2010/2011 JOINT NATIONAL READERSHIP SURVEY

CONDUCTED BY: MILLWARD BROWN LANSDOWNE, Millbank House, Arkle Road, Sandyford, Dublin 18. Tel: 01-290 8400Sponsored by:

Independent Newspapers (Ireland) Ltd.Independent House, 27-32 Talbot Street, Dublin 1Tel: 01-705 5333Contact: Mr Joe Webb – Chief Executive Ireland

The Irish Times Ltd.Irish Times Building24-28 Tara Street, Dublin 2Tel: 01-675 8000Contact: Mr Patrick Sneyd – Advertising Research Executive

Examiner Publications (Cork) Ltd.City QuarterLapps Quay, CorkTel: 021-427 2722Contact: Mr Aidan Forde – Head of Advertising

The Irish Daily Star Newspaper GroupLevel 5, Buiding 4, Dundrum Town Centre,Sandyford Road,Dundrum,Dublin 16Tel: 01-499 3400Contact: Mr Paul Cooke – Managing Director

Mirror Group Newspaper Ltd.Park House 4th Floor191-197 North Circular Road, Dublin 7Tel: 01-868 8600Contact: Mr Peter Barry - Advertising Manager

News International Newspapers (Ireland) Ltd4th Floor, Bishops Square, Redmond’s Hill, Dublin 2Tel: 01-479 2550Contact: Mr David Monaghan –Advertising Manager (The Sun & News of the World)Gavin Deans – Advertising Manager for the Sunday Times

Sunday Newspapers Ltd.27-32 Talbot Street, Dublin 1Tel: 01-884 9000Contact: Mr Gerry Lennon – Managing Director Ms Mairead Kearns – Head of Advertising Sales

The Sunday Business Post80 Harcourt Street, Dublin 2Tel: 01-679 9777Contact: Mr Cian O’Mongain – Advertising Manager

Associated Newspapers (Ireland) Ltd. 3rd Floor Embassy House, Herbert Park Lane, Ballsbridge, Dublin 4Tel: 01-637 5800Contact: Mr Karl Byrne– Sales Manager for Advertising

Mediaforce, Ireland – Representing RNAI and other newspapers in Ireland30 Hatch Lane, Dublin 2Tel: 01-678 0000 Contact: Mr Shane Treanor - Director

The Farmers Journal TrustThe Irish Farm Centre, Bluebell, Dublin 12Tel: 01-450 1166Contact: Mr John Grogan – Advertising Director

Fortune Green Ltd (Metro)Embassy HouseBallsbridgeDublin 4Tel : 01- 637 5900Contact: Mr Richard Kelly – Head of Advertising SalesKieran Forde – Marketing Manager

The Institute of Advertising Practitioners in Ireland 8 Upper Fitzwilliam Street, Dublin 2Tel: 01-676 5991 Contact: Mr Sean McCrave - Chief Executive

The Association of Advertisers in IrelandFitzwilliam Business Centre 26 Upper Pembroke Street, Dublin 2 Tel: 01-637 3950Contact: Mr Edward McDonald - Chief Executive

Contents of ReportIntroduction PAGEJNRS Management Committee 1.Introduction 2.Survey Design 5.Publications Measured 6.Notes on Readership Data 7.Report Format 9.Notes on Population Estimates 10.Sample Limitations 11.Additional Analyses of Survey Data 13.

The TablesIndex to the Tables

Technical Appendices: 'A' - Survey Design 'B' - Format of the Interview 'C' - Fieldwork and Response Rates 'D' - Processing of the Data 'E' - Greater Dublin ‘Map’ 'F' - Social Class Definitions 'G' - List of Primary Sampling Points 'H' - Examples of Mastheads 'I' - Mediaforce/RNAI Map and Titles ‘J’ - Questionnaire

Universe Estimate: 3,591,000 Adults aged 15+

All data derived from the Joint National Readership Survey (JNRS), including the contents of this report, are copyright.

Limited extracts from the contents of this volume may be published without prior permission provided that the source of the extract is acknowledged as “JNRS/Millward Brown Lansdowne 2010/2011”

Data obtained by special analysis may be published, provided the source is quoted as above. In general, published data should be based on a minimum sub-sample of 140 respondents. Research companies can only have access to special analysis of the data after a prior formal request has been granted by the Joint National Readership Survey Management Committee.

© COPYRIGHT

JNRS Management Committee

The Joint National Readership Survey Constitution provides for a Management Committee, comprised representatives of the newspapers, magazines, IAPI and AAI. The composition of the current committee is as follows:

Chairman – Aidan Greene

National Newspapers of Ireland, represented by:Frank CullenBrendan McCabeLiam HollandOliver Keenaghan

IAPI, represented by:Sean McCrave

AAI, represented by:Edward McDonald

Mediaforce Ireland, representing RNAI and other newspapers in Ireland, represented by:Shane Treanor

Millward Browne Lansdowne, represented by:Annemarie DillonRobin AddisCara Foley

JNRS, c/o IAPI, 8 Upper Fitzwilliam Street, Dublin 2. - Tel: 01-6765991/01-6764876. Fax: 01-6614589 www.jnrs.ie e-mail: sean@iapi.com

1

IntroductionObjectives and Scope The primary objective of the Joint National Readership Survey (JNRS) is to provide reliable estimates of readership of the main newspapers

circulating in the Republic of Ireland. The report provides data on readership for all adults – men and women – and includes coverage, reader profiles, cumulative, duplication and sole readership categories. In addition, Special Interest Group information (SIGs) is provided for all adults by key demographics and by newspaper readership.

Readership Definition The principle of measuring "readership" is to attempt to establish at each interview whether or not the person interviewed has looked at any copy

of the publication in question, during a period back from the day of interview equal to the interval at which the publication appears. Reading on the actual day of interview is not included. Each of these reading occurrences is described as "average issue readership", which is commonly referred to simply as "readership". Readership is defined as “spent at least two minutes reading or looking at” any copy of the relevant publication.

The Joint National Readership Survey is designed to generate Reading Frequency and Average Issue Readership.

In the case of daily and Sunday newspapers those publications which also have a magazine measurement are also provided for. Despite the initial guidelines given to respondents that ‘It doesn’t matter how much or how little you have read, any part of the newspaper or magazine counts even if you have only read or looked at only one of the ‘separate sections or magazines that come with the newspaper’some respondents overlook the magazines that come with some newspapers. It was agreed, by the JNRS Management Committee, that respondents who subsequently claim (in response to later questions) to have read the newspaper magazine, but not the parent newspaper, would be included in the parent AIR figure as set out in the report. Therefore parent newspaper AIR increases by the relevant number who did not report that they had read the parent newspaper title when asked at the outset (within the relevant AIR publishing cycle).

2

Report Time Frame The findings relating to readership and SIGs are based on data collected during the period from June 2010 to May 2011. The data is weighted to

the adult population of the Republic of Ireland aged 15 or more, based on a combination of projections from CSO (which draws on demographic data from the 2006 Census), ongoing Quarterly Household National Surveys and preliminary population statistics from the most recent 2011 Census. Total population figures by gender and region from the 2011 Census were released by the CSO at the end of June, however age structure and working status are not yet available.

The most recent CSO projections estimated the total population to be 4,482,500 and the adult population aged 15+ to be 3,507,600. However preliminary figures from the 2011 Census show these projections to be significant underestimates. The 2011 Census shows the population to be 4,581,269 i.e. approx 2% higher than the most recent CSO projections. In light of this, we have estimated the adult population to be 3,591,000 using gender and regional data from the 2011 Census, and age statistics from the latest CSO projections. This provides an increase in adult population of 69,000 when compared with the 2009/2010 JNRS report.

During 2011, the Sunday Tribune and the Irish Daily Star on Sunday and their magazines ceased publication and are not shown in this report; however their readership is included in the Any Sunday readership and Any Newspaper figures. Three new newspaper magazines for the Irish Examiner (Weekend, Farming and Feelgood) were added to the survey in December 2010 and will be reported in the 2011 JNRS report. Readership of newspapers and newspaper magazines, as covered by the JNRS, continues to be updated on a six monthly basis. Thus, the next report will be the calendar year report 2011 and will be published in February 2012.

Note re Metro Herald. Millward Brown Lansdowne and the JNRS Management Committee recognise that certain aspects of the JNRS sampling methodology are not compatible with Metro Herald’s unique distribution model. The published data provides a reasonable guide to the Metro Herald reader demographic profile; however the absolute Average Issue Readership figure should be treated with caution.

Special Interest Group Report The “Shopping” section of the Special Interest Group questions were modified, and this data is now available in the current 2010/2011 report. As

a consequence, caution should be exercised when making comparisons with data for this section in earlier reports.

3

Survey Design

The survey was conducted among a representative sample of the adult population by personal in-home interview using face-to-face questionnaires.

Sample: The survey is based on an approximate sample of 7,000 interviews. The actual effective sample achieved was 6,972. Individuals who have taken up residence in Ireland within the past 12 months (31) have been excluded from the analysis, reducing the total number of interviews to 6,941. The results from this survey are based exclusively on interviews derived from the GeoDirectory as the sampling base. A full description of the sampling approach is set out in Appendix ‘A’.

Questionnaire: The questionnaire incorporated the following items: -− Reading frequency for 42 publications - newspapers, magazines and newspaper magazines - in an average period (week, month etc.

depending on frequency of publication); 39 are reported upon.− Reading frequency for all regional newspapers (Mediaforce/RNAI titles have been published as a single composite figure in these tables).− Recency of reading each publication.− Special Interest Groups (SIG) = Products and Services ownership/usage.− Lifestyle.− Demographic Classification information.

4

Publications MeasuredThe full list of publications measured on the JNRS 2010/2011 survey is listed below.

Daily Newspapers Daily Newspaper Magazines Sunday Newspapers Sunday Newspaper Magazines

Irish IndependentIrish ExaminerIrish Daily MirrorIrish Daily MailIrish Daily StarThe Irish SunThe Irish TimesEvening Herald

Free NewspaperMetro Herald

Health & Living – Irish IndependentFoinse – Irish IndependentDay & Night – Irish IndependentWeekend – Irish IndependentFarming – Irish Examiner+Feelgood – Irish Examiner+Weekend – Irish Examiner+We Love Telly – Irish Daily MirrorYou – Irish Daily MailStar Chic - Irish Daily StarThe TV Mag – The Irish SunHealth Plus – The Irish TimesThe Ticket – The Irish TimesThe Irish Times Magazine – The Irish TimesGO – The Irish TimesThe Dubliner – Evening Herald*

Sunday IndependentThe Sunday Business PostIrish Mail on SundayIrish Daily Star Sunday***Irish Sunday MirrorIrish News of the WorldThe Sunday TimesSunday Tribune**Sunday World

Weekly NewspapersIrish Farmers JournalMediaforce/RNAI Titles

Life – Sunday IndependentAgenda – Sunday Business PostTV Week – Irish Mail on SundayFabulous – Irish News of the WorldAmen – Irish Daily Star Sunday***Sunday Times Magazine, Culture, Style – The Sunday TimesTribune magazine - Sunday Tribune**Sunday World Magazine – The Sunday World

Weekly Newspaper MagazinesIrish Country Living – Irish Farmers Journal

Note 1* The Dubliner (Evening Herald) replaced HQ from June 2010 and has been reported in the 2010/2011 report for the first time.

Note 2** The Sunday Tribune and its magazine Tribune Magazine ceased publiication in March 2011 and data for these titles are not shown in the 2010/2011 report

Note 3*** The Irish Daily Star Sunday and its magazine AMEN ceased publication in January 2011 and data for these titles are not shown in the 2010/2011 report

Note 4+ Newspaper magazines (Farming, Feelgood and Weekend) for the Irish Examiner were added in December 2010 and will be reported in the calendar 2011 report

Notes On Readership DataAverage Issue Readership The bulk of the figures in this report show the Average Issue Readership (AIR) of individual publications, usually shortened to 'readership'.

5

This is an estimate of the number of people who read an average issue. The estimate is based on respondents claiming to have read or looked at one or more copies of the publication during a period, back from the day of interview, equal to the interval at which the publication appears i.e. readership claims falling within a recency period equal to the publication interval. For example, if a person read The Irish Times yesterday, they would be an Average Issue Reader of The Irish Times.

In the case of daily and Sunday newspapers which also have a magazine measurement, respondents who claim to have read the newspaper magazine but not the parent newspaper (within the relevant AIR) cycle are included in the parent AIR figure as set out in the report (See page 2 and appendix B.2 for more information).

Any Newspaper People reading any Daily (including the free morning) Evening, Sunday, Regional paid for weekly newspaper or Irish Farmers Journal (or any part

of the parent title including newspaper magazines) covered during the course of the survey.

Any Daily People reading any of the following daily newspapers – Irish Independent (in either broadsheet or compact format), The Irish Times, Irish

Examiner, Irish Daily Star, Irish Daily Mirror, The Irish Sun, The Irish Daily Mail, Evening Herald, Metro Herald (or any part of the daily parent titles including newspaper magazines).

6

Any Morning People reading any of listed daily newspapers (or any part of the morning parent titles including newspaper magazines), including the free morning

newspaper but excluding the Evening Herald.

Any Sunday People reading any of the following Sunday newspapers – Sunday Independent, Sunday World, Sunday Tribune, The Sunday Business Post, Irish

Mail on Sunday, Irish Daily Star Sunday, The Sunday Times, Irish Sunday Mirror, News of the World, and/or any part of the Sunday parent titles including newspaper magazines.

Regional Newspapers Although readership of individual regional papers is collected, the survey is not designed to produce an average issue readership figure for each

individual regional title. All regional newspapers are included in the survey with analysis confined to Mediaforce/RNAI titles only.

An additional figure for ‘Any Mediaforce/RNAI Newspaper’ readership, which excludes Dublin and Cork cities, is shown in the tables. This is based on the total adult population excluding those living in these two cities.

7

Report Format

All data from the 2010/2011 JNRS survey is available electronically from Telmar using the ReSearchGuru site.

************************************** If users experience any difficulty in accessing the ReSearchGuru site, please contact Jason Berry at Telmar (0044207 5697500) or

Jason@Telmar.co.uk

8

Notes On Population EstimatesPopulation Statistics The adult population aged 15+ estimate is 3,591,000. This estimate is based on a combination of projections from the CSO (which draws on

demographic data from the 2006 Census), ongoing Quarterly Household National Surveys and preliminary population statistics from the most recent 2011 Census (see also page 3 ‘Report Time Frame’).

In the interest of harmonising the social class estimates for media measurement throughout the industry, the JNRS Committee, in consultation with AIMRO (Association of Irish Market Research Organisations) which represents the leading market research companies responsible for published media surveys (JNRS, JNLR and Nielsen TV Ratings), continues to adopt a common basis for social class data.

The social class structure, which is reviewed by AIMRO on an annual basis, has been adopted by the JNRS committee and is as follows:

% % % % AB 13.00 (13.50) DE 30.00 (27.50) C1 27.00 (27.50) F50+ 6.00 (6.25) C2 22.50 (23.75) F50- 1.50 (1.50) (2009/2010 estimates in brackets)

NB. Significant increase in the number of DE socio economic class, which is largely a consequence of the steep rise in unemployment

The social class structure was based on information collected during the course of the 2010/2011 JNRS. Social class gradings were obtained for all households contacted, irrespective of whether or not an interview was undertaken. As the largest random probability survey available, this is the most appropriate method of estimating social class. Insofar as it is possible, this ties in with CSO data on social class.

9

Sample Limitations

1

Sample survey techniques provide estimates, which are reliable within measurable confidence limits. These limits must be allowed for in the interpretation and use of data.

The ready reckoner opposite gives the approximate "95% Confidence Limits" for any JNRS readership percentage. These confidence limits are such that there is only about 1 chance in 20 of the true readership percentages lying outside the limits given by the observed percentage, plus or minus the "confidence limits".

To obtain the confidence limits for any readership percentage, lay a ruler across the ready reckoner so that it joins:(i) the size of the unweighted sample on the left-hand scale and(ii) the readership percentage (from the tables) on the right-hand scale

The confidence limits can then be read off the central scale where it is cut by the ruler.

To obtain the confidence limits in terms of numbers of readers, simply multiply the result by the "estimated population aged 15 years and over" given at the head of the column from which the readership percentage was taken.

10

Additional Analysis of Survey Data

The analysis of this survey was undertaken by the in-house data analysis department of Millward Browne Lansdowne. Additional analysis of the survey data presented in this report may be commissioned, subject to the following conditions:− Additional analysis data may only be commissioned by subscribers to the JNRS and by those who have purchased the data via IAPI.− Any additional analysis must be commissioned from one of the following authorised computer bureaux: -

Millward Brown Lansdowne, Telmar Communications Ltd., IMS UK Ltd., Millbank House, Arkle Road 46 Chagford Street, 5th Floor, Endeavour House Sandyford, Dublin 18 London NW1 6EB. 189 Shaftesbury Avenue Tel. 01-290 8400 Tel. 00-44-207-224-9992 London WC2H 8TJ Fax: 01-294 6679 Fax: 00-44-207-569-7501 Tel: 0044 020 7630 5033 www.lmr.ie Fax: 0044 020 7828 3642 e-mail: jnrs@lmr.ie

− In general, published data should be based on a minimum sub-sample base of 140 respondents.− Any queries relating to such additional analyses should be directed to the Honorary Secretary,

JNRS Committee, c/o Institute of Advertising Practitioners in Ireland, 8 Upper Fitzwilliam Street, Dublin 2.www.jnrs.ie, e-mail: sean@iapi.com.

11

12

Appendix 'A' - Survey Design

A.1 Sampling Source for 2010/2011 Report

All data for 2010/2011 JNRS report was based on the GeoDirectory as the sampling source. The GeoDirectory is a complete database of residential and business addresses in the Republic of Ireland, developed and provided by An Post and Ordnance Survey Ireland. Each record in the database has a standardised postal address in addition to X and Y map co-ordinates providing a visual map of each address.

This sample source draws on the residential data base within the GeoDirectory and is based on households, as opposed to individuals, which was the case up to 2006, when the Electoral Register was used as the sampling source. Using a household database overcomes the problem of non-registered electors being excluded from the sample universe from which the JNRS sample is drawn. As well as being updated on a regular basis the GeoDirectory provides an improvement in the overall quality of the sample base in terms of its representation of all Irish adults.

A.2 The Population Represented The data for the mid year JNRS 2010/2011 report has been demographically weighted to the adult population of the Republic of Ireland aged 15

and over, based on a combination of projections from the CSO (which draws on demographic data from the 2006 Census), ongoing Quarterly Household National Surveys and preliminary population statistics from the most recent 2011 Census. Total population figures by gender and region from the 2011 Census were released by the CSO on the 30th of June, however age structure and working status statistics are not yet available.

The most recent CSO projections estimated the total population to be 4,482,500 and the adult population aged 15+ to be 3,507,600. However preliminary figures from the 2011 Census show these projections to be significant underestimates. The 2011 Census shows the population to be 4,581,269 i.e. approx 2% higher than the most recent CSO projections. In light of this, we have estimated the adult population to be 3,591,000 using gender and regional data from the 2011 Census, and age statistics from the latest CSO projections. This provides an increase in adult population of 69,000 when compared with the 2009/2010 JNRS report.

A.3 Sample Design

(A. i)

The survey was based on interviews derived from a multi-stage probability sample of private households/dwellings in the Republic of Ireland. Institutions are excluded from the sample. Only individuals aged 15 or more were interviewed.

The first stage of the sample design involved the selection of 504 primary sampling units (district electoral divisions, wards, or groups of these).

At the second stage the source used for selecting households, in which an interview would be attempted, was the GeoDirectory. This involved the selection of addresses only from within the primary sampling units (which were selected during the first stage as outlined above) using the GeoDirectory. This is described in more detail later in this report (see A.4.1. Second Stage).

The third stage involved the selection of an individual for interview at the address selected in the second stage.

(A. ii)

Sample StratificationCounty

BoroughTowns

10,000+Towns

5,000 - 10,000Towns

1,500 - 5,000Rural

Under 1,500Dublin C/B North 1Dublin C/B South 2Dublin - Belgard 3Dublin - Fingal 4Dun Laoghaire/Rathdown 5Rest of Leinster 6 7 8 9Cork City & County 10 11 12 13 14Rest of Munster 15 16 17 18 19Connaught 20 21 22 23 24Ulster 25 26 27

(A. iii)

A.4 Definitions of Primary Sampling Units The administrative unit, on which the definitions of primary sampling areas were based, is the District Electoral Division/Ward. In constituting a

stratified list of primary sampling areas, from which the sample was drawn, in some cases several DED’s/Wards were grouped to constitute single primary areas (or cluster). The object of this merging of DED’s was to reduce the homogeneity of population content of primary areas. Merged DED’s/wards were contiguous and each such group of DED’s was situated within a single registrar's district.

