2018 INFO PACKlinks.bmiglobaled.com/kit/AsiaFall2018.pdf · video on the official fair website and...
Transcript of 2018 INFO PACKlinks.bmiglobaled.com/kit/AsiaFall2018.pdf · video on the official fair website and...
2018INFO PACKGROW YOUR STUDENT ENROLLMENTS FROM VIETNAM
VTV6 - the Vietnamese National TV
Event partner
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Hanoi
Ho Chi Minh City
Tour at a glance
To maximise your recruitment trip in Vietnam, BMI will take you to top rated private high schools, who actively counsel and encourage their students to study abroad once they graduate.
Visit Top Private High Schools
Vietnam Global Education Fairs
Visit exclusive high schools in Ho Chi Minh and Hanoi Hanoi
Taking place in Vietnam’s two most important cities, Hanoi and Ho Chi Minh City, you will have the opportunity to meet thousands of students and parents who are in the process of selecting their course abroad.
Meet students who in the process of finding their course abroadHanoiOct 21
Oct 22
Ho Chi Minh City
Oct 19 & 20
Ho Chi Minh City
Oct 18
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Ho Chi Minh City October 19 & 20
Hanoi October 21
PARTICIPATION FEE
Prices are based on a 6msq stand. Larger stands are available and often utilsed
STANDARD RATE
US$ 2,700 US$ 2,430EARLY BIRD JULY 14th
STANDARD RATE
US$ 4,200 US$ 3,800EARLY BIRD JULY 14th
BMI Vietnam Global Education Fair puts your institution in front of thousands of students and parents from Vietnam’s two largest markets, Hanoi and Ho Chi Minh City. These students are in the process of researching and selecting their international course abroad. This is your opportunity to meet and recruit these students directly or with the help of your local agent.
While the recruitment fairs are held in luxurious 5 star hotels, the tour also incorporates visits to prestigious high schools in Ho Chi Minh City and Hanoi where we will hold mini-fairs on campus.
Vietnam is one of the most important markets for outbound student mobility in South-East Asia, where demand for overseas study continues to be driven by concerns over quality in the domestic education system, a vibrant economy and rising family incomes.
WHAT IS INCLUDED IN YOUR STAND PACKAGE:
Fully fitted exhibition stand with furniture,
electricity and lighting
Collect student data via the free BMI SmartScan app
Stand BMI SmartScan App
Marketing supporting your course level and
destination
Logo, profile and video on the official
fair website and in catalogue
Marketing Exposure
STATISTICS
Ho Chi Minh City 1,901
Hanoi 1,198
Total 3,099
Number of visitors Course of interest
VIS
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18
Top 10 subject areas:
Business and Management
Tourism, Hospitality, Culinary
Economics
Marketing and PR
Education
Social Sciences
Languages
Film, Media and Communication
Psychology
Art and Design
Career Based / Vocational
Certificate / Diploma Courses
Executive Programmes
High School / Summer Camps
Language Programmes
16%
13%
29%
24%
12%
44%
3%
20%
9%
Masters
MBA
PhD
Undergraduate
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To complement the Global Education Fairs, BMI takes a limited number of accredited institutions to visit exclusive high schools in Ho Chi Minh City and Hanoi. At each school, you will participate in an on-campus mini-fair that will directly connect you with senior students, parents, and high school counsellors.
The schools we visit are high level private schools, many of whom run to an international curriculum or offer the International Baccalaureate. These high schools have been selected as they proactively prepare their students for studying abroad.
