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2020

About Metropolis 3

About 4

Testimonials 5-6

Print 7

Audience 8-9

New Column: Living 10

New Column: Sustainable 11

Print Editorial Calendar 12-14

Circulation 15

Metropolis Rate Card 16

Native Advertising (Print) 17

Print Supplement 18

The Official Guide to NYCxDesign 19

Specify: NeoCon Special Publication 20

Becoming Sustainable 21

Digital 22

Digital Opportunities 23-24

Digital Solutions 25-26

Native Advertising (Digital) 27

Paid Content 28

Sponsored Content 29

Custom Microsite 30

Social Media 31

Events 32

Custom Event Opportunities 33

Metropolis Think Tank 34-36

Perspective: 2020 Sustainability 37-38

Video 39

Video 40-42

Custom 43

High Impact Programs 44-45

Custom Magazine 46

Research 47

ThinkLab 48-49

Signet Research 50

Specifications 51

Print Specifications 52-55

Digital Specifications 56-58

Contact Information 59

4 CONTACT Metropolis Magazine | [email protected] | +1 917 449 2845 | 101 Park Avenue, 4th Floor, New York, NY 10178

SOCIAL

188,000+Twitter

61,000+Facebook

40,000+Instagram

8,700+LinkedIn

70,000Average Monthly Unique Visitors

400,000Average Monthly

Page views

1,000+Metropolis Digital

Editions

28,000+Weekly Newsletter

15,000+Custom Email Blast

PRINT DIGITAL

50,000Metropolis Magazine

* Includes Digital

159,000Metropolis Magazine

Pass-Along

75,000 Design Guide: New

York

75,000 Specify

2,000 Show Copies

Average Per Issue

750,000+Total Reach

87% Spend 1-4 Hours Reading Issues

62% Save Issues for 6-12 Months

38% Save Issues Indefinitely

Metropolis Magazine is published 9 times each year. We offer marketers a premium environment and opportunity to align their brand with the most relevant and talked about topics and issues in the architecture and design industry.

Metropolis encompasses a robust portfolio of marketing solutions to actively engage a global audience of architects, designers, end-user clients, specifiers, educators, and industry influencers.

Uniquely positioned at the convergence of architecture, design and culture, Metropolis empowers your business with the collective strength of our award-winning platforms, global network of journalists, and our loyal engaged audience.

ABOUT


“When Poppin launched our complete Furniture Collection, we immediately turned to Metropolis as an advertising partner and have been running full page print ads with them ever since. Whether we’re discussing print advertising, custom Showroom Events, or other opportunities, we know the team at Metropolis understands our brand and is equally committed to our ongoing partnership. ”

“Design Within Reach is proud to be a longtime partner of Metropolis. The relationships we’ve built with the individuals behind the pages – Susan Szenasy, Avi Rajagopal, Tamara Stout – keep us coming back year after year and continue to evolve as our needs grow. Equally as amazing as the people is the content. It’s smart and informative and passionately reports on the industry from both a local and global level.”

“The professionals at Metropolis care about doing their part to help us succeed. They listen to us, they provide recommendations but ultimately, together through our partnership, we come to a solution and engage in experiences that provide value to both organizations, while enjoying the process along the way. They truly partner with their clients and make the entire experience one that not only provides benefit, but offers the best in class experience.”

“Metropolis continues as the design journal of intellectual criticism and debate so important during this time of continuous flux. I believe the opinions of Susan Szenasy and Avinash Rajagopal and the writings of the editors are the foundations of the journal’s continuing dialog on design.”

John Edelman Chairman of the Board, Design Within Reach

Meredith Zenkel VP of Marketing + Communications, Poppin

Becky Schneider Marketing Communications Manager, Kimball

Carl Gustav Magnusson Carl Gustav Magnusson Design LLC IDSA


Nancy Ketchiff Charles F. Beardsley Advertising

Warren Schwerin President, Related Properties Corporation

“We have run quite a few campaigns for our clients in Metropolis. In each case, they have seen excellent results; sales representatives have been contacted because of our advertisements in the publication, web activity has increased and RAM results show that company recognition rises with each placement. Due to these results, we have increased both the print presence as well adding integrated digital programs. The sales staff at Metropolis is a joy to work with - each client is given individualized care and attention. The publication itself has evolved over the years into one of the top titles in the category.”

“In today’s competitive market for office tenants, challenged by the Internet, home offices, and downsizing, the successful developer must look to innovative new space usage concepts and exciting design. Metropolis has consistently been our “go to “ reference source to help us meet these challenges and offer our clients exciting new ideas for their leasing needs.”

“I had the distinct pleasure of serving on the very first editorial board of Metropolis in 1981, at the invitation of Sharon Lee Ryder and Horace Havemeyer III. In the ensuing decades, the publication has become my window to the future, where all things design are discussed with intense curiosity and in a smart, thoughtful, and relevant manner. I enjoy seeing new thinking and new talent, always with its signature graphic magic. Metropolis is stolen from my desk by the young architects in our firm more than any other publication, by far! I’m grateful to Lee and Horace for cluing me in to this worthwhile venture at its inception, and to Eugenie Havemeyer, Susan Szenasy and Avinash Rajagopal for continuing to expand my design world.”

Theodore Liebman FAIA, Principal, Perkins Eastman

PRINT EVENTS VIDEO CUSTOM RESEARCHDIGITAL


Metropolis Magazine gives direct access to the most active specifiers, decision makers and design influencers who are responsible for the most important projects worldwide, all of whom play an integral role in the specification process.

AUDIENCE

PROFESSION

PRODUCT SPECIFICATIONS AUDIENCE INTERESTS

50% Architects / Interior Architects

47% Interior Designers

Source: AAM Audit 2019

*ASID members are 100% interior designers. This number denotes average of Metropolis subscribers and ASID members.

