2011 Fall Newsletter

D i r e c t r e l i e f . o r g

hange. a life.100-day campaign

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Why matters.

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2 direct relief international fall 2011

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Peter F. Drucker awardWinner for

Nonprofit Innovation

rick wartzman, Drucker institute executive Director:

“ [Direct Relief’s] fundamental insight—to take the best in private-sector technology and

uniquely adapt it for the social sector—has greatly strengthened a weak link in the

medical supply chain…its efforts demonstrate that social-sector organizations can achieve

the very highest levels of efficiency.”drucker press release:

“ The award recognizes, in particular, Direct Relief’s aggressive adaptation of information

technology to better meet its mission. Direct Relief has built a commercial-grade iT system

that has enabled a more precise, more targeted, more efficient and more expansive flow

of donated medical goods to nonprofit healthcare facilities in more than 70 countries and

across the United states.” drucker press release:

“ in 2010, Direct Relief used its strengthened iT system—the result of what it calls

“market research on the noncommercial market”—to better manage the distribution

of $258 million in medical aid to healthcare providers in the U.s. and around the world.

Healthcare providers, in turn, have been able to take advantage of Direct Relief’s state-of-

the-art saP software to reduce their own administrative burden, make more informed

product requests and increase their ability to focus on patient care.”

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fall 2011 direct relief international 3

1 The country’s largest nonprofit program providing

free prescription medicines—$250 million worth

since 2004.

2 The only nonprofit licensed to distribute

medications in all 50 states.

3 1,000 clinic partners nationwide, representing

20 million patients.

4 Partnering with CVS to provide $6 million in free flu shots.

5 Preparing communities for emergencies—

hurricane preparedness along the gulf Coast

and equipping medical reservists in California.

efficiencies

“ Efficiency and accuracy are not just goals in Direct Relief’s work, they are expectations.”

“ Public service isn’t the sole purview of public servants anymore.”

“ First you have to care, then you have to think, then you have to act.”

“ the problem with emergencies: urgency to act + incomplete info = waste. Information flow should drive work flow. Better information, better managed means more people get help.”

“ the efficiency argument is just as strong – if not stronger – for a nonprofit providing humanitarian services as it is for a commercial business serving its customers, particularly in tough economic times when more people need help and fewer dollars exist to provide help.”

president +ceo

5 things to know about

interactive maps ViSiT

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Games for ChaNgE(Real) Life Saving Aid

Millions of people around the world are playing games online for fun; but in an instant, Zynga and Direct Relief turned gaming into good by transforming online connections into real life aid.

helPing PRePaRe fOR The neXT eMeRgenCYZynga’s most recent campaign for Direct Relief—through the game Empires and allies—offered players the opportunity to buy virtual protection, the proceeds from which supported Direct Relief’s global Preparedness Program to prepare vulnerable communities around the world for everyday emergencies. Zynga is broadening philanthropic opportunity online. With over 230 million gamers using Zynga games through facebook on a monthly basis, the potential for reaching more people with the help they need is amplified.

Zynga develops games, like FarmVille, that are available through social networking websites, such as Facebook. By offering gamers the option to purchase virtual goods to gain an edge in game-play—the proceeds from which to be channeled into charitable donations—virtual buys become life-saving assistance from groups like Direct Relief.

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# of Direct Relief donors in 1 week with Zynga’s help

120,700

# of Direct Relief donors in 2009

5,400

= 1,000

buildinG support

following the devastating earthquake and tsunami in Japan earlier this year, Zynga chose direct relief to leverage their

gamers’ generosity.

8 Japanese relief and

recovery groups$2.5 million in grants

to

¼ of which thanks to Zynga, facebook,

and Mafia Wars players

nutritionist Morinage yoko checks stock and orders new supplies for direct relief-partner peace Boat’s central kitchen in ishinomaki, Miyagi prefecture, Japan. peace Boat has provided more than 100,000 meals to people affected by the earthquake.


Dr. Hillary Mabeya, an obstetrician gynecologist and fistula surgeon with eight years of experience in obstetric fistula repair, operates in the Gynocare Fistula Treatment Center in Eldoret, Kenya. The center opened in June 2011 and has already treated 45 patients.

5 things to knowabout fistula

1 What it is. Obstetric fistula is a hole in the birth canal caused by prolonged and obstructed labor without prompt medical intervention.

2 Why it matters. The woman is left with chronic incontinence and, in most cases, a stillborn baby.

3 Who it’s affecting. Even though obstetric fistula is both preventable and treatable, an estimated two million women in developing countries

are living with fistula and an additional 50,000 to 100,000 new cases develop each year. Most sufferers are young women, many in their teens.