The Olympic School – HanoiWebsite: www.en.theolympiaschools.edu.vn
Type: Private
Gender: Coeducational
Fee: 142,000,000 VND per year
Curriculum: American
British International School - Hanoi Website: www.bishanoi.com
Type: Private
Gender: Coeducational
Fee: 641,800,000 VND per year
Curriculum: British
Wellspring International – HanoiWebsite: www.wellspring.edu.vn
Type: Private
Gender: Coeducational
Fee: 210,000,000 VND per year
Curriculum: English
Vietnam Australia International School - Ho Chi Minh CityWebsite: www.vas.edu.vn
Type: Private
Gender: Coeducational
Fee: 374,812,000 VND per year
Curriculum: English
British Vietnamese International School - Ho Chi Minh CityWebsite: www.bvisvietnam.com
Type: Private
Gender: Coeducational
Fee: 641,800,000 VND per year
Curriculum: British
Join us for visits to top private high schools in Vietnam
HIGH SCHOOL TOUR SCHEDULE & FEES
WHAT IS INCLUDED:
Profile and listing in event catalogue
All transport to and from the high school
provided
Display table with space for a pop up
banner
Ho Chi Minh City October 18
STANDARD RATE
STANDARD RATE
US$ 600 US$ 600
US$ 600 US$ 600
EARLY BIRD JULY 14th
EARLY BIRD JULY 14thHanoi October 22
SCHOOLS VISITED IN MARCH 2018
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INSTITUTIONS WHO RECRUITED IN VIETNAM WITH BMI IN 2017/18
AUSTRALIA• Australia Institute of Business and
Technology• Electronic Business Solutions Pty• Future Asset Management
International Ltd• Holmesglen Institute• Monash University • SP Jain School of Global
Management• Study Melbourne• TAFE Queensland International
BULGARIA• American University of Bulgaria
CANADA• Blyth Academy• Confederation College• Future Skills - Bethune Memorial
High School• LCI Education• Loyalist College• Sooke International Student
ProgramsCHINA• City University of Macau• Institute for Tourism Studies -
Macau• SILC Business school, Shanghai
UniversityDENMARK• IBA International Business
AcademyFINLAND• Tampere University of Applied
SciencesFRANCE• Association Passerelle ESC /
Concours Pass-World• Audencia Business School• Campus France • Groupe INSEEC• La Rochelle Business School• Rennes School of Business• Sorbonne-Assas International Law
SchoolHUNGARY• Budapest Metropolitan University
INDIA• Adamas University• Scad World School
INDONESIA• Binus University• Trisakti School of Tourism
IRELAND• Education In Ireland
ITALY• NABA (Nouva Accademia di Belle
Arti)JAPAN• Japan Association for Promoting
International Education (JAPIE)• Kyoto Gakuen University
KAzAKHSTAN• Nazarbayev University
MALAYSIA• City University• Education Malaysia HCMC• Management & Science University
(MSU)PHILLIPINES• Mapúa University
POLAND• WSB University in Poznan
ROMANIA• University Politehnica of
Bucharest RUSSIA• National Research University -
Higher School of Economics (HSE)• St. Petersburg State University • Ural Federal University
SOUTH AFRICA• City Varsity: School of Media &
Creative ArtsSPAIN• University of Santiago of
CompostelaSWITzERLAND• Business Hotel Management
School• SSTH Swiss School of Tourism
and Hospitality• Swiss Education Group
THAILAND• KMITL Faculty of Engineering• KMITL Office of International
Affairs• Rattanakosin International
College of Creative Entrepreneurship (RICE)
• Siam Technology CollegeUNITED KINGDOM• Edge Hill University• Leeds Beckett University• Liverpool Hope University• SOAS University of London• Ulster University• University of East London
UNITED STATES OF AMERICA• ‘Iolani Prep School
• BASIS.ed• Bellevue College • California State University,
Dominguez Hills• Coastal Carolina University• Full Sail University• Joy Christian School• Kent State University• Lane Community College • Lewis University• Michigan Technological University
English Language Institute• Midwestern Career College• Northeastern University• Northern Arizona University• Old Dominion University• Rochester Institute of Technology
(RIT)• Salem State University• South Hills Academy• The Los Angeles Film School• University of Bridgeport• University of Delaware ELI• University of Missouri - Kansas City• Valencia College• Western Illinois University
VIETNAM• Campus France Vietnam• Cong ty TNHH Crimson Education• Crimson Education• FPT University Global Office • GET • RMIT University Vietnam• Speak Up Vietnam• Vietnam’s Graduates From Australia
Club - VGAC
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How we deliver quality students to your standBMI deploys a multi-channel marketing strategy that connects you with students who are
in the final stages of choosing their international course and institution.
Reaching students who are studying at leading universities and private/international high schools is a key pillar of our marketing campaign.
With 30 years of experience, we have built long term relationships with an extensive network of principals, student advisors, counsellors and student representatives. We partly utilise these networks to promote our events and distribute invitations to our fairs.
ON CAMPUS MARKETINGOur Google accredited marketing team drive a customised online campaign that directly reflects the institutions and countries exhibiting at the fair. Online marketing methods include:
Search engine marketing
Paid social media and YouTube advertising
Third party email marketing
Mobile friendly modern event websites
DIGITAL MARKETING
MAJOR ADVERTISING MEDIA CAMPAIGNSSo far we haven’t mentioned that all-important word: “parents”. Whilst we reach parents through our various online campaigns, we also invest a significant amount of advertising dollars into key business/news magazines and newspapers to attract them to the fair.
