COX MEDIA FOOTBALL KICKOFF

2013

BREAKING RECORDS: NFL FOOTBALL & COX MEDIA

Largest fan base among major U.S. sports1

Consistently delivers top audiences

Monday Night Football – Most-watched series in cable TV history

Large local/regional audiences

1Source: Harris Interactive. “Football Continues to be America’s Favorite Sport; the Gap with Baseball Narrows Slightly this Year. 17 January 2013, accessed 23 April 2013. http://www.harrisinteractive.com/vault/Harris%20Poll%203%20-%20Favorite%20Sport_1.17.13.pdf2Source: ESPNMediaZone.com

FAN SNAPSHOT: NEW ORLEANS NFL VIEWERS

NFL attracts affluent and well-educated local audience

NFL Fans in New Orleans:

Higher than average incomeLikely to own their own homeHave money to spend

Men 59%

Women41%

Source: Scarborough New Orleans, LA-Syndicated, Oc11-Se12, Adults 18+. Target Definition: Sports Viewed on TV-Brdcst/Cable Ps12Mo: Other Regular Season NFL,

Population Estimates: Universe = 1,284,426; Target = 614,022 (47.8% of Universe).

BENEFITS ABOUND: BE WHERE THE FANS ARE

Regional sports network partner of New Orleans Saints

Saints Preseason games -- ranked among the best in ratings history for preseason NFL games

1 Source: Nielsen Overnight Ratings, New Orleans DMA2Source: 2012 Thursday Night Football Schedule Sets Ratings and Viewership Records for NFL Network, www.tvbythenumbers.zap2it.com

The only place to be on Monday night.

Delivered 1.6 million viewers in the New Orleans DMA last season.1

Offers an exclusive season package of live NFL games.

Thursday’s most watched program on cable each week in 2012.2

Adding 67,000 households in NOLA DMA =Cox Media Coverage 298,000 households

3 live Saints preseason games

21 live NFL games 4 preseason, 17 regular seasonIncludes 2 Saints games on MNF

26 live games 13 preseason, 13 regular season

2013 NFL FOOTBALL: YOUR BUSINESS OPPORTUNITY Cox Media Offers More Coverage, More Reach, More Fans in New Orleans area

ALOHA: ONE MORE OPPORTUNITY FOR YOU

January 2014Air / Hotel / Ground TransferPro Bowl Tickets Saturday Night Party Tickets / Pre-game Tailgate Party Tickets

ASK YOUR SALES CONSULTANT HOW TO WIN

PRO BOWL TRIP TO HAWAII FOR TWO

ARE YOU READY?WE ARE.