The distribution of the Republic's adult population between the sample stations was estimated on the basis of the 2006 Census of Population, and this will be reviewed when data from the next census is available.

Within each station, the primary sampling areas were listed alphabetically. A cumulative sum of the population in each station was formed, and a total of 504 sampling points selected with probability of selection proportionate to the adult population. Systematic random sampling procedures were used - a fixed sampling interval was applied to a random start, again for both time periods.

(A. iv)

A.4.1. First StageA sampling frame was designed, using 27 strata (see opposite).

(i) By Region:- County Dublin- Rest of Leinster- Cork City & County- Rest of Munster- Connaught- Ulster (3 counties of the Republic).

(ii) Within these regions, by area type: - County Boroughs (Munster and Connaught)- Towns with population in excess of 10,000- Towns with population between 5,000 and 10,000- Towns with population between 1,500 and 5,000- Rural Areas (less than 1,500 population).

(iii) Within Dublin County area, a further stratification: - Dublin County Borough North- Dublin County Borough South- Dublin - Belgard (County Dublin West)- Dublin - Fingal (County Dublin North)- Dun Laoghaire/Rathdown (County Dublin South).

(A. v)

A.4.2 Second Stage: Selection of Addresses The selection of households is provided by Data Ireland a specialist supplier of list information and data services. A sample of the requested

number of households per DED or WARD (with address only) is provided from the GeoDirectory, in a manner in which each household has an equal chance of selection.

The number of households selected is equal to the number of interviews required for the primary area in question. The selection of these households is carried out using a systematic constant interval within the whole GeoDirectory comprising the area (or in the case of sample clusters the randomly selected DED or WARD from within that cluster), thus ensuring thorough geographical scattering within the primary area.

The GeoDirectory is based on households, rather than individuals, and all households regardless of household size have an equal chance of being selected. This gives a person in a small household a higher chance of being selected, than adults living in larger households. This imbalance in the chance of being selected is corrected through a pre-weight. ( See D.2. Data Weighting for further information about weight adjustments).

A.4.3. Third Stage: Selection of Individual for Interview When the interviewer made contact with any responsible member of the household at the randomly selected address, all individuals aged 15 or

more living permanently at that address were listed. A randomised approach to selecting the individual for interview was then followed, based on date of birth.

Because certain demographic sub-groups are more difficult to reach (i.e. men and 15-24 year olds), disproportional random sampling was employed to boost these groups. Therefore, in a proportion of randomly selected households, the male who had the next birthday in the household was interviewed in preference to females in the household, and in a proportion of randomly selected households additional interviews were conducted amongst 15-24 year olds. After selection of eligible respondent(s), the main questionnaire was administered to the randomly selected individual(s), within the randomly selected household.

(A. vi)

A.5 Balancing the Sample Over Time The sample is spread across six two-month periods. In addition, the design incorporates a balanced daily contact schedule, such that

approximately equal numbers of contacts were carried out on each of the six working days of the week with a smaller proportion conducted on a Sunday. The following procedure was employed to meet these requirements: -

(i) Allocation within Reporting PeriodWithin each reporting period, the 504 sampling points were systematically allocated to pairs of calendar months.

(ii) Contact Day AllocationEach sampling point was allocated to a pair of weekdays (or three when allocating Sundays), with the objective of achieving an even distribution of contacts by day of week. Interviewers were instructed to commence work on their assignment on a set date and were given two consecutive sets of days on which to commence their assignment (e.g. Tuesday/Wednesday, Saturday/Sunday/Monday, etc.).

(A. vii)

Appendix 'B' - Format Of The Interview

B.1 Readership Definition Readership is defined as “spent at least two minutes reading or looking at” any copy of the relevant publication.

The Joint National Readership Survey is designed to generate two main classes of information about readership, Reading Frequency and Average Issue Readership (AIR)

B.1.1 Readership Frequency The respondent was asked to look at a series of masthead cards, under the direction of the interviewer. On each card, the title of the publication

appeared, along with its publication frequency, and a grid showing a reading frequency scale. (Examples of some masthead cards are given in Appendix 'H'). The respondent was asked to choose a point on the frequency scale which best corresponded to the frequency with which he or she read or looked at the publication in question.

− Respondents were asked: -"First of all, I'd like to go through this booklet with you - which contains the titles of newspapers and magazines. For each publication in turn, please tell me roughly how often you read or looked at any part of it in the past year - it doesn't matter where".

− In accordance with the Interviewer Manual, interviewers explained the meaning of:"Read or looked at for at least two minutes” - includes any part of the newspaper or magazine."It doesn't matter where" - or who bought the publication."Any copy" - not necessarily the most recent issue - any older copy also qualifies as readership.

(B. )

B.1.2 Average Issue Readership The principle of measuring "readership" is to attempt to establish at each interview whether or not the person interviewed has looked at any

copy of the publication in question, during a period back from the day of interview equal to the interval at which the publication appears. (Reading on the actual day of interview is not included). Thus, for each daily paper, the survey established whether or not the person interviewed looked at a copy of it "yesterday". In the case of daily newspapers published Monday to Saturday, interviews conducted on Mondays treated reading on the previous Saturday as "yesterday", in line with standard international practice. While for daily newspapers that are published Monday to Friday, i.e. a free morning newspaper, interviews conducted on Sunday and Monday treated reading on the previous Friday or Saturday as “yesterday”. For each Sunday, regional or weekly publication (including newspaper magazines), the survey identified whether or not the respondent had looked at a copy in the past week.

In the case of daily and Sunday newspapers which also have a magazine measurement - despite the original guidelines given to respondents that ‘It doesn’t matter how much or how little you have read any part of the newspaper or magazine counts even if you have only read or looked at only one of the ‘separate sections or magazines that come with the newspaper’ some respondents overlook the magazines that are included with the parent newspapers. It was agreed, by the JNRS Management Committee, that respondents who subsequently claim (in response to later questions using masthead prompts) to have read the newspaper magazine, but not the parent newspaper, would be included in the parent AIR figure as set out in the report. Therefore parent newspaper AIR increases by the relevant number who did not report that they had read the parent newspaper title when asked at the outset (within the relevant AIR publishing cycle).

(B. )

B.2 Masthead Booklets From December 2010, two sets of masthead booklets are used, each of which is divided into 2 rotations. The first booklet contains the daily,

newspapers and newpaper magazines. The second booklet consists of Sunday and weekly newspapers and Sunday / weekly newspaper magazines. See examples in Appendix H.

B.2.1 Newspaper Magazines In December 2010, there was also a change to the way newspaper magazines were asked.

Question Positioning: The questions relating to daily newspaper magazine readership are now inserted after the daily newspaper readership section, while Sunday and weekly newspaper magazines are inserted after the Sunday and weekly newspaper readership questions. For any title with more than one newspaper magazine, a composite masthead is shown containing all of the newspapers magazines associated with the paper title

Question Wording and Masthead Prompts: Respondents are now shown booklet 1 containing daily newspaper and daily newspaper magazine mastheads. Respondents are asked frequency then recency questions for all daily newspapers and then asked frequency and recency questions for daily newspaper magazines. Once the daily newspaper magazines have been asked, they repeat the the procedure for Sunday and weekly newspapers and corresponding magazines using booklet 2. See overleaf for details of rotations – (B.2.2. page B.iv & B.v).

(B. )

B.2.2 Rotations From December 2010 two different rotated sequences of publications in the first booklet are as follows:

1 2Irish Independent Irish TimesIrish Examiner Irish SunIrish Daily Mirror Irish Daily StarIrish Daily Mail Irish Daily MailIrish Daily Star Irish Daily MirrorIrish Sun Irish ExaminerIrish Times Irish IndependentEvening Herald Evening HeraldMetro Herald Metro Herald

Irish Independent Magazines: - Health & Living Irish Times Magazines: – Health Plus – Foinse – The Ticket – Day & Night – Irish Times Magazine – Weekend – GoIrish Examiner Magazines: – Farming Irish Sun – The TV Mag – Feel Good Irish Daily Star – Star Chic - Weekend Irish Daily Mail – YouIrish Daily Mirror – We love telly Irish Daily Mirror – We love tellyIrish Daily Mail – You Irish Examiner – FarmingIrish Daily Star – Star Chic – Feel GoodIrish Sun – The TV Mag - WeekendIrish Times Magazines: – Health Plus Irish Independent Magazines: – Health & Living – The Ticket – Foinse – Irish Times Magazine – Day & Night – Go – WeekendEvening Herald – The Dubliner Evening Herald – The Dubliner

Irish Examiner magazines added to survey from December 2010, will be reported in JNRS 2012.

And for the Sunday and weekly newspaper and magazines the following rotatations are shown in the second booklet:

Rotation 1 Rotation 2Sunday Independent Sunday World

(B. )

The Sunday Business Post The Sunday TimesThe Irish Mail on Sunday Irish News of the WorldIrish Sunday Mirror Irish Sunday MirrorIrish News of the World Irish Mail on SundayThe Sunday Times Sunday Business PostSunday World Sunday IndependentIrish Farmers Journal Irish Farmers Journal

Sunday Independent - Life Sunday World – The Sunday World MagazineSunday Business Post – Agenda The Sunday Times: Magazines: – Sunday Times MagazineIrish Mail on Sunday – TV Week – CultureIrish News of the World – Fabulous – StyleThe Sunday Times: Magazines: – Sunday Times Magazine Irish News of the World – Fabulous – Culture Irish Mail on Sunday – TV Week – Style Sunday Business Post – AgendaSunday World – The Sunday World Magazine Sunday Independent – LifeIrish Farmers Journal – Irish Country Living Irish Farmers Journal – Irish Country Living

Note: Sunday Tribune and Tribune Magazine, Irish Daily Star Sunday and Amen Magazine ceased trading and were removed from the survey in April ‘11

(B. )

B.3 Regional Newspapers A slightly different procedure is adopted for the measurement of regional paid-for weekly newspapers. With some 50+ titles to cater for, a map

showing the location of each title is presented to respondents to aid recall. Although readership of individual regional papers is collected, the survey is not designed to produce an average issue readership figure for each individual regional paper. Rather, composite 'Any Mediaforce/RNAI’ newspaper readership figures are published in this report. (Appendix ‘I’ for Mediaforce/RNAI Titles and Map).

An additional figure for ‘Any Mediaforce/RNAI’ newspaper readership, which excludes Dublin and Cork cities, is shown in the tables. This is based on the total adult population excluding those living in these two cities.

Under agreement with the JNRS Management Committee, Mediaforce, acting on behalf of RNAI and other regional newspapers, also have access to detailed sampling information as input for modelling analysis in respect of its individual titles.

(B. )

Appendix 'C' - Fieldwork And Response Rates

C.1 Timing The data in both reports is based on interviews carried out in between June 2010 and May 2011.

C.2 Interviewing Interviewing was conducted by fully trained and experienced members of the Millward Brown Lansdowne fieldforce.

All interviewers who worked on the survey attended a full-day personal briefing, when all aspects of the field/sample design, and the questionnaire were fully explained.

During the course of the survey, interviewing standards were maintained through detailed checking of each completed assignment, through personal supervision of interviewers in field, and through a mail authenticity check with 15% of respondents on each interviewer's assignment.

(C.i)

C.3 Response Rate The response rates for 2010/2011 and comparable years are shown below:

2009/2010 JNRS Report2009/2010 JNRS Report2009/2010 JNRS Report 2010 JNRS Report2010 JNRS Report2010 JNRS Report 2010/2011 JNRS Report2010/2011 JNRS Report2010/2011 JNRS ReportTotal Addresses Issued

Less: Address not located/Premises empty or demolished or vacant (919)

11,431

(941)

11,522

(990)

11,945

Total Addresses Located

No reply received to any call (1,702)

10,512 100%

(1,757)

10,581 100%

(1,937)

10,955 100%

Attempted first interviews at selected addresses 8,810 8,824 9,018Less: Known to be away temporarily

Refused

Interview not possible (language barrier/ill health)

(288)

(1,357)

(411)

(281)

(1,540)

(374)

(298)

(1,638)

(394)Successful first interview at selected addresses 6,754 64% 6,629 63% 6,688 61%Additional Interviews Attempted additional interviews at selected addresses [690] [671] [708] Successful additional interviews 225 236 284 Ineligible/ Unsuccesful interviews [465] [435] [424]Total number of interviews achieved 6,979 6865 6,972Less: People who have lived in Ireland for less than 1 year (61) (40) (31)

Total number of interviews for analysis 6,918 6,825 6,941

(C.ii)

No reply received to any call means that the interviewer was unable to obtain a response to at least four separate calls, made at different times of day, on different days.

Known to be away temporarily means that the interviewer found that the person to be interviewed would be away from home for the whole of the interviewing period in that area.

Refused includes all refusals both by and on behalf of the person to be interviewed.

Interview not possible means that the person to be interviewed was incapable of giving a satisfactory interview because of sickness, infirmity, deafness or other such incapacity.

Additional attempted interviews at selected addresses are those addresses where the interview is instructed to attempt an additional interview with a 15-24 year old in the household or another male.

Additional interviews are where the interviewer successfully completed an additional interview in the selected household with a 15-24 year old or another male.

(C.iii)

Appendix 'D' - Processing Of The DataD.1 Data Preparation Editing, coding and preparation of the data was handled by Millward Brown Lansdowne. The analyses of the data and the tabulation formats were

designed by Millward Brown Lansdowne and undertaken by Millward Brown Lansdowne’s in-house data analysis unit.

D.2 Data Weighting Stage 1: For the reasons outlined in A.4.2 Second Stage:Selection of Addresses it is necessary to apply a pre-weight to the data before

any other weighting procedures are applied. As every household, regardless of size has an equal chance of being selected; the GeoDirectory sampling method over-represents smaller households and under-represents larger households. The pre-weight corrects this imbalance in the survey and restores the sample to be fully representative of the household size structure amongst the adult population at large. This is calculated by reference to the average adult household size (currently 2.2 persons) based on estimates from Census 2006. The actual pre-weights that were used are outlined in the table below.

Size Of Household Pre-Weight Applied1 person household 0.52 person household 1.03 person household 1.54 person household 2.05+ person household 3.0

(D.i)

Stage 2: Interviews were subjected to a weighting procedure for each of the following regions: - • Dublin • Greater Dublin • Rest of Leinster • Cork City & Council • Munster • Urban • Connaught/Ulster • Rural

Stage 3: Further parameters were implemented for sex and for seven age groupings within each of the regions: -

• 15-18 • 45-54 • 19-24 • 55-64 • 25-34 • 65 and over • 35-44

This matrix was then compared with the known universe data (derived from Central Statistics Office projections on population composition from the 2006 Census of Population, and the Quarterly National Household Survey). Social class was set as a further control on the basis of agreed industry proportions (as described in the section ‘Population Estimates’ in the introduction of this report).

Further weights were employed to ensure that the population projection for employed people and those living in Greater Dublin (A map of the area is shown in Appendix “E”) and Cork City and County matched Central Statistics Office information.

(D.ii)

Appendix “E” – Greater Dublin Map

Appendix “F” – Social Class Definitions

Guide to Grade "A" Households

Upper Middle Class

Accountant (chartered) - Own practice or Partner/Principal in practice with 12+ employees

ActorAdvertising Executive - Director/Partner/ Principal

in Agency with 12+ employeesArchitect - Own practice or Partner/Principal in

practice with 12+ employeesAuctioneer - Own business or Director/ Partner/

Principal in business with 12+ employees

Bank Manager (Large branch with 12+ employees)Barrister - Own practice or Partner/Principal in

practice with 12+ employeesBotanistBusiness Proprietor (with 12+ employees)Buyer (Senior) in leading Wholesale/Retail

establishment

Captain - Irish Naval Service/Large merchant vesselChurch Dignitaries (Bishop and above) any

denominationCivil Servant (Secretary/Assistant Secretary)Colonel - ArmyCommander - Irish Naval ServiceCompany Director (in firm with 12+ employees)Company Secretary (in firm with 12+ employees)Computer Consultant (in firm with 12+ employees)

Grade "A" (cont'd)

County Planning Officer (Principal/Senior Official; Local Government)

Dentist - Own practice or Partner/Principal in practice

Doctor - Own practice or Partner/Principal in practice

Editor - National Newspaper or MagazineEngineer - Senior (qualified with University degree)

- own practice or Partner/ Principal in practice with 12+ employees

Fire Officer (Chief)

Garda (Chief Superintendent)General - Lieutenant or Major – ArmyGovernment Member (T.D)

Headmaster/mistress - large secondary school

Insurance underwriter

Journalist (Senior) - own column in National Newspaper/Magazine

Librarian - qualified, in charge of large libraryLieutenant Colonel - Army/Air Corps

Manager of large Factory/Business/Hotel/ Department etc. responsible for 12+ employees

Matron of large Teaching Hospital

Grade "A" (cont'd)

People living in comfort on Investments or Private Income

People (retired) where H/H would have been Grade "A" before retirement

PhysicianPhysicistPilot (Commercial Airline)Professor - UniversityPublic Relations Executive - Director/ Principal/

Partner in Agency with 12+ employees

Research - Director/Principal in Agency with 12+ employees

Scientist - Senior IndustrialSolicitor - own practice or Partner/Principal in

practice with 12+ employeesSpecialist - Medical professionStockbrokerSurgeonSurveyor (Chartered) - own practice or Partner/

Principal in practice with 12+ employees

Town Clerk (City Manager, other Senior Principal Officer; Local Government)

Treasurer (Senior Principal Officer; Local Government)

Veterinary Surgeon - own practice or Partner/Principal in practice

Guide to Grade "B" Households

Middle Class

Accountant - Qualified; no practice; employed as Executive

Architect - Qualified; no practice; employed as Executive

Bank Manager (small branch office - up to 12 employees)

Business Proprietor (with 3-12 employees)

Captain - Army/Air CorpsCivil Servant (Principal Officer/Assistant Principal

Officer)Commandant - Army/Air CorpsComputer Consultant (with 3 – 12 Employees)

Engineer (Qualified - University degree) - no practice; employed as Executive; not Grade "A"

Ensign - Irish Naval Service

Fire Officer (Assistant Chief)

Garda - Superintendent/Inspector

Headmaster/mistress in primary or Secondary smaller school

Insurance Company Manager (small branch office - up to 12 employees)

Journalist - not senior enough for Grade "A"

Lecturer - University or Technical College

Grade "B" (cont'd)

Librarian - Senior, Qualified; in charge of small branch library

Lieutenant, First - ArmyLieutenant - Commander - Irish Naval ServiceLocal Government Officer - Senior

Manager of Factory/Business/Hotel/ Department responsible for 6-12 persons

Matron - Non-Teaching Hospital

Parish Priest (or equivalent in any denomination)People, with smaller private incomes than Grade "A"

living less luxuriouslyPeople (retired); H/H before retirement would have

been Grade "B"Pharmacists - Qualified (University degree); own

business with 3-12 employeesProfessional people - not yet established; qualified

less than 3 years

Sales Manager(Area) responsible for 6-12 personsSister/Tutor in large hospitalSolicitor - Qualified; no practice; employed as

Executive, not Grade "A"Surveyor - Qualified; no practice; employed as

Executive, not Grade "A"

Teacher - Senior Secondary; in charge of DepartmentTechnician - with degrees in Electronics/ Computers/

Aircraft/Chemicals/Nuclear Energy

Guide to Grade "C1" Households

Lower Middle Class

Bank ClerkBuyer (except Senior Buyer)

Civil Servant - (H.E.O./Junior Executive Officer/Staff Officer/Clerical Officer/Clerical Assistant)

Clerical Employees - supervisory grades; non-manual workers

Clerk (Articled)Clerk (Despatch)Clerk (Receptionist)Clerk (Typist)Clerk (National/Local Government)Clerk (Insurance)Commercial Traveller/Company RepresentativeCurate (or equivalent in any denomination)

DraughtsmanDriving Instructor

Entertainer (Actor/Musician etc. - main occupation but not well known or established)

Garda Sergeant

Insurance Agent - door to door

Laboratory AssistantLeading Seaman - Irish Naval ServiceLecturer - Junior, UniversityLibrary Assistant - not fully qualified LibrarianLieutenant - School/Cadet - ArmyLieutenant - Sub - Irish Naval Service

Grade "C1" (cont'd)

Machine (Office) Operator (Punch Card, Calculating, Accounting only)

Manager of Factory/Business/Hotel/Office/ Department - responsible for 1-5 persons

Midwife

Nun - any denomination; but not those with special responsibilities

Nurse - Student, Staff, Sister - all State Registered

People (retired) who before retirement would have been Grade "C1"; who have pensions rather than State or very modest private means