We have also forged extensive media partnerships with key organisations to reach parents who fall into the A & B socio-economic groups.
PARENT ATTENDANCE CAMPAIGNS
Popular travel and education focused bloggers/vloggers with leading study abroad website houtcourse.vn
Major campaign in conjunction with the country’s largest job portal VietnamWorks
Bloggers/Vloggers
Major campaign
To effectively reach affluent families, BMI use a range of premium media channels to advertise the fairs. These include:
Our event partner VTV6 (the Vietnamese National TV) will integrate marketing for the fair across their programming• Vietnamese Global Education Fair will
sponsor the popular TV show “Super Leaders”
• Advertising will appear across VTV6 and their online channels
• Live news reporting from the fair
• Their lead TV news anchors will produce the seminar program and ALUMI panel discussions at the fair
Television
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We know our clients are extremely busy and consistently travel the world. To help reduce the workload, BMI offers a range of support services making
the fair experience easier and more cost effective.
PRINT LOCALLY TRANSLATION HELP
SAVE ON HOTELS PRINT STAND GRAPHICS
Avoid costly shipping and customs problems. BMI can print your brochures and leaflets locally and have it waiting at your stand for when you arrive. We can even store material for future use, deliver to advising centres and agencies or carry out in-country mailings.
Translators can be organised to help you at your stand. They can be especially helpful when talking with parents or if you are only sending one representative.
You will have access to heavily discounted hotel rates when attending one of our events.
These rates are even available before and after the event, in case you wish to arrive early or extend your stay for further follow ups or meetings.
Tired of carrying posters and pop up stands?
Printing your graphics directly onto the stand walls looks fantastic, professional and is very cost effective.
Making your fair experience easy and successful
BMI Recruitment Calendar It’s never too early to start planning
BMI AGENT WORKSHOP BRAzIL
MARCH 13 & 14 São Paulo
Recruit students via national scholarship programmes and from affluent expatriate groups that make up a vital recruitment demographic in the region. This tour includes visits to leading private Emirati and international high schools.
The leading international student recruitment fair in Spanish-speaking Latin America.
UAE GLOBAL EDUCATION FAIR
EXPO-ESTUDIANTE
FEB 26 & 27 Dubai Fairs in High Schools
MARCH 1 & 2 Dubai
MARCH 3 Abu Dhabi Fairs in High Schools
MARCH 4 Abu Dhabi
MARCH 7 Monterrey
MARCH 9 & 10 Mexico DF
MARCH 12 Puebla
The BMI Agent Workshop Asia is a 2-day networking event for international educators who want to develop their agent relationships across South East Asia.
BMI AGENT WORKSHOP ASIA
MARCH 20 & 21 Bangkok Thailand
Tap into this growing market at our main events plus mini-fairs held at leading private and international high schools.
VIETNAM GLOBAL EDUCATION FAIR
MARCH 14 Hanoi Fairs in High Schools
MARCH 15 Hanoi
MARCH 16 & 17 Ho Chi Minh City
MARCH 18 Ho Chi Minh City Fairs in High Schools
Brazil’s best-known international student recruitment fair since 1994. Cover the top cities in Brazil via our fairs and organised visits to international and private schools.
SALÃO DO ESTUDANTE
MARCH 16 & 17 São Paulo
MARCH 19 Rio Copacabana
MARCH 20 Rio Barra Tijuca
MARCH 22 Brasília
MARCH 24 Belo Horizonte
MARCH 26 Salvador
MARCH 28 Porto Alegre
MARCH 30 Curitiba
APRIL 1 Florianópolis
Meet pre-screened agents from across Brazil and Directors of International Offices from Brazilian Universities for 2 days of one on one meetings.
Recruit from three of Latin America’s top international student markets in one trip.
EXPO-ESTUDIANTE
MARCH 23 & 24 Santiago Chile
MARCH 25 Concepción Chile
MARCH 27 Cali Colombia
MARCH 28 Medellín Colombia
MARCH 30 & 31 Bogotá Colombia
APRIL 2 & 3 Lima Peru
Hold one-on-one private meetings with principals and high school counsellors from 50 secondary schools in the Gulf and UAE.
