2015 Smithsonian Affiliations National Conference

JUNE 15 - 17, 2015

Smithsonian AffiliationsNational Conference

Welcome toWashington, D.C.and the Smithsonian

4 welcome

Welcome

Welcome to the 2015 Smithsonian Affiliations National Conference. We are grateful that so many have come from near and far to participate in this

important gathering. Year after year, the Conference has been fertile ground for exploring collaboration opportunities, sharing best practices, building organizational relationships, and creating new friendships.

Collaboration has been a central part of the Smithsonian’s mission since its founding in 1846. Joseph Henry, our first Secretary, set the direction that we have followed ever since:

“The worth and importance of the Institution are not to be estimated by what it accumulates within the walls of its building, but by what it sends forth to the world.”

Through the partnerships established between the Smithsonian and Affiliate organizations, we have sent forth the Smithsonian in unprecedented numbers. Since the creation of Smithsonian Affiliations in 1996, nearly 9,000 artifacts, scientific specimens and works of art from the Smithsonian have been placed on view at Affiliate museums across the country. In addition, thousands of people have seen Smithsonian scholars, educators, and public programs up close in their own communities, while even more are experiencing the Smithsonian at Affiliate locations through digital outreach – youth summits, online programs, 3D printing, videoconferencing, and webinars.

Over the years our relationships have evolved into genuine reciprocal exchanges or “two-way streets.” Smithsonian Affiliates have brought important exhibits to the National Mall, loaned us their artifacts, opened the doors of their communities for fieldworkers and curators, served on our advisory committees, and participated in pioneering research.

While the possibilities for increased collaboration are endless and exciting, collaboration is not an end in itself. It is a path for using our resources to reach larger audiences with information and stories that reveal our understanding of the world, foster respect for the diversity of life, stimulate curiosity, and inspire learning. In this year, the 250th anniversary of the birth of our benefactor James Smithson, we take great pride in taking his vision for the “increase and diffusion of knowledge” to new heights.

We are delighted that you have taken the time to join us and look forward to a lively exchange of ideas, as always, in the company of colleagues and friends.

Harold A. ClosterDirector Smithsonian Affiliations

Monday, June 1510:30 a.m. – 4:00 p.m.

Conference Registration Residence Inn DC/Capitol

4:00 p.m. – 5:30 p.m. Conference Registration1st Floor East, National Museum of American History

5:00 p.m. – 6:15 p.m. Orientation: Affiliate Advisory Council Leads Discussion on Your Partnership with the SmithsonianPresidential Reception Suite, National Museum of American History, 1st Floor, Constitution Avenue entrance

6:30 p.m. – 8:00 p.m. Welcome Reception 1st floor, Constitution Avenue entrance, National Museum of American History

Tuesday, June 16 7:00 a.m. – 7:30 a.m.

Fun Run on the National Mall

8:00 a.m. – 12:00 p.m.Conference RegistrationConcourse, S. Dillon Ripley Center

9:00 a.m. – 10:00 a.m.Keynote Address: A New Birth of FreedomDr. Clarence G. Newsome, President, National Underground Railroad Freedom CenterLecture Hall, S. Dillon Ripley Center

Tuesday, June 16 (continued)CONCURRENT SESSIONS10:15 a.m. – 11:30 a.m.

Interpreting Difficult Subjects: The Art of EngagementRoom 3037, S. Dillon Ripley Center

Distance Learning: Technology as a Tool for Authentic Museum ExperiencesRoom 3035, S. Dillon Ripley Center

A Tailored Learning Experience: Affiliations Visiting Professionals ProgramRoom 3031, S. Dillon Ripley Center

11:30 a.m. – 1:00 p.m. Pre-ordered box lunch option or free time on your own.

CONCURRENT SESSIONS1:00 p.m. – 2:00 p.m.

Teens & Tech: Connecting Underserved CommunitiesRoom 3035, S. Dillon Ripley Center

Partner Power: Using Your Affiliation As A Path to Increased FundingRoom 3037, S. Dillon Ripley Center

Thirsty for Ideas? Shaping a Nationwide Project for Water MattersRoom 3031, S. Dillon Ripley Center

2:30 p.m.- 4:00 p.m. Smithsonian Resource FairResidence Inn DC/Capitol

7:00 p.m. – 9:00 p.m. Congressional Night at the SmithsonianKogod Courtyard, Smithsonian American Art Museum and National Portrait Gallery

program at a glance 5

Program at a Glance

Program at a Glance

Wednesday, June 177:00 a.m. – 7:30 a.m.

Fun Run on the National Mall

CONCURRENT BEHIND-THE-SCENES TOURS & WORKSHOPS9:00 a.m. – 11:00 a.m.