64% Appliances 58% Outdoor Furniture & Products

90% Design Innovations & Trends

82% Carpet 92% Paint 79% Architecture/Design Projects

53% Casegoods 76% Residential Furniture 71% New Products

54% Ceilings 77% Rugs 56% New Materials

63% Commodes/Toilets

65% Showers/Bathtubs 43% Technology

75% Contract Furniture

40% Signage 83% Authorize or Recommend Purchases

63% Doors 75% Sinks 74% Plan Interior/Exterior

79% Faucets/ Fixtures

66% Surface Materials & Laminate

74% Design Interior/Exterior

53% Glass 87% Textiles/Fabric 74% Have visited an advertiser’s website

39% Gypsum 87% Tile/Granite/Stone

75% Hardwood/ Hard Flooring

81% Wall coverings, Wallpaper & Upholstery

50% Leather 84% Window Treatments

91% Lighting 58% Windows



Metropolis Magazine subscribers work for established and emerging architecture and design firms including:

SPECIFIERS & INFLUENCERS

1100 Architect Candela Gluckman Tang Architects Leo A Daly Perkins Eastman STUDIOS Architecture

AECOM CannonDesign Goettsch Partners LMK Interior Design Perkins+Will Studio O+A

Allied Works Architecture CBT Architects HDR Inc Lord Aeck & Sargent Rapt Studio SWA Architects

Arquitectonica CetraRuddy Hickok Cole Architects M Moser Associates Rockwell Group Ted Moudis Associates

Arup CBBLD HKS Architects Mithun Roman & Williams The Biber Partnership

Atelier Ten Dattner Architects HLW International Nate Berkus Interiors Ross Barney Architects TMPartners

AvroKO Davis Brody Bond HMC Architects NBBJ Selldorf Architects TPG Architecture

Bernard Tschumi Architects DLR Group HOK Olson Kundig SERA Architects Valerio Dewalt Train Associates

Beyer Blinder Belle Ehrlich Yanai Rhee Chaney Architects

Horton Lees Brogden Page Southerland Page Skidmore Owings & Merrill Weber Thompson

BNIM Elkus Manfredi Architects IA Interior Architects Payette SmithGroupJJR WorkAC

Bohlin Cywinski Jackson EwingCole iCrave Pei Cobb Freed & Partners Speirs + Major ZGF Architects

Bruner/Cott FX Collaborative Kirksey Architecture Pelli Clarke Pelli Architects

Staffelbach

CallisonRTKL Gensler Krueck + Sexton Pentagram Stantec



Multifamily, high-rise, and mixed use residential developments are now a new frontier of innovation for architects and designers in every city in North America.

Metropolis recognizes this rapidly changing sector with a new column called LIVING, which will showcase the most innovative multifamily and mixed-use residential projects across the United States and Canada.

LIVING will recognize key elements including:• Structural and facade innovation • Building performance (energy, sustainability, technology) • Kitchens and baths (high end, high performing fixtures) • Innovative technology in the home • Amenity spaces (pool decks, gyms, communal kitchens)• Outdoor areas (decks, landscaping)• Retail and Hospitality elements, where applicable

Every project will be accompanied by a list of products and finishes specified in that project. This includes furniture, lighting, textiles, surfaces, and kitchen and bath fixtures.

LIVING will appear in four issues in 2020: April, May, September, and October.

NEW COLUMN : LIVING

About



Every month, Metropolis will showcase projects that represent the very best in sustainable architecture and design in North America.

These projects have:

• Achieved a high level of certification in sustainability through LEED, Living Building Challenge, WELL, Fitwel, SITES, or other standards

• OR achieved a challenging goal such as net zero energy or carbon.

For each project, we will dive deep into new strategies and technologies, and highlight products and building materials that contribute to the sustainable performance of the building.

NEW COLUMN : SUSTAINABLE

About



JANUARY/FEBRUARY MARCH APRIL MAY NYCxDESIGN GUIDE

THEME Technology North American Design and Making Lighting Breakthrough Architecture NYCxDESIGN Highlights

SPECIAL FEATURES Sustainability Sustainability Hospitality, Sustainability NYCxDESIGN, Sustainability Showroom Listings

PROJECTSHealthcare Hospitality Workplace, Multifamily

Residential and Mixed UseHospitality, Multifamily

Residential and Mixed Use

PRODUCTS Kitchen & Bath, Surfaces, Flooring

Furniture, Textiles, Architectural Products Lighting, Glass, Technology Textiles, Furniture, Outdoor

TRADE SHOW COVERAGE KBIS Preview Maison & Objet Releases Salone del Mobile Preview ICFF, NeoCon Preview

Verticals

WORKPLACE ○ ○ ○ ○

HOSPITALITY ○ ○ ○ ○

HEALTHCARE ○ ○ ○ ○

EDUCATION ○ ○ ○ ○

RESIDENTIAL ○ ○ ○

Special Program Coverage

METROPOLIS LIKE

THINK TANK ○ ○ ○ ○

SIGNET AD STUDY ○

Advertising Deadlines

AD CLOSE Jan 15, 2020 Feb 11, 2020 Mar 11, 2020 Apr 8, 2020 Apr 1, 2020

AD DUE Jan 20, 2020 Feb 12, 2020 Mar 13, 2020 Apr 10, 2020 Apr 3, 2020

2020 PRINT EDITORIAL CALENDAR PART 01



JUNE SPECIFY JULY/AUGUST SEPTEMBER OCTOBER NOVEMBER/DECEMBER

SUSTAINABILITY SPECIAL

THEME Workplace NeoCon Supplement Game Changers Textiles Wellness Year In Review Becoming Sustainable:

Volume 3

SPECIAL FEATURESSustainability

NeoCon Hot List, Must See

Showrooms

World’s Best Design Cities, Sustainability Sustainability Sustainability Sustainability Sustainability

PROJECTSEducation Best Commercial

Interiors Healthcare

Workplace, Multifamily


Hospitality, Multifamily


Education Sustainability Case Studies

PRODUCTSAcoustics, Lighting,

Flooring

Ceilings, Facades, Windows & Doors,

Architectural Products

Textiles, Carpet, Technology

Lighting, Furniture, Kitchen & Bath

Furniture, Surfaces

Sustainable Products, Projects, and Systems

TRADE SHOW COVERAGE NeoCon Releases MetropolisLikes

NeoCon Winners

Verticals

WORKPLACE ○ ○ ○ ○ ○

HOSPITALITY ○ ○ ○ ○ ○

HEALTHCARE ○ ○ ○ ○ ○

EDUCATION ○ ○ ○ ○ ○

RESIDENTIAL ○ ○ ○

Special Program Coverage

METROPOLIS LIKES NeoCon

THINK TANK ○ ○ ○ ○ ○

SIGNET AD STUDY ○ ○


AD CLOSE May 12, 2020 May 6, 2020 June 30, 2020 Aug 12, 2020 Sept 9, 2020 Nov 9, 2020 Nov 9, 2020