GULF INTERNATIONAL SCHOOLS FORUM & WORKSHOP
OCT 9 Dubai UAE
OCT 17 & 18 Abu Dhabi UAE
Recruit students via national scholarship programmes and from affluent expatriate groups that make up a vital recruitment demographic in the region. This tour includes visits to leading private Emirati and international high schools.
UAE GLOBAL EDUCATION FAIR
OCT 10 & 11 Dubai Fairs in High Schools
OCT 12 & 13 Dubai
OCT 15 Abu Dhabi
OCT 16 Abu Dhabi Fairs in High Schools
Recruit from four of Latin America’s top international student markets in one trip.
A high-level networking event that connects you with the heads of the largest scholarship programmes in the Gulf. Scholarship providers use this prestigious event to meet and select international partner institutions to receive their students.
EXPO-ESTUDIANTE
BMI GULF SCHOLARSHIP SUMMIT
SEPT 9 Panamá City Panamá
SEPT 11 Cali Colombia
SEPT 13 Medellín Colombia
SEPT 15 & 16 Bogotá Colombia
SEPT 18 Guayaquil Ecuador
SEPT 19 & 20 Quito Ecuador
SEPT 22 & 23 Lima Peru
NOV 14 Medellín Colombia
NOV 15 Cali Colombia
NOV 17 & 18 Bogotá Colombia
Tap into this growing market at our main events plus mini-fairs held at leading private and international high schools.
Recruit Colombian students for Higher Education programmes.
VIETNAM GLOBAL EDUCATION FAIR
EXPO-POSGRADOS
OCT 18 Ho Chi Minh City Fairs in High Schools
OCT 19 & 20 Ho Chi Minh City
OCT 21 Hanoi
OCT 22 Hanoi Fairs in High Schools
Brazil’s best-known international student recruitment fair since 1994. Cover the top cities in Brazil via our fairs and organised visits to international and private schools.
SALÃO DO ESTUDANTE
SEPT 16 Belo Horizonte
SEPT 18 Porto Alegre
SEPT 20 Curitiba
SEPT 22 Brasília
SEPT 23 Salvador
SEPT 26 Rio de Janeiro (Barra Tijuca)
SEPT 27 Rio de Janeiro
SEPT 29 & 30 São Paulo
OCT 1 São Paulo Fairs in High Schools
Recruit Brazilian students for Higher Education. Students and working professionals are targeted according to their academic history, language proficiency, financial ability and desire to study overseas for an extended period of time.
EXPOPóS BRASIL
NOV 21 Rio de Janeiro
NOV 24 & 25 São Paulo
Meet the heads of the largest scholarship programmes and organisations who require outsourced training partners.
BMI GLOBAL SCHOLARSHIP SUMMIT
APRIL London UK
2018 2019
WWW.BMIGLOBALED.COM | [email protected] BMI Office location: HQ London, UK | Sydney, AUSTRALIA | Salvador, BRAZIL | Bogota, COLOMBIA | Dubai, UAE
BMI Registration Form 2018
SALÃO DO ESTUDANTE - BRAZIL FAIR
6m2 US$ 2,700 US$ 4,200 US$ 850US$ 3,300US$ 1,900US$ 2,700
US$ 2,430 US$ 3,800 US$ 680US$ 2,700US$ 1,710US$ 2,430
SÃO PAULO(FAIRS IN HIGH SCHOOLS)
OCTOBER 1B. HORIZONTE
SEPT 18SEPT 16SÃO PAULO
SEPT 22BRASÍLIA
US$ 2,700
US$ 2,430
PORTO ALEGRE(TABLE & CHAIRS)
SEPT 23RIO DE JANEIROSALVADOR
US$ 2,700
US$ 2,430
SEPT 20CURITIBA
US$ 2,700
US$ 2,430
RIO DE JANEIRO(BARRA)SEPT 26 SEPT 29 & 30SEPT 27BOOTH SIZE
Early Bird14 July
Special package all S.Paulo & Rio Fairs/HS Visits - US$ 9,500
EXPO-ESTUDIANTE
6m2 US$ 2,700 US$ 2,700 US$ 4,200 US$ 2,700
US$ 2,430 US$ 2,430 US$ 3,800 US$ 2,430
CALI MEDELLÍNPANAMA CITY(TABLE & CHAIRS)
SEPT 9GUAYAQUIL
SEPT 18BOGOTÁ
US$ 1,900
US$ 1,710
SEPT 11 SEPT 13 SEPT 15 & 16
US$ 4,200
US$ 3,800
QUITOSEPT 19 & 20
US$ 4,200
US$ 3,800
LIMASEPT 22 & 23BOOTH SIZE
Early Bird14 July
EXPOPÓS BRASILSÃO PAULO
(TABLE & CHAIRS)RIO DE JANEIRO(TABLE & CHAIRS)
NOV 21 NOV 24 & 25BOOTH SIZE
Early Bird14 July
US$ 2,400
US$ 2,200
US$ 3,600
US$ 3,300
TABLE & CHAIRS FULL TOURUS$ 5,200
FULL TOUR EXPOPOSGRADOS + EXPOPÓS - US$ 11,500
EXPOPOSGRADOS
6m2 US$ 4,200
BOGOTÁNOV 17 & 18
US$ 2,700
MEDELLÍN NOV 14
US$ 3,800US$ 2,430
US$ 1,900
CALI(TABLE & CHAIRS)
NOV 15
US$ 1,710
BOOTH SIZE
Early Bird14 July
FULL TOURUS$ 7,500
ABU DHABIOCTOBER 15
ABU DHABI(FAIRS IN HIGH SCHOOLS)
OCTOBER 16
DUBAI (FAIRS IN HIGH SCHOOLS)
OCTOBER 10 & 11DUBAI
OCTOBER 12 & 13
UAE GLOBAL EDUCATION FAIR
6m2 US$ 1,500 US$ 4,200
US$ 1,300 US$ 3,800
US$ 850
US$ 750
US$ 2,700
US$ 2,430Early Bird14 July
VIETNAM GLOBAL EDUCATION FAIR
6m2 US$ 600
HANOI(FAIRS IN HIGH SCHOOLS)
OCT 22
US$ 2,700
HANOIOCT 21
US$ 600US$ 2,430
US$ 600
HO CHI MINH CITY(FAIRS IN HIGH SCHOOLS)
OCT 18
US$ 600
US$ 4,200
HO CHI MINH CITYOCT 19 & 20
US$ 3,800
BOOTH SIZE