Smithsonian Early Enrichment Center WorkshopLibrary, National Museum of Natural History

9:00 a.m. – 10:30 a.m. Time and Navigation: The Untold Story of Getting from Here to There 2nd Floor, National Air and Space Museum

9:00 a.m. – 10:00 a.m. National Gem and Mineral Collection National Museum of Natural History

9:30 a.m. – 10:30 a.m. Through the African American Lens: Selections from the Permanent CollectionNational Museum of African American History and Culture gallery at the National Museum of American History

9:30 a.m. – 11:00 a.m. The How Things Fly Design Hangar, A New Maker Space at the National Air and Space Museum National Air and Space Museum

10:00 a.m. – 11:00 a.m.Transforming the West WingNational Museum of American History

Smithsonian Institution ArchivesCapital Gallery, Suite 3000

Time Covers the 1960s: Exhibition Tour and Travel OpportunitiesNational Portrait Gallery

Wednesday, June 17 (continued) 10:00 a.m. – 11:00 a.m.

Open F|S: A Digital Journey at the Freer and Sackler GalleriesFreer and Sackler Galleries

CONCURRENT SESSIONS11:30 a.m. – 12:30 p.m.

Wooing a New Generation: Making the Millennial ConnectionRoom 3037, S. Dillon Ripley Center

To 3D or Not to 3D? Bridging the Digital DivideRoom 3031, S. Dillon Ripley Center

Peer to Peer: Building a Community of Practice Across the Affiliate NetworkRoom 3035, S. Dillon Ripley Center


Championing Your Brand: The Value of Marketing What You Do with What You HaveRoom 3037, S. Dillon Ripley Center

Innovating the “M” in STEM: Engaging Youth in Financial Literacy, Entrepreneurship, and EconomicsRoom 3035, S. Dillon Ripley Center


Smithsonian Affiliate Membership: The Gift that Keeps GivingRoom 3035, S. Dillon Ripley Center

Every Place is a “Place of Invention”- What’s Your Story? Room 3037, S. Dillon Ripley Center

6:00 p.m. – 8:00 p.m.Closing ReceptionU.S. Botanic Garden

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Conference Agenda

MONDAY, JUNE 158:00 a.m. – 4:00 p.mPre-scheduled meetings with Smithsonian staffAffiliates interested in meeting with specific Smithsonian staff members must contact their Affiliations National Outreach Manager to pre-arrange a meeting.

10:00 a.m. – 2:00 p.m.Affiliations Advisory Council Meeting (By invitation only. Shuttle transportation will be provided from the Residence Inn.)

10:30 a.m. – 4:00 p.m.Conference RegistrationResidence Inn DC/Capitol, 333 E Street SW, Washington, D.C.

4:00 p.m. – 5:30 p.m.Conference Registration(Museum closes at 5:30 p.m. It will reopen at 6:30 p.m. for the reception)1st Floor East, National Museum of American History

4:00 p.m. Shuttle transportation begins looping from Residence Inn to National Museum of American History. Shuttle will continue to loop during registration hours and for Welcome Reception.

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5:00 p.m. – 6:15 p.m.Orientation: Affiliate Advisory Council Leads Discussion on Your Partnership with the SmithsonianPresidential Reception Suite, National Museum of American History, 1st Floor, Constitution Avenue entrance

Moderator: Harold A. Closter, Director, Smithsonian AffiliationsPanel: Members of the Affiliations Advisory Council

All registered attendees are invited to join and help our first-timers learn about the benefits of being Smithsonian Affiliates. The panel will share advice on getting the most out of your Affiliation. Meet new colleagues and ask questions.

6:30 p.m. – 8:00 p.m.Welcome Reception1st floor, Constitution Avenue entrance, National Museum of American History

Join us near the FOOD: Transforming the American Table exhibition to kick off our Conference. Explore culinary history and mingle with Affiliate colleagues. All registered conference participants are invited to attend.

7:45 p.m. Shuttle transportation loops from National Museum of American History to Residence Inn from Welcome Reception. Last shuttle leaves American History at 8:15 pm.

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TUESDAY, JUNE 16 6:30 a.m. – 9:30 a.m.Full, complimentary hot buffet breakfast served daily for guests staying at the Residence Inn.

7:00 a.m. – 7:30 a.m.Fun Run on the National MallNational Outreach Manager, Jennifer Brundage, will lead a short 2 mile run around the National Mall. Meet in the Residence Inn lobby.

8:00 a.m. Shuttle transportation begins looping from Residence Inn to S. Dillon Ripley Center.

8:00 a.m. – 12:00 p.m.Conference RegistrationConcourse, S. Dillon Ripley Center

9:00 a.m. – 10:00 a.m.Keynote Address: A New Birth of FreedomDr. Clarence G. Newsome, President, National Underground Railroad Freedom CenterLecture Hall, S. Dillon Ripley Center

As the nation and the world exhibit more and more strains on the rights of liberty, a new under-standing of freedom has evolved. Now, as an institution, a nation and global citizens, we must claim, uplift and enact true, inclusive freedom.

Dr. Newsome discusses the principles of inclusive freedom and the role the Freedom Center and other institutions of culture, history, and learning can play in this “new birth of freedom.”