AD DUE May 13, 2020 May 8, 2020 July 3, 2020 Aug 14, 2020 Sept 11, 2020 Nov 10, 2020 Nov 10, 2020

2020 PRINT EDITORIAL CALENDAR PART 02



MONTH TRADE SHOW AD CLOSE AD DUE

JANUARY/FEBRUARY ○ The Kitchen & Bath Industry Show (KBIS) ○ The International Building Show (IBS)


Jan 15, 2020 Jan 20, 2020

MARCH ○ Architectural Digest Show ○ New York Tabletop Show (Spring) ○ DIFFA by Design ○ MediaJet Feb 11, 2020 Feb 12, 2020

2019APRIL&LIVING (SPRING)*

○ Salone del Mobile + Eurocucina, Milan ○ Lightfair International (LFI) ○ HDExpo: Hospitality Design Event ○ Coverings: The Global Tile & Stone Experience ○ MediaJet Mar 11, 2020 Mar 13, 2020

MAY ○ ICFF ○ NYCxDESIGN Events ○ WantedDesign (Manhattan & Brooklyn) ○ BKLYN DESIGNS ○ New York Showrooms ○ AIA Conference on Architecture ○ MediaJet Apr 8, 2020 Apr 10, 2020

2020 NYCxDESIGN GUIDE

○ ICFF ○ NYCxDESIGN Events ○ WantedDesign (Manhattan & Brooklyn) ○ BKLYN DESIGNS ○ New York Showrooms ○ AIA Conference on Architecture ○ Polybagged with May issue ○ MediaJet Apr 1, 2020 Apr 3, 2020

JUNE ○ NeoCon ○ MediaJet May 12, 2020 May 13, 2020

SPECIFY ○ NeoCon ○ Polybagged with June issue ○ MediaJet May 6, 2020 May 8, 2020

JULY/AUGUST ○ IDSA International Design Conference ○ MediaJet June 30, 2020 July 3, 2020

2020 SEPTEMBER &LIVING (FALL)*

○ Design Summit Chicago ○ New York Textiles Month ○ Living Product Expo ○ Healthcare Facilities Symposium ○ MediaJet Aug 12, 2020 Aug 14, 2020

OCTOBER ○ Archtober: Architecture & Design Month ○ WestEdge ○ New York Tabletop Show (Fall) ○ GreenBuild: International Conference & Expo ○ A&D Film Festival ○ Healthcare Design Expo & Conference (HCD) ○ Boutique Design New York

(BDNY) ○ MediaJetSept 9, 2020 Sept 11, 2020

2020 NOVEMBER/DECEMBER & SUSTAINABILITY SPECIAL

○ DesignMiami/ ○ IIDEX Canada ○ Maison & Objet ○ IMM Cologne ○ The Interior Design Show (IDS) ○ The International Surface Event (Surfaces) ○ The Kitchen & Bath Industry Show (KBIS) ○ MediaJet Nov 9, 2020 Nov 10, 2020

2020 SPECIAL DISTRIBUTION



8%Mountain

6%W. NorthCentral

15%Mid Atlantic

20%South

Atlantic

6%New England

10%W. South Central

4%E. South Central

12%E. North Central

19%Pacific

CIRCULATION



TYPE 1X 4X 7X 11X 14X 16X 20X 24X

2-PAGE SPREAD $32,750 $30,790 $29,245 $26,330 $23,675 $22,045 $19,160 $17,090

FULL PAGE $17,585 $16,530 $15,705 $14,140 $12,715 $11,835 $10,285 $8,740

2/3 PAGE $15,320 $14,400 $13,680 $12,320 $11,075 $10,310 $8,965 $7,620

1/2 PAGE VERTICAL $13,225 $12,430 $11,810 $10,630 $9,560 $8,900 $7,740 $6,575

1/2 PAGE HORIZONTAL $13,225 $12,430 $11,810 $10,630 $9,560 $8,900 $7,740 $6,575

1/3 PAGE VERTICAL $10,905 $10,255 $9,740 $8,770 $7,885 $7,340 $6,380 $5,420

1/3 PAGE HORIZONTAL $10,905 $10,255 $9,740 $8,770 $7,885 $7,340 $6,380 $5,420

1/4 PAGE $8,180 $7,685 $7,300 $6,580 $5,910 $5,500 $4,785 $4,065

1/6 PAGE $6,460 $6,070 $5,765 $5,190 $4,670 $4,350 $3,780 $3,210

1/8 PAGE $3,960 $3,720 $3,530 $3,180 $2,860 $2,660 $2,315 $1,965

METRO NEW YORK OR WEST COAST FULL PAGE $5,245 $4,930 $4,685 $4,220 $3,790 $3,530 $3,070 $2,590

Note: Rates are NET

20% additional to net rate, non-cancellable. 15% additional to net rate, non-cancellable. Consult your representative for availability.

10% additional to net rate, non-cancellable. Consult your representative for availability.

COVER POSITION PREMIUM POSITION RESERVED POSITION

METROPOLIS RATE CARD

PRINT DIGITAL EVENTS VIDEO CUSTOM RESEARCH


NATIVE ADVERTISING (PRINT)Tell the story of your brand through a smart, well-crafted sponsored article produced by Metropolis writers that leverages the trusted Metropolis brand name and editorial voice.

Our team will collaborate with you to create a custom sponsored article that focuses on topics most relevant to your brand, trade show, event participation, and product launch. Articles will be identified as advertiser supported content and will appear in the print edition of Metropolis magazine. Your approval will be required prior to publication.

Clients are encouraged to promote it themselves through all channels they might have available including social media, email blasts, press releases, internal communications, and sales contacts.

Full Page$10,500 + Full page adjacent*

1/2 Page Vertical$8,500 + full page adjacent*

*Full page brand ad must run opposite.

Full Page

Native

1/2 Page Vertical

Native Editorial Your Ad

PRINTSUPPLEMENT



THE GUIDE TO NYCXDESIGN

About

Distribution

Editorial Highlights

Print & Digital IssuesThe guide to NYCxDesign shares new and noteworthy design destinations and is used to source, see, and shop the best of New York City.

