2011 MW AR:Layout 1
Transcript of 2011 MW AR:Layout 1
2010 ANNUAL REPORT
Export AdvocacyProviding export assistance to hundreds of companies across the Midwest
FOOD EXPORT ASSOCIATION OF THE MIDWEST USA®
YZ Enterprises Inc.
Gisi Pheasant Farms
Cole’s Quality Foods Inc.
Natural Life Pet Products
Burnette Foods Inc.
Save-A-Lot
Inter-Grain Specialty Products LLC
Star Labs Inc.
Saputo Cheese USA Inc.
Red Arrow International LLC
Lorann Oils
Nikki’s Cookies
Equitrade Group
Maple Leaf Farms
Cherry Central Cooperative Inc.
Good Good and Best
Good Life Foods Inc.
Fry Foods Inc.
Lifeway Foods Inc.
Mars Horsecare us
Doumak Inc.
Sioux Bee Honey
South Dakota Pork ProducersCouncil
Kahiki Foods Inc.
Bridgford Quality Foods
Sunny Delight Beverages Co.
SB & B Foods Inc.
Tampico Beverages Inc.
Bernatello’s Pizza Inc.
Kaiser Pickles LLC
Swiss-American Inc.
Xcell International Corp.
Tassos Epicurean Cuisine Inc.
Knewtson Soy Products
Butterball Farms Inc.
Berhanu International Ltd.
Hamilton Farm Bureau
Strom Products Ltd.
Mucci Food Products
Frozen Specialities Inc.
Frog Ranch Foods
Buddy’s Kitchen Inc.
TEFCO
Arcobasso Food Inc.
Mac Farlane Pheasant Farm Inc.
Upscale Foods Inc.
Furst-MC Ness Company
Robert Rothschild Farm LLC
Papa George LLC
National Enzyme Company
Distinctive Foods LLC
Iltaco Food Products Company
Cal Dak International LLC
Milk Specialties Global Food Solutions
Hickory Farms Inc.
Kar Nut Products Co.
Pasta Factory
Marconi Foods
Sartori Food Corporation
Essen Nutrition Corp.
Hesco Inc.
Foremost Farms USA
Louisburg Cider Mill Inc.
Clarkson Grain Company
Patrick Cudahy Inc.
H & K Products Inc.
East Shore Specialty Foods
Who is Food Export Association of the Midwest USA? Food Export Association of the Midwest USA (Food Export–Midwest) is a
non-profit organization that promotes the export of food and agricultural
products from the Midwest region of the United States. The organization
has been helping exporters of midwestern food and agricultural products
sell their products overseas since 1969, when it was created as a cooperative
effort between 12 midwestern state agricultural promotion agencies and the
Foreign Agricultural Service (FAS) of the United States Department of
Agriculture.
Food Export–Midwest, in conjunction with its member states, provides a
wide range of services to facilitate trade between local food suppliers and
importers around the world.
The Midwest is one of the world’s leading food-producing areas. Midwestern
farmers harvest grain, as well as oilseeds, beans, livestock, dairy products,
fruits and vegetables and many others. Consequently, the Midwest is home
to thousands of companies who provide consumers around the globe with
high quality value-added, processed food and agricultural products.
FOOD EXPORT–MIDWEST STAFFTim HamiltonExecutive Director
Michelle RogowskiDeputy Director
John BelmontCommunications Manager
Robert Lowe, CPAFinancial Manager
Teresa MillerInternational Marketing Program Manager
Joe YottiBranded Program Manager
Laura BuskeAdministrative Assistant
Brandon DavisInternational Marketing Program Coordinator
Brandy Erwin Business Development Coordinator
Jason KnudsonBusiness Development Assistant
Adolfo MontelongoCommunications Coordinator
Dustin MusialInternational Marketing Program Assistant
Jasmine D. ScottRecruitment Strategy Senior Coordinator
Vanessa SimsickInternational Marketing Program Coordinator
Nina SmithAccounting/Human Resources Coordinator
Will Smith EMRS Administrator
Veronica WadeBranded Program Coordinator
Mike WeiandIT Administrator
2010 FOOD EXPORT–MIDWEST PARTICIPANTS
As we witnessed the U.S. economy move toward recovery,2010 continued to be a year of stable growth for U.S. foodexports. USDA reported that agricultural exports rose24%, to $115 billion from January to December. Food Export–Midwest, with our 12 member state agriculturalpromotion agencies, continued to play a critical role inproviding small businesses the tools they need to succeed.Through customized exporter education programs, market entry buyers missions, specific in-market devel-opment services and other forms of support, FoodExport–Midwest served nearly 700 U.S. suppliers of agricultural products and processed foods throughout the 12 state region in 2010.
While we can provide impressive statistics and figures, our greatest achieve-
ments are illustrated through the professional success stories and personal
triumphs of participants leveraging our expertise and taking advantage of our
programs and services during these uncertain times. The companies listed in
this Annual Report have participated in a Food Export–Midwest program or
service. Many have grown their businesses and brands abroad, increased
revenues and created new jobs and opportunities in their local community.
