2018 MEDIA KIT€¦ · activate our brand, but also your brand! >> FilmInk publishes the program...

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SINCE 1997 PREMIER ONLINE MOVIE MAGAZINE WWW.FILMINK.COM.AU 2018 MEDIA KIT

Transcript of 2018 MEDIA KIT€¦ · activate our brand, but also your brand! >> FilmInk publishes the program...

Page 1: 2018 MEDIA KIT€¦ · activate our brand, but also your brand! >> FilmInk publishes the program for the Supanova Pop Culture Expo, which everyone in attendance receives and uses

SINCE 1997

PREMIER ONLINE MOVIE MAGAZINEWWW.FILMINK.COM.AU

2018MEDIAKIT

Page 2: 2018 MEDIA KIT€¦ · activate our brand, but also your brand! >> FilmInk publishes the program for the Supanova Pop Culture Expo, which everyone in attendance receives and uses

FILMINK4,000+ unique visitors daily, Delivering 1,000,000+ impressions monthly, The users browse 2.5 pages per visit.13,300+ eDM subscribers (Open rate average: 15%)Average CTR of 2% for display advertising.

DEMOGRAPHICS25-34: 31%35-44: 23%Male: 52%

NSW: 37%VIC: 25%QLD: 14%WA: 14%SA: 6%

Movie Consumer: 100%

FILMINK IS...AUSTRALIA’S PREMIERE MOVIE WEBSITEWWW.FILMINK.COM.AU

16,000 Likes On Facebook www.facebook.com/filmink

14,400+ Followers on Twitter www.twitter.com/filmink

3,240+ Followers on Instagram www.instagram.com/filmink

4,000+ UNIQUE VISITORS DAILY

5,000 Per Episode Films That Changed My Life Podcast

100,000+ UNIQUE VISITORS MONTHLHY

FILMINK FEATURED PROMINENTLY ON THE HIT ABC SHOW

EMPLOYABLE ME, AND HAS CONTINUED PUBLISHING THE

WORK OF THE SHOW’S SUBJECT CAIN NOBLE-DAVIES;

GOLD COAST FILM FESTIVAL GOOGLE

ANALYTICS SHOWED THAT FILMINK WAS THE

BIGGEST EXTERNAL REFERRER OF TRAFFIC

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ADS ON FILMINK>Skinning/Wallpaper

>Top banner/ small banner/ half page (could be within 10 specific high-traffic articles)

>Native advertising & Editorials

> Trailer/teaser on the HP

> Promotion if some form of product is avaiable

SOCIAL & EDM > Twitter/Facebook/Instagram posts

> Sponsored social posts targeting our followers and their friends, specific pages...

> Tickets promotion on social pages to create traffic

> EDM promotion / EDM Banner

57% engagement

rate!

PREMIERE ONLINE MOVIE MAGAZINE WWW.FILMINK.COM.AU

- ADVERTISING FROM $400 TO $10,000

FEEL FREE TO ASK A

PROPOSAL WITH ANY BUDGET!

Top banner

Skinning

Page 4: 2018 MEDIA KIT€¦ · activate our brand, but also your brand! >> FilmInk publishes the program for the Supanova Pop Culture Expo, which everyone in attendance receives and uses

SUPANOVA POP CULTURE EXPOThe Supanova Event Programme goes to everyone. It’s perfect for targeting the demographic that spends money on what they love; films, comics, merch, games, etc. Produced in conjuction with longtime sponsor Filmink magazine.

FilmInk is a major partner of Australia’s biggest pop culture expo, which takes place in April (Gold Coast, Melbourne), June (Sydney, Perth) and November (Brisbane, Adelaide).

>> FilmInk has a large stand at each expo, which not only gives us the opportunity to activate our brand, but also your brand!

>> FilmInk publishes the program for the Supanova Pop Culture Expo, which everyone in attendance receives and uses to guide them through the content-heavy show. We are also able to sell advertising in the program for your brand, which also gives you access to Supanova’s vast EDM and social media audience.

>> AUDIENCE SUPANOVA: > 57% of attendees are 18-34 years old / 49% Male - 51% Female > Email Database Marketing: - Total “opt-in” Email Database: 70,000+ fans - Reginal eDM: numbers on request - Brand Inclusion features: 20 avails pers market > Facebook Stats: - Tour Impressions: 75M +/- - 147,000+ fan Facebook likes - Total Reach: 21M +/- > Recent Twitter Stats: - Tour wide Impressions: 90M +/- - 23,800+ fan Twitter Followers - Strategic Celebrity retweeting >> RATES: advertising from $300 to $570

APRIL TOUR

MELBOURNE: 20-22

GOLD COAST: 27-29

JUNE TOUR

SYDNEY: 15-17

PERTH: 22-24

NOVEMBER TOUR

ADELAIDE: 2-4

BRISBANE: 9-11

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GOLD COAST FILM FESTIVAL .

GOLD COAST FILM FESTIVALFilmInk is a major partner of one of this country’s fastest growing film festivals. Taking place in April each year, the festival showcases the best Australian and overseas films to a highly affluent audience.

>> FilmInk publishes the program for the Gold Coast Film Festival, with 20,000 copies distributed around the Gold Coast promoting the festival. Advertising is available within the program, which FilmInk also sells.

>> This program will hit arts-relates venus in March, right at the time that thousands visitors will be there for the Commonwelath Games.

>> Venues include all of the major hotels on the Gold Coast, Event Cinemas, Gold Coast Arts Centre along with other arts/music related venues, and cafes/restaurants.

>> RATES: Full page - $2000 / Half page $1500

GOLD COAST

FILM FESTIVAL 2018

17- 29 APRIL

Page 6: 2018 MEDIA KIT€¦ · activate our brand, but also your brand! >> FilmInk publishes the program for the Supanova Pop Culture Expo, which everyone in attendance receives and uses

CONTACTDOV [email protected]

TIFFANY MARTIN [email protected]

>> PO Box 2043, Clovelly NSW 2031>> +612 9389 7855>> www.filmink.com.au>> facebook.com/filmink>> twitter: #filmink

PREMIER ONLINE MOVIE MAGAZINEWWW.FILMINK.COM.AU