• NYCxDesign (May 12, 2020 Street Date)

• 75,000 copies circulated• Polybagged with May issue and sent to all Metropolis subscribers in

advance of NYCxDesign• ICFF, WantedDesign, BKLYN DESIGNS, Design Pavilion• Cooper Hewitt, Museum of Arts & Design, New Museum, MoMA

Retail• Pratt, Parsons, FIT, SVA, Columbia Grad School of Architecture,

Bard Graduate Center, Cooper Union School of Architecture• Soho Design District, Tribeca Design District, NoMad Design

District, Flatiron Design District, AIA Center for Architecture, World Financial Center and various local institutions, showrooms and retailers

• NYCxDesign Event Listings• Design Essentials & Designer Picks• Showroom, Design Center & Retailer Listings • Detailed Neighborhood Maps• Restaurant, Museum & Gallery Listings

• Full-Page Ad• Company Listing (if located in NYC)• Location Listings on neighborhood maps (if located in NYC)• Priority Editorial Consideration of Product Images• 50 Guides for Distribution in your Showroom

The NYCxDESIGN Guide, published in May, has a year-round shelf life, in print & online

Metropolis is the Official Publisher of the NYCxDESIGN Guide

$5,500 / page



SPECIFY: NEOCON SPECIAL PUBLICATIONCelebrating innovative commercial architecture and interiors

Metropolis celebrates NeoCon with Specify, a special publication dedicated to the best products, designers, and businesses in the American contract industry. Specify is an indispensable guide to designers and architects specifying the best new products across workplace, hospitality, healthcare, education, and residential design.

Editorial features include:1. Big Ideas: Metropolis editors showcase important themes in product design,

including releases at NeoCon 2020 and other products that can be specified in 2020 and beyond, including furniture, textiles, materials, lighting, surfaces and technology.

2. Hot List: We profile the who’s-who of the commercial interiors world in 2020, including the most exciting architects, designers, and manufacturers.

3. Snapshot: Metropolis selects the 10 most creative commercial interiors in the United States, completed between April 2019 to April 2020. These will be the best projects in workplace, hospitality, healthcare, and education.

4. Metropolis Must See: All Specify advertisers will be designated as a Metropolis MUST SEE showroom inside the publication. A Metropolis MUST SEE sticker will be available for you to display in your showroom window.

Total Distribution: 75,000 +More than 53,000 copies of Specify are polybagged with Metropolis’ June issue and distributed to all subscribers prior to NeoCon. 22,000 copies of Specify are also distributed at TheMart during NeoCon making it a great way to reach NeoCon attendees in advance and during the event.

$8,010 / full page

About



BECOMING SUSTAINABLE

Metropolis’ annual supplement Becoming Sustainable delves into new concepts and strategies in sustainable architecture and design. This special publication takes a comprehensive look at how designers interface with the ingredients of sustainable practice—including energy efficiency, wellness, resilience, materials transparency, and social equity—through the life cycle of buildings, interiors, landscapes, and cities.

Becoming Sustainable provides a year-end review and look ahead to the best sustainable design strategies.

Editorial topics include:• Specification and Value engineering • New Certifications and Declarations• Circularity and Recycling• 2030 Goals• Embodied and Operational Carbon• Social Equity• Resilience

Becoming Sustainable is bound into the November/December issue.

ASID members receive every issue of Metropolis, including Becoming Sustainable.The top sustainable A&D firms in the United States also receive a copy of the publication.

About

DIGITAL



Exposing and reinforcing your marketing message over a period of time is an important ingredient to an effective campaign. Media placement on Metropolismag.com enables advertisers to position their brands within a qualified and highly targeted environment.

Display ads Targeting capabilities

For custom ad units, please contact your ad sales representative.

Metropolis has the ability to apply the following targeting criteria to advertising campaigns:

• Geo Targeting• Browser• OS• Channels • Frequency Caps

Sizes & Rates

• Billboard: 970w X 250h px*• Medium Rectangle: 300w X 250h px• Half Page: 300w X 600h px• Half Banner: 300w X 100h px• Mobile (only): 300w X 50h px• Mobile (only): 320w X 50h px

Monthly/Impressions

$3,750 / 30,000 Impressions$2,500 / 29,000 Impressions$3,000 / 30,000 Impressions$1,500 / 25,000 Impressions$2,500 / 28,000 Impressions$2,500 / 28,000 Impressions

DIGITAL OPPORTUNITIES

Advertiser

Context

Audience

DeviceTargeting

GeoTargeting

*Please send 300x50 or 320x50 version for mobile views

81% Visit the website at least once/month

57% Have Clicked on a Web Ad Banner



DIGITAL OPPORTUNITIES

Desktop Tablet Mobile



DIGITAL SOLUTIONS

Custom Email BlastDeliver your brand message exclusively to more than 15,000 subscribers who have opted-in to receive product news and inspiration from our partners. The creative is yours, subject to approval by our team.

$2,500 /blast



DIGITAL SOLUTIONSNewsletter BannerOur web editors select the most essential stories from the prior week’s postings on Metropolismag.com and curate them into a beautifully crafted list of the best architecture and design information available.

You can align your brand with the most relevant and talked about industry topics. This visually driven, curated newsletter is limited to four advertisers per week so your interactive ad remains highly visible and aligned with our most popular content. Metropolis’s newsletter is sent directly to more than 28,000 opt-in subscribers two times per week.

600w X 185h px $1,835 / banner ad

Newsletter Banner Ad Placement



NATIVE ADVERTISING / CUSTOM CONTENT (DIGITAL)Nothing tells the story of your brand better than a smart, well-crafted sponsored article produced by Metropolis writers that leverages the trusted Metropolis brand name and editorial voice.

Our team will collaborate with you to create a custom sponsored article that focuses on topics most relevant to your brand, trade show, event participation, and product launch. Posts will be identified with the words “Sponsored by” alongside an unlinked advertiser logo with the tags. Your approval will be required prior to posting. Content posts appear on the Metropolismag.com homepage for one week and remain on our site for one year.

To ensure visibility, content posts include a promotional campaign:• Link in our weekly newsletter• Facebook post• Twitter post• LinkedIn post• Instagram Story

Clients are encouraged to link the article on their website, subject to SEO best practices. Clients are also encouraged to promote it themselves through all channels they might have available including social media, email blasts, press releases, internal communications, and sales contacts.