4 What can be done. The health of women with fistula can be restored if they have access to surgical treatment. Success rates for fistula repair surgery can be as high as 90 percent for skilled surgeons.

5 the big picture.

Many women with fistula live with the condition for many years before receiving treatment, and the ability to leave the hospital

completely healed and dry after years of incontinence has a profound impact on women’s health and well-being, lifting families and

communities.

Recognizing a Commitment to health and hope

In September, Direct Relief recognized Covidien with the Restoring Health and Hope of Women

Worldwide Award. For the past several years, Covidien has been a generous supporter of Direct Relief’s Obstetric Fistula Repair program, providing both financial support and product donations to equip health facilities providing fistula repair in sub-Saharan Africa.

2 million mothers worldwide are suffering from a devastating condition that almost no one knows about. The condition is obstetric fistula, and it is entirely preventable and treatable.

Direct Relief is spearheading

work with global leaders in

fistula repair and prevention –

the United nations Population

fund’s Campaign to end

fistula, The fistula foundation,

Women and health alliance

(Waha) international, and

engenderhealth – to improve

awareness, coordination, and the

allocation of medical resources

that will be key in the effort to

eradicate this condition.

the geography of fistulaWho needs help and how to get it to them

Knowing where to aim medical

resources is as important as

having them. a mapping tool

developed by Direct Relief

will help visualize which

organizations are involved in

fistula treatment, where these

organizations are located, and

where gaps in service may exist.

the global fistula map will

also help Direct Relief, and other

groups working to end fistula,

better match fistula repair

supplies with the healthcare

providers who need them to best

care for their patients.

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8 Japanese relief and

recovery groups


hange. a life. youth4directrelief 100-day campaign

1safe

birth

STaRT YOUR CaMPaign

at DirectRelief.org/100DayCampaign

Students at Santa Barbara high School started

Youth 4 Direct Relief five years ago. Since that

time, the club has grown substantially

through many schools and is

responsible for raising more than $110,000 for Direct Relief.

the mission of the club is to engage other kids to raise

awareness and critically needed funds for Direct Relief while

educating themselves and others on the challenges of

global health.


You can support safe

births for mothers

and babies in

the poorest

parts of the

world.

bigbusiness help

Each year, Direct Relief is privileged to receive support from an average of 150 companies that share their wealth and the source

of their wealth—such as google for online interaction, FedEx for

logistics, and companies who manufacture medicines.

this provides enormous energy and efficiencies, and leverages

each dollar we receive from generous people to help

others.

recent highlights

Baxter International Inc. provided a key medical product to direct relief that will help treat 500 children suffering from burkitt’s lymphoma in Kenya and uganda for the next two years.

With Astra Zeneca’s medicines prepositioned with direct relief for deployment in emergencies, direct relief provided immediate relief to people affected by floods in the u.s. southeast and Hurricane irene.

teva Pharmaceuticals is now able to donate medications with longer expiration dates, allowing direct relief to get more of teva’s critically needed medicines to more people around the world.

Johnson & Johnson donated personal care and educational supplies to serve orphans of HiV in Kenya. these products were assembled into backpacks for the children by J&J’s dedicated Global Communications employees.

donations from Alcon Laboratories and other companies made possible direct relief usa’s largest ever nationwide distribution of free medicine and supplies.

Merck partnered with direct relief to support the needs of people affected by all recent u.s. disasters with tetanus vaccine and other products.

GSK’s newest pulse volunteer arrived at direct relief this month. GsK employees donate time, resources, and talent to strengthen direct relief’s infrastructure.

thanks to Midmark’s promotional program, direct relief has received 3,000 table-top sterilizers to be refurbished and sent to healthcare providers worldwide.

Every Child’s Dream Foundation has partnered with direct relief to provide baby blankets and teddy bears to newborn babies in eight countries.


100%

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27 S. LA PATERA LANESANTA BARBARA, CA 93117TEL: 805.964.4767 TOLL-FREE: 800.676.1638 FAX: 805.681.4838www.Directrelief.org

BOARD OF DIRECTORS

CHAIR Thomas J. CusackVICE CHAIR John RomoSECRETARY Rita MoyaTREASURER Patrick Enthoven

Kendall Bishop • Jon E. Clark • Lawrence Dam • Patty DeDominicHon. Paul G. Flynn • Gregg L. Foster • Dorothy Gardner • Ernest J. GettoBert Green, M.D. • J. Michael Giles • Raye Haskell • W. Scott HedrickPriscilla Higgins, Ph.D. • Angel Iscovich, M.D. • Ellen K. JohnsonNancy Walker Koppelman • Dorothy F. Largay, Ph.D. • Donald J. LewisMari Mitchel • Jeanne Newman • Mary Louise Scully, M.D. • James SelbertAyesha Shaikh, M.D. • George Short • Gary R. Tobey