Early Bird14 July
DUBAI OCTOBER 9 Early Bird 14 JulyMeeting Table US$ 1,300
Meeting Table US$ 1,500GULF INTERNATIONAL SCHOOLS FORUM& WORKSHOP 2018
ABU DHABI OCTOBER 17 & 18 Delegate fee US$ 5,000BMI GULF SCHOLARSHIP SUMMIT
UAE OCTOBER 9 - 18 US$ 13,400 Early Bird 14 July US$ 10,500
UAE INTERNATIONAL EDUCATION WEEK PRIORITY PASS (FAIRS, WORKSHOP & SUMMIT)*
*Does not include High School visits
I confirm that I have read and understood the Event Rules and Regulations printed overleaf and hereby agree to this contract and accept the details. An invoice will be sent to you upon receipt of this registration.
Institution Name: ___________________________________________________________________________________________________
Address: ____________________________________________________________________________________________________________
City: __________________________________State: ________________________________ Zip code: _____________________________
Country: ______________________________ Telephone: ____________________________ Fax: _________________________________
Contact for logistics: ____________________________________________ Email: _____________________________________________
Name of signatory: ____________________________________________ Title: _______________________________________________
Email: __________________________________________________ Website: __________________________________________________
Signature: ____________________________________________________________ Date: _______________________________________
Please sign and return to [email protected]
BMI EVENT RULES AND REGULATIONS 1. Definitions "Organisers" shall mean BMI. "Customer" shall mean any persons or persons, firm or company, their servants or agents, or contractors applying for and being allotted space or other services. "Contract" shall mean these Rules and Regulations together with the official application form signed for and on behalf of the Organisers and the "Event" shall mean the event stated on the face of the contract or invoice form. "Space" shall mean the area in the Event building applied for by or allotted to the customer. 2. Applications for Space and Allotments Application for Space must be made on the official Contract, all sections of which must be completed and signed for and on behalf of the Customer and the allotment of Space by the Organisers shall constitute a contract subject to these Rules and Regulations. Charges for space are stated overleaf and may be subject to alteration. The Customer shall occupy the space allocated to him exclusively as notified on the Contract. The Customer may not assign, sublet or grant licences in respect of any part of the space allotted to him nor may he advertise firms who are not a party to the Contract. 3. Abandonment and Limitation a) In the event of abandonment, postponement or cancellation of the Event for any reason or limitation of the use of the Event premises or of any of the services provided therein resulting from circumstances beyond the control of the Organisers or intervention by an outside authority or by a decision found necessary by the Organisers, the Customer shall have no claim against the Organisers in respect of loss, delay, costs, expenses, moneys or damage and the Customer's liability under this Contract shall not be reduced. b) The Organisers reserve the right to alter the layout of the event in any respect and at any time. Should it be necessary to rearrange the event or transfer it to another location, the Organisers shall be entitled to allot alternative space to the Customer as the Organisers may determine. They will adjust the cost of the space as necessary for the Customer if the space is affected by such alteration but will not be liable to make any further payment or compensation and the Customer will not be entitled to withdraw from the contract. 4. Bankruptcy or Liquidation In the event of the Customer being declared bankrupt or going into voluntary or compulsory liquidation or failing to observe and perform the obligations or make payment under the terms of the Contract, the Customer may be determined to be in breach of the Contract and all moneys paid by the Customer shall be forfeited without prejudice to the right of the Organisers to claim for breach of contract. 