10:00 a.m. – 10:15 a.m. – Coffee / Tea Break –

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CONCURRENT MORNING SESSIONS10:15 a.m. – 11:30 a.m.Interpreting Difficult Subjects: The Art of EngagementRoom 3037, S. Dillon Ripley CenterModerator: Aaron Glavas, National Outreach Manager, Smithsonian Affiliations

Devon Akmon, Director, Arab American National MuseumChristopher Wilson, Director, Experience and Program Design and Director, Program in African-American History and Culture, National Museum of American HistoryKristin Gallas, Project Manager, Tsongas Industrial History Center, Lowell National Historical Park

Panelists will discuss how museums are dealing with difficult subjects in exhibitions and programs. How is staff trained to respond to sensitive questions? How is consensus and buy-in achieved? How is the community involved before/during/after? How do you manage visitor expectations and experiences?

10:15 a.m. – 11:30 a.m.Distance Learning: Technology as a Tool for Authentic Museum ExperiencesRoom 3035, S. Dillon Ripley CenterModerator: Laura Hansen, National Outreach Manager, Smithsonian Affiliations

Sarah Knights, Education Programs Manager, The Museum of FlightBeth Wilson, Education Specialist, National Air and Space MuseumMichelle Beumer, Public Programs Manager, Patricia and Phillip Frost Museum of ScienceMaggy Benson, Online Community Manager, National Museum of Natural HistoryRenée Gokey (Eastern Shawnee/Sac and Fox/Miami), Student Services Coordinator, National Museum of the American IndianMatt Schullek, Distance Learning Coordinator, Ohio History Connection

For years, the term “distance learning” only applied to live, interactive video conferences. It now encompasses a diverse range of experiences and opportunities. Panelists will team-up to share the programs they’ve collaborated on and discuss technology challenges, costs, the value of authenticity, evaluation, non-traditional audiences and best practices.10 tuesday, june 16

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10:15 a.m. – 11:30 a.m.A Tailored Learning Experience: Affiliations Visiting Professionals ProgramRoom 3031, S. Dillon Ripley CenterModerator: Elizabeth Bugbee, Communications and Professional Development Manager, Smithsonian Affiliations

Annette B. Fromm, Assistant Professor/Museum Studies Coordinator, Patricia & Phillip Frost Museum of ArtAaron Parks, Assistant Executive Director, UTSA Institute of Texan CulturesJA Pryse, Digital Archivist II, Oklahoma History CenterSolimar Salas, Assistant to the Executive Director and Webmaster, Museo de Arte de Puerto Rico

Since it began in 2001, nearly 60 staff from Affiliate organizations have participated in the Smithsonian Affiliations Visiting Professionals Program. Affiliate colleagues have met with and learned from Smithsonian experts in projects ranging from digitization to exhibition design, audience evaluation to collections management, and museum facility and property planning. Four Visiting Professional alumni will share their thoughts on their programs, how they made the case to participate, how the experience benefited their Affiliation and why other Affiliates should participate.

11:30 a.m. – 1:00 p.m. Pre-ordered box lunch option or free time on your own.

CONCURRENT AFTERNOON SESSIONS1:00 p.m. – 2:00 p.m.Teens & Tech: Connecting Underserved CommunitiesRoom 3035, S. Dillon Ripley CenterModerator: Natalie Wimberly, Management Support Specialist, Smithsonian Affiliations

Don Young, Director of Programs, Center for Asian American Media (CAAM)Dean MacLeod, Curator of Education, Greensboro Historical Museum

Using the Young Historians, Living Histories program as an example, panelists will show how these and similar programs are teaching youth valuable skills and reaching underserved communities. CAAM will share the model that was developed with technical curriculum and discuss how students were taught to engage participants in documenting family histories. Case studies will show the outcomes achieved by creating engaging learning experiences for teens taking the lead with technology and how this program can be implemented in new communities.

1:00 p.m. – 2:00 p.m.Partner Power: Using Your Affiliation As A Path to Increased FundingRoom 3037, S. Dillon Ripley CenterModerator: Christina DiMeglio Lopez, External Affairs Manager, Smithsonian Affiliations

Deborah Barnhart, CEO, U.S. Space and Rocket CenterAngelica Docog, Executive Director, UTSA Institute of Texan Cultures

Affiliates are Smithsonian ambassadors in their communities, expanding the reach of Smithsonian beyond Washington, D.C. Affiliate partners are not only serving as program and exhibition venues, but are developing and expanding educational programs with their subject expertise. As the Affiliate network has grown, so has regional interest and support. Affiliates and the Smithsonian are building collaborative partnerships for funding the implementation of exhibitions, school programs, hands on workshops and events that engage multiple stakeholders. Join the discussion on how our organizations can grow together, leveraging our joint partnership to bring resources to your communities.

1:00 p.m. – 2:00 p.m.Thirsty for Ideas? Shaping a Nationwide Project for Water MattersRoom 3031, S. Dillon Ripley CenterModerator: Alma Douglas, National Outreach Manager, Smithsonian Affiliations

Alison Cawood, Citizen Science Coordinator, Smithsonian Environmental Research Center

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Support for the Resource Fair generously provided by:FlowVellaLord Cultural ResourcesSotheby’s

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Carol Harsh, Executive Officer, Exhibits Department, Smithsonian Institution Traveling Exhibition ServiceTony Thomas, Education Program Coordinator, Smithsonian Anacostia Community Museum

Water is the most vital resource for life on earth. Every community, no matter its location, is facing water challenges. The Smithsonian is addressing these challenges through two major efforts: A national traveling exhibit organized by Museums on Main Street (SITES), and the Urban Ecology Engagement Initiative, a citizen science program of the Anacostia Community Museum and Smithsonian Environmental Research Center. Panelists will present their projects, challenge attendees to think about the big picture, and lead discussion on how Affiliates can be involved. Join the national conversation on water and play a critical role in your community.