From the local farmer to the small urban specialty food manufacturer, their
export success has played a role in creating jobs, establishing local market
stability and large scale economic growth.
Much of our success can be credited to the support provided by the Market
Access Program (MAP). These funds allow us to develop and promote pro-
grams and identify new participants, to continue to drive expansion in food
exporting. Through these funds, Food Export–Midwest and our member
states work to directly support the National Export Initiative in providing programs and services that help
increase exports from small and medium enterprises (SMEs).
Through our staff, our member states, and our ever growing number of participating businesses, we will
continue to be an integral part of the exporting process. Looking ahead our goal remains clear – to educate,
empower and drive the export success of small businesses throughout the rural and urban landscape of our
12 state region. We invite you to learn how we achieve that goal on these pages.
Sincerely,
Bill NortheyPresident, Food Export–Midwest
Secretary, Iowa Departmentof Agriculture and LandStewardship
Tim HamiltonExecutive Director, Food Export–Midwest
Tim HamiltonExecutive Director, Food Export–Midwest
Bill NortheyPresident, Food Export–Midwest
Secretary, Iowa Department of Agriculture and Land Stewardship
CTL Food Inc.
Dairy State Foods Inc.
Westby Cooperative Creamery
American Food Services Int’l
Now Foods
Pierre Frozen Foods
Grain Millers Inc.
Mies Products Inc.
Dayton Nut Specialties Inc.
Dutch Farms Inc.
Hammons Products Company
Barrel O’Fun Snack Foods
Snappy Popcorn Co Inc.
Cereal Byproducts Company
Honey Baked Foods Inc.
Thiel Cheese & Ingredients LLC
Frosty Products
Ginseng Board of Wisconsin
Century Foods International
Preferred Popcorn LLC
Chr. Hansen’s Inc.
Miceli Dairy Products
Graeter’s Manufacturing Company
Provimi Veal Corporation
Neogen Corporation
Dairy Chem International Inc.
Karlin Foods Corp.
Cereal Ingredients Inc.
Natural Products Inc.
Evanger’s Dog and Cat Food Co. Inc.
Dahlgren & Company Inc.
Par-Way Tryson Company
Keefer Court Food Inc.
Mille Lacs Gourmet Foods
Wells Pet Food
WoodenKnife Company
Honee Bear Canning Co.
Grassland Dairy Products Inc.
Honeytree Inc.
Red River Commodities Inc.
Ribus Inc.
Eden Foods
North Dakota Mill & Elevator
Woeber Mustard Co.
Eli’s Cheesecake Company
Midamar Corporation
DreamPak
Lamex Foods Inc.
B & H General Supply
John B. SanFilippo & Son Inc.
Corn Products International Inc.
Hsu’s Ginseng Enterprises Inc.
La Mexicana
Organic Valley Family of Farms
Berner Foods Inc.
Rudolph Foods Co. Inc.
Specialty Commodities Inc.
Butter Buds Food Ingredients
Dan’s Fish Inc.
The J.M. Smucker Company
Russell Stover Candies
Northland Organic Foods Corp.
Land O’ Lakes Inc.
Masters Gallery Foods Inc.
The Delong Company Inc.
Country Ovens Ltd.
Festa Food Company
More Than Gourmet
Culver Duck Farms Inc.
2010 FOOD EXPORT–MIDWEST PARTICIPANTS
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Outreach and Exporter EducationAs exporters learn about overseas opportuni-ties and become interested in exporting, theyoften require additional training. Food Export–Midwest provides access to specialized trainingnecessary for food and agricultural producersto improve their export readiness.
FOOD EXPORT HELPLINETM
We offer companies specialized, one-on-one assistanceon a wide variety of export-related topics to help compa-nies learn the basics and crucial components of exporting.This service helps both the novice and experienced exporter by answering questions, providing insightsneeded to succeed, advice and helps in identifying thetop export markets for their product(s).
EXPORT ESSENTIALS ONLINEThis Food Export–Midwest service is an educational intro-duction to the fundamentals and logistics of exporting.Each section tackles an important subject and providesdetailed information to assist in answering questionsabout exporting.
GLOBAL FOOD MARKETERTM
We produce this print newsletter and e-bulletin whichcontain new and useful information about upcoming activities, export basics, industry news, and exporting opportunities abroad.
EDUCATIONAL SEMINARS AND WEBINARSStaff members from Food Export–Midwest as well as their network of In-Market Representatives, share their extensive experience and expertise in seminars heldthroughout the year in various locations. Our webinarsoffer a quick and easy way for U.S. companies to gain insight into exporting as well as how Food Export–Midwest’s programs and services can assist their exporting efforts.
These seminars and webinars are designed to help companies new-to-exporting as well as experienced exporters learn about the export process and the resources available to assist with expanding their food and agricultural business.