Petty Officer - Irish Naval ServicePhysiotherapistProprietor - Shop or Business - with 1-2 paid

employees

RadiographerReceptionist

SecretarySergeant - ArmyStudent in any third level institution

Teacher - Primary, Secondary, Vocational - without special responsibilities

Technician/Engineer - (no degree but Technical/Professional qualification)

TelegraphistTelephonistTelex OperatorTypist

Warrant Officer - Irish Naval Service

Guide to Grade "C2" Households

Skilled Working Class

AA PatrolmanAmbulance Driver

BakerBarberBarman - Head - in charge of othersBlacksmithBrewerBricklayerButcher

Cabinet MakerCarpenterCharge - HandChefCoach BuilderCobbler (Shoemaker)CompositorCoppersmithCorporal - Army

Dental Mechanic/TechnicianDriver - BusDriver - Long Distance Heavy LorryDriver and Shunter (Engine)Driver - Taxi, Who owns his own taxiDressmaker

ElectricianElectrotyperEngraver (Process)Excavator (Crane Driver)

FillerFinisher - Paper and Board ManufacturerFireman - not leadingFitter - ElectricalFitter - Mechanical

Grade "C2" cont'd)

Foreman Furnace Man

GangerGarda - ordinaryGardener/Groundsman - Head - in charge of other

employeesGlazierGrinderGuard - Goods and Passenger

HewerHousekeeper - in charge of others

Joiner

Knitter - skilled in Hosiery/knitted goods

Linesman (ESB)Linotype Operator

Machine ManMaltsterManager - small shop; does most of work; not in

charge of anyoneMasonMillwrightMinerMotor MechanicMoulder

Nylon (skilled in production)

OverlookerOverseer (mainly manual work)

Panel BeaterPainterPastry Cook

Grade "C2" (cont'd)

People (retired) who before retirement would have been Grade "C2"; very modest private means; small pensions other than state

PlastererPlaterPlumberPrison OfficerProprietor - small shop; no paid employeesPutter

Riveter

Seaman - Able - Irish Naval ServiceSecurity Officer (e.g. Securicor etc.)Self-employed - Skilled; no paid employees -

unskilled; 1-4 employeesSetterShipwrightShop Assistant - Head - in charge of othersSignalmanSorter - Post OfficeSmelterSprayerStereotyperStevedore

Tailor - Cutter and fitterTelephone installerToolmakerTurnerTypesetter

Upholsterer

Vehicle Builder

Waiter - Head - in charge of othersWeaverWelder

Guide to Grade "D" Households

Other Working Class

Apprentices (those apprenticed to skilled trade)AssemblerAttendant in hospital

Barman (no special training/responsibilities)BlenderBoilermanBottlerBreadman

CarderCaretakerChimney SweepCleanerComberConductor (Bus)Cook

Docker (Dock Worker)Domestic ServantDough MixerDoublerDrawerDustbin man/refuse collectorDyer

FishermanForestry Worker

Gardener/Groundsman (not in charge of others)Gardener (Market) - no employees

Housekeeper (Not in charge of others)

LabourerLaundry WorkerLorry Driver (Local)

Machinist (Tailoring)Mate (to those of "C2" occupation category)Meter ReaderMilkman

OpenerOven-man

Park-keeperPeople (retired) who before retirement would have

been Grade "D"; have small pensions other than State; very modest private means

Porter - Railway/HospitalPostmanPresserProcessorPrivate or equivalent - Army

Roundsman

Seaman - Ordinary - Irish Naval ServiceShop Assistant - no special training/ responsibilitiesSpinnerStoreman/Storekeeper - no special training/

responsibilities

Taxi Driver (who does not own cab)Textile PrinterTicket CollectorTractor DriverTwister

Grade "D" (cont'd)

Underground worker - unskilled

Van Driver/Van Salesman

Waitress/Waiter (unless Head Waiter)WarehousemanWatchmanWindow CleanerWoolsorterWorkers in general who are unskilled or semi-skilled

Guide to Grade "E" Households

Lowest Level of Subsistence

Casual/Part-time or lowest grade workers

Pensioner - Old age, disability, Widows Pension - who are dependent on State Aid or Pensions only, with no other source of income

People who are unable to take their place in the higher grades owing to periods of sickness/unemployment or lack of opportunity and are dependent on Social Security or whose private means are so modest as to be no more than basic Society Security payments

Respondents will only be graded "E" if the Head of the Household is "E" and no other member of family is the Chief Wage Earner

Grade "F"

Guide to Grade "F50+" Households

Large Farmers

Farmers or Farm Managers of holdings of 50 acres or more

Guide to Grade "F50-" Households

Small Farmers

Farmers or Farm Managers with holdings of less than 50 acres

Farm Workers/Labourers

Appendix “G” – List Of Primary Sampling Points

JNRS 2010/2011- 504 Sampling Points in total

Wave R Code1 Code2 Region County Area Deds_wards1 1 01 001 DUBLIN C/B NORTH DUBLIN ARRAN QUAY C & D1 4 01 013 DUBLIN C/B NORTH DUBLIN CABRA EAST B1 3 01 025 DUBLIN C/B NORTH DUBLIN GRANGE A1 2 01 037 DUBLIN C/B NORTH DUBLIN WHITEHALL D1 1 01 049 DUBLIN C/B SOUTH DUBLIN PEMBROKE EAST A1 4 01 061 DUBLIN C/B SOUTH DUBLIN TERENURE B1 3 01 073 DUBLIN - BELGARD DUBLIN FIRHOUSE Village1 2 01 085 DUBLIN - BELGARD DUBLIN TALLAGHT Jobstown1 1 01 097 DUBLIN - FINGAL DUBLIN BLANCHARDSTOWN Abbotstown.1 4 01 109 DUBLIN - FINGAL DUBLIN HOWTH1 3 01 121 DUBLIN - FINGAL DUBLIN SWORDS Village.1 2 01 133 DUNLAOIRE RATHDOWN DUBLIN DUNDRUM Balally.1 1 01 145 DUNLAOIRE RATHDOWN DUBLIN STILLORGAN Leopardstown.1 4 12 157 LEINSTER URBAN (1) LOUTH DROGHEDA Fair Gate, St. Laurence Gate, West Gate, St.Marys (pt), St.Peters(pt)1 3 13 169 LEINSTER URBAN (2) KILDARE NEWBRIDGE ENVIRONS Morristownbiller.1 2 13 181 LEINSTER URBAN (2) WESTMEATH ATHLONE Athlone East Urban, Athlone West Urban.1 1 14 193 LEINSTER URBAN (3) KILDARE CLANE Clane Urban.1 4 14 205 LEINSTER URBAN (3) WEXFORD GOREY ENVIRONS Gorey Rural.1 3 25 217 LEINSTER RURAL MEATH MEATH R/D Stamullin.1 2 25 229 LEINSTER RURAL OFFALY BIRR NO.1 R/D Ballycumber, Srah, Doon, Ferbane, Lea.1 1 25 241 LEINSTER RURAL KILDARE ATHY NO.1 R/D Ballyshannon, Kilrush, Fontstown, Nurney, Skerries.1 4 25 253 LEINSTER RURAL WICKLOW SHILLELAGH R/D Aghowle, Ballingate, Carnew, Killinure, Money, Rath.1 3 25 265 LEINSTER RURAL WEXFORD ENNISCORTHY R/D Ballyhuskard, Bolaboy, Killmallock, Castle Ellis, Castle Talbot, Ballyvaldon, Edermine.1 2 36 277 MUNSTER C/B (2) CORK CORK C/B City Hall A & B.1 1 36 289 MUNSTER C/B (2) CORK CORK C/B SUBURBS Ballincollig1 4 48 301 CORK URBAN(3) CORK MITCHELSTOWN Mitchelstown.1 3 59 313 CORK RURAL CORK CLONAKILTY R/D Argideen, Clonakilty Rural, Kilkerranmore, Kilmoylerane, Kilnagross, Knocks, Rossmore.1 2 59 325 CORK RURAL CORK MALLOW R/D Ballynamona, Dromore, Kilshannig.1 1 31 337 MUNSTER C/B (1) LIMERICK LIMERICK C/B St. Laurence.1 4 42 349 MUNSTER URBAN (1) KERRY TRALEE Tralee Urban, Tralee Rural(pt).1 3 44 361 MUNSTER URBAN (3) TIPPERARY S TIPPERARY Tipperary East & West Urban.1 2 55 373 MUNSTER RURAL CLARE KILRUSH R/D Kilballyowen, Tullig, Rahona, Moyarta, Moveen, Querrin, St. Martin's, Kilkee, Kilfearagh.1 1 55 385 MUNSTER RURAL TIPPERARY S SLIEVEARDAGH R/D Anner, Kilvemnon, Mullinahone, Modeshil, Ballingarry.1 4 55 397 MUNSTER RURAL LIMERICK RATHKEALE R/D Dunmoylan East & West, Mohernagh, Loghill, Shanid, Shanagolden.

1 3 55 409 MUNSTER RURAL WATERFORD CARRICK-ON-SUIR NO.2 R/D Ballydurn, Carrickbeg Rural, Clonea, Fenoagh, Glen, Kilmeadan, Mothel, Portlaw, Rathgormuck, Ross.

1 2 61 421 CONNAUGHT C/B GALWAY GALWAY C/B St. Nicholas.1 1 75 433 CONNAUGHT RURAL LEITRIM CARRICK-ON-SHANNON R/D Annaduff, Drumsna, Gowel, Leitrim, Gortnagullion, Keshcarrigan.1 4 75 445 CONNAUGHT RURAL MAYO CASTLEBAR R/D Balla, Ballinafad, Clogher, Manulla, Bellavary.1 3 75 457 CONNAUGHT RURAL ROSCOMMON ROSCOMMON R/D Cams, Dunamon, Kilteevan, Drumdaff, Cloontuskert.1 2 75 469 CONNAUGHT RURAL GALWAY OUGHTERARD R/D Cloonbur, Cong, Ross, Cur, Letterbrickaun.1 1 95 481 ULSTER RURAL DONEGAL DONEGAL R/D Binbane, Eanymore, Tantallon, Lough Eask, Tawnawully.1 4 95 493 ULSTER RURAL DONEGAL STRANORLAR R/D Feddyglass, Treantaghmucklagh, St. Johnstown, Figart, Raphoe.1 4 01 007 DUBLIN C/B NORTH DUBLIN BALLYMUN B1 3 01 019 DUBLIN C/B NORTH DUBLIN CLONTARF WEST D1 2 01 031 DUBLIN C/B NORTH DUBLIN BALLYBOUGH A1 1 01 043 DUBLIN C/B SOUTH DUBLIN KILMAINHAM A & B1 4 01 055 DUBLIN C/B SOUTH DUBLIN RATHMINES EAST A1 3 01 067 DUBLIN - BELGARD DUBLIN CLONDALKIN Dunawley1 2 01 079 DUBLIN - BELGARD DUBLIN PALMERSTOWN Village1 1 01 091 DUBLIN - BELGARD DUBLIN TEMPLEOGUE Kimmage Manor1 4 01 103 DUBLIN - FINGAL DUBLIN BLANCHARDSTOWN Delwood & Lucan North.1 3 01 115 DUBLIN - FINGAL DUBLIN SKERRIES1 2 01 127 DUNLAOIRE RATHDOWN DUBLIN BLACKROCK Stradbrook.1 1 01 139 DUNLAOIRE RATHDOWN DUBLIN FOXROCK Carrickmines.1 4 12 151 LEINSTER URBAN (1) KILDARE LEIXLIP Leixlip.1 3 12 163 LEINSTER URBAN (1) MEATH NAVAN ENVIRONS Navan Rural(pt).1 2 13 175 LEINSTER URBAN (2) LAOIGHIS PORTLAOIGHISE ENVIRONS Portlaoighise Rural.1 1 13 187 LEINSTER URBAN (2) WICKLOW ARKLOW Arklow No.1 & 2 Urban.1 4 14 199 LEINSTER URBAN (3) MEATH NAVAN Navan Urban, Navan Rural(pt).1 3 25 211 LEINSTER RURAL LOUTH LOUTH R/D Monasterboice, Mullary, St.Peters.1 2 25 223 LEINSTER RURAL WESTMEATH DELVIN R/D Clonarney, Collinstown, Delvin, Kilcummy, Kilpatrick, Faughalstown.1 1 25 235 LEINSTER RURAL LAOIGHIS ABBEYLEIX R/D Ballinakill, Blandsfort, Cullenagh, Durrow, Dysartgallen, Fossy, Timahoe.1 4 25 247 LEINSTER RURAL KILDARE NAAS NO.1 R/D Kilmeage North & South, Robertstown, Rathernan.1 3 25 259 LEINSTER RURAL KILKENNY KILKENNY R/D Ballinamara, Ballycallan, Ballybeagh, Tullaroan, St. Canice, Grange, Outrath.1 2 25 271 LEINSTER RURAL WEXFORD WEXFORD R/D Aughwilliam, Taghmon, Forth, Kilbride, Glynn, Killurin, Whitechurch.1 1 36 283 MUNSTER C/B (2) CORK CORK C/B Mayfield.1 4 36 295 MUNSTER C/B (2) CORK CORK C/B SUBURBS Rathcooney(pt).1 3 48 307 CORK URBAN(3) CORK BLARNEY Blarney.1 2 59 319 CORK RURAL CORK KANTURK R/D Banteer, Castlecor, Castlemagner, Clonmeen, Gortmore, Kilbrin, Nad, Roskeen, Tincoora.1 1 59 331 CORK RURAL CORK YOUGHAL NO.1 R/D Ardagh, Clonpriest, Kilcronat, Killeagh, Kilmacdonogh, Youghal Rural(pt).1 4 31 343 MUNSTER C/B (3) WATERFORD WATERFORD C/B Ballybeg North & South, Kilbarry.1 3 43 355 MUNSTER URBAN (2) WATERFORD TRAMORE Tramore, Islandikane(pt).1 2 44 367 MUNSTER URBAN (3) CLARE ENNIS Ennis No.1, 2, 3 & 4 Urban.

1 1 55 379 MUNSTER RURAL TIPPERARY N ROSCREA NO.1 R/D Borrisnafarney, Borrisnoe, Bourney East & West, Killavinoge, Killea, Rathnaveoge, Roscrea, Timoney.

1 4 55 391 MUNSTER RURAL LIMERICK LIMERICK NO.1 R/D Ballybricken, Caherelly, Kilmurry, Caherconlish East & West.1 3 55 403 MUNSTER RURAL KERRY KILLARNEY R/D Caragh, Kilgobnet, Curraghmore, Churchtown, Dunloe.

1 2 61 415 CONNAUGHT C/B GALWAY GALWAY C/B Barna.1 1 64 427 CONNAUGHT URBAN (3) GALWAY TUAM Tuam Urban.1 4 75 439 CONNAUGHT RURAL SLIGO SLIGO R/D Knockaree, Kilmacowen.

1 3 75 451 CONNAUGHT RURAL MAYO WESTPORT R/D Aillemore, Emlagh, Clare Island, Louisburgh, Owennadornaun, Kilgeever, Kilsallagh, Erriff, Drummin, Bundorragha.

1 2 75 463 CONNAUGHT RURAL GALWAY GALWAY R/D Selerna, Kilcummin.1 1 83 475 ULSTER URBAN (2) MONAGHAN MONAGHAN Monaghan Urban, Monaghan Rural(pt).1 4 95 487 ULSTER RURAL DONEGAL INISHOWEN R/D Burt, Castlefoward, Killea, Newtown Cunningham.1 3 95 499 ULSTER RURAL CAVAN CAVAN R/D Cootehill Rural, Cootehill Urban, Corraneary, Knappagh.WAVE R CODE1 CODE2 REGION COUNTY AREA DEDS_WARDS2 2 01 002 DUBLIN C/B NORTH DUBLIN ARRAN QUAY E2 1 01 014 DUBLIN C/B NORTH DUBLIN CABRA WEST B2 4 01 026 DUBLIN C/B NORTH DUBLIN GRANGE C2 3 01 038 DUBLIN C/B SOUTH DUBLIN CHAPELIZOD2 2 01 050 DUBLIN C/B SOUTH DUBLIN PEMBROKE EAST C2 1 01 062 DUBLIN C/B SOUTH DUBLIN USHERS A & B2 4 01 074 DUBLIN - BELGARD DUBLIN FIRHOUSE Village2 3 01 086 DUBLIN - BELGARD DUBLIN TALLAGHT Killinarden2 2 01 098 DUBLIN - FINGAL DUBLIN BLANCHARDSTOWN Blakestown.2 1 01 110 DUBLIN - FINGAL DUBLIN KINSALEY2 4 01 122 DUNLAOIRE RATHDOWN DUBLIN BALLINTEER Broadford.2 3 01 134 DUNLAOIRE RATHDOWN DUBLIN DUNDRUM Sandyford.2 2 12 146 LEINSTER URBAN (1) CARLOW CARLOW Carlow Urban, Carlow Rural(pt), Graigue Urban.2 1 12 158 LEINSTER URBAN (1) LOUTH DROGHEDA Fair Gate, St. Laurence Gate, West Gate, St.Marys (pt), St.Peters(pt)2 4 13 170 LEINSTER URBAN (2) KILDARE NEWBRIDGE ENVIRONS Morristownbiller.2 3 13 182 LEINSTER URBAN (2) WESTMEATH MULLINGAR ENVIRONS Mullingar Rural.2 2 14 194 LEINSTER URBAN (3) KILKENNY THOMASTOWN Thomastown Urban2 1 14 206 LEINSTER URBAN (3) WICKLOW NEWTOWNMOUNT-KENNEDY Newcastle Upper & Lower Urban.2 4 25 218 LEINSTER RURAL MEATH NAVAN R/D Castletown, Donaghpatrick, Rathkenny.2 3 25 230 LEINSTER RURAL OFFALY BIRR NO.1 R/D Broughal, Derryad, Kilcormac, Derrinboy, Drumcullen.2 2 25 242 LEINSTER RURAL KILDARE CELBRIDGE NO.1 R/D Straffan, Donaghcumper.

2 1 25 254 LEINSTER RURAL CARLOW CARLOW R/D Ballyellin, Ballymoon, Borris, Corries, Garryhill, Killedmond, Muinebeag Rural, Rathanna, Sliguff.

2 4 25 266 LEINSTER RURAL WEXFORD ENNISCORTHY R/D Castledockrell, St. Mary's, Newtownbarry, Moyacomb, Kilrush, Tombrack.2 3 36 278 MUNSTER C/B (2) CORK CORK C/B Fair Hill C.2 2 36 290 MUNSTER C/B (2) CORK CORK C/B SUBURBS Ballincollig2 1 48 302 CORK URBAN(3) CORK MIDLETON Midleton Urban.2 4 59 314 CORK RURAL CORK CORK R/D Carrigrohane Beg, Dripsey, Ovens.2 3 59 326 CORK RURAL CORK MIDLETON R/D Ballintemple, Ballycottin, Cloyne, Garryvoe.2 2 31 338 MUNSTER C/B (1) LIMERICK LIMERICK C/B SUBURBS Ballycummin.2 1 42 350 MUNSTER URBAN (1) KERRY TRALEE Tralee Urban, Tralee Rural(pt).2 4 44 362 MUNSTER URBAN (3) TIPPERARY S CASHEL Cashel Urban.2 3 55 374 MUNSTER RURAL CLARE MEELICK R/D O'Briensbridge, Fahymore, Killokennedy, Kilseily, Lackareagh.2 2 55 386 MUNSTER RURAL TIPPERARY S TIPPERARY NO.1 R/D Ballygriffin, Golden, Thomastown, Rathlynin, Kilfeakle, Kilmucklin.

2 1 55 398 MUNSTER RURAL KERRY CAHERSIVEEN R/D Ballinskelligs, St. Finan's, Teeranearagh, Emlagh, Portmagee, Valencia.2 4 55 410 MUNSTER RURAL WATERFORD DUNGARVAN R/D Bohadoon, Coumaraglin, Seskinan, Modelligo, Knockaunbrandaun, Colligan, Clonea.2 3 61 422 CONNAUGHT C/B GALWAY GALWAY C/B Taylors Hill.

2 2 75 434 CONNAUGHT RURAL LEITRIM MANORHAMILTON R/D Ballaghameehan, Glenade, Glenaniff, Glenboy, Glencar, Kiltyclogher, Manorhamilton, Munakill, Cloonclare, Glenfarn.

2 1 75 446 CONNAUGHT RURAL MAYO CASTLEBAR R/D Castlebar Rural, Turlough.

2 4 75 458 CONNAUGHT RURAL GALWAY BALLINASLOE NO.1 R/D Abbeygormacan, Killmacshane, Kiltormer, Clonfert, Clontuskert, Lismanny, Laurencetown, Kylemore.

