and awards

  Donrsquot skimp here

  Contact settings (set this to display email)

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 Your profile page is your   Personal home page

  Online resume

  The place where people can get a sense of who you are (a well rounded individual)

  Yoursquove already showed your talented in your profile now itrsquos time to add some ldquocolorrdquo

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  Adding ldquocolorrdquo   You can add up

to three different website links to your profile

  Each link has copy that can be customized

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  Adding ldquocolorrdquo   Joining groups

tells people where you belong

  You can join up to 50 groups

  More about groups in the ldquopromote yourselfrdquo section

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  Adding the reading list application gives people a sense of you beyond the business world

  Add in more than just business books

  People can sign up to follow your reading list

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  The Linkedin poll application lets you poll your contacts and ask relevant questions

  A great marketing tool to let your connections know how you think and what your interests are

Another applicationtool to engage others with your personal brand

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  There are a few Linkedin apps that allow you to tie into blogs

  Since I started my blog 2 months ago Irsquove had 5000 hits most from Linkedin More on that later

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  Adding Google presentation app allows you to share your resume portfolio or PowerPoint decks with people who visit your profile page

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  Ask your contacts to recommend you

  Testimonials will sell your talents better than you ever can

  Recommend people you know and they will reciprocate

  Donrsquot ask for recorsquos from people who donrsquot really know you

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 Itrsquos simple to promote yourself on Linkedin   Tweak your profile often   Change your status often

  When you do these changes get sent to your connections who receive email updates are shown on your connections home pages andor show up in your RSS feeds

  To turn on RSS feeds go to the accounts and settings page (link is on the top right side of your profile page)

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 Connect with as many people as you can   Use the search feature to find people you know

  Load up your address book contacts and send them link requests

 One neat feature once you load your address book Linkedin alerts you when someone in your address book joins

  Add your Linkedin URL to your email signature

  Join as many groups as you can

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 Once you join a group   Post a message in ldquodiscussionsrdquo to that group telling

them who you are   Post relevant questions or information to your group

(but avoid being ldquospammyrdquo)   Add value to the group by answering questions (itrsquos a

give to get medium)   Groups tip Donrsquot just join complimentary groups find

groups where your skills arenrsquot in abundance   Example I belong to apparel groups to discuss catalog

marketing issues along with vertical direct marketing groups

  Another tip I also post links to articles I have written in the groups ldquonewsrdquo section

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  Asking questions and providing answers is another way to build your network and get known on Linkedin

  Similar to asking and answering questions in groups be relevant and donrsquot be spammy

  After a question you ask closes (7 days) go back and rate the answers The best rated answers gain ldquoexpertiserdquo Experts receive extra promotion on Linkedin and provide you more notoriety

  If you have a question or a problem this is the place to come You will receive great answers from some really knowledgeable people

  I built my blog by using this function

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 Researching companies

 Much information on companies you want to partner with

 Checking references

 Find out more about who has been searching for you

 Case study

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  Search for a company and there is much info you can find

  You can even request to have your company added

  Find employees and contact the right person to help you out

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  This function is perfect for

  Vendor references

  Employer references

  Employee references

  Company References

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  In the last 3 months since I restarted my consultancyagency Linkedin has provide me with 3 new clients

  My strategy begins with my blog

 Are any of you blogging   Took me five minutes to set up with Linkedin

Wordpress Application   Once I set up the blog I asked some strategic

questions in the QampA section of linked in   Essentially what do you think of my new site   And a few technical questions on blog set up

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 All I needed for my blog was content   In just 2 months I have had 5000 hits on my blog

mostly from Linkedin   Every time I published an article on my blog

  I posted a link to the ldquonewsrdquo and discussion section of my group

  I also published links to MySpace Twitter Facebook as well

  Everybody can blog   Your content ndash go with what you know and love   Everybody has a story to tell Find your muse   Donrsquot be a yenta Blogging has rules and legal

issues

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  I asked a lot of questions related to direct marketing

  I answered many questions and gained ldquoexpertiserdquo status

  Same thing with the groups QampA figured prominently to gain recognition

 My blog URL is always in my signature of all posts

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  Your profile is key ndash make it stand out and tweak it often to take advantage of update broadcasts

  Connect to many people

  Get recommended

  Use the QampA and Groups functions strategically

  Add in applications to provide more functionality and a complete picture of you as a human being

  Donrsquot just have a Linkedin page become a power user

  Blog

  Use every site not just Linkedin

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  We just started groups on Linkedin and Facebook

  httpwwwlinkedincomegis1529377

  httpwwwfacebookcomgroupphpgid=40901952757

  Look for us on Twitter and MySpace soon

  Look for our blog and message boards on our website

  wwwfdmaorg

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

  27 year history of success in DM Consumer and B2B

  Creative Strategic Operations

  GDM Catalog and Direct Marketing Consulting Full Service Agency

  Author of Profitable Cataloging column for CatalogSuccesscom

  Adjunct Professor of DM Miami International University

  FDMA Board Member

  Link to me on Linkedin httpwwwlinkedincomprofileviewProfile=ampkey=11996982amptrk=tab_pro (must be signed in)

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

 Do you have any questions

 How have you used Linkedin or other networking sites to build your business

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column

Thank You Jim Gilbert

Gilbert Direct Marketing Inc

Contact info

561-302-1719

jimdirectaolcom httpgilbertdirectmarketingwordpresscom

Catalog Success Column