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Nutorious LLC of
Green Bay, WI
Receives First Order
from Japan
Thanks to export assistance from Food ExportHelplineTM, Nutorious LLC received their firstpurchase order from Japan. According to Carrie Liebhauser, Co-owner, “We met the distributor from Japan at the Summer FancyFoods Show in New York. The company con-tacted us after the show to request samples of our nut confection mixes and just recentlyplaced an initial order. Throughout the processthe Food Export HelplineTM was invaluable,walking us through the many regulations to export our products to Japan. The initial sale is for $12,000 and we hope this is just the beginning.”
Shearer’s Foods ofBrewster, OH AvoidsOnline Frauds
Bob Rollyson, International Account Managerof Shearer’s Foods participated in our “How toAvoid Online Frauds and Scams” webinar. Amonth later, Rollyson received an e-mail re-questing an order of “product” to be shippedto Australia and discovered the request was aninternet scam designed to coax a shipment,and then defraud the payment. Thanks to hiswebinar participation, Rollyson was able torecognize the vagueness of the e-mail as asign of fraud and Shearer’s avoided a potentialfinancial loss. “Food Export’s educational pro-grams have helped us in this arena and helpedus stay up to date on our knowledge of the in-ternational market,” he said.
“I thought the webinar
on Export Essentials - An
Introduction to the Harmonized
System was well presented, very
informative and helpful. I especially
liked that you gave information
on where to go for help on
the internet to find answers”RACHEL STARK
Export Coordinator, Patrick Cudahy Inc.
Cudahy, WI
MILO’S WHOLE WORLD GOURMET ATHENS, OHIO
Milo’s Whole World Gourmetused Food Export–Midwest’sFood Export HelplineTM to as-sist them with export documen-tation and obtaining marketresearch for their products.Johnathan Leal, Founder andOwner added, “It has been aninvaluable resource. Withoutthe Food Export HelplineTM I’dbe lost in a sea of export lan-guage and conditions.” Thanksto new export sales during theeconomic slowdown, the com-pany continues to grow theirbusiness.
Old Fashioned Foods Inc.
Triple K Mfg Co Inc.
LaBudde Group Inc.
Vienna Beef
Peterson Farms Inc.
EcoVative Resources LLC
T.C. Jacoby and Company
Associated Milk Producers Inc.
CHS Sunflower
Preston Farms LLC
Global Dairy Food Products
Nebraska Popcorn Inc.
St. James Winery
SK Food International
Mt Sterling Coop. Creamery
Avatar Corporation
Award Baking International
Sokol and Company
Ballreich Bros. Inc.
Ramsey Popcorn Co. Inc.
Weaver Popcorn Company Inc.
Main Street Ingredients
Trophy Nut Company
Republic Mills Inc.
Sojourner Farms Pet Products
Royale International Beverage Co.
Siemer Milling Company
Roots Poultry Company
Shearers Foods Inc.
John Volpi & Co. Inc.
Lasco Foods Inc.
East-West International Group Inc.
Heritage Fare Ltd.
Easley Winery
Vesta Pharmaceuticals Inc.
Original Juan Specialty Foods
US Soy
Tastemorr Snacks
Chocolate Potpourri Ltd.
Country Home Creations
E Formella & Sons Inc.
Food Service Specialties
Mrs Miller’s Homemade Noodles
New Specialty Products Inc.
Primrose Candy
Uncle Harrys
Danisco
Gelati Co.
Kay’s Naturals Inc.
Organic Bean and Grain LLC
Northern Plains Potato Growers Association
Milo’s Whole World Gourmet
Diamond Pet Foods International
Bays English Muffin Corporation
Enreco Inc.
First Choice Ingredients
Nature’s One Inc.
Oskri Organics
Georgetown Export Marketing
McCain Foods USA Inc.
Subco Foods Inc.
V. F. Garza-El Popular
International Feed.Com
John Hofmeister & Son Inc.
Bio-Nutrition International Inc.
Anderson Seed Company Inc.
Clabber Girl Corporation
Quality Liquid Feeds
Education Highlights:• In 2009, 175 companies participated in Food
Export–Midwest’s educational activities. In 2010, that number reached 410 companies
• Our bi-monthly Global Food Marketer Newsletterreaches over 11,000 recipients per edition. Ourmonthly Global Food Marketer electronic bulletinreaches over 3,700 recipients per edition
• 103 Midwest companies received customized exporting assistance through the Food ExportHelplineTM service in 2010
ECOVATIVE RESOURCES LLCCOLUMBUS, OHIO
EcoVative Resources LLC took advantage of the no-costFood Export HelplineTM tonavigate the logistics of ex-porting. Sun explained, “TheFood Export HelplineTM hasbeen invaluable to our com-pany, enabling us to success-fully complete our first exportto Indonesia. Whenever wehave a question or problem,such as shipping details andmarket data, the Food ExportHelplineTM has helped us.”
LASCO FOODS INC.SAINT LOUIS, MISSOURI
Lasco Foods Inc. participatedin our “The Best Way to Get-ting Started in Exporting”Seminar. Conducted with theMissouri Department of Agri-culture, the seminar taughtparticipants how to developexport readiness skills, howtheir company can benefitfrom Free Trade Agreementsand how to price their prod-ucts for export.
