20110524 a survey of spam

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Copyright 2009 Trend Micro Inc. Mel Huang A Survey of Spam 1

Transcript of 20110524 a survey of spam

Page 1: 20110524 a survey of spam

Copyright 2009 Trend Micro Inc.

Mel Huang

A Survey of Spam

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Copyright 2009 Trend Micro Inc.

Outline

• Introduction

• As a Spammer

– Target

– Path

– Content

• Spam Ecosystem

• Anti-spam Solutions

• Do Anti-spam Solutions Work?

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Introduction

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traditional spam

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Introduction

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blog/wiki spam

social networking

spam

search engine spam

messaging spam

phone/SMS spam

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Introduction

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1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

% of emails

1998 "Spam and the Ongoing Battle for the Inbox,” Communications of the ACM, 20072001 "Ending Spam's Free Ride," ACM Networker, 20032003 "Spam and the Social-Technical Gap," IEEE Computer, 20042004 "Bot Software Spreads, Causes New Worries," IEEE Distributed Systems Online, 20042005 "Scalable and Reliable Collaborative Spam Filters: Harnessing the Global Social Email Networks," CEAS 20052006 "The E-Mail Honeypot System - Concept, Implementation and Field Test Results," IEEE International Conference on the Digital Society, 20082007 "Spam and the Ongoing Battle for the Inbox," Communications of the ACM, 20072008 "The Economics of Botnets," Kapersky Lab, 20092010 "Correlating Spam Activity with IP Address Characteristics," IEEE Conference on Computer Communications, 2010Related statistics http://ferris.com/reports/industry-statistics/McAfee’s report http://www.mcafee.com/us/resources/reports/rp-carbonfootprint2009.pdf

?

Business cost US$130BSpammers earned US$780M

Anti-spammers earned US$5B

62T spam emails sent33B kWh energy usage

(could support 2.4M home in US)17M tons of CO2

(0.2% of global emissions)

Filtering saves 135B kWh

1971 …

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As a Spammer

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economic

social

moral“Freakonomics,” 2005

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As a Spammer

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target

path

Screenshot from Angry Birds by Rovio ®

content

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As a Spammer

• Target

– web crawler

– dictionary trial and error

– steal member list

– buy from others

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“Who gets spammed?” Communications of the ACM, 2006

“Understanding How Spammers Steal Your E-Mail Address,” CEAS, 2005

“Do Zebras get more Spam than Aardvarks?“ CEAS, 2009

?

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As a Spammer

• Path

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ESP/ISP

botnet

open proxy/relay

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As a Spammer

• Path

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ESP/ISP

botnet

open proxy/relay

“The E-Mail Honeypot System,” CEAS, 2008“Spamming Chains,“ CEAS, 2009“On the Spam Campaign Trail,” 2008“Spamalytics,” Communications of the ACM, 2009

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As a Spammer

• Path

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“Anti-Honeypot Technology,” IEEE Security and Privacy, 2004“Spamming Chains,“ CEAS, 2009

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As a Spammer

• Content

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“A Survey of Modern Spam Tools,” CEAS 2008

fjdaslioejwjvcxzjvo

jvsd9jowe

jbvxc8b890

rkstjkfsbxjcv0g9d

fjew09as vcx89gjdfbvxciobd

salad

bcvxklmkwr

random characters

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Spam Ecosystem

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spammers

botnet owners

target harvesters

rent for US$20/month/online botsell for US$0.5/botaverage sending rate: 10 messages/min/bot“The Ecomonics of Botnets,” Kaspersky Lab, 2009

US$70 for 1000+US$1000 for 10M+“The Ecomonics of Botnets,” Kaspersky Lab, 2009

response rate 0.0001% to survive“Who Gets Spammed?” Communications of the ACM, 2006“Spamalytics,” Communications of the ACM, 2009

free to EU$599“A Survey of Modern Spam Tools,” CEAS 2008

spam tools providers

EU$199“Anti-Honeypot Technology,” IEEE Security and Privacy, 2004

honeypot hunter

phishing hosting

US$1000-2000/month“The Ecomonics of Botnets,” Kaspersky Lab, 2009

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Anti-spam Solutions

• Law

– spam definition?

• Pricing

– Microsoft Penny Black Project

– Yahoo! CentMail

• Technology

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“Spam and the Ongoing Battle for the Inbox,” Communications of the ACM, 2007

“Spam and the Social-Technical Gap,” IEEE Computer, 2004

HomeUS$999

ProfessionalUS$9999

EnterpriseUS$99999

Excuse me!I’m a newsletter.

StudentUS$99

Unsolicited Bulk Email

Unsolicited Commercial Email

Unsolicited Email

Junk Email

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Anti-spam Solutions

• Technology

– social networks

– content solutions

• Bayesian filter

• rules-based filter

– network solutions

• rule-based filter (black/gray/whitelist)

• authentication (DKIM, SenderID, …)

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“Saving Private E-mail,” IEEE Spectrum, 2003

“Understanding Address Usage in the Visible Internet,” 2009

“IPv6 and Spam,” MIT Spam Conference, 2009

“Scalable and Reliable Collaborative Spam Filters,” CEAS, 2005

“Leveraging Social Networks to Fight Spam,” IEEE Computer, 2005

“Stopping Spam by Extrusion Detection,” CEAS, 2004“Stopping Outgoing Spam by Examining Incoming Server Logs,” CEAS, 2005“Using Early Results from the spamHINTS Project to Estimate an ISP Abuse Teams Task,” CEAS, 2006

“Filtering Spam E-mail on a Global Scale,” WWW Alt., 2004

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Do Anti-spam Solutions work?

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“Spamalytics,” Communications of the ACM, 2009 < 0.0001% > 0.0001% > 0.0001%

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Ah… Ah… Ah…

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Thank You

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