2014 COMPANY OVERVIEW · Circle Times Square, Union Square, NYC & Hollywood and Highland LA. 9 ......

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2014 COMPANY OVERVIEW

Transcript of 2014 COMPANY OVERVIEW · Circle Times Square, Union Square, NYC & Hollywood and Highland LA. 9 ......

Page 1: 2014 COMPANY OVERVIEW · Circle Times Square, Union Square, NYC & Hollywood and Highland LA. 9 ... graphics, and/or text to the digital screens Personalized e-mail bounce to consumer

2014 COMPANY OVERVIEW

Page 2: 2014 COMPANY OVERVIEW · Circle Times Square, Union Square, NYC & Hollywood and Highland LA. 9 ... graphics, and/or text to the digital screens Personalized e-mail bounce to consumer

Overview

We are the nation’s most experienced and reliable resource for site and location permitting, event logistics and enhancements. We also own proprietary Street-to-Screen™ technology that delivers spectacular digital activation and social media results to any physical event activity. Our family of companies is exclusively dedicated to serving agencies interested in staging large, medium and small scale events in public spaces.

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We Deliver Strategic Solutions

Planning Permitting

• Location Strategy • Permitting Strategy • Consumer Activation • Media Integration • Street to Screen™ • OOH Digital Activations • Confidentiality

• Street Activity • Film • Power / Generator • Amplified Sound • Buildings and Structures • Health • Production Parking • Staging

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We are the only independently-owned company capable of seamless media integration and placement, permitting consumer activation, and content creation

over an extended period of time in TSQ

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We Have Offices in Key Markets

Key Markets Offices

New York City Los Angeles

Atlanta Boston

DC Chicago Miami Tampa Dallas Austin

Phoenix Las Vegas

San Francisco San Diego Hoboken

New York, NY

Rick Arnstein Erica Butler

TJ Griffin

Chicago, IL

Jennifer Respondi

Los Angeles, CA

Sharon Sperber Jeff Sperber

Atlanta, GA

Deedra Hughes

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Times Square is Our Backyard

• 20+ Years of Experience • #1 in all TSQ Permits

• Proprietary WIND Technology in “key” TSQ Screens

• Official Production Partner for NASDAQ and Marriott Marquis

• Proprietary WTSQ WiFi Hub

• Founded Times Square Domination – www.tsd360.com

• Board Members - Times Square Advertising Coalition

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Events – Experiences – Results

• New Product Launches

• Sports Activities

• Pop-up Stores

• Technology and Product Demos

• Food Trucks

• Sampling Activations

• Multi-Market Tours

• Film Permitting/Logistics

• Custom Mobile Vehicle Solutions

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TV Series Launches

Event Permits facilitates the complex logistics around PR stunts and experiential events launching TV series' for some of the biggest entertainment companies:

Game of Thrones Event Leftovers Event Dallas Gas Station Event

Hells Kitchen – NYC

Times Square, Union

Square, Columbus

Circle

Times Square, Union

Square, NYC & Hollywood

and Highland LA

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Film Permitting / Logistics Commercials, Industrials, Events

• Site Location Scouting

• Street & Sky Filming

• Editing

• Road Escorting

• “Shield” Security

Harley Davidson – LIVEWIRE Launch

Ferrari – New York City Rally

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Production Capabilities

Pop Ups

Staging / Lighting / Sound

Design / Set Building

Vehicle Customization/Wrap/Route

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FedEx Holiday Wrapping Truck

Pizza Hut – Go For Greatness Super Bowl Event in Times Square

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timessquaredomination.com 11

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Multi-Screen Experiential

Microsoft Windows 8 Launch https://vimeo.com/60590462 Password: prvi304 Times Square Domination Spiderman Turn Off the Dark Animatic https://vimeo.com/85305136 Password: TSD360s TSD360 Accuweather Animatic https://vimeo.com/85307864 Password: TSD360a

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Opening 12

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Concerts and Simulcasts

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Coldplay live from Madrid for American Express UNSTAGED

Univision Taking Enrique Iglesias’ Upfront Performance to Times Square 2013 Inauguration Live in Times Square for CNN

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Behind the scenes website monitoring by

the internal team to proof name, photo,

message, etc.

Uplink “Live” (moderated) photos, graphics, and/or text to the digital screens

Personalized e-mail bounce to consumer

with social media push

Post Engagement of consumers who have

provided their information, i.e.

couponing/invites

Client involved with the customized iPad app and Website for

Event

Staffers equipped with iPads and talking

points. They upload media for the Street-

to-Screen program

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Our exclusive Street-to-Screen™ technology delivers memorable digital experiences for brands by driving event content/live feeds to giant (OOH)

screens anywhere in the world and to social media sites.

We create REAL digital and social DOMINATION!

Street to Screen™

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Street to Screen™

Now, consumers can share their photo via social

media (encouraging

more submissions) and

their email address is

available for post event promotion.

iPad App or Website

Staffer takes photo

Behind the scenes

monitoring

Digital uplink to screen

Email bounce

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Street to Screen™

#

FRANCE 24 D-Day 2014 Event

Screenshot of iPad app created and used

for event Brand Ambassadors with Customized iPads 16

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Street to Screen™

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Campbell’s Soup The Wisest Kid Launch

In order to launch a new campaign Campbell’s Soup took over Times Square with a Street-to-Screen™ activation. On the ground, passers by , as well as twitter users worldwide, were able to tweet a question to the “Wisest kid in the Whole World” via the iPad form bellow. Their questions were then sent through moderation and answered by the Wisest Kid on a digital sign.

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Digital Content and Social Media

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Scrubbing Bubbles #LETSBUBBLE

50,000 digital submissions 86 Million Social Media Impressions - Geometry, Chicago

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Closing Highlights

Behind the Scenes POV on the Microsoft Windows 8 Launch, including our integration with MediaVest, which was strategically designed to keep this massive product launch under wraps and out of the buzz in the OOH community, for well over 6 months.

Our recent confidential launch “LiveWire” - Harley Davidson’s new “green” electric motorcycle

Official Production & Permitting agency for NASDAQ IPO’s

Independently owned Keep it confidential internally National execution footprint allows for further levels of confidentiality Our business model allows for cost-controls & efficiencies that larger agencies cannot

ever deliver Dedicated team at senior level, with longtime Coca-Cola and beverage marketing

experience

Most well-connected team in Times Square

OOH Permitting NYPD Times Square Alliance

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Our experienced, P.R.omotion!, eventpermits.com, and DigitalDomination teams can help you coordinate any and all logistics for your event, including booking and permitting your LIVE event space, and providing “turn-key” Production coordination assistance.

Contact Us!

TJ Griffin TimesSquareDomination.com

201-223-1602 ext. 106

Rick Arnstein Chief Relationship Officer

pr-omotion.com 201-223-1602 ext. 111 [email protected]

Stella Fitzpatrick Partner/Risk Management eventpermits.com 201-223-1602 ext. 101 [email protected]

Copyright & Trademark Notice: At Digital Domination LLC™, we believe in protecting Intellectual Property. © 2013 Times Square Domination™, TSD360™, TSD360.com™, Times Square Digital Sign Network™, Times Square SuperScreen Network™, TSD360 SuperScreen Network™, The Broadway Encore™, Broadway Encore™, Mediagenic™, Street-to-Screen™, WIND™, WINDstream™, WINDplay™ and “Owning the Crossroads of the World™” are all marks and/or brands owned by, or licensed to Digital Domination LLC, and used with permission. All rights reserved. Unauthorized use of these marks and/or brands is prohibited. 20