2010 FOOD EXPORT–MIDWEST PARTICIPANTS
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Focused Trade Mission
Helps Grain Millers Dairy
Products Inc. of
Eden Prairie, MN
Gain New Export Sales
Grain Millers Dairy Products Inc. participatedin our Focused Trade Missions which resultedin new export sales. According to Liz Perez, Di-rector of International Sales for the Dairy Divi-sion, “At the Focused Trade Mission to Chilewe met with several buyers, shipped four con-tainers of dairy commodities valued at $56,000and are in the process of shipping four more.”They also participated in the Focused TradeMission to the Middle East, established a newdistributorship in Dubai and made their firstsale of whey powder worth $19,000. Perezadded, “As a result of increases in our interna-tional sales, we added one staff member.”
Market EntryOur Market Entry programs and services are designed to help exporters gain access to and establish distribution in overseas markets. Theseefforts assist exporters researching potential product opportunities in overseas markets; facilitating the introduction of new products into international markets; making buyer contacts; and maximizing their participation inoverseas trade shows.
MARKET BUILDERThis Food Export–Midwest service provides customized, in-market research to help a company determine if a marketis right for their product. The service’s components: MarketScan and Rep Finder, enable exporters to assess their prod-uct’s export potential, leading to meeting with potentialcustomers or distributors arranged by our In-Market Repre-sentative.
BUYERS MISSIONSEvery year, often in conjunction with a U.S. trade show, webring delegations of international buyers to the U.S. to haveone-on-one meetings with suppliers of U.S. products. Thesecompanies have the opportunity introduce their products topotential customers. The missions also provide an economicalway for new-to-export suppliers to build overseas relationshipsand get live feedback about their products’ export potentialwithout the time and expense of international travel.
FOOD SHOW PLUS!TM
Food Export–Midwest’s trade show enhancement serviceprepares companies for and maximizes their internationaltrade show experience. Services are customized for eachshow but may include pre-show feedback on competitiveproducts, targeted appointments with qualified buyers,translation of exhibitor material, on-site food industry inter-preters, site visits to local retailers, in-market seminars andfollow-up assistance after the show.
FOCUSED TRADE MISSIONSOur Focused Trade Missions bring U.S. suppliers to a countryto meet with foreign buyers and learn about the market. Themissions can include a market analysis of products prior to avisit, an in-market briefing, tours of supermarkets and foodservice providers, buyer meetings, product showcases, assis-tance with lead follow-up, and a networking reception.
ONLINE PRODUCT CATALOGWe host this online tool which provides U.S. exporters with a valuable opportunity to visually showcase their products to buyers around the world. It allows buyers to easily findMidwest suppliers and products that will meet their needs.By including products in this virtual directory, suppliers canbe found when buyers search by product, company name, or other criteria.
Food Export Programs
Helps Graceland Fruit Inc.
of Frankfort, MI Gain
International Business
Graceland Fruit, Inc. credits Food Export‘sprograms and services with their successes ingaining international agents, representativesand business. The company participated inFocused Trade Missions to China, Hong Kong,Korea, Mexico, Thailand, Vietnam and ThePhilippines. The results is an increase in combined sales in all of these markets of overfive fold. International Sales Manager, DanArkema, said, “Fully utilizing Food Export’sprograms increases our presence in far moreforeign markets than we could possibly do on own. The history of our export successesproves it.”
“The Focused Trade
Mission was a wonderful
experience because the In-Market
Representative was very knowledge-
able and brought together qualified
buyers and a distributor to ensure
we made a sale.”GEORGE GHANEM
Owner, Papa George LLCMinneapolis, MN
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ANTON ARGIRES ALSIP, ILLINOIS
Anton Argires, participated inthe Food and Beverage Buy-ers Mission at the Food ExportMarketing Forum. As a result,the nut company met a buyerfrom the Dominican Republicand made a sale for $55,000.According to PresidentGeorge Argires, “The BuyersMission was a great opportu-nity to meet buyers one-on-one in a convenient setting.”
DAKOTA PRAIRIE ORGANICFLOUR COMPANY HARVEY, NORTH DAKOTA
Dakota Prairie Organic FlourCompany participated in FoodShow PLUS!TM trade show en-hancement services duringNatural Products Expo Asia inHong Kong. According toCindy Keller, Gluten Free Salesand Marketing, “Food Exportintroduced us to a new distrib-utor which resulted in a sale ofone container. We’ve soldthree more shipments of or-ganic and gluten free flourand mixes and anticipate thesales totaling approximately$150,000.”
OXBOW ANIMAL HEALTHMURDOCK, NEBRASKA
Oxbow Animal Health, re-ceived custom market re-search for their productsthrough Food Export–Mid-west’s Market Builder Pro-gram. The Market Builderservices provided the com-pany with valuable informationregarding the prospects fortheir products in Japan andKorea.
Market Entry Highlights:• In 2010, 405 companies met one-on-one with
qualified buyers during our Buyers Missions. This is a31% participation increase from 2009
• Online Product Catalog participation increased from 94 in 2009 to 136 in 2010
• 88 companies took advantage of international tradeshow assistance by participating in our Food ShowPLUS!TM service
2010 FOOD EXPORT–MIDWEST PARTICIPANTS
Nicole’s Inc.