$5,400 / article

SALES MATERIALS

SOCIAL MEDIA

WEBSITE

PRESS RELEASES

INTERNAL COMMUNICATIONS



PAID CONTENTClients can offer your own content for posting on Metropolismag.com to extend the reach of your brand’s story. Leverage the trusted Metropolis brand name to share your voice amongst our 70,000+ unique monthly visitors.

Posts will be written by the client with only light editing and suggestions for titles offered by Metropolis. Consulting will be available prior to your post creation to serve as guidance for subject matter. Approval from Metropolis must be received before posting.

Content posts appear on the Metropolismag.com homepage for one week and remain on our site for three months. Posts will be identified as advertiser supported content. The byline will also be attributed to the client.


$3,500 / article



SPONSORED CONTENTNothing reaches your audience better than high quality articles produced by Metropolis writers. As a presenting sponsor, clients can directly associate their brand with the trusted Metropolis brand name and editorial voice.

Our team will meet with the clients to review and identify articles that focus on topics most relevant to their brand, trade show, event participation, or products. The content will be attributed to Metropolis but will also be identified as “Presented by” alongside the client logo.

Content posts reside on the Metropolismag.com in perpetuity on the appropriate category and tagged article pages. Posts will be treated seamlessly and promoted across all of our social channels as well as our newsletter.

To ensure visibility, content posts include a promotional campaign:• Link in our weekly newsletter• Facebook post• Twitter post• LinkedIn post• Instagram story


$2,500 / article



CUSTOM MICROSITESAboutAt the center of all Metropolis promotional opportunities including events, design competitions, custom content, videos, landmark celebrations, new product launches and anniversaries can be a client branded microsite on Metropolismag.com.

The microsite will be promoted via social media, print ads, digital ads etc. and will be the destination and centerpiece of the promotion. The microsite will host only client branded ads and will support links to client sites.

Engagement and traffic metrics will be made available on a monthly basis throughout the promotion.



SOCIAL MEDIA CAMPAIGNSTwitterEngaging Tweets and conversations to heighten awareness of your products and initiatives and drive traffic to your presence on our channels and yours.

188,000+ Followers

$1,200 / post

LinkedInPosts created to connect and engage with influencers, specifiers and the business community.

8,700+ Followers

$550 / post

InstagramArchitects and designers are visual people. Make sure your brand is where specifiers look for inspiration.

40,000 + Followers

$1,200 / post or story

FacebookVisually bold and stunning posts, integrating your product, project images and video that connect with our audience’s passion for design.

61,000+ Followers

$950 / post

Instagram TakeoverGet in front of our followers by taking over the Metropolis Instagram account for a day to tell your brand story, promote new products, demonstrate a product in action or take a quick poll.

40,000 + Followers

$2,500 / takeover

EVENTS



CUSTOM EVENT OPPORTUNITIESAboutMetropolis Events offers a portfolio of programming options that are customized for your marketing and sales goals. Our events team will partner with you to create a customized, comprehensive program that actively engages the A&D community and ensures maximum exposure to the right attendee mix, pre and post event. Metropolis events vary from light touch to conferences and summits. Learn more about our offerings and how they can be customized for your brand.

Metropolis ConnectionsA compelling event to drive traffic to the client’s showroom that can include a cover release, editorial highlight, showroom opening, or a combination of these.

Aim: Networking with the client’s target audience of A&D industry attendees driving business and brand awareness.

Metropolis TrendsPresentation on innovations and industry developments that are impacting the A&D industry led by a Metropolis editor followed by interactive audience participation.

Aim: Align client’s core messaging with important industry themes/news and reach client’s target audience.

Metropolis ForumsPanel discussion with A&D industry panelists and Metropolis moderator focused on an overarching theme/vertical or project; followed by question and answer portion with audience.

Aim: Align client’s core marketing/messaging with timely thought provoking content and engage firm’s target audience of leaders, end-users/clients, influencers and specifiers, and consultants.

Metropolis Editor in Chief Avinash Rajagopal moderates a panel of hospitality designers at Perkins Eastman NYC offices



METROPOLIS THINK TANKAboutMetropolis Think Tank is a thought provoking series of discussions that challenges industry leaders and experts in design to examine the strengths and weaknesses of current design thinking and building in the areas of:

• Workplace Sustainability, wellness, technology, and crossovers (including education)

• Hospitality Sustainability, wellness, technology (including multifamily residential)

Think Tank travels to leading architecture and design firms in key markets throughout the United States, conducting over 18 discussions each year.

All discussions are AIA HSW CEU accredited for 1.5 credits.

Benefits• Reinforce your position as a thought leader within

the A&D industry• Establish and grow relationships in top A&D markets• Establish a national year-round multi-city sales event

series to anchor key account sales efforts• Exclusive tour of A&D firms with studio leaders with

a behind the scenes view into current and upcoming projects, practice areas and firm culture

• Multiple branding opportunities including: gift/marketing materials as a leave behind at each firm, sponsorship acknowledgment following each panel, prominent logo visibility and contact info in promotional materials including event programs

• Exclusive networking opportunities including lunch/cocktail reception and seated dinner

• Brand inclusion in print, digital and social media promotions pre + post events as well as editorial coverage in Metropolis magazine and Metropolismag.com

2020 ScheduleFebruary 26 - 27March 25 - 26May 7 - 8October 7 - 8November 11 - 12December 9 - 10

New YorkSan FranciscoLas VegasChicagoHoustonLos Angeles

*Dates and Markets are subject to change



METROPOLIS THINK TANKCoverageThe discussions and learnings from Think Tank events are shared across Metropolis media channels including print, Metropolismag.com, and social. Think Tank partners are recognized for their support of the program.

The Think Tank discussions in Portland, Oregon were held May 9 and 10. The conversations were presented in partnership with Sunbrella, DXV/GROHE, Wilsonart, and DWR Contract.

In-book Promotion

Instagram Promotion

In-book coverage

Twitter Recap



METROPOLIS THINK TANKAdded ValueIncluded in the cost of sponsorship, Metropolis Think Tank sponsors receive added value in the form of a bonus ad, listing of local salesperson in Think Tank program guide, website banner ads, and a banner ad in the Think Tank newsletter.