2 3 75 470 CONNAUGHT RURAL GALWAY PORTUMNA R/D Abbeyville, Drummin, Coos, Ballyglass, Pallas, Tynagh, Portumna.2 2 95 482 ULSTER RURAL DONEGAL DUNFANAGHY R/D Cross Roads, Dunlewy, Gortahork.2 1 95 494 ULSTER RURAL CAVAN BAILIEBOROUGH R/D Kingscourt, Lisagoan, Taghart, Shercock.2 1 01 008 DUBLIN C/B NORTH DUBLIN BALLYMUN D2 4 01 020 DUBLIN C/B NORTH DUBLIN DRUMCONDRA SOUTH A2 3 01 032 DUBLIN C/B NORTH DUBLIN PRIORSWOOD A2 2 01 044 DUBLIN C/B SOUTH DUBLIN KIMMAGE A2 1 01 056 DUBLIN C/B SOUTH DUBLIN RATHMINES EAST C2 4 01 068 DUBLIN - BELGARD DUBLIN CLONDALKIN Monastery2 3 01 080 DUBLIN - BELGARD DUBLIN PALMERSTOWN West2 2 01 092 DUBLIN - BELGARD DUBLIN TEMPLEOGUE Orwell2 1 01 104 DUBLIN - FINGAL DUBLIN CASTLEKNOCK Knockmaroon.2 4 01 116 DUBLIN - FINGAL DUBLIN SUTTON2 3 01 128 DUNLAOIRE RATHDOWN DUBLIN CABINTEELY Granitefield.2 2 01 140 DUNLAOIRE RATHDOWN DUBLIN Glencullen & Tibradden. Glencullen & Tibradden.2 1 12 152 LEINSTER URBAN (1) KILDARE CELBRIDGE Celbridge.2 4 12 164 LEINSTER URBAN (1) MEATH NAVAN ENVIRONS Navan Rural(pt).2 3 13 176 LEINSTER URBAN (2) LONGFORD LONGFORD Longford No.1 Urban, Longford No.2 Urban, Longford Rural(pt).2 2 13 188 LEINSTER URBAN (2) WICKLOW WICKLOW Wicklow Urban.2 1 14 200 LEINSTER URBAN (3) MEATH INNFIELD Innfield Urban2 4 25 212 LEINSTER RURAL MEATH DUNSHAUGHLIN R/D Culmullin, Rodanstown, Kilmore.2 3 25 224 LEINSTER RURAL WESTMEATH MULLINGAR R/D Ballymorin, Killare, Churchtown, Jamestown, Dysart.2 2 25 236 LEINSTER RURAL LAOIGHIS ATHY NO.2 R/D Ballyadams, Ballylynan, Barrowhouse, Tankardstown, Killabban, Rathaspick, Luggacurren.2 1 25 248 LEINSTER RURAL WICKLOW BALTINGLASS NO.1 R/D Donaghmore, Dunlavin, Imael North & South, Rathsallagh.

2 4 25 260 LEINSTER RURAL KILKENNY THOMASTOWN R/D Aghaviller, Kilkeasy, Ballyhale, Knocktopher, Castlegannon, Castlebanny, Stonyford, Ennisnag, Danesfort.

2 3 25 272 LEINSTER RURAL WEXFORD WEXFORD R/D Bridgetown, Kilcowan, Kilmore, Tomhaggard, Newcastle, Mayglass, Rathaspick.2 2 36 284 MUNSTER C/B (2) CORK CORK C/B St. Patrick's A, B & C.2 1 36 296 MUNSTER C/B (2) CORK CORK C/B SUBURBS St. Mary's(pt).2 4 48 308 CORK URBAN(3) CORK BANTRY Bantry Urban.2 3 59 320 CORK RURAL CORK KINSALE R/D Ballinspittle, Ballymackean, Coolmain, Kinsale Rural, Laherne.2 2 31 332 MUNSTER C/B (1) LIMERICK LIMERICK C/B Abbey A & B.2 1 31 344 MUNSTER C/B (3) WATERFORD WATERFORD C/B Ballytruckle.2 4 43 356 MUNSTER URBAN (2) WATERFORD DUNGARVAN Dungarvan No. 1 & 2 Urban.

2 3 55 368 MUNSTER RURAL CLARE BALLYVAGHAN R/D Abbey, Carran, Castletown, Derreen, Drumcreehy, Gleninagh, Lisdoonvarna, Mountelva, Noughaval, Oughtmama, Rathborney.

2 2 55 380 MUNSTER RURAL TIPPERARY N THURLES R/D Borrisoleigh, Glenkeen, Upperchurch, Gortkelly, Foilnaman.

2 1 55 392 MUNSTER RURAL LIMERICK LIMERICK NO.1 R/D Castleconnell, Ballyvarra.2 4 55 404 MUNSTER RURAL KERRY LISTOWEL R/D Astee, Carrig, Lisselton, Lislaughtin, Gunsborough, Shronowen.2 3 61 416 CONNAUGHT C/B GALWAY GALWAY C/B Castlegar.2 2 64 428 CONNAUGHT URBAN (3) SLIGO SLIGO Sligo m/b North.2 1 75 440 CONNAUGHT RURAL SLIGO TOBERCURRY R/D Cloonacool, Glendarragh, Kilturra, Leitrim, Streamstown, Tobercurry, Cloonoghill.2 4 75 452 CONNAUGHT RURAL MAYO WESTPORT R/D Derryloughan, Newport East & West, Srahmore, Glenhest.2 3 75 464 CONNAUGHT RURAL GALWAY GLENAMADDY R/D Ballinastack, Toberroe, Boyounagh, Island, Templetogher, Kilcroan, Ballymoe, Ballynakill.2 2 84 476 ULSTER URBAN (3) MONAGHAN CARRICKMACROSS ENVIRONS Carrickmacross Rural.2 1 95 488 ULSTER RURAL DONEGAL INISHOWEN R/D Castlecary, Moville, Greencastle, Redcastle, Whitecastle.2 4 95 500 ULSTER RURAL MONAGHAN CARRICKMACROSS R/D Bocks, Drumgurra, Raferagh, Corracharra, Drumcarrow, Enagh, Drumboory, Loughfea.WAVE R CODE1 CODE2 REGION COUNTY AREA DEDS_WARDS3 3 01 003 DUBLIN C/B NORTH DUBLIN ASHTOWN A3 2 01 015 DUBLIN C/B NORTH DUBLIN CLONTARF EAST A3 1 01 027 DUBLIN C/B NORTH DUBLIN HARMONSTOWN A3 4 01 039 DUBLIN C/B SOUTH DUBLIN CHERRY ORCHARD C3 3 01 051 DUBLIN C/B SOUTH DUBLIN PEMBROKE EAST E3 2 01 063 DUBLIN C/B SOUTH DUBLIN USHERS F3 1 01 075 DUBLIN - BELGARD DUBLIN LUCAN Esker3 4 01 087 DUBLIN - BELGARD DUBLIN TALLAGHT Kiltipper3 3 01 099 DUBLIN - FINGAL DUBLIN BLANCHARDSTOWN Blakestown.3 2 01 111 DUBLIN - FINGAL DUBLIN LUSK3 1 01 123 DUNLAOIRE RATHDOWN DUBLIN BALLINTEER Meadowbroads.3 4 01 135 DUNLAOIRE RATHDOWN DUBLIN DUNDRUM Taney.3 3 12 147 LEINSTER URBAN (1) CARLOW CARLOW Carlow Urban, Carlow Rural(pt), Graigue Urban.3 2 12 159 LEINSTER URBAN (1) LOUTH DUNDALK Dundalk Urban, Castletown(pt), Dundalk Rural (pt), Haggardstown.3 1 13 171 LEINSTER URBAN (2) KILDARE NEWBRIDGE Newbridge Urban.3 4 13 183 LEINSTER URBAN (2) WESTMEATH ATHLONE ENVIRONS Athlone East Rural.3 3 14 195 LEINSTER URBAN (3) LAOIGHIS PORTARLINGTON Portarlington South.3 2 25 207 LEINSTER RURAL LOUTH ARDEE NO.1 R/D Castlebellingham, Dromiskin, Stabannan.3 1 25 219 LEINSTER RURAL MEATH OLDCASTLE R/D Killeagh, Oldcastle.3 4 25 231 LEINSTER RURAL OFFALY EDENDERRY NO.1 R/D Ballaghassaan, Esker, Clonbulloge, Monasteroris, Edenderry Rural, Bracknagh.3 3 25 243 LEINSTER RURAL KILDARE EDENDERRY NO.2 R/D Cloncurry, Killinthomas, Rathangan, Thomastown.3 2 25 255 LEINSTER RURAL CARLOW CARLOW R/D Agha, Clogrenan, Leighlinbridge, Nurney, Oldleighlin, Rathornan, Ridge, Ballinacarrig.3 1 25 267 LEINSTER RURAL WEXFORD GOREY R/D Balloughter, Kilcomb, Huntingtown, Ballybeg, Rossminoge, Ballyellis, Monaseed, Kilnahue.3 4 36 279 MUNSTER C/B (2) CORK CORK C/B Gillabbey A, B & C.3 3 36 291 MUNSTER C/B (2) CORK CORK C/B SUBURBS Caherlag.3 2 48 303 CORK URBAN(3) CORK MALLOW Mallow North Urban.3 1 59 315 CORK RURAL CORK CORK R/D Knockraha, Riverstown.3 4 59 327 CORK RURAL CORK MIDLETON R/D Carrigtohill Rural, Lisgoold.3 3 31 339 MUNSTER C/B (1) LIMERICK LIMERICK C/B SUBURBS Ballycummin.3 2 42 351 MUNSTER URBAN (1) KERRY KILLARNEY Killarney Urban, Killarney Rural (pt).3 1 44 363 MUNSTER URBAN (3) TIPPERARY N TEMPLEMORE Templemore.3 4 55 375 MUNSTER RURAL CLARE TULLA R/D Ballyblood, Kilkishen, Rossroe, Kyle, Killuran, Tulla, Ballynahinch, Glendree, Kiltanon.

3 3 55 387 MUNSTER RURAL TIPPERARY S TIPPERARY NO.1 R/D Cappagh, Curraheen, Donohill, Drumwood, Glengar.3 2 55 399 MUNSTER RURAL KERRY DINGLE R/D Ballinavoher, Ballynacourty, Minard, Inch, Lack, Kinard, Glin.

3 1 55 411 MUNSTER RURAL WATERFORD KILMACTHOMAS R/D Annestown, Dunhill, Kilbarrymeaden, Georgestown, Gardenmorris, Carrigcastle, Ballylaneen, Knockmahon.

3 4 63 423 CONNAUGHT URBAN (2) SLIGO SLIGO Sligo m/b West.3 3 75 435 CONNAUGHT RURAL LEITRIM MOHILL R/D Beihy, Roosky, Cashel, Drumod, Drumard, Rinn, Bunnybeg, Drumdoo.3 2 75 447 CONNAUGHT RURAL MAYO CLAREMORRIS R/D Ballindine, Garrymore, Crossboyne, Kilvine, Culnacleha, Caraun.3 1 75 459 CONNAUGHT RURAL GALWAY CLIFDEN R/D Ballynakill, Inishbofin, Rinvyle, Cushkillary, Cleggan.3 4 75 471 CONNAUGHT RURAL GALWAY TUAM R/D Addergoole, Milltown, Dunmore North & South, Doonbally, Toberadosh, Carrownagur.3 3 95 483 ULSTER RURAL DONEGAL GLENTIES R/D Annagary, Rutland, Aran.3 2 95 495 ULSTER RURAL CAVAN CASTLERAHAN R/D Ballyjamesduff, Castlerahan, Kilbride.3 3 01 009 DUBLIN C/B NORTH DUBLIN BEAUMONT B3 2 01 021 DUBLIN C/B NORTH DUBLIN EDENMORE3 1 01 033 DUBLIN C/B NORTH DUBLIN PRIORSWOOD D3 4 01 045 DUBLIN C/B SOUTH DUBLIN KIMMAGE D3 3 01 057 DUBLIN C/B SOUTH DUBLIN RATHMINES WEST A3 2 01 069 DUBLIN - BELGARD DUBLIN CLONDALKIN Moorfield3 1 01 081 DUBLIN - BELGARD DUBLIN RATHFARNHAM Butterfield3 4 01 093 DUBLIN - BELGARD DUBLIN TERENURE Cherryfield3 3 01 105 DUBLIN - FINGAL DUBLIN CASTLEKNOCK Knockmaroon.3 2 01 117 DUBLIN - FINGAL DUBLIN SWORDS Forrest.3 1 01 129 DUNLAOIRE RATHDOWN DUBLIN CABINTEELY Pottery.3 4 01 141 DUNLAOIRE RATHDOWN DUBLIN Glencullen & Tibradden. Glencullen & Tibradden.3 3 12 153 LEINSTER URBAN (1) KILDARE CELBRIDGE Celbridge.3 2 12 165 LEINSTER URBAN (1) WICKLOW BRAY Bray, Rathmichael, Kilmacanoge(pt).3 1 13 177 LEINSTER URBAN (2) MEATH DUNBOYNE Dunboyne Urban.3 4 13 189 LEINSTER URBAN (2) WICKLOW GREYSTONES Greystones, Delgany.3 3 14 201 LEINSTER URBAN (3) MEATH TRIM ENVIRONS Trim Rural(pt).3 2 25 213 LEINSTER RURAL MEATH DUNSHAUGHLIN R/D Killeen, Kilmessan.

3 1 25 225 LEINSTER RURAL WESTMEATH MULLINGAR R/D Castlelost, Clonfad, Enniscoffey, Gaybrook, Griffinstown, Heathstown, Milltown, Russellstown.

3 4 25 237 LEINSTER RURAL LAOIGHIS MOUNTMELLICK R/D Ballybrittas, Ballycarroll, Emo, Jamestown, Kilcolmanbane, Kilmullen, Kilmurry, Sallyford, Shaen.

3 3 25 249 LEINSTER RURAL WICKLOW RATHDOWN NO.2 R/D Enniskerry, Kilmacanoge(pt), Powerscourt.

3 2 25 261 LEINSTER RURAL KILKENNY THOMASTOWN R/D Bennetsbridge, Tullaherin, Kilfane, Ullard, Thomastown Rural, Woolengrange, Powerstown, Bramblestown, Goresbridge.

3 1 25 273 LEINSTER RURAL WEXFORD WEXFORD R/D Kilscoran, St. Helen's, Tacumshin, Lady's Island.3 4 36 285 MUNSTER C/B (2) CORK CORK C/B Shandon A & B.3 3 47 297 CORK URBAN(2) CORK COBH Cobh Urban.3 2 48 309 CORK URBAN(3) CORK BANDON Bandon.3 1 59 321 CORK RURAL CORK KINSALE R/D Carrigaline, Templebreedy.3 4 31 333 MUNSTER C/B (1) LIMERICK LIMERICK C/B Ballynanty.3 3 31 345 MUNSTER C/B (3) WATERFORD WATERFORD C/B Cleaboy.3 2 43 357 MUNSTER URBAN (2) TIPPERARY S CLONMEL Clonmel East & West Urban.3 1 55 369 MUNSTER RURAL CLARE ENNIS R/D Drumline, Urlan, Sixmilebridge, Tomfinlough.

3 4 55 381 MUNSTER RURAL TIPPERARY S CARRICK-ON-SUIR NO.1 R/D Carrick-on-Suir Rural, Garrangibbon, Kilmurry, Newtown.3 3 55 393 MUNSTER RURAL LIMERICK LIMERICK NO.1 R/D Carrig, Clarina, Patrickswell, Roxborough.3 2 55 405 MUNSTER RURAL KERRY LISTOWEL R/D Ballyconry, Ballyegan, Urlee, Killehenny, Gullane, Beal.3 1 61 417 CONNAUGHT C/B GALWAY GALWAY C/B Dangan.3 4 64 429 CONNAUGHT URBAN (3) SLIGO SLIGO Sligo m/b East.3 3 75 441 CONNAUGHT RURAL MAYO BALLINA R/D Ardnaree North & South Rural, Ballysakeery, Ballina Rural.3 2 75 453 CONNAUGHT RURAL ROSCOMMON ATHLONE NO.2 R/D Caltragh, Turrock, Taghboy, Carnagh, Rockhill, Kilcar, Lecarrow.3 1 75 465 CONNAUGHT RURAL GALWAY GORT R/D Ballycahalan, Cappard, Kilthomas, Kiltartan.3 4 84 477 ULSTER URBAN (3) DONEGAL STRANORLAR Stranorlar Urban.3 3 95 489 ULSTER RURAL DONEGAL LETTERKENNY R/D Ballymacool, Church Hill, Gartan, Seacor, Templedouglas, Killymasny, Edenacarnan.

3 2 95 501 ULSTER RURAL MONAGHAN CASTLEBLAYNEY R/D Ballybay Rural, Ballybay Urban, Bellatrain, Carrickatee, Creeve, Cremartin, Greagh, Laragh.

WAVE R CODE1 CODE2 REGION COUNTY AREA DEDS_WARDS4 2 01 004 DUBLIN C/B NORTH DUBLIN AYRFIELD4 1 01 016 DUBLIN C/B NORTH DUBLIN CLONTARF EAST B4 2 01 028 DUBLIN C/B NORTH DUBLIN INNS QUAY A4 1 01 040 DUBLIN C/B SOUTH DUBLIN CRUMLIN B4 2 01 052 DUBLIN C/B SOUTH DUBLIN PEMBROKE WEST A4 1 01 064 DUBLIN C/B SOUTH DUBLIN WOOD QUAY A4 2 01 076 DUBLIN - BELGARD DUBLIN LUCAN Esker4 1 01 088 DUBLIN - BELGARD DUBLIN TALLAGHT Millbrook4 2 01 100 DUBLIN - FINGAL DUBLIN BLANCHARDSTOWN Blakestown.4 1 01 112 DUBLIN - FINGAL DUBLIN MALAHIDE East.4 2 01 124 DUNLAOIRE RATHDOWN DUBLIN BALLYBRACK4 1 01 136 DUNLAOIRE RATHDOWN DUBLIN DUN LAOGHAIRE Glenageary.4 2 12 148 LEINSTER URBAN (1) KILDARE NAAS Naas Urban.4 1 12 160 LEINSTER URBAN (1) LOUTH DUNDALK Dundalk Urban, Castletown(pt), Dundalk Rural (pt), Haggardstown.4 2 13 172 LEINSTER URBAN (2) KILDARE KILDARE Kildare Town.4 1 13 184 LEINSTER URBAN (2) WEXFORD WEXFORD Wexford No.1, 2 & 3 Urban, Wexford Rural(pt).4 2 14 196 LEINSTER URBAN (3) LOUTH DUNDALK ENVIRONS Dundalk Rural(pt), Haggardstown(pt).4 1 25 208 LEINSTER RURAL LOUTH ARDEE NO.1 R/D Dromin, Drumcar.4 2 25 220 LEINSTER RURAL MEATH TRIM R/D Castlerickard, Killyon, Innfield Rural.4 1 25 232 LEINSTER RURAL OFFALY ROSCREA NO.2 R/D Cullenwaine, Templeharry, Dunkerrin, Barna, Mountheaton.4 2 25 244 LEINSTER RURAL KILDARE NAAS NO.1 R/D Ballymore Eustace, Newtown, Killashee, Usk, Carnalway, Gilltown.4 1 25 256 LEINSTER RURAL CARLOW IDRONE R/D Ballymurphy, Kyle, Coonogue, Marley, Tinnahinch, Glynn.4 2 25 268 LEINSTER RURAL WEXFORD GOREY R/D Cahore, Ford, Killincooly, Wells, Killenagh, Monamolin, Ballygarrett.4 1 36 280 MUNSTER C/B (2) CORK CORK C/B Glasheen C.4 2 36 292 MUNSTER C/B (2) CORK CORK C/B SUBURBS Douglas.4 1 48 304 CORK URBAN(3) CORK KINSALE Kinsale Urban.4 2 59 316 CORK RURAL CORK DUNMANWAY R/D Ballingurteen, Ballymoney, Castletown, Kinneigh, Manch.4 1 59 328 CORK RURAL CORK MILLSTREET R/D Caherbarnagh, Coomlogane, Crinnaloo, Drishane, Kilcorney, Rathcool.4 2 31 340 MUNSTER C/B (1) LIMERICK LIMERICK C/B SUBURBS Ballysimon.4 1 42 352 MUNSTER URBAN (1) KERRY KILLARNEY Killarney Urban, Killarney Rural (pt).

4 2 44 364 MUNSTER URBAN (3) LIMERICK NEWCASTLEWEST Newcastle Urban.