Priority IAC
Lynch BBQ
Northern Minnesota Wild Rice Producers Coop.
Zeeland Farm Services Inc.
Anton-Argires Inc.
Watkins Products For Healthier Living
Bur Oaks Red Deer
Flavor Crisp Inc.
Karn Meats
L. Craven & Sons
Midwest Syrup Company
Char Crust
City Foods Inc.
Kangaroo Brands
Marwood Sales
Sanders Candy
Shoreline Fruit Growers Inc.
Cornfields Inc.
Zing Zang Inc.
Zwanenberg Food Group Inc.
Seneca Foods
Main Street Gourmet
Safie Specialty Foods Company Inc.
Brinkhoff & Monoson Inc.
Bomac Vets Plus Inc.
Garden Fresh Gourmet
Dr. Jack Register Inc.
Oxbow Animal Health
FoodSource Inc.
Homestat Farm Ltd.
Bladan Corporation
Mrs. DeVaneys Gourmet Foods
King Orchards
Golden Link Inc.
Urban Processing
Certified Angus Beef LLC
Faribault Dairy Company Inc.
Circle C Seeds
Kernel Season’s
Gibbs Import/Export LLC
Schillinger Genetics Inc.
C K International Ltd.
Varied Industries Corp.
Liquid Manufacturing LLC
Futters Nut Butters
Premium Nutritional Products Inc.
SMD Products Company
Fido Enterprises Inc.
Dakota Prairie Organic Flour Co.
Lafeber Company
National Pasteurized Eggs LLC
The Peterson Company
We Gel LLC
Schafers Fisheries Inc.
Kretz Lumber Co. Inc.
Enjoy Life Natural Brands LLC
Carmi Flavor & Fragrance
CKB Management Services LLC
Exclusively Pet Inc.
1-2-3 Gluten Free Inc.
Traverse Bay Farms
Prime Performance Nutrition
Finish Line Inc.
Graceland Fruit Inc.
Great Lake Emu Products LLC
Immuno Dynamics Inc.
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Preston Farms ofPalmyra, IN MakesFirst-time Sale in China
Preston Farms LLC attended the SIAL Chinatrade show with financial assistance throughFood Export–Midwest’s Branded Program.During the event, the popcorn company met abuyer from China and made a first-time exportsale to the country resulting in a five percentincrease in their overall export sales. Accord-ing to Leigh Anne Preston, Sales Representa-tive, “The Branded Program helped us withthe cost of travel, lodging, and trade showfees, enabling us to exhibit at the event andmake a new buyer contact that ultimately ledto a first-time export sale to the region for ourcompany.” The company is sourcing more bulkpopcorn, requiring the company to contractmore popcorn acreage and give more work tolocal farmers.
Market PromotionFood Export–Midwest offers a variety of programsand services designed to help exporters meet foreign buyer contacts and gain access toand establish distribution in overseas markets.
BRANDED PROGRAMEach year, Food Export–Midwest administers the BrandedProgram which provides U.S. companies the opportunityto stretch their international marketing dollars. The pro-gram offers 50% cost-share reimbursement for a wide variety of international marketing activities including:
• Package and label modifications
• Advertising
• In-store promotions and product demonstrations
• Fees for exhibiting at overseas trade shows and selected trade shows held in the U.S.
• Public relations
• Marketing and point-of-sale materials
• Freight cost for samples
(Only small companies, as defined by the U.S. Small Business Administration, and agricultural producer cooperatives are eligible to participate.)
IN-STORE PROMOTIONSFood Export–Midwest sponsors activities to help supplierspromote their products overseas and expand the distribu-tion of existing products in foreign markets. These activities include promotional displays and productdemonstrations in international supermarkets, restaurants,and hotels that feature U.S.-made, processed foods andagricultural products.
Diamond Pet Foods of Meta, MO Uses the Branded Programto Increase Sales
Diamond Pet Foods exhibited at the Interzootrade show using Food Export–Midwest’sBranded Program. At the event, they estab-lished new leads for product sales to buyersfrom India, Australia, UAE, and Qatar. As a re-sult, these new leads will increase sales and inturn, boost bulk purchases. Executive VicePresident of Manufacturing, Mark Schell said,“Food Export–Midwest gives additional accessto resources that help us reach new buyersand build sales.” In addition, the Branded Pro-gram has helped Diamond open new marketsand help maintain double digit growth in exist-ing markets. This has helped the company re-main a stable and consistent source of jobs ina rural community.
“Because of assistance from the Branded Program,
we’re no longer afraid to take a risk and try a new trade show or get a
bigger booth space. This has helped put us on a level playing field with larger
companies whose marketing budgets far exceed ours. As a result, we’re able to compete with companies
we would not have been able to otherwise.”