2:00 p.m. Shuttle transportation begins looping from S. Dillon Ripley Center to Residence Inn for Smithsonian Resource Fair

2:30 p.m. – 4:00 p.m.Smithsonian Resource FairResidence Inn DC/Capitol, 333 E Street SW, Washington, D.C. Meet with liaisons from the following Smithsonian museums, programs, and offices, as well as other Resource Fair exhibitors. Coffee and Tea will be provided.

Anacostia Community MuseumArchives of American ArtAsian Pacific American CenterCenter for Folklife and Cultural HeritageCrowdTorch by CventFlowVellaHirshhorn Museum and Sculpture GardenLord Cultural ResourcesNational Air and Space MuseumNational Museum of African American History and CultureNational Museum of African ArtNational Museum of American HistoryNational Museum of Natural HistoryNational Museum of the American IndianNational Portrait GalleryNational Postal MuseumNational Zoological Park

Office of Exhibits CentralPhysio-ControlSmithsonian Accessibility ProgramSmithsonian Affiliate MembershipSmithsonian American Art MuseumSmithsonian Astrophysical ObservatorySmithsonian ChannelSmithsonian EnterprisesSmithsonian Early Enrichment CenterSmithsonian FolkwaysSmithsonian GardensSmithsonian Institution LibrariesSmithsonian Institution Traveling Exhibition ServiceSmithsonian Latino CenterSotheby’sThe Smithsonian Associates

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6:15 p.m. Shuttle transportation begins from Residence Inn to Smithsonian Congressional Night. Final shuttle leaves at 6:45 p.m.

7:00 p.m. – 9:00 p.m.Congressional Night at the SmithsonianKogod Courtyard, Smithsonian American Art Museum and National Portrait Gallery

Congressional Night provides an opportunity for Members of Congress, Congressional staff and their families, and our Affiliate guests to visit the museums, explore the exhibits, be entertained and educated by robust cultural programming, and enjoy a great reception in a spectacular setting. Smithsonian Affiliations will have a special location in the Kogod Courtyard.

8:45 p.m. Shuttle transportation begins from Smithsonian Congressional Night to Residence Inn. Final shuttle leaves at 9:00 p.m.

WEDNESDAY, JUNE 17:6:30 a.m. – 9:30 a.m.Full, complimentary hot buffet breakfast served daily for guests staying at the Residence Inn.

7:00 a.m. – 7:30 a.m.Fun Run on the National MallNational Outreach Manager, Jennifer Brundage, will lead a short 2 mile run around the National Mall. Meet in the Residence Inn lobby.

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CONCURRENT BEHIND-THE-SCENES TOURS AND WORKSHOPS

Shuttles will begin looping from the Residence Inn at 8:30 a.m. and continue until 11:15 a.m. Shuttles will drop guests near each tour location. Please look for the same shuttle pickup location when tours conclude for transportation to the S. Dillon Ripley Center for 11:30 a.m. sessions.

9:00 a.m. – 11:00 a.m.Smithsonian Early Enrichment Center Workshop Library, National Museum of Natural History (Guests meet in Constitution Avenue lobby)

Betsy Bowers, Deputy Director for Museum and Outreach, Smithsonian Early Enrichment Center

This workshop, Never Too Young: Approaching Culturally Sensitive Content with Children, is condensed from its original two-hour program. The session includes ideas for culturally sensitive activities and open dialogue about the challenges of teaching this topic. Participants will hear how SEEC strives to help provide resources for Affiliates to enhance early learning programs.

9:00 a.m. – 10:30 a.m.Time and Navigation: The Untold Story of Getting from Here to There2nd Floor, National Air and Space Museum (Guests meet at the Information Desk on the 1st floor, Independence Avenue entrance)

Andrew Johnston, Geographer, National Air and Space Museum

Time and Navigation explores the surprising connection between time and place. Whether you are using the stars to navigate the open seas or a smartphone to locate a new restaurant, you need an accurate clock if you want to know where you are. The exhibition examines the technological history and cultural impact of the tools of navigation. In this curator-led exhibition tour, Dr. Johnston will explain exhibition strategies and how the museum team developed ways to address complex STEM themes.

9:00 a.m. – 10:00 a.m.National Gem and Mineral CollectionNational Museum of Natural History (Guests meet in front of the Elephant in the Rotunda, National Mall entrance)

Jeffrey Post, Curator, National Gem and Mineral Collection, National Museum of Natural History

The Smithsonian Institution gem and mineral collection consists of approximately 350,000 mineral specimens and 10,000 gems, making it one of the largest in the world. The collection is used for scientific research, education programs, and public exhibitions. Dr. Post has visited several Affiliates speaking about the National Gem Collection and highlights like the Hope Diamond. His traveling exhibition, Jeweled Objects of Desire, is also a popular Affiliate offering. Go behind-the-scenes with Dr. Post and learn what makes this collection so intriguing and renowned; discuss opportunities for bringing a little Smithsonian sparkle into your community.