4 1 55 376 MUNSTER RURAL TIPPERARY N BORRISOKANE R/D Aglishcloghane, Lorrha East & West, Carrig, Redwood, Rathcabban, Graigue, Riverstown, Clohaskin.

4 2 55 388 MUNSTER RURAL LIMERICK CROOM R/D Adare North & South, Kilfinny, Dunnaman.4 1 55 400 MUNSTER RURAL KERRY KENMARE R/D Castlecove, Dromore, Sneem, Tahilla, Reen, Loughbrin, Kenmare, Greenane.4 2 55 412 MUNSTER RURAL WATERFORD LISMORE R/D Ballyhane, Cappoquin, Ballynamult, Modelligo, Ballyin.4 1 63 424 CONNAUGHT URBAN (2) MAYO BALLINA Ballina Urban, Ardnaree South Urban.4 2 75 436 CONNAUGHT RURAL SLIGO DROMORE WEST R/D Castleconnor East & West, Rathmacurkey, Kilglass, Easky East & West.4 1 75 448 CONNAUGHT RURAL MAYO CLAREMORRIS R/D Bekan, Knock North & South.4 2 75 460 CONNAUGHT RURAL GALWAY GALWAY R/D Annaghdown, Liscananaun, Claregalway.4 1 75 472 CONNAUGHT RURAL GALWAY TUAM R/D Ballinderry, Cummer, Claretuam, Killererin, Hillsbrook.4 2 95 484 ULSTER RURAL DONEGAL GLENTIES R/D Crovehy, Dunglow, Maghery, Doocharry.4 1 95 496 ULSTER RURAL CAVAN CAVAN R/D Ardue, Belturbet Urban, Kilconny, Grilly, Carrafin.4 2 01 010 DUBLIN C/B NORTH DUBLIN BEAUMONT D4 1 01 022 DUBLIN C/B NORTH DUBLIN FINGLAS NORTH B4 2 01 034 DUBLIN C/B NORTH DUBLIN RAHENY Greendale.4 1 01 046 DUBLIN C/B SOUTH DUBLIN MANSION HOUSE A & B4 2 01 058 DUBLIN C/B SOUTH DUBLIN RATHMINES WEST D4 1 01 070 DUBLIN - BELGARD DUBLIN CLONDALKIN Rowlagh4 2 01 082 DUBLIN - BELGARD DUBLIN RATHFARNHAM St Enda's4 1 01 094 DUBLIN - FINGAL DUBLIN BALBRIGGAN Rural.4 2 01 106 DUBLIN - FINGAL DUBLIN CASTLEKNOCK Park.4 1 01 118 DUBLIN - FINGAL DUBLIN SWORDS Forrest.4 2 01 130 DUNLAOIRE RATHDOWN DUBLIN CHURCHTOWN Nutgrove.4 1 01 142 DUNLAOIRE RATHDOWN DUBLIN KILLINEY South.4 2 12 154 LEINSTER URBAN (1) KILKENNY KILKENNY ENVIRONS Kilkenny Rural(pt).4 1 12 166 LEINSTER URBAN (1) WICKLOW BRAY Bray, Rathmichael, Kilmacanoge(pt).4 2 13 178 LEINSTER URBAN (2) MEATH ASHBOURNE Donaghmore Urban.4 1 13 190 LEINSTER URBAN (2) WICKLOW KILCOOLE Kilcoole Urban.4 2 14 202 LEINSTER URBAN (3) OFFALY BIRR Birr Urban.4 1 25 214 LEINSTER RURAL MEATH KELLS R/D Loughan, Maperath, Moynalty.4 2 25 226 LEINSTER RURAL LONGFORD BALLYMAHON R/D Agharra, Forgney, Foxhall, Kilglass, Doory.

4 1 25 238 LEINSTER RURAL LAOIGHIS MOUNTMELLICK R/D Ballyfin, O'More's Forrest, Rosenallis, Borris, Mountmellick Rural, Dangans, Graigue, Clondarrig.

4 2 25 250 LEINSTER RURAL WICKLOW RATHDRUM R/D Arklow Rural, Ballyarthur, Cronebane, Dunganstown East, South & West, Kilbride, Ennereilly.

4 1 25 262 LEINSTER RURAL KILKENNY WATERFORD NO.2 R/D Aglish, Portnascully, Pollrone, Ullid.4 2 36 274 MUNSTER C/B (2) CORK CORK C/B Ballyphehane A & B.4 1 36 286 MUNSTER C/B (2) CORK CORK C/B The Glen B.4 2 47 298 CORK URBAN(2) CORK YOUGHAL Youghal Urban.4 1 59 310 CORK RURAL CORK BANDON R/D Bengour, Brinny, Kilbrogan, Murragh, Teadies.4 2 59 322 CORK RURAL CORK KINSALE R/D Ballymartle, Cullen, Leighmoney, Liscleary, Templemichael.4 1 31 334 MUNSTER C/B (1) LIMERICK LIMERICK C/B Coolraine.4 2 31 346 MUNSTER C/B (3) WATERFORD WATERFORD C/B Grange North.

4 1 43 358 MUNSTER URBAN (2) TIPPERARY N THURLES Thurles Urban.4 2 55 370 MUNSTER RURAL CLARE ENNIS R/D Furroor, Kinturk, Kilcloher, Killone, Killanniv, Kilnamona.4 1 55 382 MUNSTER RURAL TIPPERARY S CASHEL R/D Clogher, Clonoulty East & West, Oughterleague, Kilpatrick.4 2 55 394 MUNSTER RURAL LIMERICK NEWCASTLE R/D Mountcollins, Glengort, Templeglentan.4 1 55 406 MUNSTER RURAL KERRY TRALEE R/D Abbeydorney, Killahan, Tubrid, Ballynorig, Ardfert.4 2 61 418 CONNAUGHT C/B GALWAY GALWAY C/B Knocknacarragh.4 1 64 430 CONNAUGHT URBAN (3) MAYO WESTPORT Westport Urban.

4 2 75 442 CONNAUGHT RURAL MAYO BALLINA R/D Ballycastle, Lackan North & South, Killala, Rathoma, Beldergmore, Kilfian East South & West.

4 1 75 454 CONNAUGHT RURAL ROSCOMMON BOYLE NO.1 R/D Aughrim East & West, Creeve, Kilmore, Cloonteen, Killummod, Killukin, Danesfort, Tumna North & South.

4 2 75 466 CONNAUGHT RURAL GALWAY LOUGHREA R/D Greethill, Movode, Kiltullagh, Craughwell.4 1 84 478 ULSTER URBAN (3) DONEGAL CARNDONAGH Carndonagh Urban.4 2 95 490 ULSTER RURAL DONEGAL MILLFORD R/D Carrickart, Rosguill, Cranford, Glen.4 1 95 502 ULSTER RURAL MONAGHAN CLONES NO.1 R/D Clones Rural(pt.), Currin, Newbliss, Killeevan, St. Tierney, Drummully.WAVE R CODE1 CODE2 REGION COUNTY AREA DEDS_WARDS5 2 01 005 DUBLIN C/B NORTH DUBLIN BALLYBOUGH B5 1 01 017 DUBLIN C/B NORTH DUBLIN CLONTARF EAST E5 2 01 029 DUBLIN C/B NORTH DUBLIN KILMORE A5 1 01 041 DUBLIN C/B SOUTH DUBLIN CRUMLIN E5 2 01 053 DUBLIN C/B SOUTH DUBLIN PEMBROKE WEST B5 1 01 065 DUBLIN - BELGARD DUBLIN Bohernabreena & Ballinascorney Bohernabreena & Ballinascorney5 2 01 077 DUBLIN - BELGARD DUBLIN LUCAN Heights5 1 01 089 DUBLIN - BELGARD DUBLIN TALLAGHT Springfield5 2 01 101 DUBLIN - FINGAL DUBLIN BLANCHARDSTOWN Coolmine.5 1 01 113 DUBLIN - FINGAL DUBLIN PORTMARNOCK North.5 2 01 125 DUNLAOIRE RATHDOWN DUBLIN BLACKROCK Carysfort.5 1 01 137 DUNLAOIRE RATHDOWN DUBLIN DUN LAOGHAIRE Sallynoggin South.5 2 12 149 LEINSTER URBAN (1) KILDARE NAAS Naas Urban.5 1 12 161 LEINSTER URBAN (1) LOUTH DUNDALK Dundalk Urban, Castletown(pt), Dundalk Rural (pt), Haggardstown.5 2 13 173 LEINSTER URBAN (2) KILDARE ATHY Athy East Urban, Athy West Urban, Athy Rural (part).5 1 13 185 LEINSTER URBAN (2) WEXFORD WEXFORD ENVIRONS Wexford Rural(pt).5 2 14 197 LEINSTER URBAN (3) MEATH DULEEK Duleek Urban.5 1 25 209 LEINSTER RURAL LOUTH DUNDALK R/D Carlingford, Drummullagh.5 2 25 221 LEINSTER RURAL WESTMEATH ATHLONE NO.1 R/D Auburn, Muckanagh, Killinure, Glassan, Moydrum.5 1 25 233 LEINSTER RURAL OFFALY TULLAMORE R/D Ballyshear, Hammerlane, Portarlington North, Clonygowan, O'Dempsey.5 2 25 245 LEINSTER RURAL KILDARE NAAS NO.1 R/D Bodenstown, Oughterard, Kilteel, Rathmore, Naas Rural.5 1 25 257 LEINSTER RURAL KILKENNY CARRICK-ON-SUIR NO.3 R/D Boolyglass, Tullahought, Templeorum, Pilltown, Whitechurch, Muckalee, Fiddown, Tubbrid.5 2 25 269 LEINSTER RURAL WEXFORD NEW ROSS R/D Ballyanne, Barrack Village, Templeludigan, Clonleigh, Whitemoor, New Ross Rural.5 1 36 281 MUNSTER C/B (2) CORK CORK C/B Knocknaheeny.5 2 36 293 MUNSTER C/B (2) CORK CORK C/B SUBURBS Douglas.5 1 48 305 CORK URBAN(3) CORK FERMOY ENVIRONS Fermoy Rural.5 2 59 317 CORK RURAL CORK FERMOY R/D Ballyhooly, Carrig, Castle Hyde, Castletownroche, Kilcummer, Killathy,

5 1 59 329 CORK RURAL CORK SKIBBEREEN R/D Aghadown North & South, Cape Clear, Cloghdonnell, Killeenleagh, Tullagh, Woodfort, Skibbereen Rural.

5 2 31 341 MUNSTER C/B (1) LIMERICK LIMERICK C/B SUBURBS Limerick North & South Rural.5 1 42 353 MUNSTER URBAN (1) CLARE ENNIS ENVIRONS Ennis Rural, Clareabbey.5 2 44 365 MUNSTER URBAN (3) KERRY LISTOWEL Listowel Urban.5 1 55 377 MUNSTER RURAL TIPPERARY N NENAGH R/D Abington, Newport, Kilnarath, Killoscully, Kilcomenty, Birdhill.5 2 55 389 MUNSTER RURAL LIMERICK KILMALLOCK R/D Ardpatrick, Ballymacshaneboy, Tobernea, Kilmallock, Bulgaden.5 1 55 401 MUNSTER RURAL KERRY KILLARNEY R/D Aglish, Rockfield, Ballyhar, Kilcummin, Molahiffe, Currans, Kilfelim, Killeentierna.5 2 55 413 MUNSTER RURAL WATERFORD WATERFORD NO.1 R/D Drumcannon, Kilmacleague, Woodstown, Killea, Rathmoylan.5 1 64 425 CONNAUGHT URBAN (3) MAYO CLAREMORRIS Claremorris Urban.

5 2 75 437 CONNAUGHT RURAL SLIGO SLIGO R/D Ballymote, Bricklieve, Drumfin, Carrickbanagher, Ballynakill, Drumcolumb, Lisconny, Lakeview, Riverstown.

5 1 75 449 CONNAUGHT RURAL MAYO SWINEFORD R/D Brackloon, Meelick, Swineford, Tumgesh.5 2 75 461 CONNAUGHT RURAL GALWAY GALWAY R/D Aughrim, Lisheenavalla, Belleville, Deerpark, Lackaghbeg.5 1 75 473 CONNAUGHT RURAL GALWAY TUAM R/D Carrowrevagh, Levally, Clonbern, Cloonkeen, Killeen, Kilbennan, Foxhall.5 2 95 485 ULSTER RURAL DONEGAL GLENTIES R/D Glenties, Graffy, Fintown, Glenleheen, Lettermacaward.5 1 95 497 ULSTER RURAL CAVAN CAVAN R/D Ashfield, Rakenny, Tullyvin East & West, Larah North & South, Canningstown.5 1 01 011 DUBLIN C/B NORTH DUBLIN BOTANIC A5 2 01 023 DUBLIN C/B NORTH DUBLIN FINGLAS SOUTH B5 1 01 035 DUBLIN C/B NORTH DUBLIN ROTUNDA A & B5 2 01 047 DUBLIN C/B SOUTH DUBLIN MERCHANT'S QUAY E & F5 1 01 059 DUBLIN C/B SOUTH DUBLIN RATHMINES WEST F5 2 01 071 DUBLIN - BELGARD DUBLIN CLONDALKIN Village5 1 01 083 DUBLIN - BELGARD DUBLIN SAGGART5 2 01 095 DUBLIN - FINGAL DUBLIN BALBRIGGAN Urban.5 1 01 107 DUBLIN - FINGAL DUBLIN DONABATE5 2 01 119 DUBLIN - FINGAL DUBLIN SWORDS Lissenhall.5 1 01 131 DUNLAOIRE RATHDOWN DUBLIN CLONSKEAGH Belfield & Roebuck.5 2 01 143 DUNLAOIRE RATHDOWN DUBLIN SHANKILL Rathsallagh.5 1 12 155 LEINSTER URBAN (1) KILKENNY KILKENNY ENVIRONS Kilkenny Rural(pt).5 2 12 167 LEINSTER URBAN (1) WICKLOW BRAY Bray, Rathmichael, Kilmacanoge(pt).5 1 13 179 LEINSTER URBAN (2) OFFALY TULLAMORE Tullamore Urban.5 2 14 191 LEINSTER URBAN (3) CARLOW CARLOW ENVIRONS Carlow Rural(pt).5 1 14 203 LEINSTER URBAN (3) WESTMEATH KINNEGAD Kinnegad Urban.5 2 25 215 LEINSTER RURAL MEATH MEATH R/D St. Marys(pt), Julianstown.5 1 25 227 LEINSTER RURAL LONGFORD GRANARD NO.1 R/D Ballinalee, Gelshagh, Lislea, Sonnagh, Columbkille, Currygrane, Drummeel, Moyne.5 2 25 239 LEINSTER RURAL LAOIGHIS SLIEVEMARGY R/D Ardough, Graigue Rural, Newtown, Rossmore.5 1 25 251 LEINSTER RURAL WICKLOW RATHDRUM R/D Ballycullen, Moneystown, Oldtown, Togher, Glendalough, Calary.5 2 25 263 LEINSTER RURAL KILKENNY WATERFORD NO.2 R/D Kilculliheen(pt), Dunkitt.5 1 36 275 MUNSTER C/B (2) CORK CORK C/B Bishopstown C.5 2 36 287 MUNSTER C/B (2) CORK CORK C/B Tivoli A & B.5 1 47 299 CORK URBAN(2) CORK MIDLETON ENVIRONS Midleton Rural.5 2 59 311 CORK RURAL CORK BANTRY R/D Ahil, Douce, Glengarriff, Kealkill, Kilcaskan, Mealagh.5 1 59 323 CORK RURAL CORK MACROOM R/D Clondrohid, Derryfineen, Gortnatubbrid, Slievereagh, Ullanes.

5 2 31 335 MUNSTER C/B (1) LIMERICK LIMERICK C/B Dock A, B, C & D.5 1 31 347 MUNSTER C/B (3) WATERFORD WATERFORD C/B Lisduggan.5 2 43 359 MUNSTER URBAN (2) TIPPERARY N NENAGH Nenagh East & West Urban.

5 1 55 371 MUNSTER RURAL CLARE ENNISTIMON R/D Ballysteen, Liscannor, Killaspuglonane, Kilshanny, Killilagh, Smithstown, Cloghaun, Lurraga.

5 2 55 383 MUNSTER RURAL TIPPERARY S CLOGHEEN R/D Ardfinnan, Tullaghorton, Ballybacon, Newcastle, Tullaghmelan, Derrygrath, Mortlestown.5 1 55 395 MUNSTER RURAL LIMERICK NEWCASTLE R/D Ballynoe West, Cloncagh, Kilmeedy, Feenagh, Dromcolliher.5 2 55 407 MUNSTER RURAL KERRY TRALEE R/D Arabela, O'Brennan, Kilflyn, Ballyseedy, Ratass.5 1 61 419 CONNAUGHT C/B GALWAY GALWAY C/B Mervue.5 2 64 431 CONNAUGHT URBAN (3) GALWAY BALLINASLOE Ballinasloe Urban.5 1 75 443 CONNAUGHT RURAL MAYO BALLINROBE R/D Burriscarra, Roslee, Newbrook, Hollymount, Coonard, Kilcommon.5 2 75 455 CONNAUGHT RURAL ROSCOMMON CASTLEREAGH R/D Ballaghaderreen, Edmondstown.5 1 75 467 CONNAUGHT RURAL GALWAY LOUGHREA R/D Ballynagar, Drumkeary, Marblehill, Woodford, Derrylaur, Loughatorick.5 2 84 479 ULSTER URBAN (3) CAVAN CAVAN Cavan Urban.5 1 95 491 ULSTER RURAL DONEGAL MILLFORD R/D Kilmacrenan, Loughkeel, Millford, Termon.5 2 95 503 ULSTER RURAL MONAGHAN MONAGHAN R/D Caddagh, Kilmore, Drumhillagh, Drumsnat.WAVE R CODE1 CODE2 REGION COUNTY AREA DEDS_WARDS6 1 01 006 DUBLIN C/B NORTH DUBLIN BALLYGALL C6 2 01 018 DUBLIN C/B NORTH DUBLIN CLONTARF WEST C6 1 01 030 DUBLIN C/B NORTH DUBLIN KILMORE D6 2 01 042 DUBLIN C/B SOUTH DUBLIN DRUMFINN6 1 01 054 DUBLIN C/B SOUTH DUBLIN RATHFARNHAM6 2 01 066 DUBLIN - BELGARD DUBLIN CLONDALKIN Ballymount6 1 01 078 DUBLIN - BELGARD DUBLIN LUCAN St Helen's6 2 01 090 DUBLIN - BELGARD DUBLIN TALLAGHT Tymon6 1 01 102 DUBLIN - FINGAL DUBLIN BLANCHARDSTOWN Corduff.6 2 01 114 DUBLIN - FINGAL DUBLIN PORTMARNOCK South.6 1 01 126 DUNLAOIRE RATHDOWN DUBLIN BLACKROCK Glenomena.6 2 01 138 DUNLAOIRE RATHDOWN DUBLIN DUN LAOGHAIRE West Central.6 1 12 150 LEINSTER URBAN (1) KILDARE LEIXLIP Leixlip.6 2 12 162 LEINSTER URBAN (1) LOUTH DUNDALK Dundalk Urban, Castletown(pt), Dundalk Rural (pt), Haggardstown.6 1 13 174 LEINSTER URBAN (2) KILKENNY KILKENNY Kilkenny No.1 & 2 Urban.6 2 13 186 LEINSTER URBAN (2) WEXFORD ENNISCORTHY ENVIRONS Enniscorthy Rural(pt).6 1 14 198 LEINSTER URBAN (3) MEATH RATOATH Ratoath Urban.6 2 25 210 LEINSTER RURAL LOUTH LOUTH R/D Clogher, Dysart, Termonfeckin.6 1 25 222 LEINSTER RURAL WESTMEATH ATHLONE NO.1 R/D Carn, Castledaly, Tubbrit, Moate Rural.6 2 25 234 LEINSTER RURAL OFFALY TULLAMORE R/D Derrycooley, Rahan, Screggan, Killooly, Killeigh, Killoughy, Rathrobin.6 1 25 246 LEINSTER RURAL KILDARE NAAS NO.1 R/D Newbridge Rural, Ladytown, Oldconnell.6 2 25 258 LEINSTER RURAL KILKENNY CASTLECOMER R/D Clogh, Moneenroe, Mothell, Castlecomer.6 1 25 270 LEINSTER RURAL WEXFORD NEW ROSS R/D Killesk, Rathroe, Tintern, Fethard, Templetown.6 2 36 282 MUNSTER C/B (2) CORK CORK C/B Mahon B.6 1 36 294 MUNSTER C/B (2) CORK CORK C/B SUBURBS Lehenagh.6 2 48 306 CORK URBAN(3) CORK COBH ENVIRONS Cobh Rural.