WALEED GAMAYAccount Manager,
DreamPakNew Berlin, WI
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Market Promotion Highlights:• Food Export–Midwest’s Branded Program assisted
204 small businesses in their export endeavors in2010
• 50 of these companies were new-to-program participants
• As a result, these companies reported actual exportsales of over $353 million; increased staff by 492employees; and sourced over $333 million in agri-cultural products
AMERICAN POP CORN COMPANY SIOUX, CITY, IOWA
The American Pop Corn Com-pany has seen their export salesgrow to a few million dollars peryear. President, Garrett Smith,says their participation helpsthe company find and keepcontacts in overseas markets.“We use the Branded Programto attract new agents by lettingthem know that they can re-ceive 50 percent reimburse-ment by working with us.” Thecompany is exporting to 40countries and hired five newpeople to assist with the in-crease in production. They arealso sourcing 5% more corn andsoybean oil from the Midwest
MASER INDUSTRIES STILWELL, KANSAS
Maser Industries has exhibitedat the Summer Fancy FoodShow using our Branded Pro-gram to cover booth fees andshipping samples. Carol Maser,Part-Owner, said “During theshow, we established a relation-ship with an export manage-ment company to help usexport our specialty salsas toTaiwan. During a subsequenttrade mission, a distributorplaced an order through theexport management com-pany.” The sale was for $2,200and the company expects fu-ture business. Maser added,“Without support from theBranded Program, we wouldn’thave been able to attend theFancy Food Show.”
COOPERATIVE ELEVATOR CO. PIGEON, MICHIGAN
Cooperative Elevator Co. participated in our BrandedProgram. According to PatriciaAnderson, “Mexico is a largeconsumer of our product. TheBranded Program helped offsetthe cost of modifying our prod-uct packaging according to thecountries regulations. Properlabeling has helped insure theintegrity of our brand in themarket.” As a result of partici-pating in the Branded Program,export sales increased 28%.
2010 FOOD EXPORT–MIDWEST PARTICIPANTS
Sugarveil
Ginseng & Herb Coop.
Grand Prairie Foods Inc.
Wisconsin Cranberry Cooperative
American Pop Corn Company
Coupla Guys Foods
Black Swan Inc.
Premium Gold Flax Products Inc.
Paulson Premium Seed
New Grass Bison Co
Natural Enrichment Industries
Pro-Hay LLC
JM Grain
Fiberstar Inc.
Farmer’s Organic Foods International LLC
Ben’s Mustard
DGB Sales Company
Protein Alliance Inc.
Bay Valley Foods LLC
Muldoon Dairy Inc.
Sioux Falls Development Foundation
HayCo Premium Forage
Humane Manufacturing Co
Kuhn North America
Aova Technologies
The Fremont Company
Martek Biosciences Corporation
PCI LLC
Cooperative Elevator Co.
Lee International Trading Services Inc.
Raymundo’s Food Products
Kenny’s Candy Company–KLN Enterprise
GoMacro Inc.
Flax USA Inc.
Giant Snacks Inc.
Gussiaas Family Farm Inc.
S&P Marketing Inc.
SunOpta Grains and Foods Group
The Artisan Cheese Exchange
Golden Plains Frozen Foods
Get Silly Ice Cream
Mama Rosa’s Pizza LLC
JBS United Inc.
Phillips Distilling Company
Michigan Bean Commission
M.E. Dey & Co. Inc.
Dakota Growers’ Pasta Co
Sugardale
Michael Foods Inc.
Maser Industries
Deerland Enzymes Inc.
Eco-Heaven LLC
Arboris LLC
Northwoods International LLC
BSL Global Trade Inc.
Browniepops LLC
Wayne’s Foods Inc.
Cherry Blossom LLC
Wapiti Labs Inc.
JB Brands
Clinical Products LLC
Bluegrass Farms of Ohio Inc.
Koeze Company
Compart Family Farms
The Stone Group
T.C. Bauer Company
Dairi Concepts
Osmanium Candy Co.