9:30 a.m. – 10:30 a.m.Through the African American Lens: Selections from the Permanent CollectionNational Museum of African American History and Culture gallery at the National Museum of American History, (Guests meet at the Information Desk, Constitution Avenue Entrance, 1st Floor)

Jacquelyn D. Serwer, PhD, Chief Curator, National Museum of African American History and CultureRhea Combs, PhD, Museum Curator, National Museum of African American History and Culture


16 wednesday, june 17

Serving as a view into the dynamic history of Americans of African descent, this new exhibition showcases the personal and intimate narratives of various families, organizations and individuals spanning the Revolutionary era to the present. It also offers an overall introduction to the Smithsonian’s newest museum, scheduled to open in 2016, and a preview of its rich collections.

9:30 a.m. – 11:00 a.m.The How Things Fly Design Hangar, A New Maker Space at the National Air and Space MuseumNational Air and Space Museum (Guests meet at security desk at Independence Avenue entrance)

Michael Hulslander, Manager of Onsite Learning, National Air and Space Museum

At the National Air and Space Museum, art and science go hand-in-hand, especially in creative learning environments like the How Things Fly Design Hangar. This new, interactive space provides students with fun, creative projects that introduce them to the engineering design process and stimulate STEM concepts through hands-on activities that encourage students to design, build, and test prototypes to overcome different design challenges. Guests will get a tour of the How Things Fly gallery and learn how the Design Hangar fits in to the overall objectives of the space.

10:00 a.m. – 11:00 a.m.Transforming the West WingNational Museum of American History (Guests meet outside the Presidential Reception Suite, 1st Floor, Constitution Avenue entrance)

Judy Gradwohl, Director of Education and Outreach, National Museum of American History

Hard hat tour. Guests must wear hard soled, closed-toe shoes. NO high heels or sneakers.

When our West Wing reopens in July 2015, new exhibitions will explore the history of American business and innovation, highlight “hot spots” of invention, examine democracy in America and showcase American culture. New public plazas will provide space for programs and public gatherings.The plan features new galleries, an education center and performance spaces. Go behind-the-scenes, experience this new space and find out how Affiliates may be involved.



10:00 a.m. – 11:00 a.m.Smithsonian Institution Archives Capital Gallery, 600 Maryland Avenue SW, Suite 3000 (L’Enfant Plaza Metro, use the 7th Street SW & Maryland Avenue SW- Smithsonian exit; shuttle transportation will also be provided from the Residence Inn)

Nora Lockshin, Paper Conservator, Smithsonian Institution Archives

The Smithsonian Institution Archives captures, preserves, and makes available the history of the Smithsonian, a vital part of the American experience, scientific exploration, and international cultural understanding. From its inception in 1846 to the present, the Smithsonian’s records—its people, programs, research and stories—have been gathered, organized and disseminated by the Institution’s archivists. Guests will receive a behind-the-scenes look at the Archives space, learn the major programmatic functions of the office, and see a selection of objects from the Archives collections.

10:00 a.m. – 11:00 a.m.Time Covers the 1960s: Exhibition Tour and Travel OpportunitiesNational Portrait Gallery (Guests meet at the G Street NW entrance)

Jim Barber, Historian, National Portrait GalleryClaire Kelly, Head of Exhibitions, National Portrait GalleryMarlene Harrison, Traveling Exhibitions Specialist, National Portrait Gallery

Week in and week out, Time magazine covered the 1960s using all manner of covers created by some of the foremost artists of the day. This exhibition of original cover art from the NPG’s Time collection explores a selection of the major newsmakers, trends and happenings that defined the 1960s. After the curator-led tour, NPG Exhibitions staff will present information on upcoming thematic exhibitions being developed for tour from the Time cover collection as well as other NPG collection-based shows.

10:00 a.m. – 11:00 a.m.Open F|S: A Digital Journey at the Freer and Sackler GalleriesFreer and Sackler Galleries (Guests meet in front of the Sackler gift shop, Sackler level 1)

Courtney O’Callaghan, Chief Digital Officer, Freer and Sackler Galleries

In January 2015, the Freer|Sackler Galleries did something the Smithsonian had never done before—photographed, digitized, and posted its entire collection. From Whistler’s Peacock Room to the tiniest unnamed ceramic fragment, more than 40,000 objects, captured as high-resolution images with (often) detailed metadata, are now available for non-commercial use by anyone. Go behind-the-scenes of the digital studio and meet the photographers and digital officers who made this project successful. Learn what the goals are for making this content available and how it has been used since its release. 18 wednesday, june 17

CONCURRENT PRE-LUNCH SESSIONS(Coffee/Tea will be available before sessions begin)

11:30 a.m. – 12:30 p.m.Wooing a New Generation: Making the Millennial ConnectionRoom 3037, S. Dillon Ripley CenterModerator: Laura Hansen, National Outreach Manager, Smithsonian Affiliations