6 1 59 318 CORK RURAL CORK FERMOY R/D Castlelyons, Coole, Gortroe, Kildinan, Rathcormack, Watergrasshill.6 2 59 330 CORK RURAL CORK SKIBBEREEN R/D Castlehaven North & South, Kilfaughnabeg, Knockskagh, Myross, Shreelane, Cloonkeen.6 1 31 342 MUNSTER C/B (1) LIMERICK LIMERICK C/B Singland B.6 2 42 354 MUNSTER URBAN (1) CLARE ENNIS ENVIRONS Ennis Rural, Clareabbey.6 1 44 366 MUNSTER URBAN (3) CLARE KILRUSH Kilrush Urban.6 2 55 378 MUNSTER RURAL TIPPERARY N NENAGH R/D Ballina, Burgesbeg, Derrycastle, Castletown, Youghalarra.6 1 55 390 MUNSTER RURAL LIMERICK KILMALLOCK R/D Cahercorney, Kilteely, Hospital, Knocklong.6 2 55 402 MUNSTER RURAL KERRY KILLARNEY R/D Rathmore, Coom.6 1 61 414 CONNAUGHT C/B GALWAY GALWAY C/B Ballybaan.6 2 64 426 CONNAUGHT URBAN (3) GALWAY LOUGHREA Loughrea Urban.6 1 75 438 CONNAUGHT RURAL SLIGO SLIGO R/D Calry, Drumcliff East & West, Ballintogher East & West.6 2 75 450 CONNAUGHT RURAL MAYO SWINEFORD R/D Doocastle, Cloonmore, Sonnagh, Kilbeagh.6 1 75 462 CONNAUGHT RURAL GALWAY GALWAY R/D Barna(pt), Galway Rural(pt), Carrowbrowne, Inishmore.6 2 82 474 ULSTER URBAN (1) DONEGAL LETTERKENNY Letterkenny Urban, Letterkenny Rural.6 1 95 486 ULSTER RURAL DONEGAL INISHOWEN R/D Ballyliffin, Straid, Dunaff, Desertegny, Illies, Mintiaghs.6 2 95 498 ULSTER RURAL CAVAN CAVAN R/D Ballyhaise, Butler's Bridge, Clonervy, Redhill, Castlesaunderson, Drumcarn, Drung.6 2 01 012 DUBLIN C/B NORTH DUBLIN BOTANIC C6 1 01 024 DUBLIN C/B NORTH DUBLIN GRACE PARK6 2 01 036 DUBLIN C/B NORTH DUBLIN WHITEHALL B6 1 01 048 DUBLIN C/B SOUTH DUBLIN MERCHANT'S QUAY D6 2 01 060 DUBLIN C/B SOUTH DUBLIN ST. KEVIN'S6 1 01 072 DUBLIN - BELGARD DUBLIN FIRHOUSE Ballycullen6 2 01 084 DUBLIN - BELGARD DUBLIN TALLAGHT Fettercairn6 1 01 096 DUBLIN - FINGAL DUBLIN BALDOYLE6 2 01 108 DUBLIN - FINGAL DUBLIN Dubber, The Ward, Kilsallaghan. Dubber, The Ward, Kilsallaghan.6 1 01 120 DUBLIN - FINGAL DUBLIN SWORDS Lissenhall.6 2 01 132 DUNLAOIRE RATHDOWN DUBLIN DALKEY Avondale.6 1 01 144 DUNLAOIRE RATHDOWN DUBLIN STILLORGAN Deerpark.6 2 12 156 LEINSTER URBAN (1) LOUTH DROGHEDA Fair Gate, St. Laurence Gate, West Gate, St.Marys (pt), St.Peters(pt)6 1 13 168 LEINSTER URBAN (2) KILDARE MAYNOOTH Maynooth.6 2 13 180 LEINSTER URBAN (2) WESTMEATH MULLINGAR Mullingar North Urban, Mullingar South Urban.6 1 14 192 LEINSTER URBAN (3) KILDARE KILL Kill Urban.6 2 14 204 LEINSTER URBAN (3) WEXFORD ENNISCORTHY Enniscorthy Urban, Enniscorthy Rural(pt).6 1 25 216 LEINSTER RURAL MEATH MEATH R/D St. Marys(pt), Julianstown.6 2 25 228 LEINSTER RURAL LONGFORD LONGFORD R/D Ardagh East & West, Corboy, Longford Rural (pt), Cloonee, Caldragh, Newtown Forbes.6 1 25 240 LEINSTER RURAL KILDARE ATHY NO.1 R/D Ballaghmoon, Dunmanoge, Johnstown, Castledermot, Graney, Kilkea.6 2 25 252 LEINSTER RURAL WICKLOW RATHDRUM R/D Wicklow Rural.6 1 25 264 LEINSTER RURAL WEXFORD ENNISCORTHY R/D Ballycarney, Tinnacross, Kilcormick, Ferns, The Harrow, Kilbora, Ballymore.6 2 36 276 MUNSTER C/B (2) CORK CORK C/B Blackpool A & B.6 1 36 288 MUNSTER C/B (2) CORK CORK C/B Tramore A, B & C.6 2 47 300 CORK URBAN(2) CORK CARRIGALINE Carrigaline, Monkstown Rural.

6 1 59 312 CORK RURAL CORK CLONAKILTY R/D Abbeymahon, Butlerstown, Courtmacsherry, Kilmaloda East & West, Templeomalus, Timoleague.

6 2 59 324 CORK RURAL CORK MALLOW R/D Ardskeagh, Churchtown, Imphrick, Liscarroll, Milltown, Springfort.6 1 31 336 MUNSTER C/B (1) LIMERICK LIMERICK C/B John's A.6 2 31 348 MUNSTER C/B (3) WATERFORD WATERFORD C/B Park.6 1 43 360 MUNSTER URBAN (2) CLARE SHANNON Clenagh.6 2 55 372 MUNSTER RURAL CLARE KILRUSH R/D Cahermurphy, Glenmore, Kilmihil, Cooraclare, Tullycreen, Knock.6 1 55 384 MUNSTER RURAL TIPPERARY S CLONMEL NO.1 R/D Ballyclerahan, Lisronagh, Clonmel Rural.6 2 55 396 MUNSTER RURAL LIMERICK RATHKEALE R/D Ballyallinan, Kilscannell, Dromard, Riddlestown, Nantinan, Croagh.6 1 55 408 MUNSTER RURAL KERRY CAHERSIVEEN R/D Bahaghs, Caher, Castlequin, Killinane.6 2 61 420 CONNAUGHT C/B GALWAY GALWAY C/B Rahoon.6 1 64 432 CONNAUGHT URBAN (3) GALWAY GORT Gort Urban6 2 75 444 CONNAUGHT RURAL MAYO BELMULLET R/D An Geata Mor Thuaidh & Theas, Belmullet.6 1 75 456 CONNAUGHT RURAL ROSCOMMON CASTLEREAGH R/D Baslick, Bellanagare, Buckill, Fairymount, Frenchpark.6 2 75 468 CONNAUGHT RURAL GALWAY MOUNT BELLEW R/D Cloonkeen, Killian, Killeroran.6 1 84 480 ULSTER URBAN (3) DONEGAL BUNCRANA Buncrana Urban, Buncrana Rural.6 2 95 492 ULSTER RURAL DONEGAL STRANORLAR R/D Clonleigh North & South.6 1 95 504 ULSTER RURAL MONAGHAN MONAGHAN R/D Clones, Scotstown, Tedavnet, Sheskin, Killylough.

Appendix “H” – Examples Of Mastheads

Appendix “I” – Mediaforce/RNAI Map And Titles

Appendix ‘I1’• Mediaforce/RNAI – Regional Weekly Newspaper Titles

Anglo CeltAthlone VoiceAvondhuBray PeopleCarlow PeopleClare ChampionClare PeopleClondalkin GazetteConnacht SentinelConnacht TribuneConnaught TelegraphCorkmanDerry JournalDonegal DemocratDonegal NewsDonegal on Sunday Donegal People’s PressDrogheda IndependentDundalk ArgusDundalk DemocratDungarvan LeaderDungarvan ObserverEnniscorthy EchoGalway City Tribune

Gorey Echo(Clonmel)Enniscorthy GuardianFingal IndependentGorey Guardian KerrymanKerry’s EyeKildare NationalistKilkenny PeopleKingdomLaois NationalistLeinster ExpressLeinster LeaderLeitrim ObserverLimerick ChronicleLimerick LeaderLongford LeaderLongford NewsMayo NewsMeath ChronicleMidland TribuneMunster ExpressNationalist (Carlow)Nationalist and Munster advertiser Offaly Express

Nenagh GuardianNew Ross EchoNew Ross StandardNorthern StandardRoscommon ChampionRoscommon HeraldSligo ChampionSouthern StarSunday JournalThe Echo (Tallaght, Lucan, Clondalkin, Ballyfermot)Tipperary StarTuam HeraldTullamore TribuneWaterford News & StarWeekenderWestern PeopleWestmeath ExaminerWestmeath IndependentWexofrd EchoWexford PeopleWicklow People

Appendix ‘I2’ – Map

APPENDIX “J”

JNRS Questionnaire

JNRS 2011 41110446(Cols 1-4)CARD ONE COL 79/0 80/1 COL 10 NOT USED

INTERVIEW QUESTIONNAIRE NO.

(Cols 5 – 9)

READERSHIP – ASK ALLSHOW BOOKLET(1) - TAKE RESPONDENT THROUGH BOOKLET OF DAILY NEWSPAPERS UP TO THE YELLOW CARD WITH FREQUENCY STATEMENTS DISPLAYED

Q.1 First of all, I’d like to go through this booklet with you – which contain the titles of daily newspapers. For each daily newspaper, please tell me roughly how often you have read or looked at any part of it in the past year – it doesn’t matter where.

EXPLAIN

It doesn’t matter whether it was a copy you’d bought yourself or somebody else’s, or how old it was.

It doesn’t matter how much or how little you have read.Any part of the newspaper or magazine counts even if you have only read or looked at only one of the separate sections or magazines which come with the newspaper.

It counts just so long as you have spent at least two minutes reading or looking at any copy in the last 12 months.

Q.2 I should now like to go through the daily newspapers again and ask you when you last read or looked at any part of them.

EXPLAINIt doesn’t matter where you saw it, how old it was or whether it was a copy you’d bought yourself or somebody else’s. Just so long as you can remember reading or looking at that publication for at least two minutes.

TAKE RESPONDENT BACK THROUGH BOOKLET (1) OF THE MASTHEADS AGAIN – BUT WITH REVERSE DISPLAY (i.e. MASTHEADS ONLY/NO SCALE)

ASK Q.2 FOR EACH READ IN THE PAST YEAR IN THE SAME ORDER AS Q1

DAILY NEWSPAPERSQ.2a Did you read or look at a copy of … (NAME NEWSPAPER)

yesterday? IF NOT READ YESTERDAYQ.2b When was the last time you read or looked at a copy of … (apart

from today)?*MONDAY INTERVIEW: IF RESPONDENT ANSWERS ‘SATURDAY’ THEN CODE AS YESTERDAY (1)

FREE DAILY NEWSPAPERQ.2c Did you read or look at a copy of … (NAME NEWSPAPER)

yesterday?

IF NOT READ YESTERDAYQ.2d When was the last time you read or looked at a copy of … (apart

from today)?**MONDAY/SUNDAY INTERVIEW: IF RESPONDENT ANSWERS ‘FRIDAY’ OR ‘SATURDAY’ THEN CODE AS YESTERDAY (1)

Q.1Q.1Q.1Q.1Q.1 Q.2a Q.2bQ.2b

DAILY NEWSPAPERS

ColAlmost Always

Quite Often

Only Occas-ionally

Not Past Year Yesterday/*

Saturday

Longer ago but in Past Week

Over a Week Ago Col

Irish INDEPENDENT 11 1 2 3 4 1 2 3 Irish INDEPENDENT 12Irish EXAMINER 13 1 2 3 4 1 2 3 Irish EXAMINER 14Irish Daily MIRROR 15 1 2 3 4 1 2 3 Irish Daily MIRROR 16Irish Daily MAIL 17 1 2 3 4 1 2 3 Irish Daily MAIL 18Irish Daily STAR 19 1 2 3 4 1 2 3 Irish Daily STAR 20The Irish SUN 21 1 2 3 4 1 2 3 The Irish SUN 22The Irish TIMES 23 1 2 3 4 1 2 3 The Irish TIMES 24Evening HERALD 25 1 2 3 4 1 2 3 Evening HERALD 26

Q.2c Q.2dQ.2dFREE DAILY NEWSPAPERS

Yesterday/**Fri/Sat

METRO HERALD 27 1 2 3 4 1 2 3 METRO HERALD 28COLS 29-32 NOT USED

CARD THREECONTINUE TO SHOW BOOKLET (1) TAKING RESPONDENTS THROUGH DAILY NEWSPAPER MAGAZINE MASTHEADS ( FROM YELLOW SECTION ONWARDS)

Q2b I would now like to go through some newspaper magazines that come with daily newspapers. For each publication in turn, please tell me roughly how often you have read or looked at any part of it in the past year – it doesn’t matter where. ASK FOR EACH NEWSPAPER MAGAZINE MASTHEAD ON EACH CARD.

EXPLAIN AGAIN: It doesn’t matter whether it was a copy you obtained yourself or somebody else’s, or how old it was. It doesn’t matter how much or how little you have read. Any part of the magazine counts. It counts just so long as you have spent at least two minutes reading or looking at any copy in the last 12 months.

Q.2c I would now like to take you through the newspaper magazines again and ask you when you last read or looked at them.

TAKE RESPONDENT BACK THROUGH NEWSPAPER MAGAZINE MASTHEADS – THIS TIME WITH REVERSE DISPLAY (i.e. MASTHEADS ONLY/NO SCALE)

ASK Q.2c FOR EACH NEWSPAPER MAGAZINE READ IN THE PAST YEAR IN THE SAME ORDER AS Q2bQ.2c Apart from today, which was the last time you read or looked at a copy of _____________ (NAME EACH NEWSPAPER MAGAZINE READ IN PAST YEAR)

Q.2bMAGAZINES (WITH DAILY NEWSPAPERS)

Q.2bMAGAZINES (WITH DAILY NEWSPAPERS)

Q.2bMAGAZINES (WITH DAILY NEWSPAPERS)

Q.2bMAGAZINES (WITH DAILY NEWSPAPERS)

Q.2bMAGAZINES (WITH DAILY NEWSPAPERS)

Q.2cQ.2cQ.2cQ.2cQ.2c

MAGAZINES (WITH DAILY NEWSPAPERS)MAGAZINES (WITH DAILY NEWSPAPERS) Col

AlmostAlways

Quite Often

Only OccasIonal-

lyNot in past 12 months

Yes-ter-day

PastWk Past Mth

PastYear

Col

Irish Independent HEALTH & LIVING 10 1 2 3 4 1 2 3 4 11 HEALTH & LIVINGIrish Independent FOINSE 12 1 2 3 4 1 2 3 4 13 FOINSEIrish Independent DAY & NIGHT 14 1 2 3 4 1 2 3 4 15 DAY & NIGHTIrish Independent WEEKEND 16 1 2 3 4 1 2 3 4 17 WEEKEND

Irish Examiner FARMING 18 1 2 3 4 1 2 3 4 19 FARMINGIrish Examiner FEELGOOD 20 1 2 3 4 1 2 3 4 21 FEELGOODIrish Examiner WEEKEND 22 1 2 3 4 1 2 3 4 23 WEEKEND

Irish Daily Mirror WE LOVE TELLY 24 1 2 3 4 1 2 3 4 25 WE LOVE TELLYIrish Daily Mail YOU 26 1 2 3 4 1 2 3 4 27 YOUIrish Daily Star STAR CHIC 28 1 2 3 4 1 2 3 4 29 STAR CHIC The Irish Sun THE TV MAG 30 1 2 3 4 1 2 3 4 31 THE TV MAG

The Irish Times HEALTH PLUS 32 1 2 3 4 1 2 3 4 33 HEALTH PLUSThe Irish Times THE TICKET 34 1 2 3 4 1 2 3 4 35 THE TICKETThe Irish Times THE IRISH TIMES MAGAZINE 36 1 2 3 4 1 2 3 4 37 THE IRISH TIMES MAGAZINEThe Irish Times GO 38 1 2 3 4 1 2 3 4 39 GO

Evening Herald THE DUBLINER 40 1 2 3 4 1 2 3 4 41 THE DUBLINER

CARD ONENOW SHOW BOOKLET 2 TO RESPONDENTS - SUNDAY & WEEKLY NEWSPAPERS

TAKE RESPONDENT THROUGH BOOKLET( 2) OF SUNDAY & WEEKLY NEWSPAPERS UP TO ORANGE PAGE WITH FREQUENCY STATEMENTS DISPLAYED

Q.3a I would now like to go through this booklet with you, which contains the titles of Sunday & weekly newspapers. For each publication in turn, please tell me roughly how often you have read or looked at any part of it in the past year – it doesn’t matter where.EXPLAINIt doesn’t matter whether it was a copy you bought yourself or somebody else’s, or how old it was. It doesn’t matter how much or how little you have read.Any part of the newspaper or magazine counts even if you have only read or looked at only one of the separate sections or magazines which come with the newspaper.

It counts just so long as you have spent at least two minutes reading or looking at any copy in the last 12 months.

Q.3b I would like to go through the Sunday & Weekly newspapers again and ask you when you last read or looked at them.TAKE RESPONDENT BACK THROUGH BOOKLET 2 OF SUNDAY & WEEKLY NEWSPAPER MASTHEADS AGAIN – THIS TIME WITH REVERSE DISPLAY (i.e. MASTHEADS ONLY/NO SCALE)ASK Q.3b FOR EACH SUNDAY NEWSPAPER READ IN THE PAST YEAR IN THE SAME ORDER AS Q.3a

Q.3b Apart from today, which was the last time you read or looked at a copy of _____________ (NAME NEWSPAPER)?Q.3aQ.3aQ.3aQ.3aQ.3a Q.3bQ.3bQ.3bQ.3bQ.3b

SUNDAY NEWSPAPERS Col AlmostAlways Quite Often

Only Occasionally

Not past year

Yes-ter-day

PastWk Past Mth Longer ago

Col

Sunday INDEPENDENT 33 1 2 3 4 1 2 3 7 34 Sunday INDEPENDENTThe Sunday BUSINESS POST 35 1 2 3 4 1 2 3 7 36 The Sunday BUSINESS POSTThe Irish MAIL ON SUNDAY 37 1 2 3 4 1 2 3 7 38 The Irish MAIL ON SUNDAYIrish SUNDAY MIRROR 39 1 2 3 4 1 2 3 7 40 Irish SUNDAY MIRRORIrish NEWS OF THE WORLD 41 1 2 3 4 1 2 3 7 42 Irish NEWS OF THE WORLD

COLS 43-46 NOT USEDCOLS 43-46 NOT USEDCOLS 43-46 NOT USEDCOLS 43-46 NOT USEDCOLS 43-46 NOT USEDCOLS 43-46 NOT USEDCOLS 43-46 NOT USEDCOLS 43-46 NOT USEDCOLS 43-46 NOT USEDCOLS 43-46 NOT USEDCOLS 43-46 NOT USED

The SUNDAY TIMES 47 1 2 3 4 1 2 3 7 48 The SUNDAY TIMESCOLS 49-50 NOT USEDCOLS 49-50 NOT USEDCOLS 49-50 NOT USEDCOLS 49-50 NOT USEDCOLS 49-50 NOT USED

SUNDAY WORLD 51 1 2 3 4 1 2 3 7 52 SUNDAY WORLDCOLS 53-56 NOT USED

Q.3aQ.3aQ.3aQ.3aQ.3a Q.3bQ.3bQ.3bQ.3bQ.3b

WEEKLY NEWSPAPER Col AlmostAlways Quite Often

Only Occasionally

Not past year

Yes-ter-day

PastWk Past Mth Longer ago

Col

Irish Farmers Journal 57 1 2 3 4 1 2 3 7 58 Irish Farmers Journal

CARD THREE

CONTINUE TO SHOW BOOKLET (2) TAKING RESPONDENTS THROUGH SUNDAY NEWSPAPER MAGAZINE MASTHEADS (FROM ORANGE SECTION ONWARDS)

Q.4a I would now like to go through some newspaper magazines that come with Sunday & Weekly newspapers. For each publication in turn, please tell me how often you have read or looked at any part of it in the past year. ASK FOR EACH NEWSPAPER MAGAZINE MASTHEAD ON EACH CARD.

