2015!Media!Kit! · Since&2005,&the&World&Soccer&Talk& website&is&the&go9to&place&for&soccer&...
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2015 Media Kit www.worldsoccertalk.com
Transcript of 2015!Media!Kit! · Since&2005,&the&World&Soccer&Talk& website&is&the&go9to&place&for&soccer&...
2015 Media Kit
www.worldsoccertalk.com
Celebrating 10 years as one of the leading soccer websites in the United States, World Soccer Talk features international daily soccer news, analysis and podcasts for the avid soccer fan and enthusiast. Continuing to offer the best coverage and insight into the game, in 2015, World Soccer Talk added Soccer Morning, the Number 1 daily soccer radio show in the United States as well as World Soccer Talk Radio, broadcasting every weekday on Sports Byline and iHeart Radio.
Daily Soccer News & Insight
With more than 1.8 million page views per month and over 800,000 unique visitors, World Soccer Talk is the perfect site to promote your product and/or service to our loyal and predominantly male audience aged between 18-‐34 years of age.
Our Audience
World Soccer Talk demographics: -‐ Sex: Male 90%, female 10%
-‐ Age range: 18-‐24 16%, 25-‐44 50%, 45 &
above 22%
-‐ Geo: 53% USA, 12% UK, 35% rest of the world
-‐ Household income: $50-‐$100k 28%, $100k+ 26%, $0-‐$50k 47%
-‐ More than 1.1 million downloads of our World Soccer Radio and Soccer Morning shows each month.
World Soccer Talk
Since 2005, the World Soccer Talk website is the go-‐to place for soccer fans in the United States.
Featuring international daily news, analysis and audio podcasts, the World Soccer Talk website features nationally acclaimed writers Simon Evans (Reuters and The Guardian) and Steve Davis (NBC Sports and ESPN) as well as 40-‐50 writers from around the world that cover the Beautiful Game for our loyal fans.
In addition to viewing the website on a desktop or laptop, World Soccer Talk is also responsively optimized for mobile devices for our fans always on the go. The WST app is available in Google Play and through iTunes.
Accessing World Soccer Talk
World Soccer Talk Radio is a live radio show (M-‐F, 4-‐5pm ET) broadcast on Sports Byline Radio and syndicated on iHeart Radio as well as American Forces Radio. Hosted by radio personality and stand-‐up comedian Nate Abaurrea, the daily show features interviews with some of the biggest names in American soccer. The current Sports Byline USA domestic radio network consists of nearly 200 radio stations. The weekly cume listening audience is 2.2 million listeners. Total podcast downloads per month is over 410,000 for World Soccer Talk Radio show.
World Soccer Talk Radio
Nate Abaurrea
World Soccer Talk
World Soccer Talk distributes the Number 1 online soccer show in the US, Soccer Morning — featuring daily guests, discussion and phone calls from listeners. The popular show is downloaded more than 760,000 times per month by passionate soccer fans wanting to stay informed. Guests on the show have included Alexi Lalas, Grant Wahl, Jimmy Conrad, Taylor Twellman, Andrew Jennings and many others. The show is hosted by Jason Davis (ESPN FC writer).
Soccer Morning
Jason Davis
The Soccer Morning audience that listens on Sirius XM is different than the audience that listens to the Soccer Morning show on the web.
With the success of the Soccer Morning web show, the Soccer Morning crew have launched a new and different show that broadcasts on Sirius XM Monday through Friday from 11am-‐1pm ET.
Launched in 2006, World Soccer Talk Podcast is the longest running soccer podcast in the world.
Hosted by radio host and stand-‐up comedian Nate Abaurrea, the weekly 75 minute show provides its loyal listeners with a recap of all of the English Premier League games from the weekend. Aired on Sunday nights, Nate and his guests (including Nick Webster, Robin Burt & Kartik Krishnaiyer) provide humorous insightful and commentary as they dissect the games, discussing tactics, news and all the drama that is the Premier league. The Premier league boasts some of the greatest clubs in world soccer, including Manchester United, Manchester City, Chelsea, Arsenal & Liverpool.
World Soccer Talk Podcast, Soccer Morning and World Soccer Talk Radio combined together generate more than 1.1 million downloads per month, helping to bring your brand “into the ears” of loyal and passionate soccer fans.
World Soccer Talk Podcast
Sponsors and Advertisers have the opportunity to reach and connect our opt-‐in email subscribers daily. The daily World Soccer Talk email newsletter has more than 1,100 subscribers. The newsletter offers opportunities for sponsored ads. The newsletter features TV schedules for soccer games in addition to the latest news and headlines.
Email Newsletter
Connect with World Soccer Talk’s 200,000+ followers on social media -‐ Twitter -‐ 76,000+ -‐ Google+ 122,000+ -‐ Facebook 12,000+ -‐ Instagram; 1,000+
World Soccer Talk Social Media
Sponsorship/Advertising Fees
Web Banner ads on www.WorldSoccerTalk.com:
-‐ 1 month run (500,000 impressions; $2.50CPM): $1,250
Soccer Morning Promotions (web show):
-‐ 1 month run (60 secs ad, 2x each show): $2,750
-‐ 2 week run (60 secs ad, 2x each show): $1,500
Soccer Morning Promotions (Sirius XM FC show):
-‐ Contact for pricing
World Soccer Talk Radio:
-‐ 2 week run (60 secs ad, 2x each show): $1,000
Social Media Package:
-‐ 2 tweets, 2 Facebook posts: $250
-‐ Sponsored article: $250
-‐ Email newsletter: 1 month run (Sponsored ad; $8 CPM): $250
Specs
Banner ads: 728x90, 300x250, 160x600
Email newsletter sponsored ad: 560x290
Contact Us Today
To find out more about World Soccer Talk or to discuss a tailored sponsor package, contact Christopher Harris on:
1-‐561-‐247-‐4625