Fresh Morels Inc. 7
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Food Export Association of the Midwest USA STATEMENT OF ACTIVITIES Period Ended December 31, 2010
REVENUE AND SUPPORT
OPERATING FUND PROGRAM FUND TOTAL
Federal Program Reimbursements . . . . . . . . . . . . . . . . . $ 0 $ 11,155,089 $ 11,155,089
Industry Fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 892,829 $ 550,000 $ 1,442,829
State Membership Dues . . . . . . . . . . . . . . . . . . . . . . . . . . $ 120,000 $ 0 $ 120,000
Interest Income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 9,557 $ 0 $ 9,557
Other Income. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 1,845 $ 0 $ 1,845
Total Revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $ 1,024,231 $11,705,089 $12,729,320
EXPENSES
OPERATING FUND PROGRAM FUND TOTAL
Reimbursable Program Expenses . . . . . . . . . . . . . . . . . .$ 0 $ 11,155,089 $ 11,155,089
Personnel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 426,804 $ 500,000 $ 926,804
Travel and Meetings . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 80,642 $ 0 $ 80,642
Professional Fees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 84,606 $ 0 $ 84,606
Other General and Administrative . . . . . . . . . . . . . . . . . .$ 331,861 $ 50,000 $ 381,861
Total Expenses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 923,913 $11,705,089 $12,629,002
Increase in Net Assets . . . . . . . . . . . . . . . . . . . . . . . . . .$ 100,318 $ 0 $ 100,318 Fund Balances, Beginning of Year . . . . . . . . . . . . . . . .$ 1,715,545 $ 0 $ 1,715,545
Fund Balances, End of Year . . . . . . . . . . . . . . . . . . . . .$ 1,815,863 $ 0 $ 1,815,863
STATEMENT OF FINANCIAL POSITION Period Ended December 31, 2010
ASSETS
OPERATING FUND PROGRAM FUND TOTAL
Cash and Cash Equivalents . . . . . . . . . . . . . . . $ 9,485 $ 7,074 $ 16,559
Investments, at Fair Value . . . . . . . . . . . . . . . . . . . . . . . . .$ 979,962 $ 0 $ 979,962
Interfund accounts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 875,998 $ (875,998) $ 0
Receivables . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 138,244 $ 1,190,517 $ 1,328,761
Furniture and Equipment (Net of Depreciation) . . . . . . .$ 22,257 $ 0 $ 22,257
Other Assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 237,667 $ 0 $ 237,667
Total Assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 2,263,613 $ 321,593 $ 2,585,206
LIABILITIES AND FUND BALANCES
OPERATING FUND PROGRAM FUND TOTAL
Accounts Payable and Accrued Expenses . . . . . . . . . . . .$ 239,602 $ 321,593 $ 561,195
Program Advances . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 0 $ 0 $ 0
Deferred Revenue . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 208,148 $ 0 $ 208,148
Total Liabilities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$ 447,750 $ 321,593 $ 769,343
NET ASSESTS$ 1,601,638 $ 0 $ 1,601,638
Unrestricted Fund Balance . . . . . . . . . . . . . . . . . . . . . .$ 1,815,863 $ 0 $ 1,815,863
2010 FOOD EXPORT–MIDWEST PARTICIPANTS
The Twisted Bakery Inc.
Great Lakes Packaging
Atrium Restaurant Group Corp.
BioMatrix Int.
Grupo Avance LLC
Export Marketing Corp.
Chartreuse Organic Tea
Vitakraft Sun Seed Inc.
Livingston Seed Inc.
Heffys BBQ
The McKinney Group Inc.
Best Maid Cookie Company
Dana Foods Inc.
KC Innovations
TruSweets LLC
American Premium Blends
Groceries USA
Alliance Enterprises of SE WI LLC
The Pound Bakery
Royal Milc Inc.
Westwood Market LLC
Rufus Teague
Heartland Sweetners LLC
Minnesota Turkey Council
Nutra Source Trading Co. LLC
Hurd Windows & Doors
Kaybee Foods Inc.
Sanimax
Bosco’s Pizza Co.
Gia Villa Inc.
Animart Inc.
Nutorious LLC
Splendid Spreads LLC
Kitchen Basics Inc.
Sky Nutrition Inc.
Brandventure Group Inc.
Illinois Trading Company
Das Foods
Missouri Rice Council
Coffee, Tea & Me Distribution Inc.
Hawkeye Gold LLC
Lallemand Animal Nutrition
Seryrell’s Food Product’s LLC
International Marketing Services Inc.
Kepple Agri-Marketing Int’l LLC
Cowboy By Choice
Smokin’ Joe Products LLC
Fair Oaks Farms
Latinex Int’l. Ltd.
Global Exports & Projects Inc.
Energy International LLC
Chicago Foods International
A & E Worldwide Transfer LLC
Habanero Heaven
Harvest Innovations
Boxer Beverage Co. LLC
Ana-Tech FA LLC
Nutraferma
The Little Slugger Cones
OurPet’s Company
Heartland Flax
Seymour Dairy Products
Bard’s Tale Beer Company LLC
Steele & Company
MPW Inc.
Rembrandt Enterprises Inc.
Pampered Pet Treats Inc..
Full Flavor Foods LLC
Global Development & Management LLC
PROGRAM PARTICIPANTS 2007-2010
As U.S. companies continue to look for ways to expand their businesses, many are turningto Food Export–Midwest to become successful exporters. In these challenging economictimes, companies are seeing the benefits and growth opportunities that are possiblethrough exporting.
2010 Program ResultsFood Export–Midwest provides a broad range of programs and services through Market Access Program (MAP) funding designed to promote Midwestern food and agricultural products. Our dedication to developing agricultural product expansion into international markets is highlighted here.
Actual export sales: $430,043,832
Projected export sales: $817,106,493
Number of participants registered in programs: 1,468
Number of new participants registered in programs: 253
Number of companies reporting 20% sales increase: 232
Number of companies with first-time export sale in a market: 348
Number of new distributor relationships established: 1,750
Number of contacts with new buyers: 11,630
2010 FOOD EXPORT–MIDWEST PARTICIPANTS
2010 • . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . • 1,468
2009 • . . . . . . . . . . . . . . . . . . . . . . . . . • 1,145
2008 • . . . . . . . . . . . • 907
2007 •. . . • 738
Hakuna Matata
Center Plate Development Co.
