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2014 Black Friday and Cyber Monday Statistics
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2014 Black Friday and Cyber Monday Statistics w
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Did you know that this year, Thanksgiving Day and Black Friday set new US online sales records with $1.33 billion and $2.4 billion, respectively? Online sales actually increased 23% year over year from Thanksgiving Day through Cyber Monday. Here's a breakdown on 2014 Black Friday and Cyber Monday statistics.
Transcript of 2014 Black Friday and Cyber Monday Statistics
2014Black Friday and
Cyber MondayStatistics
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Thanksgiving Day and Black Friday set new US online sales
records with $1.33 billion and $2.4 billion, respectively.
US Online Holiday Retail Sales
US Online Holiday Retail Sales
Online sales rose 23% year over year from Thanksgiving Day through Cyber Monday.
2010 2011 2012 2013 2014 (estimated)
$51.7
$59.5
$68.4
$78.7
$89
US Online Holiday
Retail Sales ($ in Billions)
US Online Holiday Retail Sales
In 2013 Black Friday the number of discussions on social
media were tracked at 996,306.
This year it was up to 2,013,943 , more than doubling social interest.
Social Media Buzz
The split of women talking about sales on Facebook was larger than men.
When it came to Black Friday women did 60 % of the talking, but Cyber Monday had an even larger difference, coming in
with a 72/28 split.
Social Media Buzz
With more than 300,000 mentions, PlayStation 4 drove close to three times more social media traffic on Facebook, Twitter, Tumblr, blogs, YouTube, and Reddit than did
Microsoft’s Xbox One.
Social Media Buzz
In the past seven years, Black Friday in the US has caused four deaths and 76 injuries.
Fortunately, due to Cyber Monday’s rise in popularity, the number of Black Friday fatalities should decrease in the coming years.
We hope.
Retail Madness
Walmart announced that sales had exceeded last year’s
record with 10 million transactions completed between 6 p.m. and 10 p.m. on Thanksgiving day.
Retail Madness
Black Friday mobile sales accounted for 27.9% of total online sales, up 28.2 % compared to 2013.
Mobile Spending
iOS users drove four times as much mobile sales revenue as
Android users, 79% and 21% respectively.
iOS traffic accounted for 35.4% of total online traffic, more
than double that of Android at 15.4%.
Mobile Spending
Approximately 5.1 million Canadians crossed the US border to take advantage of Black Friday shopping deals.
Black Friday around the World
£800 million was spent by British shoppers on Black Friday.
That’ s 1.269 billion USD.
Impressive, given that Thanksgiving isn’t even a thing in the UK...
Black Friday around the World
Wal-Mart subsidiary Asda sold more than 8,000 televisions in the first hour after its shops opened at 8am in the UK.
It had sold more than 1,000 BMX bikes and had sold out entirely of Microsoft XBox 360 games consoles by 9am.
Black Friday around the World
● http://www.forbes.com
● http://www.bbc.com
● https://ca.finance.yahoo.com
● http://www.theguardian.com
● http://eu.cmo.com
● https://econsultancy.com
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