2011.5.13 Sustainability Strategies In The Global Fmcg Industries

Wellness Club Ltd.

Sustainability Strategies in the in the

Global FMCG Industries

Y l d ChYolanda CheFounder & CEO, Wellness Club Ltd

copyright 2011 Yolanda Che :: [email protected] :: www.wellnessclubhk.com

Wellness Club Ltd.

What is climate change?Definition by The United Nations Framework Convention: Framework Convention:

“a change of climate which is attributed gdirectly or indirectly to human activity that alters the composition of the global atmosphere and which is in addition to atmosphere and which is in addition to natural climate variability observed over comparable time periods”. p p


Wellness Club Ltd.

2500 scientists say:

“Global warming is real and caused by human yactivities and many say we have only 10 years to take yaction before we reach a point of no return”.


Wellness Club Ltd.

1. rising sea levels

2. extreme weather

3 extended droughts 3. extended droughts

4. extended floods

5. disappearing glacierspp g g

6. increased health risks


Wellness Club Ltd.

up to 2° Less food and water, more disease, floods, droughts, heat waves and stormsg ,

+2 - 3° Coral reefs almost extinct and 20 - 30% of all species face extinctionp

+3 - 4° Major species extinctions around the world. Collapse of Amazonian rainforestp

+4 - 5° Major coastal cities threatened including London, New York, Tokyo, Hong Kong and Shanghai.London, New York, Tokyo, Hong Kong and Shanghai.

+5 - 6° We don’t want to go thereSource: IPCC Report 2007


Wellness Club Ltd.


Wellness Club Ltd.

氣溫升2度就亡國小島國疾呼限制為1.5度(法新社) 2009年9月22日星期二(法新社) 2009年9月22日星期二

當世界領袖齊聚紐約進行關鍵性的氣候變化談判時，小島嶼國家聯盟（AOSIS）今天警告，他們的時間不多了，島嶼國家聯盟（AOSIS）今天警告，他們的時間不多了，因為氣候增加攝氏2度，海平面的升高有可能使所有的小島國從地圖上消失。

歐盟領導人表示，如果其他各國也同意付出相同心力，他們願意致力於削減30%的二氧化碳排放量，使全球溫度上升不超過攝氏2度。上升不超過攝氏2度

小島嶼國家聯盟（AOSIS）要求新的哥本哈根氣候協議，限制溫度上升盡可能遠低於攝氏1 5度。限制溫度上升盡可能遠低於攝氏1.5度。


Wellness Club Ltd.

Environmental Protection in HKTwo significant environmental issues of concern are:

Hong Kong’s increasing energy consumption, its contribution to climate change and its deteriorating ambient air quality are major challenges in the region.major challenges in the region.

The increasing quantities of solid waste requiring disposal which according to the Hong Kong SAR Government willwhich, according to the Hong Kong SAR Government will cause the Region’s landfills to reach capacity within 8-10 years. The landfills are filling up faster than planned.


Wellness Club Ltd.

"HR has Key Role HR has Key Role in Sustainability in Sustainability Strategies" Strategies according to the report, Advancing Sustainability: HR's Role, released April 11.


Wellness Club Ltd.

*Sustainability programs should be prominent and l d t tt t d t i t l t d t h leveraged to attract and retain talent and to enhance an organization's brand.

*Effective execution of sustainability initiatives requires breadth and depth of connection within the corporation and the ability to affect the right levers HR is well and the ability to affect the right levers. HR is well positioned to step into this role.

*S t i bilit i i t t f ll l th *Sustainability is important for all employees, esp. the youngest workers. It's very appropriate that HR take the lead in driving the initiatives. g


Wellness Club Ltd.

Key Drivers of Investment in Key Drivers of Investment in Sustainability:~ Contribution to society~ Competitive financial advantage Competitive financial advantage~ Environmental considerations~ Saving money on operational costs Health and safety considerations ~ Health and safety considerations


Wellness Club Ltd.

Positive Outcomes from Sustainability Initiatives:~ Improved employee morale*~ More efficient business processes~ Stronger public image Stronger public image~ Increased employee loyalty~ Increased brand recognition H lth d f t id ti ~ Health and safety considerations

*Employee morale tops the list of outcomes is significant, noted by leaders in corporate sustainabilityby leaders in corporate sustainability.


