Cassie Roberts Dispenza | Saffire

ONLINE RESOURCES

YOUR MARKETING & YOUR LIFE

A beautiful, unique,

engaging website

Manage it yourself &

quick, unlimited helpIntegrated ticketing

if you need it

PRINT-AT-HOME TICKETS

ADVANCE TICKETS

SCANNING PRE-SOLD TICKETS

OR SELL AT THE GATE

LET’S BE INTERACTIVE!

IN THIS SESSION…• Make social easier

• Communicate more effectively

• Increase productivity

• Graphic design for everyone

• General life enhancement

• Achieve fitness goals

• Entertainment on the go

• Travel like a pro

SOCIAL BUTTERFLY

1

FIRST, MEERCAT. THEN PERISCOPE.Watch live streaming videos from around the world!

NOW FACEBOOK LIVE.

Facebook Mobile Video Layout

VIDEO, VIDEO, VIDEO• Video posts have 135% greater organic reach than photo posts

• Facebook generates 8 billion video views on average per day

• That’s a 50% increase in 2016 compared to 2015

• People spend 3x longer watching Live video compared to video which is no

longer Live

What does it do?

ChatFuel

www.chatfuel.com

Instagram vs. Snapchat

Instagram Still Edges out # of Users

More Younger Users?

Snapchat Best for “Stories”

Uses for Both Stories Features?

Better for Ads?

Instagram Ads• Launched in September 2015

• Uses Facebook ad targeting- so you’re likely close to starting!

• Huge reach, especially to the millennial market

• Only way to add a link is through a paid ad

Quick Adoption• $1.85 billion in Ad Revenue from Instagram in 2016 on track to

be $6.8 billion by 2018

• 75% of Instagrammers take action after being

inspired by a post

Connecting Accounts

CHOOSE YOUR OBJECTIVE

Select Instagram

Instagram Business Account

The Pluses & Minuses• PLUS - Insights on your Followers

• PLUS – Insights on your Posts

• PLUS – You can create ads from within the Instagram App!

• MINUS – Just like Facebook, they may start limiting your presence in your

followers feed without paid advertising

Insights

• Straightforward way to do an

Instagram Ad, without having to go to

Facebook!

• Not as many targeting options as using

Facebook’s Ad manager, but still can

define & save custom audiences based

on Instagram insights

Snapchat Geofilter-Cheapest Ad Option!

Snapchat Geofilter

Cassie’s Wedding Filter

CONNECT PLATFORMS WITH IFTTT.COM

IF you post to Instagram,

THEN it can automatically post to Facebook, Twitter, Google+ & LinkedIn.

PRO: Includes Instagram

CON: Can’t schedule posts

Can do other fun things too!

Or

IF AUTOMATES DIGITAL LIFE

Email or text me when:

• Craigslist item goes on sale

• The weather report

• Allergens or rain predicted

Automatically:

• Save cell phone photos on

Dropbox

• Log how much time you

spend at work

• Wish people happy

birthday on Facebook

Compiles mentions from

websites, Facebook,

Twitter, blogs, forums &

more

SEARCH & ALERT PROGRAM

Mention

COMMUNICATOR

2

VIDEO CALL OR CHAT WITH OTHER USERS

SKYPE FOR CALLS!

DUOLINGO• Learn another language!

• Pick 5-25 minute “goal”

per day

• Free to start, can add

more word packages for

$1-3 each

COMPILE ALL SUBSCRIPTIONS

INTO ONE DAILY EMAIL

Unsubscribe instantly from

what you don’t want.

Unroll.Me

OUTLOOK SIGNATURES

WISESTAMP-FANCY SIGNATURES

PERSONAL ASSISTANT

3

No time?

Dropbox

Access them from anywhere!

$99/year.

Now better collaboration.

Also Google & Amazon.

(Use to back up phone photos.)

NOT JUST FOR SENDING FILES.

AUTO FILE BACKUP!

HIRE ANYONE TO GET JUST

ABOUT ANYTHING DONE

For $5!

Fiverr

RESUMES

SAVE PASSWORD OR

CREDIT CARD INFO FOR

ANY WEB FORM

You just have ONE password

for your “vault.”

LastPass

TAKE PICTURE OF

DOCUMENTS TO “SCAN”

THEM

Email them & more

from the app.

(CamScanner is another option)

GeniusScan

HOW DO YOU KEEP YOUR TO-DO LIST?

TRELLO

To-Do Boards with Cards –

Can share, add comments,

upload files, add checklists,

due dates, etc.

EXPENSIFY

Keep track of receipts on

a work or business trip.

$5/mo non-profit

DESIGNER

4

Owned by Google.

Great for Selective Lightening.

Nice filters.

GREAT PHOTO EDITING

SnapSeed

PHOTOFYFree art/color overlays

Photo Editing almost

equivalent to Photoshop!

CANVA

• Awesome online photo editing tool

• Add text to photos

• Choose from lots of layout templates

• Now Canva for Work

Add filter and music to videos – Share Everywhere!

LITTLE HELP FROM THE WEB

http://www.kenrockwell.com/tech/basics.htm

Recommended Article Covering the Basics of Creating a Great Photo

LIFE HACKER

5

GREAT FOR GROCERY

LISTS & MORE

Syncs with your spouse’s phone.

Puts it in order of how you shop.

Can add product photos.

ShopperApp

MINUTE-BY-MINUTE

WEATHER FORECASTS

Precise times for rain & more.

Accuweather MinuteCast

Crowdsourced weather data.

WUNDERGROUND

RetailMeNot

Never buy online without it.

OPEN TABLE• Quickly see what restaurants around you

have a reservation available on the day

and time you need, including “Dinner

Tonight!”

• Earn points for free food when you make

reservations through the app!

MORE PRODUCTIVITY TOOLSKanBanFlow – alternative to Trello (also Wunderlist)

Sign Up Genius – manage volunteers

Cash or Venmo – send and receive cash for free

Mint – keep track of finances

PERSONAL TRAINER

6

Keep track of daily exercise,

what you eat and more.

TRYING TO REACH YOUR

FITNESS GOALS?

MyFitnessPal

Sync with scale.

Share with friends.

Now with sleep analysis!

TRACK YOUR STEPS

Fitbit

A HARD 30-minute workout.

Search Facebook for text above.

POP SUGAR 30-MINUTE FAT

BURNING WORKOUT

Keep track of daily exercises,

calories and more.

8-WEEK PROGRAM TO GO

FROM NO ACTIVITY TO A 5K

C25k Free

A seven-minute workout we

should all do every day.

SEVEN

Shows you how your habits

affect sleep quality.

$1.99

WAKES YOU UP GENTLY

Sleep Cycle

ENTERTAINER

7

OverdriveKindle Nook

Play any song instantly &

pick moods!

LISTEN TO YOUR FAVORITE

MUSIC FOR FREE

Spotify

ON-DEMAND, RADIO

PROGRAMS

The best way to not

text and drive.

Podcasts

TRAVEL AGENT

8

Read or write reviews

FIND BUSINESSES NEARBY

YelpYelp

Reviews and advice on all

things travel-related

PLAN & HAVE YOUR

PERFECT TRIP!

TripAdvisor

Sorts by Agony in

addition to price!

WATCHES FLIGHTS & TELLS

YOU WHEN TO BUY

Hopper

Sorts by Agony in

addition to price!

QUICK HOTEL AND

FLIGHT BOOKING

Hipmunk

What did I miss?

Cassie Roberts Dispenzacassie@saffire.com

@teamsaffire