2017 OFFICIAL MEDIA KIT

Three Portlanders give the inside dish on their favorite eats, shops, parks and more. PAGE 22

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Three Portlanders give the inside dish on their favorite eats, shops, parks and more. PAGE 22

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TRAVEL PORTLAND MAGAZINE

Official Visitors GuideTravel Portland, a rich editorial guide to our city and region, offers advertisers direct access to target audiences who are ready to shop, dine, lodge and sightsee in the Portland area. It is the city’s official magazine for visitors planning their trips, and the first publication given to visitors who inquire about Portland.

The Nation’s Best Local

Visitors Guide2014

Destinations Council Destiny Awards

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Sample Portland’s booming beer scene. Plus: Choose your own Rose City adventure. PAGE 25

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Sample Portland’s booming beer scene. your own Rose City adventure.

BREWCITY

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TRAVEL PORTLAND • 2017 MEDIA KIT

165,000 total distribution The official visitor magazine is distributed throughout the year.

55,000 to visitors planning trips to Portland

Travel Portland and other visitor information outlets     mail the publication to consumers who request travel and tourism information about Portland by phone, mail or e-mail.

70,000 to visitors and business travelers already in Portland Newly arrived visitors pick up the magazine at the Travel Portland

Visitor Information Center in Pioneer Courthouse Square, state welcome centers, or kiosks at Portland International Airport and the Oregon Convention Center.

Other visitors receive copies from concierges, front desk attendants or car rental agents.

30,000to convention delegates

Travel Portland distributes visitor magazines to convention and meeting attendees whose associations have booked conventions in Portland.

10,000 polybagged with Seattle Met Magazine Seattle’s top-selling magazine reaches potential

visitors in one of Portland’s top drive markets

TravelPortland.com receives

2.8 million visits per year and was named Best Destination by the U.S. Travel Association 2015 Traffic to Travel Portland’s website grew by 30

percent in the last year. A free PDF of the full Travel Portland magazine is promoted with a large     graphic on every page of the site.

VISITORS’ GUIDE CIRCULATION & DISTRIBUTION

TRAVEL PORTLAND • 2017 MEDIA KIT

of readers plan to use the magazine as a reference while visiting Portland.

of those still in the process of deciding whether to visit Portland said Travel Portland’s magazine makes them want to visit Portland.

of readers plan to use the magazine for specific planning before visiting.

of readers report they are satisfied or completely satisfied with the magazine.

More than 8.9 million out-of-town travelers visit the Portland area each year. They come from around the globe and spend $4.9 billion on accommodations, shopping, dining and transportation. Many request a copy of the magazine or visit TravelPortland.com before they arrive in town. In 2015, visitors spent $857 million on lodging, $824 million on food and restaurants, and $404 million on retail shopping. (Source: Dean Runyan Associates, 2015)

GENDER

18-34 35-44 45-54 55-64 65+

AGE

17% 18%

26% 25%

12%

READER DEMOGRAPHICS

Non-U.S. U.S.

RESIDENCE

14%86%

(Source: Travel Portland Magazine Survey, 2012)

VISITOR STATISTICS

100%75%

72%

93%

63%FEMALE

36%MALE

TRAVEL PORTLAND • 2017 MEDIA KIT

Travel Portland partners save on all ads - Call Nancy Truszkowski at 503.275.9779 to join!

DEADLINESSPACE RESERVATION: March 8, 2017 ALL MATERIALS DUE March 10, 2017

Please see back cover for ad submission information.

Size Display 2017 Rate

2017 Early Bird Rate (Reserve by Feb. 28)

2017 Travel Portland Partner + Early Bird Rate (Reserve by Feb. 28)

Full page 7.5”x9.975” (live area)Trim size: 8.375”x10.875”With 1/8” bleed: 8.625”x11.125”

$8,390 $7,551 $6,796

2/3 page 4.75”x9.875” $7,299 $6,569 $5,912

1/2 page (H) 7.375”x4.75” $5,370 $4,833 $4,349

1/3 page (V) 2.25”x9.75”1/3 page (H) 4.75”x4.75”

$4,698 $4,229 $3,806

1/6 page (V) 2.25”x4.75” $2,265 $2,039 $1,835

Back Cover $12,753 $11,477 $10,330

Inside Front Cover $10,907 $9,816 $8,835

Inside Back Cover $10,068 $9,061 $8,155

VISITOR GUIDE ADVERTISING OPTIONS

FULL PAGE

2/3 V

1/2 V

1/3 V 1/3

H

1/6 H

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TRAVEL PORTLAND • 2017 MEDIA KIT

DEADLINESSPACE RESERVATION: June 15, 2017MATERIALS: July 2, 2017DISTRIBUTION: September

MEETINGS MEAN BIG BUSINESS In 2015, 372 conventions brought more groups of visitors to Portland, resulting in more than 248,346 hotel room nights and roughly $139 million in spending on lodging, dining, shopping, transportation, and other services.

PLANNERS TURN TO TRAVEL PORTLAND Travel Portland is the most trusted resource for convention-industry decision-makers coordinating successful meetings in Portland and the region. For 2017, Travel Portland will deliver the Convention and Meeting Planners Guide in print, online, and USB drives. Your enhanced profile extends the reach of your business to a qualified audience of motivated meeting planners.

DIGITALEDITION

Print, Online, & USB Drives

PORTLAND CONVENTION & MEETING PLANNERS GUIDE

CMPG RATES 2017* RateTravel Portland Partner Rate

Travel Portland Partner Rate Portland City Limits Hotels

Full Page Formatted Profile $2,950 $2,803 $2,253

Half Page Formatted Profile $1,868 $1,775 $1,545

Full Page Premium Display (only 3 available)

$3,727

Portland Convent ion and

Me e t i ng P l anner s gu i d e

2011Va lu e 4 D i n i n g 8 V e n u e s 20

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PRINTEDITION

Ask your Account Executive for further details

*All rates are for a 12-month advertiser commitment. Hotels within Portland city limits save $550 on Option 1 or $230 on Option 2; Travel Portland partners receive a 5 percent discount. Discounts can be combined.

TRAVEL PORTLAND • 2017 MEDIA KIT

PRESENTED BYTravel Portland and SagaCity Media (publisher of Portland Monthly, Seattle Met and Houstonia magazines)

PLEASE SUBMIT FILES TOIan Smith, Sales & Production Coordinator 971.200.7056 | ismith@sagacitymedia.com If the file is over 9 MB please send to our FTP:https://portlandmonthly.groupdropbox.comlogin: advertiser@sagacitymedia.compassword: oakstreet

PRODUCTION INQUIRIESScott Weber, Production Manager 971.200.7046 | sweber@sagacitymedia.com

FILE REQUIREMENTS• Only high-resolution PDF X1a files accepted. • Trim size of publication is 83/8” x 107/8” with bleed extending 1/8” beyond page. • Keep live matter 1/4” from trim edges.• If a color match is needed on press, please include a professional color-match proof.

CUSTOM PUBL I SH ING D I V I S ION

CONTACTLora HelmerAccount Executive971.200.7047lhelmer@sagacitymedia.com921 SW Washington, #750Portland, Oregon 97205

CONTACTNancy TruszkowskiDirector of Partner Services503.275.9779nancyt@travelportland.com