Benjamin Dickow, Executive Director, Columbia Memorial Space CenterMegan Helzner, Manager of Annual Giving & Membership, National Museum of American Jewish HistoryWhitney Kellaher, Membership Associate, Freer Gallery of Art and Arthur M. Sackler GalleryJane Kestner, Membership Manager, Freer Gallery of Art and Arthur M. Sackler GalleryLauren Rosenberg, Program Coordinator, The Smithsonian Associates

Millennials differ from Generation Xers and Baby Boomers in many ways, especially how they consume information and participate in cultural activities. As this group will soon take center stage, it is increasingly important for museums to learn how to engage them. Join the discussion led by The Smithsonian Associates, organizers of the fast-growing SMITHSONIAN at 8 series, the Freer and Sackler Gallery of Art and its Silk Road Society program, the National Museum of American Jewish History and its young professionals board, and the Columbia Memorial Space Center which is engaging millennials in STEM programming through its new Pub Science programs.



11:30 a.m. – 12:30 p.m.To 3D or Not to 3D? Bridging the Digital DivideRoom 3031, S. Dillon Ripley CenterModerator: Alma Douglas, National Outreach Manager, Smithsonian Affiliations

Laura Flusche, Executive Director, Museum of Design AtlantaMatthew Hoffman, Education Specialist, National Museum of American History

How are museums actually using digitization and 3D technologies to create new learning experiences, and what does success look like? This session will discuss practical and novel ways of linking your collections to new audiences, now available through ever affordable 3D imaging and printing. Our experts present examples to show that creative use of this new technology is really making a difference. Discussion will focus on how Affiliates can replicate and build on these successful models.

11:30 a.m. – 12:30 p.m.Peer to Peer: Building a Community of Practice Across the Affiliate NetworkRoom 3035, S. Dillon Ripley CenterModerator: Caroline Mah, National Outreach Manager, Smithsonian Affiliations

Jim Greenhouse, Director of Space Science, New Mexico Museum of Natural History & ScienceSarah Holbrooke, Executive Director, The Pinhead Institute

What is a “community of practice,” why do you need to be part of one, and how does the Smithsonian build these groups across the country? The discussion will focus on communities of practice that are beginning to grow among multiple partners collectively engaged in Smithsonian-Affiliate grant


programs. Affiliates talk about their experience working together to implement complementary programs in their communities, the best practices shared with Affiliate and Smithsonian colleagues, and how these new networks have enhanced capacity building, bringing increased value to their organizations.

12:30 p.m. – 1:45 p.m. Pre-ordered box lunch option or free time on your own.

CONCURRENT AFTERNOON SESSIONS2:00 p.m. – 3:15 p.m.Championing Your Brand: The Value of Marketing What You Do with What You HaveRoom 3037, S. Dillon Ripley CenterModerator: Gertrude Ross, Financial Manager, Smithsonian Affiliations

Erika Ferrin, Brand Manager, Smithsonian InstitutionJamison Pack, Chief Marketing Officer, Ohio History Connection

Do you launch a new brand from the top down or the bottom up? Is every tactic and strategy a winner? Is your brand strategy still successful years later? Erika will give an overview of what has happened since the Smithsonian decided to update its brand. Jamison will discuss the Ohio History Connection’s case for a name change and the cultural shifts required within an organization to effect the transformation. Both will provide useful examples for all Affiliates – an unflinching discussion of promising approaches, dead ends, overcoming resistance, the thrill of success, and when to start over. Finally, Erika will lead a discussion on how Affiliates can incorporate the Smithsonian brand campaign in their own communities and how the Smithsonian can learn from Affiliate experiences.

60 Ideas in 60 Minutes – join your Affiliate colleagues in break-out groups to brainstorm new ideas in a lively format. How are you maximizing branding partnerships and benefits? Are you employing best practices for renewal success and new membership acquisition? The group will help develop new marketing ideas for the second annual Smithsonian Affiliate membership drive month. (November 2015).


2:00 p.m. – 3:15 p.m.Innovating the “M” in STEM: Engaging Youth in Financial Literacy, Entrepreneurship, and EconomicsRoom 3035, S. Dillon Ripley CenterModerator: Jennifer Brundage, National Outreach Manager, Smithsonian Affiliations

Nancy Halverson, President/CEO, Children’s Museum of the UpstateLisa Leaman, Education and Public Programs Manager, Western Reserve Historical SocietyChris Meyers, Director of Education, Museum of American FinanceLori Smith, Education and Public Programs Manager, Western Reserve Historical Society

Using financial literacy programs and entrepreneurship skills as case studies, this session will cover the innovative new programs Affiliates are creating to integrate STEM into museum programs, with special emphasis on math (with a little help from the other “m” – money). They will discuss the origins of these programs, sources of funding, what makes them new or innovative, and why young people are so attracted.