EXPLAIN AGAIN: It doesn’t matter whether it was a copy you obtained yourself or somebody else’s, or how old it was. It doesn’t matter how much or how little you have read. Any part of the magazine counts. It counts just so long as you have spent at least two minutes reading or looking at any copy in the last 12 months.

Q.4b I would now like to take you through the newspaper magazines again and ask you when you last read or looked at them.TAKE RESPONDENT BACK THROUGH SUNDAY & WEEKLY NEWSPAPER MAGAZINE MASTHEADS – THIS TIME WITH REVERSE DISPLAY (i.e. MASTHEADS ONLY/ NO SCALE)

ASK Q.4b FOR EACH NEWSPAPER MAGAZINE READ IN THE PAST YEAR IN THE SAME ORDER AS Q4aQ.4b Apart from today, when was the last time you read or looked at __________(NAME NEWSPAPER MAGAZINE)?

Q4aQ4aQ4aQ4a Q4bQ4bQ4bQ4b COLS 36-40 NOT USEDMAGAZINES (WITH SUNDAY NEWSPAPERS)

ColAlmost Always

Quite Often

Only Occas-ionally

Not in Past 12 Months Yester-day

Past Week

Past Month

Past Year

Col

Sunday Independent LIFE 42 1 2 3 4 1 2 3 4 43 LIFESunday Business Post AGENDA 44 1 2 3 4 1 2 3 4 45 AGENDAIrish Mail on Sunday TV WEEK 46 1 2 3 4 1 2 3 4 47 TV WEEKIrish News of the World FABULOUS 48 1 2 3 4 1 2 3 4 49 FABULOUS

COLS 50-51COLS 50-51COLS 50-51COLS 50-51COLS 50-51

The Sunday Times SUNDAY TIMES MAGAZINE 52 1 2 3 4 1 2 3 4 53 SUNDAY TIMES MAGAZINEThe Sunday Times STYLE 54 1 2 3 4 1 2 3 4 55 STYLEThe Sunday Times CULTURE 56 1 2 3 4 1 2 3 4 57 CULTURE

COLS 58-59 NOT USEDCOLS 58-59 NOT USEDCOLS 58-59 NOT USEDCOLS 58-59 NOT USEDCOLS 58-59 NOT USED

Sunday World THE SUNDAY WORLD MAGAZINE 60 1 2 3 4 1 2 3 4 61 THE SUNDAY WORLD MAGAZINEMAGAZINE (WITH IRISH FARMERS JOURNAL)Irish Farmers Journal IRISH COUNTRY LIVING 62 1 2 3 4 1 2 3 4 63 IRISH COUNTRY LIVING

CARD ELEVEN COL. 79/1 COL. 80/1 RE-PUNCH COLS. 1-9 CARD COLS 10 & 11 NOT USEDI would now like you to think about local, regional and provincial newspapers - that is newspapers that you have to PAY for and which come out normally every week or so.

SHOW MAP '1'Q.5a Have you read or looked at ANY of these

newspapers for at least two minutes in the past year?

IF YESQ.5b Please tell me, roughly how often you have read

or looked at ANY of these types of newspapers in the past year - it doesn't matter where and it doesn't matter which newspaper you read. Here is a map showing the types of newspapers, which we are referring to.SINGLE CODE ONLY.

Q.5aNot read in the past year X GO TO Q.1 (NEXT SECTION)---------------------------------------------------------------------------------

...........................Read in the past year 1 CONTINUE------------------------------------------------------------------Q.5b

......................................Almost always 2............................................Quite often 3 CONTINUE

.................................Only occasionally 4

(12)

Q.5c Which newspapers shown on this map have you read or looked at for at least two minutes in the past year? RECORD IN GRID BELOW

Q.5d Now, thinking about each of the newspapers that you have read or looked at in the past year, please tell me roughly how often you have read or looked at a copy of each, in the past year - again, it doesn't matter where you read it. (REMEMBER TO ASK FOR EACH NEWSPAPER - UP TO A MAXIMUM OF 3)

Q.5e And apart from today, when was the last time you read or looked at a copy of ________ (ASK FOR EACH NEWSPAPER READ IN THE PAST YEAR - UP TO A MAXIMUM OF 3).

INTERVIEWER: WRITE IN THE NAMES OF EACH OF THE NEWSPAPERS READ IN THE PAST YEAR. ONLY RECORD DETAILS OF UP TO 3 TITLES - IF MORE THAN 3 ARE MENTIONED, ASK THE RESPONDENT ABOUT THE 3 HE/SHE READS MOST OFTEN.

NEWSPAPER 1 NEWSPAPER 2 NEWSPAPER 3Q.5c WRITE IN NAME OF

NEWSPAPER(S) READ IN PAST YEAR (UP TO 3 ONLY *)

PLEASE ENSURE FULL TITLE OF NEWSPAPER RECORDED

For Office Use Only

(13) (14)

For Office Use Only

(15) (16)

For Office Use Only

(17)(18)NO COLS 19-29

Q.5d HOW OFTEN YOU HAVE READ OR LOOKED AT COPY

(30)..............Almost always 1

....................Quite often 2.........Only occasionally 3

(32)..............Almost always 1

....................Quite often 2.........Only occasionally 3

(34)..............Almost always 1

....................Quite often 2.........Only occasionally 3

Q.5e THE LAST TIME YOU READ OR LOOKED AT COPY

(31).....................Yesterday 1.....................Past week 2

...................Past Month 3

...................Longer ago 4

(33).....................Yesterday 1.....................Past week 2

...................Past Month 3

...................Longer ago 4

(35).....................Yesterday 1.....................Past week 2

...................Past Month 3

...................Longer ago 4*INTERVIEWER: REMEMBER, IF MORE THAN 3 TITLES MENTIONED, ASK RESPONDENT FOR THE 3 TITLES HE/SHE READS MOST OFTEN.

COLS 36-44 NOT USED USEDCARD ELEVEN (Cont’d)

FUTURE PLANS & OWNERSHIP SHOWCARD “1”Q.1 I would like to ask you some questions about various activities that you might do. How much time have you spent in the last week doing the following? Please remember I

am talking about the past week for these activities. READ OUT EACH ACTIVITY IN TURN. Did not Less 1-2 3-5 6-10 11-20 21-30 30+ READ OUT EACH IN TURN do than an hours hours hours hours hours hours hour ..... ........................................ ................. ............... .............. ............... .............. ......... ............ Watching TV 1 2 3 4 5 6 7 8

........................... ................. .............. .............. .............. .............. ......... .............Listening to the radio 1 2 3 4 5 6 7 8

........................... ................. .............. .............. .............. .............. ......... .............Reading newspapers 1 2 3 4 5 6 7 8............................. ................. .............. .............. .............. .............. ......... .............Reading magazines 1 2 3 4 5 6 7 8

....................................... ................. .............. .............. .............. .............. ......... .............At the cinema 1 2 3 4 5 6 7 8Using the internet (for personal

............................................. ................. .............. .............. .............. .............. ......... .............purposes) 1 2 3 4 5 6 7 8

(45-50)

(45)(46)(47)(48)(49)

(50)

Q.2 About you and your household’s future plans. Which of these activities do you or any household member expect to happen over the next 12 months? (ASK FOR EACH ITEM)

READ OUT EACH IN TURN Yes No

...................................................................................................................................... ...............Get married 1 N............................................................................................................. ...............Have a baby/ another baby 2 N

............................................................................................... ...............Move permanently from this address 3 N...................................................................................................................................... ...............Change job 5 N

............................................. ...............Spend €500 or more on building, decorating or home improvements 6 N.................................................................................................................. ...............Buy and/or sell property 7 N

................................................................................................. ...............Buy a new and/or second hand car 8 N.................................................... ...............Enrol in Further Education e.g. night course, Postgrad, MBA etc 9 N

................................................................................................................. ...............Travel for a year or more X N

(51)

Q.3a Which of these products do you or any other member of your household own?

ASK FOR EACH ITEM

READ OUT EACH IN TURN Yes No

...................... ................Home computer / PC or lap-top 1 N................................................... ................Satellite Dish 2 N

......................................................... ................Cable TV 3 NComputer Games Console

.......................... ................for eg. Wii, Xbox, Playstation 4 N................................................ ................Hi-definition TV 5 N

...................................... ................Blue Ray DVD Player 6 N........................................... ................Other DVD Player 7 N

(52)

Q.3b And do you personally own an Ipod or MP3 player?

............................................................................Yes 1

.............................................................................No 2

(53)

Q.4a How many TVs do you have in your home?

READ OUT EACH IN TURN...........................................................................One 1...........................................................................Two 2

........................................................................Three 3.............................................................Four or more 4

...............................................................Don’t know X

(54)

Q.4b Who is your signal provider?PROBE TO PRE-CODES

READ OUT EACH IN TURN...................................................(UPC) NTL/Chorus 1

...........................................................................Sky 2..Other (Specify) ___________________________ 3

...............................................................Don’t know X

(55)

COLS 56-59 NOT USED

TELECOMMUNICATIONSASK ALL

Q.5 Do you have a telephone in your home – by telephone we mean landline – not a mobile phone.

................................................................................Yes 1

..................................................................................No 2

(60)

ASK ALLQ.6 Which mobile phone operator, if any, do you

personally use? MORE THAN ONE CODE ALLOWED.

......................................................................Vodafone 1.................................................................................02 2

...........................................................................Meteor 3...................................................................................‘3’ 4

.......Other (Specify ___________________________) 5....................................................................Don’t know 6

.............................................Don’t own a mobile phone 7

(61)

SHOWCARD “2” ASK ALL WITH MOBILE PHONE OTHERS GO TO Q.8

Q.7 Which, if any, of these do you use your mobile phone for?

MULTICODE

........................................................Accessing Internet 1

...................................Downloading (video clips/music) 2................................................................Taking photos 3

............................................Reading/replying to emails 4

(62)

SKIP COL 63 ASK ALL READ OUTQ.8 Do you have access to the internet

… at home? …at work?

… at school/college?or anywhere else at all?

Yes, have access at home............................................ 1 Yes, have access at work ............................................. 2Yes, have access at school/college ............................ 3

.................................................Yes, have other access 4................................................................None of these 5

(64)

SHOWCARD “3” ASK ALL WHO HAVE ANY ACCESS TO

THE INTERNET AT Q.8Q.9 How often do you read newspapers on-

line? This can be at home, at work or somewhere else.

............................................................Daily/ most days 1

At least once a week ..................................................... 2....................................................At least once a month 3

.......................................Less often than once a month 4Never............................................................................. 5

(65)

SHOWCARD “4” ASK ALL WHO HAVE ANY ACCESS TO

THE INTERNET AT Q.8.Q.10 Do you conduct any of the following

activities on-line? PROBE: Any others? MULTICODE

.........................................................Auctions e.g ebay 1

..............................................................Banking on-line 2....................................................Book air travel on-line 3

Buy groceries on-line..................................................... 4..........................................Buy/download music on-line 5

Rent DVDs on-line......................................................... 6................................................................None of these x

(66)

SHOWCARD “5” ASK ALL WHO HAVE ACCESS TO THE INTERNET AT HOME (CODE 1 AT Q.8) OTHERS GO TO Q.12Q.11 How do you usually access the Internet in your home? MULTICODES ALLOWED

INTERVIEWER: IF THE RESPONDENT MENTIONS eircom, PLEASE CLARIFY WHETHER THEIR METHOD OF ACCESS IS FIXED LINE BROADBAND OR DIAL-UP AND CODE ACCORDINGLY

INTERVIEWER: TO DOUBLE CHECK THE CORRECT METHOD, ASK THE RESPONDENT THE COMPANY NAME AND THEN CODE ACCORDINGLY

.....................................................................................Dial-up/standard telephone line (e.g. eircom) 1.............................................................................................................................................ISDN line 2

Fixed line broadband via landline operator ...........................................(e.g. eircom.net, BT, Perlico) 3.......................................................Fixed line broadband via cable operator (e.g. NTL/Chorus/UPC) 4

Via mobile phone or mobile device ..................................................................(e.g. Blackberry/PDA) 5........................................................Wireless broadband (e.g. Digiweb, Clearwire, Irish Broadband) 6

Mobile broadband (from Vodafone, O2, 3 Ireland) i.e. access via a Laptop/PC using a datacard ..............................................................................................or modem NOT your mobile phone 7

.............................................................................................................................Satellite Broadband 8..................................................................................................................................................Other 0

(67)

NO COLS 68-79 END CARD ELEVEN

CARD SIX. COL. 79/0. COL. 80./6 RE-PUNCH COLS. 1-9 CARD SIX

MOTORING/OTHER TRANSPORT

ASK ALLQ.12 Is there a car in your household which is

used for private motoring? PROBE TO PRE-CODES

.....................Yes - Car in Household that I drive 1

............Yes - Car in Household that I don’t drive 2.............................................None in Household 3 GO TO

Q.18a

(10)

ASK ALL WHO HAVE A CAR IN HOUSEHOLD. CODE 1 or 2 AT Q.12

Q.13 How many cars are there in the household?

................................................................................One 1................................................................................Two 2

...............................................................Three or more 3

(11)

ASK Q.14-17 OF ALL WHO DRIVE CAR IN HOUSEHOLD CODE 1 AT Q.12

Q.14 Was that last car bought brand new or second hand?

...............................................................................New 1

.................................................................Second-hand 2

(12)

NO COLS. 13-20

No Q.15-17

SHOWCARD “6”Q.18 Now thinking about all kinds of public transport, how frequently do you personally travel, if at all, on each of the following forms of transport? READ OUT Several Once One to Three Daily times A Times Less Never a week Week A Month Often Use a) ........................................................ .............. ................. ..................... ...................... ..............Irish Rail 1 2 3 4 5 6b) ................................................ .............. ................. ..................... ...................... ..............DART/ Arrow 1 2 3 4 5 6c) .................................................. .............. ................. ..................... ...................... ..............Bus Eireann 1 2 3 4 5 6d) .................................................... .............. ................. ..................... ...................... ..............Dublin Bus 1 2 3 4 5 6e) ............................................................ .............. ................. ..................... ...................... ..............LUAS 1 2 3 4 5 6

(21)(22)(23)(24)(25)

NO COLS. 26-79

END CARD SIX

CARD TWELVERE-PUNCH COLS. 1-9 ON CARD TWELVE COL. 79/1, COL. 80/2.

PROPERTY

ASK ALLASK Q.18B & Q.18C WHO HAVE BOUGHT AT Q.18A OTHERS GO TO Q.19a

Q.18b When did you last buy a house or apartment or other property?

PROBE TO PRECODES

.............................................................Within past year 1

.......................................Over 1 year up to 3 years ago 2.....................................Over 3 years up to 5 years ago 3

...................................Over 5 years up to 10 years ago 4.........................................................Over 10 years ago 5

...........................................Don’t know/can’t remember x

(11)

SHOWCARD “7”Q.18c How did you buy your last house/apartment/property? PROBE TO PRECODES

............................................................................New property directly from developer/ builder (not from estate agent) 1

..................................................................................................................................................Through an estate agent 2.........................................................................................................................................................................At auction 3

........................................Other way (please specify___________________________________________________) 4

(12)

ASK ALL WHO SOLD AT Q.19a, OTHERS GO TO Q.22a

Q.18a Have you ever bought a house, apartment or other property?

..................................................................Yes - bought 1

...............................................................Never bought 2

(10)

ASK ALLQ.19a Have you ever sold a house, apartment or

other property?

......................................................................Yes - sold 1

...................................................................Never sold 2(13)

Q.19b When did you last sell a house or apartment or other property? .............................................................Within past year 1

.......................................Over 1 year up to 3 years ago 2.....................................Over 3 years up to 5 years ago 3

...................................Over 5 years up to 10 years ago 4.........................................................Over 10 years ago 5

(14)

Q.19c How was your last house/apartment/property sold?

PROBE TO PRECODES

................................................Through an estate agent 1.......................................................................At auction 2

Other way (please specify..........._____________________________________) 3

(15)

No Q.20-21 NO COLS. 16-78 END CARD TWELVE

CARD EIGHT COL. 79/0 COL. 80/8 RE-PUNCH COLS 1-9.

FARMING ASK ALL IN FARMING HOUSEHOLDS; OTHERS GO TO NEXT SECTION

Q.22a Are you the person responsible for running the farm - whether solely or jointly?

Q.22b Does anyone in this household have the use of a tractor, which is kept, on the farm?

Q.22c Have you bought a tractor in the past three years or not?

SHOWCARD “8”Q.22d Have you spent 1,300 euros or more on any

farm machinery, such as these in the past YEAR?

a)...............................................Yes - sole responsibility 1...............................................Yes - joint responsibility 2

No - not ................................................... responsible 3NO GO TO NEXT SECTION---------------------------------------------------------------------------------b)

..............................................Yes - tractor on the farm 4................................................................................No 5

---------------------------------------------------------------------------------c)

....................................................Yes - in past 3 years 6................................................................................No 7

---------------------------------------------------------------------------------

d).................................Yes - €1,300 on farm machinery 8

.........................................No/None/Less than €1,300 9

(11)

SHOWCARD “9”Q.22e Which of these purchases, if any, have you made in the past year?

YES NO• ...................Fertilisers: to value of €630 or more - including ... 10-10-20/0-10-20/18-6-12/

......................... ........... ............Straight Nitrogen/Beet compound/Lime/Trace Minerals … 1 A

• Crop Protection: ......... to value of €130 or more including ... Fungicide/Insecticide/............................................................. ............ ............Herbicide/Blight Spray/Desiccant . 2 B

• Veterinary ................... to value of €130 or more - including ... Wormer dose/Insecticide/ .....................Products: ............................................................ ............ ............Fluke dose/Hoose dose/Vaccines . 3 C

• ...................Feed Stuff: to value of €630 or more - including ... Pig Ration/Cattle ........................ ............ ............Concentrates/Poultry Ration/Sheep Ration/Horse Feeds . 4 D

• Energy Lubrication .... to value of €250 ........... ............ ............ or more - including ... Diesel Oil/Lubricants/Gas . 5 E and Power:

• Seeds: ......................... to value of €250 ............ ............ or more -including ... Cereals/Grass Seed/Root Crops . 6 F

(12)

SHOWCARD “10”Q.22f What are the main types of farming activity

on this farm?

...........................................................................Dairy 1..................................................................Horticulture 2

.....................................................................Livestock 3..........................................................................Tillage 4

...........................................................Organic farming 5...........................................................................Other 6

(13)

NO COLS. 14-78END CARD EIGHT

O.U.O.* NB → CARD 8SLURRY TANKER COMBINE HARVESTER ROLLERTRAILER MILKING MACHINE CULTIVATORPLOUGH FORAGE HARVESTER BALER

CARD TEN COL. 79/1, COL.80/0RE-PUNCH COLS. 1-9 CARD TEN

HOLIDAYS AND TRAVEL ASK ALLQ.23a Have you taken any kind of holiday for a

couple of days or longer in the past 12 months?

.............................................................Yes 1 CONTINUE..............................................................No 2 GO TO Q.25

(10)

ASK IF ‘YES’ AT Q.23a Q.23b How many such holidays have you had in the past 12

months?......................................................................................One 1

.......................................................................................Two 2...................................................................................Three 3

........................................................................Four or more 4

(11)

REPEAT Q.24A-Q.24E FOR EACH HOLIDAY TAKEN IN THE PAST 12 MONTHS. STARTING WITH THE MOST RECENT ONE TAKEN. RECORD DETAILS FOR UP TO LAST 4 TAKEN IN PAST 12 MONTHS.

Q.24a Where did you spend your last holiday in the past 12 months? PROBE TO PRECODES. SINGLE CODE .Q.24b How many days away was that for? SINGLE CODEQ.24c What was the method of travel used to get to and from this destination? PROBE TO PRECODES (MULTI-CODING POSSIBLE)SHOWCARD “11”Q.24d Which of these best describes the type of holiday you took on that occasion? PROBE: Any others?

Q.24E WAS THIS A PACKAGE HOLIDAY, WHERE AT LEAST TRAVEL AND ACCOMMODATION WAS ORGANISED FOR

YOU, OR DID YOU ORGANISE THESE PARTS OF THE HOLIDAY INDEPENDENTLY?