INTERNATIONAL ADVISORY BOARDLawrence R. Glenn • E. Carmack Holmes, M.D.S. Roger Horchow • Stanley S. Hubbard • Jon B. LovelaceDonald E. Petersen • Richard L. Schall • John W. Sweetland

PRESIDENT & CEO Thomas Tighe

HONORARY BOARDPRESIDENT EMERITUS Sylvia KarczagCHAIR EMERITUS Jean HayDIRECTOR EMERITUS Dorothy Adams

NoNProfit orgANiZAtioNU.S. PoStAge PAiD

SANtA BArBArA, cAPerMit #756

get connected with Direct Relief

leave a legacy

learn More. /////////// facebook.com/directrelief

spread the Word. /////// twitter.com/directrelief

see video. ////////////// youtube.com/directrelief

legaCY SOCieTY MeMbeRSDotsy & Jack AdamsMs. Jane H. AlexanderAnner TrustAnonymousEstate of Rhea ApplewhiteDr. & Mrs. Gilbert L. AshorMiriam & William* BaileyEstate of Charles H. BellMerle E. Betz, Jr.Mr. Joseph F. BleckelEstate of Marguerite BulfDon BullickWilliam S. BurtnessMs. Carol CarsonEstate of Charlotte CastaldeMs. Patricia ClancyThe Crosby FundMarjorie B. Cullman Trust

Roy R. & Laurie M. Cummins FundEstate of Margaret E. DavisEstate of Peter M. DeardenEstate of H. Guy Di StefanoThe Grant C. Ehrlich TrustMr. & Mrs. Ted EwingEstate of Elsie FeibesEstate of Florence FeilerEstate of Howard C. FentonPeggy & Gary FinefrockJune Breton FisherEstate of Mario J. FrosaliMildred K. Fusco TrustEstate of Monica GallagherSandra GarciaEstate of June Gaudy

Kate & Dick GodfreyEd & Mary Harvey TrustMrs. Raye HaskellBetty & Stan HatchEstate of Dorothy S. HitchcockTerrence Joseph HughesEstate of Dorothy HumistonPat & Dick JohnsonMs. Beverly A. JonesEstate of Judith JonesMrs. Marvel KirbyJohn Michael KoelschMr. James KohnThe Anette La Hough TrustDorothy Largay & Wayne RosingKenneth R. LohEstate of Barbara Jeanne LotzEstate of Yvonne C. Lucassen

Evelyn C. Lund Charitable Remainder TrustEstate of Robert MacleanMarilyn & Frank* MagidAudrey E. MartinsonMartone Family TrustKathleen & Bruce McBroomMs. Estelle MeadoffMr. Michael MendelsonMr. & Mrs. Frank B. MilesPatricia McNulty MitchellCharles J. & Esther R. Mlynek TrustEstate of Regis J. MorrisConnie Smith NevinsEstate of James OrrEstate of Harold A. ParmaWilliam J. Partridge Revocable Living Trust

Jody & Don PetersenMr. Juan PosadaEstate of Nancy RobertsEstate of Paul N. RobertsEstate of Maria RosmannThe Babette L. Roth Irrevocable TrustMaryan & Richard SchallThe Petar Schepanovich* & Kathleen Schepanovich TrustNancy & Bill* SchlosserEstate of June H. SchuerchEstate of Margaret H. SmithEstate of Thelma R. SmithMrs. Fred SmithcorsEstate of Robert H. SommerEstate of K. Walter Stawicki

Estate of Elaine F. StepanekWalter & Mae Stern TrustThe Anna Stuurmans Revocable TrustEstate of Elna TheusenThe Wilbur H. Thies, Sr. & Emily P. Thies EstateEstate of Grace A. TicknerTilton Family FoundationDonn V. TognazziniCarol Van den Assem TrustEstate of Marie L. Van SchieBettine* & Lawrence WallinMarjorie Lynn Zinner

* deceased

for more information on planned giving, visit DirectRelief.giftlegacy.com, or contact

Kerri Murray, at [email protected] or (805) 964-4767.

A bequest or planned gift to Direct Relief can extend your generosity beyond your lifetime. Your commitment and dedication will help people in the U.S. and around the world affected by poverty, disaster, and civil unrest live better,

healthier lives far into the future. With such a gift, you will be included in the Legacy Society, which recognizes visionary and caring individuals who have included Direct Relief in their estate plans.

CHAIR EMERITI

Stanley C. HatchDenis SananNancy Schlosser

2011 Fall Newsletter

Technology

Transcript of 2011 Fall Newsletter