3:15 p.m. – 3:30 p.m. –Coffee/Tea Break–

CONCURRENT AFTERNOON SESSIONS3:30 p.m. – 4:30 p.m.Smithsonian Affiliate Membership: The Gift that Keeps GivingRoom 3035, S. Dillon Ripley CenterChristina DiMeglio Lopez, External Affairs Manager, Smithsonian AffiliationsErin Wingfield, Director of Membership, Ohio History Connection


3:30 p.m. – 4:30 p.m.Every Place is a “Place of Invention”- What’s Your Story?Room 3037, S. Dillon Ripley CenterModerator: Jennifer Brundage, National Outreach Manager, Smithsonian Affiliations

Trevor Daniels, Community and Government Relations Manager, U.S. Space & Rocket CenterAnna Karvellas, Program Specialist and Editor, Lemelson Center for the Study of Invention and Innovation, National Museum of American HistoryKate Neumiller Schureman, VP of Administration/COO, Peoria Riverfront Museum

After two phases of the Places of Invention Affiliate Pilot Project, the Lemelson Center for the Study of Invention and Innovation will open the Places of Invention exhibition in July 2015 at the National Museum of American History. Content from 12 Affiliates will be part of an interactive digital map in the exhibition and on the website. Two Affiliates will provide a brief overview of their museum and commu-nity, their reasons for selecting a particular invention topic, what they learned, and what the outcomes have been to date. Going forward, what methods and platforms could be created to show how invention can be used as a transformative lens for understanding local history, cultivating creativity, and engaging communities? Panelists will open the conversation to discuss co-programming opportunities, models to replicate, and what makes your community a place of invention.

4:45 p.m. Shuttle transportation from S. Dillon Ripley Center to Residence Inn.5:45 p.m. Shuttle transportation from Residence Inn to Botanic Garden.

6:00 p.m. – 8:00 p.m.Closing Reception at the U.S. Botanic GardenSteeped in history, rich with tradition, and offering a spectacular assault on all of your senses, the USBG is one of Washington’s greatest surprises. Right at the base of the U.S. Capitol, experience a living plant museum that surrounds us with nature’s beauty, complexity, and fragility, and reminds us of our role as stewards of this bounty. From roses to orchids, the rainforest to the Mid-Atlantic, rare and endangered plants to the latest in home gardens, guests will find a world of unforgettable indoor ecosystems as we say farewell to the 2015 Affiliations National Conference and look ahead to our 20th anniversary in 2016!

7:45 p.m. – 8:00 p.m. Shuttle transportation from Botanic Garden to Residence Inn. Last shuttle departs 8:00 p.m.

AlabamaU.S. Space & Rocket CenterHuntsville, AL 256.837.3400 rocketcenter.comCaliforniaAgua Caliente Cultural MuseumPalm Springs, CA 760.778.1079 accmuseum.orgBlackhawk MuseumDanville, CA 925.736.2280 blackhawkmuseum.orgJapanese American National MuseumLos Angeles, CA 213.625.0414 janm.orgLa Plaza de Cultura y ArtesLos Angeles, CA 213.542.6200 lapca.orgSam and Alfreda Maloof Foundation for Arts and CraftsAlta Loma, CA 909.980.0412 malooffoundation.orgSan Diego History CenterSan Diego, CA 619.232.6203 sandiegohistory.orgThe Mexican MuseumSan Francisco, CA 415.202.9700 mexicanmuseum.orgWestern Science CenterHemet, CA 915.791.0033 westerncentermuseum.orgColoradoHistory ColoradoDenver, CO • 303.447.8679 coloradohistory.orgTelluride Historical MuseumTelluride, CO 970.728.3344 telluridemuseum.org

DelewareHagley Museum & LibraryWilmington, DE 302.658.2400 hagley.orgFloridaAh-Tah-Thi-Ki MuseumClewiston, FL 877.902.1113 ahtahthiki.comHistoryMiamiMiami, FL 305.375.1492 historymiami.orgMuseum of Arts and SciencesDaytona Beach, FL 386.255.0285 moas.orgOrange County Regional History CenterOrlando, FL 407.836.8500 thehistorycenter.orgThe Patricia & Phillip Frost Art MuseumMiami, FL 305.348.2890 thefrost.fiu.eduPolk Museum of ArtLakeland, FL 863.688.7743 polkmuseumofart.orgSouth Florida MuseumBradenton, FL 941.746.4131 southfloridamuseum.orgTampa Bay History CenterTampa Bay, FL 813.228.0097 tampabayhistorycenter.orgGeorgiaSouthern Museum of Civil War andLocomotive HistoryKennesaw, GA 770.427.2117 southernmuseum.orgHigh Museum of ArtAtlanta, GA 404.733.4400 high.org HawaiiKona Historical SocietyCaptain Cook, HI 808.323.3222 konahistorical.orgLyman MuseumHilo, HI 808.935.5021 lymanmuseum.orgIllinoisPeoria Riverfront MuseumPeoria, IL 309.686.7000 lakeview-museum.orgIndianaConner Prairie Interactive History ParkFishers, IN 317.776.6006 connerprairie.orgIowaPutnam Museum of History and Natural ScienceDavenport, IA 563.324.1933 putnam.orgKentuckyHeadley-Whitney MuseumLexington, KY 859-255-6653 headley-whitney.orgLouisianaOgden Museum of Southern ArtNew Orleans, LA 504.539.9600 ogdenmuseum.orgMaineAbbe MuseumBar Harbor, ME 207.288.3519 abbemuseum.orgMarylandReginald F. Lewis MuseumBaltimore, MD 443.263.1800 africanamericanculture.orgNational Museum of DentistryBaltimore, MD 410.706.7461 dental.umaryland.edu/museumCollege Park Aviation MuseumCollege Park, MD 978.441.0400 collegeparkaviationmuseum.comMassachusettsAmerican Textile History MuseumLowell, MA 978-441-0400 athm.org