5. Risks and Insurance a) All exhibits articles and other property brought into the event hall by the Customer, shall be at the risk of the Customer. The Organisers shall not be responsible for any loss, damage or destruction occasioned by any cause whatsoever. b) The Exhibitor shall be liable for and agrees to indemnify and keep indemnified the Organisers against any action, liability, costs, claims, expenses, damages and losses (whether loss or profits or otherwise) arising out of any act or omission of whatsoever nature by the Customer within the Event premises. 6. Withdrawal Without prejudice to the rights and remedies of the Organisers in respect of any breach of the Contract on the Customer's part, the Organisers may at their discretion allow the Customer to withdraw from the Event subject to the following conditions. a) the Customer must give written notice and if this notice is given prior to 90 days of the commencement of the event, a 30% cancellation fee will be applied b) the Customer must give written notice and if this notice is given prior to 60 days of the commencement of the event, a 50% cancellation fee will be applied. c) if the customer gives notice of cancellation within 60 days of commencement of the event, no cancellation will be permitted and the full amount will remain payable d) the Organisers will notify customer of cancellation in writing and from that time will have the right to deal with the space in the way the organisers consider best including the reallocation to another customer. e) when payment of the above amounts to the Organisers is received, the Contract shall be finally cancelled and one part shall have no further claim on the other. f) written notice shall mean a letter sent to the BMI Office in Brazil sent by registered mail or other service which provides proof of delivery. 7. Additional Services and Charges The Organisers reserve the right to make additional charges to the Customer equal to any amount charged to them for any services supplied whether specifically ordered or not. The Organisers accept no responsibility for quality or standard or breakdown or failure of any of the services provided for, or in connection with the Event. 8. Payments Payments for the services contained on invoices/remittance advices must be in accordance with the dates specified. Payment in respect of withdrawal as detailed in Clause 6 above or additional charges as detailed in Clause 7 above must be made within 30 days of date of invoice. In the case of non-payment of moneys due for space by the contracted date, the Organisers reserve the right to consider the Contract to be cancelled and all moneys paid forfeited. 9. Event Services Manual An event services manual will be issued to the Customer containing detailed instructions for the organisation of the Event, the provisions of which are in all respects part of these Rules and Regulations and are equally binding on all customers. 10. Exclusion of Personnel The Organisers reserve the right to exclude or remove from the Event any person or persons whose presence is or is likely to be undesirable and the organisers may exercise the rights notwithstanding that any person is the servant or agent of the Customer or is otherwise in any way connected with the Customer. 11. Exhibits The exhibits on display must be good quality, properly labelled and must comply with the Rules and Regulations of this Contract. 12. Notice Any notice or other document to be given under these Rules and Regulations shall be in writing and shall be duly given and deemed to have been received by the addressee two working days following the dispatch, if received at or sent by hand or by registered post or by telex, facsimile or other electronic media to the relevant party at the address on the Contract overleaf or such other address as one party may from time to time give by written notice to the other. 13. The validity, construction and performance of these Rules and Regulations shall be governed by the laws of the Brazil as appropriate, and shall be subject to the non exclusive jurisdiction of the Courts of those countries, as appropriate.