Sweet Meat Stix LLC
Halsik EMC LLC
J M Schultz Investment Company
Enlightened Beverages
Ashby’s Sterling Ice Cream
Specialty Food Distribution Co. LLC
Graminex LLC
Daelia’s Food Company Ltd.
OmegaSea Ltd.
Plocky’s Fine Snacks
Full Petenial
Rush Direct Inc.
Optimum Food Group
Grace Island Specialty Foods Inc.
Valentino’s of America Inc.
HR Poppin Snacks
Nuestro Foodservice Solutions
One Bite Japanese Grill
Rogue Partners
Total Health Advanced Nutrition Inc.
Farm To Market Bread Co.
Cache Lake Camping Foods
Animix LLC
POET Nutrition
Brittanie’s Thyme LLC
Food Partners International
Harlan Laboratories Inc.
Heartland Creamery
True Blue Farms
Milorganite
HTS Products
Mercury Trade Group LLC
XIM Group LLC
Accelerated Genetics
Swiss Valley Farms
Kelly’s Classic Homestyle Foods
The Natural Herb Conservatory
All Star Ltd.
Margie’s Brands Inc.
Bio-Vet Inc.
Central Aquatics
China State Farms of U.S LLC
New Coast Trading
La Fontanella Foods
T.F. Processors Inc.
Herbsmith Inc.
A Touch of Honey
National Center for Beef Excellence
Moondance Heavenly Desserts LLC
Dakota Specialty Milling Inc.
D.E.I. Distributor
Responsible Transportation LLC
Mom’s Originals Inc.
All Star Trading Inc.
Bes Bean Company
Optimum Nutrition
Mama T’s Salsa Inc.
KC Food Artisans
Avoca Bioprocessing
Trega Foods
Michaelangelo Foods LLC
St. Hilaire Seed Company Inc.
Hot Stuff Foods LLC
Black Diamond Vineyards
Dakota Land Feeds LLC
Majave Inc.
Shogun Energy
Harald Julsrud
AgStar Financial Services 9
Food Export Association of the Midwest USA®
309 W. Washington StreetSuite 600 Chicago, IL 60606 USA T: 312.334.9200 F: 312.334.9230 www.foodexport.org
Food Export–Midwest does not discriminate on the basis of age, disability, national origin or ancestry, race, gender, religion, sexual orientation, marital status, political affiliation or military status. Persons with disabilities who require alternate means for communication of program information can contact us. Food Export–Midwest reservesthe right to deny services to any firm or individual which, in the sole opinion of Food Export–Midwest, does not comply with USDA, Foreign Agricultural Service, MAP or FoodExport–Midwest regulations or policies, or otherwise offer the best opportunity to achieve its mission of increasing food and agricultural exports. Submission of any false ormisleading information may be grounds for rejection or subsequent revocation of any application or participation.
FOOD EXPORT ASSOCIATION OF THE MIDWEST USA
SUSTA
WUSATA
FOOD EXPORT USA-NORTHEAST
PRESIDENTBill Northey, SecretaryIowa Department of Agriculture andLand Stewardship
VICE PRESIDENTThomas Jennings, DirectorIllinois Department of Agriculture
SECRETARY/TREASURERJoe Kelsay, DirectorIndiana State Department of Agriculture
BOARD OF DIRECTORS
STATE REGIONAL TRADE GROUPS (SRTGs)
Food Export–Midwest is one of four non-profit state regional trade groups (SRTGs) that promote the export offood and agricultural products from their respective re-gions of the United States. The SRTGs were first created as a cooperative effort between the State Agricultural Promotion Agencies and the United States Department of Agriculture’s Foreign Agricultural Service. The SRTGswork in conjunction with their member states to provide a wide range of services to facilitate trade between localfood companies and importers around the world.
MEMBERWalt Bones, SecretarySouth Dakota Department of Agriculture
Ben Brancel, SecretaryWisconsin Department of Agriculture
Keith Creagh, DirectorMichigan Department of Agriculture
David Frederickson, CommissionerMinnesota Department of Agriculture
Pat George, SecretaryKansas Department of Commerce
Doug Goehring, CommissionerNorth Dakota Department of Agriculture
Jon Hagler, DirectorMissouri Department of Agriculture
Greg Ibach, DirectorNebraska Department of Agriculture
James A. Leftwich, DirectorOhio Department of Development
OTHER STATE REGIONAL TRADE GROUPS
Food Export USA®–NortheastOne Penn Center1617 JFK Boulevard, Suite 420Philadelphia, PA 19103 USAT: 215.829.9111 F: 215.829.9777www.foodexport.org
The Southern U.S. Trade Association(SUSTA)701 Poydras Street, Suite 3725 New Orleans, LA 70139 USA T: 504.568.5986 F: 504.568.6010 www.susta.org
The Western U.S. Trade Association(WUSATA)4601 NE 77th Avenue, Suite 240Vancouver, WA 98662 USA T: 360.693.3373 F: 360.693.3464 www.wusata.org