Wellness Club Ltd.

Positive Outcomes from Sustainability Initiatives:

Sustainability strategies helped companies to survive helped companies to survive and thrive during recession. gThe community viewed them

iti l d th i b t positively, and their best employees stayed.employees stayed.


Wellness Club Ltd.

Top 3 Strategies for p gSustainability Employee EngagementEngagement


Wellness Club Ltd.

Top 3 Strategies for Sustainability Employee Engagement

#1. Involving employees in the company's commitment to become carbon neutral or reduce carbon emissions.

Level of engagement: getting started Level of engagement: getting started

~ e.g. promoting walking, public transport to work~ e.g. using a carbon calculator to measure carbon e.g. using a carbon calculator to measure carbon footprint of the company*~ align employee values with company values, help turn employees into ambassadors for your brandemployees into ambassadors for your brand


Wellness Club Ltd.

*Carbon Emissions Reductions examples


Wellness Club Ltd.

*Become Carbon Neutral Company

Area of CertificationCarbon Neutral Company

GHG emissions included are:a) Energy consumptionb) Business travelb) Business travelc) Company owned vehiclesd) Waste sent to landfille) Staff commuting (optional)

GHG emissions are quantified for all sites owned or leased. A company can decide to certify the entire company or specific sectors as carbon neutral. These typically include head office transportation or operationsinclude head office, transportation or operations.


Wellness Club Ltd.


#2 E l i d i t #2. Engage employees in reducing waste, saving resources, and living healthy.

Level of engagement: getting sophisticated

~ e.g. process and system to measure exactly e.g. process and system to measure exactly “waste reduction, water & trees saving, healthy living**”~ let employee see how personal lifestyle changes impact the company the environment and themselves reinforces the company, the environment and themselves, reinforces connection between employee and the company, empowers them to realize an internal paradigm shift to a more conscientious person


Wellness Club Ltd.

**Healthy Living examples

e.g. WC “Staff Work-life-balance Program”

Anti-aging

e.g. WC “LOHAS Fun Day”


Wellness Club Ltd.


#3. Rewarding employees who achieve goals that are aligned with the company's goals that are aligned with the company s sustainability strategy.

Level of engagement: getting committed

~ e.g. contests with prizes*** for high achieving employees, d ffidepartments, or offices~ focus on the process of behaving more sustainably in a fun and engaging wayg g g y


Wellness Club Ltd.

***Sustainability Reward Scheme examples

e.g. WC “Health and Wellness Incentives”

~ retreat camp~ organic farm tour~ organic farm tour~ low-carbon cooking class~ eco-friendly cookware gift~ eco-friendly cookware gift~ organic fair trade gift hamper ~ detox program for busy executives~ detox program for busy executives


Wellness Club Ltd.

B fi f S i bili Benefits of Sustainability Employee EngagementEmployee Engagement1. a powerful component of a sustainable business strategy2. produces tangible results e.g. staff retention and recruitment, brand value creation3. differentiate from competitors, in the eyes of current and future employees and customers


About Wellness Club Ltd 悠學坊About Wellness Club Ltd. 悠學坊

We are the first green business and wellness consultancy founded in Y2006 to help b i d l ll b i O t i bilit l ti i l dbusiness go green and employees well-being. Our sustainability solutions include:

~ carbon neutral training and certification~ staff work-life-balance programs

corporate health and ellness re ard scheme~ corporate health and wellness reward scheme~ LOHAS Fun Day event planning~ organic product training and food nutritional labeling~ green investment practices

In recognition of green procurement, sustainable business practices and corporate social responsibility, Wellness Club Ltd is awarded

* Hong Kong Green Awards 2010– Green Purchasewi$e Gold Award (SME) * Caring Company Logo 2008‐11 (3 consecutive years) * HSBC Living Business Awards 2009 10 (2 i )* HSBC Living Business Awards 2009‐10 (2 consecutive years)


Wellness Club Ltd.

Be the change you want to see in the world.

Yolanda CheYolanda Che

[email protected] www.wellnessclubhk.com

copyright 2011

2011.5.13 Sustainability Strategies In The Global Fmcg Industries

Technology

Transcript of 2011.5.13 Sustainability Strategies In The Global Fmcg Industries