21 Tips FOR Your Real Estate Career

SET A NEW ROUTINE IN 2013

"Happiness is an attitude. We either make ourselves miserable or happy and strong. The amount of work is the same."

Francesca Reigler

Write a Business Plan!Write a Business Plan!

Strengths

ThreatsOpportunities

WeaknessesTip #1

Average sales price for your market:

(A)Expected net income per closed unit/side

(B) Annual income goal:

(C) Annual closed production goal: (B ÷ A)

Monthly income goal: (B ÷ 12)

Monthly closed production goal: (C ÷ 12)

Find Your Passion!

Tip #2

Create a Brand or Image

Tip #3

Design a Personal LogoTip #4

RememberFrom About.com

The Second Key Element of Branding; Create a Distinctive Tag Line.

A tag line is a three to seven word phrase that accompanies your logo.

Need Help With a Logo?

Write a Marketing Plan

Tip #5

Set-Up Action Plans

Tip #6

FSBO?Expired Listings?New Listings?Sold Clients?S.O.I.?Pending Contracts?

1) look up expireds everyday, select which ones to mail a letter

2) copy & paste info onto outlook contact card3) make sure not relisted (look up in MLS by

address)4) mail merge – daily exp ltr (every day)5) every Monday – weekly letters (5 in total)6) monthly letters thereafter

Develop Letters and Content

Tip #7

Prospect Daily!Tip #8

According to George Dudley and Shannon Goodson, authors "Psychology of Sales Call Reluctance," 80 percent of new salespeople terminate within the first year due to insufficient prospecting activity?

Customize Your Presentations

Tip #9

Listing presentationsBuyer presentationPublish them online (youtube)Put on your website Upload to slideshare

#10 - Sphere of #10 - Sphere of InfluenceInfluence#10 - Sphere of #10 - Sphere of InfluenceInfluence

Embrace TechnolgyTip #11

make free video and voice calls with anyone on Skype and low-cost calls to phones worldwide.

Video email in a blink

What you will need –web cammicrophone

BlogsBlogs

Wordpress

Blogger

Realtor.com

Delegate / Assign Tasks

Tip #12Why is delegating so hard to do?

What could you begin to delegate today?

Learn to Manage Your Time

Tip #13

Know Your Market

Tip #14

Know Your Own Stats!

Tip #15

Get OrganizedTip #16

Mentor/Coach

Tip #17

Build Confidence

Tip #18

Be SelectiveTip #19

G.A.SDo you have the right “GAS” in your tank?

GOALS ATTITUDE SELECTIVE

You Need To Be

S = Selective With what you see, read, listen to and whom you associate with!

Set Goals!Tip #20

GoalsGoals You can't hit a target you cannot see,

and you cannot see a target you do not have.

- Zig Ziglar

Why People Don’t Set Goals Why People Don’t Set Goals

Goals Aren’t Important They Don’t Know How – Goals need to be

“clear and concise!” The Fear of Failure – Failure hurts! The Fear of Rejection – No one likes to be

made fun of.

How Do We Set Goals?How Do We Set Goals?

Determine What You Really Want Be Specific – Clarity is Key! Make Goals Attainable (Not Unrealistic) Make Sure You Can Measure Your Goals Have Short-Term and Long-Term Goals Put Your Goals in Writing! Read Them Daily!

GoalsGoals Henry David Thoreau said, “Have

you built your castles in the air? Good. That is where they should be built. Now, go to work and build foundations under them.”

“The elevator to success is out of service, but the stairs are always open!” Zig Ziglar

Tip #21

Don’t Give Up!

Remember

Choice, not circumstances, determines your success!

proverb