Website banner ads

Think Tank booklet

Newsletter Recap

Half Page ad

Logo inclusion



PERSPECTIVE : 2020 SUSTAINABILITYAboutMetropolis Perspective is a two-day symposium which includes a series of events at which Metropolis turns to the brightest minds in the A&D industry to present cutting edge research, best practices, and incisive forecasts for how design impacts everything from planetary systems to building performance to human health. The event series provides close up and personal insight into each firm's specification process while delivering your sustainability message to a targeted and highly engaged audience.

The ideas and expertise shared during these events will supplement a special year-end Sustainability editorial section in the November/December issue of Metropolis - print and online.

All panel discussions are CEU accredited.

Topic discussions will include, but are not limited to:• Technology• Wellness• Energy Efficiency• Sustainability ratings and certifications• Water conservation• ROI in sustainability

2020 ScheduleJuly 15 - 16September 16 - 17

San FranciscoWashington D.C.

*Dates and Markets are subject to change



PERSPECTIVE : 2020 SUSTAINABILITYBenefitsIf your organization focuses on Sustainability as a key strategic objective, serving as a Presenting Sponsor of the 2020 PERSPECTIVE: SUSTAINABILITY event series provides your brand with special benefits and recognition as a thought-leader and advocate of sustainable design. The benefits of a presenting sponsorship include:

• Your sales team will network and build relationships with principals, specifiers and decision makers at each of the 8 events (four in each of the two cities.). This access to the key decision makers at today’s most important A&D firms can serve as a key element of your corporate sales roadmap in 2020.

• In addition to the hosting partner firms who participate in the roundtable workshops and the panel discussions, representatives from other leading firms focused on identifying sustainable products to specify for their projects will be in attendance.

• You will learn firsthand the insights and sustainability challenges design leaders face for which you can provide solutions.

• Your company’s efforts supporting sustainable design will be highlighted in print and online in a recap of each event.

• Tickets and invitations to the roundtable / panel discussions and networking lunch and dinner events.

• On-site signage and event program recognition.• Sponsorship elements are available which allow Metropolis to amplify your

sustainability message across our digital platforms including online ads, email blasts, and social media.

• Limited sponsorships are available which provide an opportunity for your organization’s Subject Matter Expert (SME) to participate in a panel discussion for one event selected by Metropolis Editors. Your SME content will receive editorial coverage in the form of a short article in the year-end Sustainability editorial section included with the 2020 November/December issue of Metropolis.



VIDEOAboutMetropolis has assembled a team of expert videographers and editors who can create a video program designed specifically for you, both in short form or long form.

Video offers a great deal of flexibility in both style and concept; from simple interviews, trade show or showroom videos to highly produced broadcast quality offerings.

In addition to developing, producing and editing your video, your videos can find a home on metropolismag.com either on its own landing page with your branding or presented in an existing ad spot. The videos may also be made available for viewing on your website and social channels if desired.

Metropolis will leverage all appropriate Metropolis social media channels to promote the video as well.

Visit: metropolismag.com/benjamin-moore-inspiration-in-design/

https://www.metropolismag.com/benjamin-moore-inspiration-in-design/



VIDEONon Editor VideosThese videos focus either on one specific product or collection or act as an overview for the company. All on-camera personalities are company representatives.

Example topics:• Product-focused• Company/Topic-focused

Editor VideosIn these videos, a Metropolis editor visits a site and acts as the on-camera guide throughout a space with a company representative.

Example topics:• Showroom Walk-through• Headquarters Walk-through

For video examples visit: https://app.frame.io/presentations/d720489d-ecaa-4555-a24d-59be094c80d5

Rate Description

Non Editor(Tri-State NY Area)

$6,500 3 Edit Rounds; 1 day

Editor(Tri-State NY Area)

$8,500 3 Edit Rounds; 1 day

Editor in Chief(Tri-State NY Area)

$15,000 3 Edit Rounds; 1 Day

Multiple Day(On Location)

Inquire Inquire for multiple days or on location opportunities

https://app.frame.io/presentations/d720489d-ecaa-4555-a24d-59be094c80d5



VIDEOMotion GraphicsTemplate based animation videos created predominately with images and text. Motion Graphics communicate directly to the viewer, adding depth to your story. Together with music and effective copy, deliver a very compelling message.

Motion Graphics are geared primarily for easy sharing on social media usage.

Example topics:• New & Feature Stories• Promotions• Custom Product or Brand

$5,000 / video

CUSTOM



HIGH IMPACT PROGRAMSCustom Design CompetitionMetropolis can co-host and produce a design competition centered around your brand and important industry topics.

Sponsorship Benefits:• Competition Hosting & Management• Design & Creative Production• Branded Competition Microsite Creation & Hosting• Jury Selection• Press Effort• Print & Digital Issue Ad Campaign• Web Ad Banner Campaign on Metropolismag.com• Social Media Promotion• Branded Content Posts• Newsletter Banner & Hyperlink Campaign• Custom Email Campaign• Product Innovation Profile on Metropolismag.com

Kimball’s “Design Hack” Competition



HIGH IMPACT PROGRAMSBellybandSelected issues may qualify for a bellyband. The bellyband is like having an ad wrapped around the front and back cover of the magazine.

Inserts/PolybagsYour special pre-printed insert, brochure, or catalog can be inserted and bound into the magazine or poly bagged with a regular issue of Metropolis. This is a very effective and efficient way to deliver your own pre-printed messaging.

TextureIncrease engagement of your ad by including texture through the use of special inks in the printing process. This is a very effective way to deliver the feel of your product.

French Door GatefoldIn selected issues, high impact gatefolds can be produced in a variety of locations and number of pages, including off the front or back cover as well as inside the magazine. Contact your ad representative to discuss which option is best for you.

A R O O M C O L L A B O R A T I O N

W I T H C A S S I D Y ™ B A T H

Leyla’s not shy in sharing that sophistication is timeless and contemporary. Or that

she loves the modern vintage vibe of our Cassidy Bath Collection. See the elegant

space she created around the collection at deltadifferencemakers.com.

T H E L A Y E R I N G O FD I F F E R E N T S T Y L E S I S W H A T P U L L S A S P A C E T O G E T H E R .

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Differencemaker_1_3_Gatefold_Leyla.indd 1 6/5/19 2:56 PM



CUSTOM MAGAZINESAboutMetropolis can create custom magazines designed to set your brand apart with unique editorial and photography. Custom magazines may be polybagged with Metropolis magazine and sent to target groups or all subscribers.

