2014: EVERYTHING MARKETERSDON’T WANT YOU TO KNOW

presented by Firebelly Marketing

DUNCAN ALNEY

monitoring does notM A K E T H E L E A P I N T O

USEFUL APPLICATIONSacross the enterprise

1

ACQUISITIONS

FacebookCONTINUES DOMINATION

&

2

talking headsWILL LOSE

INFLUENCE3

THE RISE OFthe practitioner

WILL NOT HAPPEN

4

Continues to alludeMOST MARKETERS

REAL TIME ANALYSIS

5

Insights ProveD I F F I C U L T

IN SPITE OF BIG DATA

6

CROSS PLATFORMSocial Analytics

will not beU S E R F R I E N D L Y

7

C O N T E N T M A R K E T I N GGenerates Huge Revenues

F O R A G E N C I E SWITH FEW RESULTS FOR MOST CLIENTS

8

White Wallinghas everyone

SCARED SHITLESS

9

B U I L D C O M M U N I T I E S

MOST BRANDScannot

10

Social AdsW I L L G R O W T OASSURE RESULTS

11

W O R D O F M O U T Hwill dominate

BUT NOT BE MEASURABLE

F O R M O S T12

Mobile malware will raise

ITS HEAD IN 2014Forcing marketers to rethink how to engage

ON MOBILE

13

DUNCAN ALNEYCEOwww.firebellymarketing.comduncan@firebellymarketing.com317-557-4460@firebelly