The Smithsonian Affiliate Reciprocal Network is an opt-in network of Smithsonian Affiliate organizations that reciprocate discounted admission to one another’s members holding Smithsonian Affiliate level memberships. Present your valid Smithsonian Affiliate museum membership card at any of the 50+ museums listed to receive free admission for up to (2) people.

smithsonianin your

neighborhood

24 reciprocal membership program

Offer your members an annual Smithsonian Affiliate Membership.

• TwoMembershipsinOne - “Affiliate members” receive your institution’s benefits PLUS a national membership from the Smithsonian.

• Smithsonian Magazine (one year subscription) or Air & Space Magazine (six issues)

• 10% discount on all Smithsonian Folkways Recordings

• Travel and study tour opportunities from Smithsonian Journeys

• Free admission to the Smithsonian’s Cooper-Hewitt, National Design Museum in New York City

• A personalized Smithsonian membership card

• 10% discount on all IMAX tickets at the Smithsonian

• Online subscription from the Smithsonian with behind-the-scenes access

Not the Membership Contact?Please share this information with your Development & Membership col-leagues.

For more information, please contact us at [email protected]

Massachusetts cont...Berkshire MuseumPittsfield, MA 413-443-7171 berkshiremuseum.orgUSS Constitution MuseumBoston, MA 617.426.1812 ussconstitutionmuseum.orgMississippiOhr O’Keefe Museum of ArtBiloxi, MS 228.374.5547 georgeohr.orgNorth CarolinaGreensboro Historical MuseumGreensboro, NC 336.373.2043 greensborohistory.orgCharlotte Museum of HistoryCharlotte, NC 704.568.1774 charlottemuseum.orgNew MexicoHubbard Museum of the American WestRuidoso Downs, NM 575.378.4142 hubbardmuseum.orgNew YorkSnug Harbor Cultural Center and Botanical GardenStaten Island, NY 718.448.2500 snug-harbor.orgOhioSpringfield Museum of ArtSpringfield, OH 937.325.4673 springfieldart.museumThe Works: Ohio Center for History, Art and TechnologyNewark, OH 740.349.9277 attheworks.orgOklahomaOklahoma History CenterOklahoma City, OK 405.522.0765 okhistory.orgStafford Air and Space MuseumWeatherford, OK 580.772.5871 staffordmuseum.comOregonEvergreen Aviation and Space MuseumMcMinnville, OR 503.434.4185 evergreenmuseum.orgPennsylvaniaThe African American Museum in PhiladelphiaPhiladelphia, PA 215.574.0380 aampmuseum.orgNational Museum of American Jewish HistoryPhiladelphia, PA 215.923.3811 nmajh.orgPuerto RicoMuseo y Centro Estudios HumanísticosGurabo, PR 787.743.7979 museo.ut.pr/TexasInstitute of Texan CulturesSan Antonio, TX • 210.458.2300 texancultures.comEllen Noël Art MuseumOdessa, TX 432.550.9696 noelartmuseum.orgVermontSullivan Museum and History CenterNorthfield, VT 802.485.2183 academics.norwich.edu/museumWashingtonWhatcom MuseumBellingham, WA 360.778.8930 whatcommuseum.orgWisconsinKenosha Public MuseumKenosha, WI 262.653.4140 kenosha.org/wp-museumWisconsin Maritime MuseumManitowoc, WI 920.684.0218 wisconsinmaritime.orgWisconsin Veterans MuseumMadison, WI 432.550.9696 wisvetsmuseum.com

Are you offering Two Memberships in One?

membership program 25

Have you downloaded theSmithsonian Affiliations National Conference App?

Now available for iPhone and Android.

Access the National Conference App for:

•InteractiveSchedules•BiosofSpeakers•Maps•SocialMediaLinks•Anotessectionthatallowsyou to take notes on your hand-held device and share through email

Support for the 2015 online registration and mobile app provided by

CrowdTorch by Cvent offers a suite of solutions, including ticketing, mobile, website, social engagement and visitor/member insights. The platform helps organizations engage their audience, drive revenue and generate insights to better market to their crowd.

Additional Conference sponsorship provided by

FlowVellaLord Cultural ResourcesSotheby’s

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cover image:A SANJ Bhangra dancer from the San Antonio Sikh community at the opening of Sikhs:LegacyofthePunjab at the UTSA Institute of Texan Cultures.

Photo courtesy of UTSA Institute of Texan Cultures.

2015 Smithsonian Affiliations National Conference

Documents

Transcript of 2015 Smithsonian Affiliations National Conference