RESEARCH



THINKLABAboutFor more than a decade, ThinkLab has been providing the A+D industry with deep insights. In a world that is moving faster than ever before, ThinkLab gives its partners the information they need to know what is coming next.

Research Offerings Include:

Research• Market Analytics• Surveys• Focus Groups• Competitive Analysis

Services• Industry Workshops• Custom Workshops• CEU Development• CEU Training



THINKLAB

ThinkLab Research 1x

Market Analytics $15,000

Insight Interviews $15,000

Focus Groups $15,000

Competitive Analysis $15,000

Think Lab Services

Industry Workshops (Virtual) $ 5,000

Industry Workshops (In-Person) $10,000

CEU Development $15,000

CEU Presentation Training $ 8,000



SIGNET RESEARCHAboutWe have commissioned Signet Research Inc. to measure your ad. All you have to do is advertise* in Metropolis'

Signet AdStudy will allow you to:

• Assess your ad's performance within the issue, and among your competition

• Learn how well your ad performed among key ad measurements• Deeply understand how your ad was perceived through extensive

verbatim comments• Receive leads - readers who have expressed interest in more

information on the products/services featured in your ad

*This is free of charge to all advertisers who run a full page national ad in the March, July/August, or November/December issue.


PRINT AD SPECIFICATIONSPaperText: 60# Matte.Cover: 80# Cover.

Printing MethodCTP, web offset, SWOP standards.Line screen: 175.Maximum ink density: 280 dpiImage resolution: 300 dpi

Colors4-color process (CMYK). For precisely matched inks, metallic or fifth color, an additional $750 charge will apply. For solid blacks, the following Rich Black combination is recommended: 100K; 80C; 60M; 50Y.

BleedSee Print Ad Specifications page for available sizes.

Bleed area must extend at least 0.125” beyond trim on each side. Fractional bleed ads should be supplied with left- and right-hand page versions.

For bleed ads, the finished PDF must be prepared to the bleed size, with crop marks indicating the trim area.

Keep live elements 0.375” from trim on all sides. For spread ads, keep live elements 0.375” from each side of gutter.

File FormatsHigh-resolution (+300dpi) press-ready PDF with high-resolution graphics and fonts embedded are strongly preferred. InDesign or Illustrator are also acceptable provided all images (+300dpi) and fonts are packaged within the document.

Quark 7, JPEG or nested EPS files are NOT acceptable.

File PreparationAll files must be set up as right-reading single pages, sized 100% and in portrait mode; no rotations. All files must be in CMYK mode, any spot and RGB colors must be converted to CMYK. PMS matched colors will be converted to process colors unless fifth color is requested, additional arrangements and costs will apply for matched ink. Metropolis is NOT responsible for color accuracy in ads that have been converted from spot or RGB colors.

For reverse, fine, or small type, use only one (1) color. Metropolis is not responsible for legibility of type smaller than 10pt (12pt serif) in more than one process color. Use only Type 1 or OpenType fonts. All fonts must be provided.

Incorrectly sized ads may have borders added.

ProofsContract-level proofs, calibrated to SWOP specifications and output at 100% with color bars from the supplied digital file, are recommended for all full page and spread ads, as a guide to accurate color reproduction on press. Laser and ink-jet printouts are not adequate for color.

Proofs may be sent to:

Metropolis Magazine 3651 NW 8th AvenueBoca Raton, FL 33431Attn: Advertising Production

Material DeliverySubmit your ads for Metropolis Magazine via the web at https://www.adshuttle.com/Sandow/ Print format is PDFX-1A

For production questions, contact: Keith Clements 561-961-7793 ([email protected])


PRINT AD SIZES & SPECIFICATIONS

Bleed 4 Sides18.25”w X 11”h

Trim Dimensions18”w X 10.75”h

Non-Bleed Dimensions17.25”w X 9.875”h

Bleed 4 Sides9.25”w X 11”h


Non-Bleed Dimensions8”w X 9.875”h

Bleed**5.75”w X 11”h

Trim Dimensions5.625”w X 10.75”h


Bleed*** 9.25”w X 5.375”h


Non-Bleed Dimensions8”w X 4.75”h

Bleed** 4.5”w X 11”h



2-Page Spread Full Page

Non-Bleed Only5.25”w X 4.75”h

Bleed** 3”w X 11”h






2/3 Page Vertical

1/3 Page Horizontal

1/2 Page Vertical 1/2 Page Horizontal

1/6 Page 1/8 Page1/3 Page Vertical 1/4 Page


PrintFile FormatsHigh-resolution (+300dpi) PDF or PDF X-1a with high-resolution graphics and fonts embedded are strongly preferred. InDesign or Illustrator are also acceptable provided all images (+300dpi) and fonts are packaged within the document. If native documents and support files are supplied as a backup in a separate folder, they should be clearly indicated as such.

Quark 7, JPEG or nested EPS files are NOT acceptable.

File PreparationAll files must be in CMYK mode, any spot and RGB colors must be converted to CMYK. SWOP standard contract proofs with color bars are suggested.

Material DeliverySubmit your ads for Design Guide via the web at https://www.adshuttle.com/Sandow/ Print format is PDFX-1A For production questions, contact: Keith Clements 561-961-7793 ([email protected])

Send all Design Guide digital materials to Diana Tan, Digital Ad Sales Coordinator ([email protected])

DESIGN GUIDE SPECIFICATIONS

BleedBleed area must extend at least 0.25” beyond trim on each side.

If submitting a PDF of a bleed ad, the finished PDF must be prepared to the bleed size rather than the trim size. Please include crop marks.

Bleed SafetyKeep live elements 0.25” from trim on all sides.

TYPE BLEED BLEED DIMENSIONS TRIM DIMENSIONS NON-BLEED DIMENSIONS AD CLOSE AD DUE STREET DATE

Design Guide New York Full Page Bleed 4 Sides 5.25”w X 7.25”h 5”w X 7”h 4.5”w X 6.5”ht 04/01/2020 04/03/2020 05/12/2020

DigitalHalf banner adDimensions: 300w x 100h pxFile size: 60kImage quality: 72dpi maximum, actual sizeAccepted file formats: JPG, PNG, animated GIF or third party code

*if submitting 3rd party ad code or HTML5, please be sure to provide all assets in one file


Material DeliverySubmit your ads via the web at https://www.adshuttle.com/Sandow/ Print format is PDFX-1A For production questions, contact: Keith Clements 561-961-7793 ([email protected])

SPECIFY SPECIFICATIONS

TYPE BLEED DIMENSIONS TRIM DIMENSIONS NON-BLEED DIMENSIONS LIVE MATTER AD CLOSE AD DUE

Full Page 8.25”w X 10.25”h7.9375”w X 10”h

(please provide crop marks)

7”w X 9”h Hold .375" away from trim on all sides 05/06/2020 05/8/2020

Two Page Spread 16.25”w X 10.25”h15.875”w X 10”h

(please provide crop marks)

Hold .375" away from all sides and each side of

the gutter05/06/2020 05/8/2020

1/2 Page Vertical 4.125"w X 10.25"h 3.5”w X 9”h 05/06/2020 05/8/2020


DIGITAL ADVERTISING SPECIFICATIONSStandard Banner Ad Dimensions

Standard Ads

DESKTOP/TABLET

Billboard 970 x 250 px

Medium Rectangle 300 x 250 px

Vertical Half Page 300 x 600 px

Half Banner 300 x 100 px

Interstitial (Limited Availability) 600 x 400 px

Specialty Ad Units Contact sales rep

DESKTOP/TABLET

Max initial load size 50 KB

Max file load size 100 KB

Max animation length 15 seconds

File types JPG, PNG, GIF

MOBILE

Max initial load size 25 KB

Max file load size 100 KB

Max animation length 15 seconds

File types JPG, PNG

MOBILE

Top Banner 320 x 50, 300 x 50 px

Medium Rectangle 300 x 250 px

Lower Banner 320 x 50 px, 300 x 50 px, 300 x 250 px

Digital Material DeliverySend files to Diana Tan, Digital Ad Sales Coordinator ([email protected]). Creative materials are due five (5) business days before the campaign start date.

If submitting 3rd party ad tags or HTML5, please provide all assets in one file. All 3rd party tags MUST be secure (https).


CUSTOM EMAIL BLAST & NEWSLETTER BANNER SPECIFICATIONSTYPE DIMENSIONS DISPLAY FILES

Image Custom Email 600 px wide, height variable JPEG, PNG or GIF

HTML Custom Email 600 px wide, height variable HTML

Newsletter Banner 600 x 185 px JPEG, PNG or GIF

Metropolis footer can be downloaded here

Custom Email Blast and Newsletter Material DeliverySend files to Diana Tan, Digital Ad Sales Coordinator ([email protected]). Creative materials are due five (5) business days before the campaign start date.

HTML File PreparationHTML files must contain <html> tags. Ensure that HTML is optimized for email clients.

All images embedded in the code of HTML files must be hosted by the advertiser. Metropolis cannot provide hosting services for custom emails. Use absolute paths for images, do NOT send files with image maps. Define both width and height of images to prevent distortion. Do NOT put important content in images only.

If utilizing email builders, remove all text indication of policies, subscription, and browser view.

Flash or other plug-ins should NOT be used within email templates. If plug-ins are required for an email, consider directing the user to a hosted landing page to view plug-in content.

The file must include the Metropolis footer (left).

Newsletter Banner• One (1) URL or email link per ad• One (1) PNG, JPG and GIF file per adAnimation and embedded objects such as Flash, PDF, Quicktime and animated GIF are NOT accepted.

Custom Email Requirements• 1 Display File JPG, PNG, GIF or HTML• 1 Subject Line for the Custom Email • 1 URL or Email Link for Image Custom Email• (Optional but recommended) Preview text for the

Image Custom Email (150 characters or less )

https://sandow.box.com/s/hjowg986gvi5j4qb5c08uq884s36f7ec

https://sandow.box.com/s/hjowg986gvi5j4qb5c08uq884s36f7ec


SOCIAL MEDIA SPECIFICATIONSTYPE DIMENSIONS DISPLAY FILES

Facebook Post 1200 x 630 px* 3 sentences + link**

Twitter Post 1024 x 512 px* 280 characters incl. link**

LinkedIn Post 1200 x 630 px* 3 sentences + link**

Instagram Post 1080 X 1080 px * OR 1080 X 1350 px* 3 sentences + link**

Instagram Story 1080 X 1920px Link (no third party tracking)

*Images will be cropped for optimal display. **Copy will be edited to appeal to our audience.

Facebook Requirements• 1-3 Sentences Describing Post Message• 1-3 Image Options• URL to be included in Facebook Post• URL to Company Facebook Page

Twitter Requirements• 280 Characters including relevant hashtags

describing Tweet• URL to be included in Tweet• Company Twitter Handle• 1-2 Image Options

LinkedIn Requirements• 1-4 Sentences Describing Post Message• 1-3 Image Options• URL to be included in LinkedIn Post• URL to Company LinkedIn Page

Instagram Post Requirements

• 1-3 Sentences describing post• 1-2 JPG Image Options• URL for post link (Optional)• URL to Company Instagram page• Relevant Hashtags

Instagram Story Requirements

• Up to 5 hi-res JPGs or GIFs or 1 Video*• One URL for story link (Recommended)• URL to Company Instagram page• Text document containing special instructions

(for approval)

*Video max length of 15 seconds


CONTACT INFO

COO/CSOJerry Croft+1 917 934 2930 (o)+1 847 612 1912 (c)[email protected]

Editor in ChiefAvi Rajagopal+1 917 934 [email protected]

Advertising DirectorTamara Stout+1 917 934 2959 (o)+1 917 449 2845 (c)[email protected]

Events ManagerVirginia Hanusik+1 917 934 [email protected]

Director of Creative Operations (SANDOW)Keith Clements+1 561 961 [email protected]

Marketing EditorEthan Tucker+1 917 934 [email protected]

Sales Operations ManagerDiana Tan+1 917 934 [email protected]

Account ManagerJames Carr+1 917 934 2834 (o)+1 516 554 3618 (c)[email protected]

Account ManagerMichael Croft+1 224 931 [email protected]

Account ManagerScott Cunningham +1 770 913 [email protected]

Account ManagerColin Villone+1 917 216 [email protected]

Metropolis magazine (SANDOW)101 Park Avenue, 4th Floor New York, NY 10178+1 917 934 2800 (tel)www.metropolismag.com

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http://www.metropolismag.com

DESIGN INNOVATION MATERIALS

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