Last 2nd Last 3rd Last 4th LastQ.24a (12) (17) (22) (27)

...................................................................................... ......................... ............................ .......................................Republic of Ireland 1 1 1 1.......................................................................................... ......................... ............................ .......................................Northern Ireland 2 2 2 2

................................ ......................... ............................ .......................................England/Scotland/Wales/Channel Islands/Isle of Man 3 3 3 3..................................... ......................... ............................ .......................................Europe (incl. Mediterranean Islands/Canaries etc) 4 4 4 4

..................................................................... ......................... ............................ .......................................USA/Canada (North America) 5 5 5 5........................................................................................ ......................... ............................ .......................................Rest of the World 6 6 6 6

Q.24b Last 2nd Last 3rd Last 4th Last (13) (18) (23) (28)

............................................................................ ......................... ............................ .......................................One to three nights away 1 1 1 1.............................................................................. ......................... ............................ .......................................Four to five nights away 2 2 2 2

............................................................................ ......................... ............................ .......................................Six to seven nights away 3 3 3 3Eight to ten nights away ............................................................................. ......................... ............................ ....................................... 4 4 4 4Eleven to fourteen nights away................................................................... ......................... ............................ ....................................... 5 5 5 5

................................................................................................. ......................... ............................ .......................................Fifteen plus 6 6 6 6Q.24c Last 2nd Last 3rd Last 4th Last (14) (19) (24) (29)

................................................................................................................ ......................... ............................ .......................................Air 1 1 1 1............................................................................................................... ......................... ............................ .......................................Car 2 2 2 2

................................................................................................... ......................... ............................ .......................................Bus/coach 3 3 3 3............................................................................................................ ......................... ............................ .......................................Train 4 4 4 4

................................................................... ......................... ............................ .......................................Ferry/SeaCat/HSS/Sea Cruise 5 5 5 5............................................................... ......................... ............................ .......................................Other form of transport (e.g. bike) 6 6 6 6

Q.24d Last 2nd Last 3rd Last 4th Last (15) (20) (25) (30)

................................................................................................... ......................... ............................ .......................................City break 1 1 1 1............................................................... ......................... ............................ .......................................Cruise/other water based holiday 2 2 2 2

.............................................................................. ......................... ............................ .......................................General Family Holiday 3 3 3 3........................................................................................ ......................... ............................ .......................................Shopping holiday 4 4 4 4

....................................................... ......................... ............................ .......................................Sightseeing/Historic/Cultural/Heritage 5 5 5 5................................................................................... ......................... ............................ .......................................Snow/Skiing Holiday 6 6 6 6

................................................................................................. ......................... ............................ .......................................Spa holiday 7 7 7 7................................................................................................ ......................... ............................ .......................................Sun Holiday 8 8 8 8

.................................................................. ......................... ............................ .......................................Visit mainly to friends/ relatives 9 9 9 9................................ ......................... ............................ .......................................Other Sports based holiday (golf, sailing, walking etc) 0 0 0 0

........................................................................................................... ......................... ............................ ......................................Other x x x xQ.24e Last 2nd Last 3rd Last 4th Last (16) (21) (26) (31)

...................................................................................................... ......................... ............................ .......................................Package 1 1 1 1................................................................................................ ......................... ............................ .......................................Independent 2 2 2 2

(12 – 31)

ASK ALLQ.25a How many times have you stayed in a hotel

during the past 12 months, whether for business or pleasure or both?

PROBE TO PRE-CODES

...................................................................................One 1

..........................................................................Two times 2...........................................................Three – Four times 3

.................................................................Five – six times 4...................................................................Over six times 5

............................................................Not stayed in hotel 6

(32)

SHOWCARD “12” ASK ALL WHO STAYED IN HOTEL AT Q.25A- OTHERS GO TO Q.26Q.25b Thinking of all the hotels you stayed in past

12 months, what were the main reasons for your stay? PROBE: Any others for the other hotels?

MULTICODE

...........................................................Business Purposes 1

.......................................................................Conference 2....................................................Wedding/wedding guest 3

.........................................................................Spa break 4.........................................Weekend away/ long weekend 5

...............................................................1-2 week holiday 6Other please (SPECIFY ________________

....................___________________________ & CODE) 7

(33)

ASK ALLQ.26 Have you gone on any business trip by air

outside Ireland North or South in the past 12 months i.e. a trip concerned with your business?

....................................................................................Yes 1

.....................................................................................No 2

(34)

COLS. (35-78) NOT USEDEND CARD 10

CARD THIRTEENRE-PUNCH COLS. 1-9 ON CARD THIRTEEN COL. 79/1, COL. 80/3.

FINANCE

ASK ALLQ.27 For each of the items I read out, can you

please tell me whether you yourself, have or share jointly, that item with someone else?

READ OUT Yes No (10) (11)

...... ...........Current account with a financial institution 1* 1.............................. ............Deposit or savings account 2 2

---------------------------------------------------------------------------------.............................................. ...........House mortgage 4* 4

................................ ............Car loan/lease agreement 5 5.................................. ............Home improvement loan 6 6

---------------------------------------------------------------------------------Other personal loan or overdraft

.............................................. ............(not a mortgage) 7 7Stocks and shares quoted on the

............................................... ............Stock Exchange 8 8............................................................... ............Bonds 9 9

................................................................ ............Gold 0 0

(10-11)

ASK ALL WHO HAVE A CURRENT ACCOUNT AT Q.27

Q.28 Have you ever switched from the financial institution where you have your current account?

Yes ................................................................................. 1No .................................................................................. 2

(12)

ASK Q.29 – Q.30 OF ALL WHO HAVE A MORTGAGE AT Q.27 – OTHERS GO TO Q.31

Q.29 Do you have a fixed, variable or tracker rate mortgage?

Fixed rate ....................................................................... 1...................................................................Variable rate 2

Tracker rate (variable rate tracked with ECB rate) ......... 3

(13)

ASK ALL WHO HAVE A MORTGAGE AT Q.27Q.30 Have you ever switched your mortgage

provider?

.................................................................................Yes 1..................................................................................No 2

(14)

COLS 15-19 NOT USED

ASK ALL SHOWCARD “13”Q.31 Which, if any, of these types of policy/

policies do you have either yourself or share jointly with someone else? Please call back the letters of each type of policy you have. PROMPT: Any others?

(MULTI CODE ALLOWED)

... .............................................A. Life Assurance Policy 1... ...........B. Educational Policy (for school/college fees) 2... ...........................C. Home Contents Insurance Policy 3

---------------------------------------------------------------------------------... ...........................................D. Motor Insurance Policy 4... ....................E. Any other insurance/assurance policy 5... ..................F. Personal Pension Policy Plan or PRSA 6

---------------------------------------------------------------------------------... .................G. Company Pension Policy Plan or PRSA 7

....H Any Health Insurance (e.g. VHI, BUPA)/additional medical insurance cover or Critical

............................................................illness cover 8...... ..........................................................I None of these 9

(20)

ASK ALL SHOWCARD “14”Q.32a Which, if any, of the cards shown here do

you have?

....... ............................................................. Credit Card 1*....... ....................................... Laser or other Debit Card 2...... ............................................... Any store/petrol card 3..... .......................................................... None of these 4

(21)

ASK Q.32B-Q.34 OF THOSE WHO HAVE CREDIT CARD AT Q.32a – OTHERS GO TO Q.35

Q.32b How many credit cards do you own, please include personal and company credit cards that you may have?

...................................................................................One 1...................................................................................Two 2

.................................................................................Three 3.....................................................................Four or more 4

(22)

ASK ALL WHO HAVE A CREDIT CARD AT 32a SHOWCARD “15”Q.33 Which of the following credit cards on this

card do you have? PROBE : Any others?

..............................................................AIB Credit Card 1

............................................Bank of Ireland Credit Card 2............................................................EBS Credit Card 3

..................................................First Active Credit Card 4.........................................................Halifax Credit Card 5

..........................................................MBNA Credit Card 6..............................................................NIB Credit Card 7

..........................................Permanent TSB Credit Card 8Other Credit Cards (please specify____________

..........................______________________________) 9

(23)

ASK ALL WHO HAVE A CREDIT CARD AT Q. 32aQ.34 About how often on average do you use any

of your credit cards (to buy goods, services, obtain cash or pay for other services), whether for business or personal use? PROBE TO PRECODES

.............................................................Daily/ most days 1

.............................................Once a week or more often 2...........................................Once a month or more often 3

.......................................................................Less often 4

(24)

ASK ALL SHOWCARD “16”Q.35 Which of these financial institutions – which have been listed in alphabetic order on this card – if any, do you have an account with? PROMPT: Which others? (25)

............................................................ACC Bank 1..............................................................AIB Bank 2

...................................................Anglo Irish Bank 3.....................................................Bank of Ireland 4

..........................................................Credit Union 5......................EBS (Educational Building Society) 6

............................................................First Active 7...................................Halifax ( Bank of Scotland) 8

............................................ICS Building Society. 9................................................................IIB Bank 0

..........................................Irish Life & Permanent X

(26).................................................................Permanent TSB 1.................................................................Irish Nationwide 2

................................................................................MBNA 3............................................................National Irish Bank 4

...................................................................Northern Rock 5.........................................................................Post Office 6

...........................................................................Postbank 7.........................................................................Rabobank 8

.......................................................................Ulster Bank 9...............................................Any other Building Society 0

.................................................................Any other Bank X

(25-26)

NO COL. 27-79END CARD THIRTEEN

CARD SIXTEEN COL. 79/1, COL. 80/6 RE-PUNCH COLS 1-9 CARD SIXTEEN ALCOHOLIC DRINKS ASK ALL AGED 18+

ASK ALLQ.36 Do you, yourself, ever drink any alcoholic

drinks, either at home (i.e. in your own home or someone else's home) or on licensed premises such as a Pub, Club, Bar, hotel or elsewhere?

.......................................Yes 1 CONTINUE

........................................No 2 GO TO Q.40(13)

SHOWCARD “17”Q.37 For each of the following alcoholic drink types, that I read out, can you tell me how often you drink that type of drink on licensed premised or anywhere else (like your home,

someone’s home, outdoors or anywhere else? etc)? INTERVIEWER EXPLAIN IF NECESSARY: Licensed premises means pubs, hotels, clubs, restaurants and so on?

READ OUT Once A At Least Less Often Never Week Once A Than Once Or more often Month a Month (14) (15) (16) (17)a) ................................................................................... .......................... ....................... .......................Stout 1 1 1 1b) ................................................................................... .......................... ....................... .......................Lager 2 2 2 2c) ................................................................................................................... .......................Ale 3 3

............................................................................................ .......................... 3 3d) ................................................................................... .......................... ....................... .......................Cider 4 4 4 4e) ................................................................................... ........................ ...................... .......................Wine 5* 5* 5 5f) ................................................................................. ........................ ...................... .......................Spirits 6* 6* 6 6g) ............................................................................. ........................ ...................... .......................Liqueurs 7* 7* 7 7h) Pre-mixed/Ready To Drink/ Alcopops

................................... ........................ ...................... .......................(e.g. Smirnoff Ice, Bacardi Breezer) 8* 8* 8 8

(14-17)

NO COL. 18-34 IF SPIRITS/ LIQUEURS/ PREMIXED DRUNK WEEKLY OR MONTHLY + AT Q37, ASK Q38.

SHOWCARD “18”Q.38 Which of these spirits have you drunk in the

past month, on licensed premises or elsewhere, like your home, someone’s home, outdoors or anywhere else?

Q.38 Past month

.........................................................Irish Whiskey 1......................................................Scotch Whisky 2

........................................Bourbon/Other Whiskey 3...................................................................Brandy 4

.....................................................................Vodka 5.........................................................................Gin 6

.....................................Bacardi or other white rum 7........................................................None of these 8

(35)

IF WINE DRUNK WEEKLY OR MONTHLY+ AT Q.37 ASK Q.39 – OTHERS GO TO Q.40. Q.39 Thinking of the last time you bought a bottle

of wine for drinking at home, approximately how much did you pay for it?

PROMPT TO PRECODES

Q.39 Past month

............................................................Up to €4.99 1.............................................................€5 to €6.99 2.............................................................€7 to €9.99 3

.........................................................€10 to €12.99 4

.........................................................€13 to €14.99 5

.........................................................€15 to €19.99 6............................................................€20 or over 7

(36)

NO COLS 37-78 / END CARD SIXTEEN

CARD SEVEN COL. 79/0. COL. 80/7RE-PUNCH COLS. 1-9 CARD SEVEN

LEISURE ACTIVITIESASK ALL

SHOWCARD “19”Q.40 I am going to read out some leisure activities and I would like you to tell me for each one, how often, if at all, do you do EACH of the following activities? READ OUT. ROTATE

ORDER OF READING OUT. TICK START. READ OUT At least At least Every Once Once 2-3 Less a Week a Month Months Often Never Have a social or business meal out in a restaurant ....... ................. ................... ................ .............. 1 2 3 4 5 (12) Buy CD’s ....... ................. ................... ................ .............. or records 1 2 3 4 5 (13) Watch rented DVD’s ....... ................. ................... ................ .............. in your home 1 2 3 4 5 (14) Reading books ....... ................. ................... ................ .............. 1 2 3 4 5 (15) Go to a rock or pop music concert ....... ................. ................... ................ .............. 1 2 3 4 5 (16) Go to the theatre or classical concert ....... ................. ................... ................ .............. 1 2 3 4 5 (17) Visit a museum or art gallery ....... ................. ................... ................ ............../exhibition 1 2 3 4 5 (18) Buy anything from a mail order ....... ................. ................... ................ .............. catalogue 1 2 3 4 5 (19)

Attending sporting events ....... ................. ................... ................ .............. 1 2 3 4 5 (20) Visit Gym (private membership) ....... ................. ................... ................ .............. 1 2 3 4 5 (21) Playing team sports or individuals sports ....... ................. ................... ................ .............. 1 2 3 4 5 (22) Go To the Cinema ....... ................. ................... ................ .............. 1 2 3 4 5 (23) Go to a beauty salon/beautician ....... ................. ................... ................ .............. 1 2 3 4 5 (24) Go to evening classes ....... ................. ................... ................ .............. 1 2 3 4 5 (25) Play Computer Games ....... ................. ................... ................ .............. 1 2 3 4 5 (26)

NO COLS 27-78END OF CARD SEVEN

CARD FOURTEEN COL. 79/1 COL. 80/4. RE-PUNCH COLS. 1-9 CARD FOURTEEN

SHOPPING

ASK ALLQ.41 Do you normally do most of the shopping for

groceries for your household, either on your own, or jointly with someone else?

.......................................Yes - on my own 1 CONTINUE

................Yes - jointly with someone else 2---------------------------------------------------------------------------------

.................................. No - other member 3 GO TO Q.45

(10)

PLEASE ANSWER Q.42-Q.44 IF YOU DO MOST OF THE SHOPPING FOR GROCERIES, EITHER ON YOUR OWN, OR JOINTLY WITH SOMEONE ELSEQ.42 Which supermarket or shop do you tend to

use most often for your grocery shopping? SINGLE CODE ONLY

Q.43 And which other supermarkets or shops do you use at all nowadays for your grocery needs? PROBE: What others? CODE ALL THAT APPLY

Q.42 Q.43 MOST OTHERS

(11) (12)............................................................. .................Aldi 1 1

......................................................... .................Centra 2 2.............................................................. .................Lidl 3 3

............................................ .................Dunnes Stores 4 4......................................................... .................Londis 6 6

........................................................... .................Mace 7 7........................................ .................Marks & Spencer 8 8

............................................ .................Spar/EuroSpar 0 0 (13) (14)

................................................. .................Superquinn 1 1................................................... .................Supervalu 2 2

.......................................................... .................Tesco 3 3.................... .................Any Petrol Station (forecourt) 5 5

............................. .................Other shop/supermarket 6 6....................................................... .................It varies 7 7

(11-14)

Q.44 About how much have you spent altogether on groceries in the past week? By groceries, we mean bread, milk, meat, fruit, vegetables, but not counting anything you spent on beer, wine or spirits. SINGLE CODE ONLY

Less than €50 ................................................................. 1€50 - € .........................................................................99 2€100 - €149..................................................................... 3€150 - €199..................................................................... 4

....................................................................€200 – €299 5...................................................................€300 or more 6

(15)

COLS. 16-36 NOT USED

ASK ALL SHOWCARD “20”Q.45 For each of these stores, I would like you to

tell me whether or not you have shopped there in the past 12 months? INTERVIEWER CODE SHOPPED IN THE PAST 12 MONTHS OR NOT FOR EACH STORE.

.

Shopped Not shopped in past in past 12 months 12 months (30) (32)

................................ ......................................A-Wear 1 1.................................. ......................................Argos 2 2

.................................... ......................................B&Q 3 3............................... ......................................Cleary’s 4 4

........................ ......................................Debenhams 5 5................................. ......................................Dixons 6 6

............................... ......................................Easons 7 7................................... ......................................H&M 8 8

................... ......................................Harvey Norman 9 9

------------------------------------------------------------------------------- (31) (33)

................... ......................................Harvey Nichols 1 1.................. ......................................House of Fraser 2 2

.............. ......................................Hughes & Hughes 3 3..................................... ......................................Ikea 4 4..................................... ......................................Next 5 5

............................. ......................................PC World 6 6...................... ......................................Reid furniture 7 7

........................ ......................................Smyths toys 8 8............................. ......................................TK Maxx 9 9

.................................... ......................................Zara 0 0

(30-32)

ASK ALLQ.46 When did you last travel to Northern Ireland,

if at all, to do any of your shopping? PROBE TO PRECODES

.............................................Within the past 6 months 1

.................Over 6 months ago – Up to 12 months ago 2....................................................Over 12 months ago 3

...........................................Have never travelled to NI 4

(41)

NO COLS 42-78 END CARD FOURTEEN

ATTITUDES, OPINIONS AND INTERESTS CARD NINE. COL. 79/0. COL. 80/9RE-PUNCH COLS. 1-9 CARD NINE

ASK ALL SHOWCARD “21”Q.48 I am going to read out some statements about interests and opinion and for each please tell me the extent to which you agree or disagree. READ OUT. ROTATE ORDER.

TICK START.READ OUT STATEMENTS Tend Neither Tend Definitely To Agree nor To Definitely Not Agree Agree Agree Disagree Disagree Applicable 1 2 3 4 5 6

.............. .............. ................. ................. ................. I am always trying to improve my home 1 2 3 4 5 6 (10)........... .............. .............. ................. ................. ................. I read business pages of newspapers 1 2 3 4 5 6 (11)

I read newspapers more for entertainment ........... .............. .............. ................. ................. ................. than news 1 2 3 4 5 6 (12)........... .............. .............. ................. ................. ................. I am unlikely to change the newspaper I read 1 2 3 4 5 6 (13)

.............. .............. ................. ................. ................. I rely on newspapers to keep me informed 1 2 3 4 5 6 (14)........... .............. .............. ................. ................. ................. It’s worth paying extra for quality goods 1 2 3 4 5 6 (15)

I enjoy reading gossip about international .............. .............. ................. ................. ................. and famous people 1 2 3 4 5 6 (16)

........ .............. .............. ................. ................. ................. I enjoy reading newspapers as a leisure activity 1 2 3 4 5 6 (17)........... .............. .............. ................. ................. ................. I enjoy reading about travel 1 2 3 4 5 6 (18)

........ .............. .............. ................. ................. ................. I regularly read the sports pages of newspapers 1 2 3 4 5 6 (19).......... .............. .............. ................. ................. ................. I exercise or play sport regularly 1 2 3 4 5 6 (20)

........... .............. .............. ................. ................. ................. I read Irish magazines 1 2 3 4 5 6 (21)

........... .............. .............. ................. ................. ................. I tend to keep magazines for at least a week 1 2 3 4 5 6 (22).............. .............. ................. ................. ................. I enjoy reading about cars/motoring 1 2 3 4 5 6 (23)

........... .............. .............. ................. ................. ................. I read about fashion in Irish magazines 1 2 3 4 5 6 (24)....... .............. .............. ................. ................. ................. I read about television listings in Irish magazines 1 2 3 4 5 6 (25)

NO COL 26-35.............. ................ ................. ................. ................. I like gardening 1 2 3 4 5 6 (36).............. ................ ................. ................. ................. I like to keep up with fashion 1 2 3 4 5 6 (37).............. ................ ................. ................. ................. I enjoy watching or reading about sport 1 2 3 4 5 6 (38)

..... .............. ................ ................. ................. ................. I like to pay cash for goods rather than credit card 1 2 3 4 5 6 (39)

.......... .............. ................ ................. ................. ................. I tend to try new products and services 1 2 3 4 5 6 (40) I’m interested in new technologies

.............. ................ ................. ................. ................. (e.g. computers/ internet/games consoles) 1 2 3 4 5 6 (41)

......... .............. ................ ................. ................. ................. I enjoy reading about property 1 2 3 4 5 6 (42).......... .............. ................ ................. ................. ................. I like reading about food and drink 1 2 3 4 5 6 (43).......... .............. ................ ................. ................. ................. I enjoy reading horoscopes 1 2 3 4 5 6 (44)

I usually recycle (e.g. bottles, tins and/or .............. ................ ................. ................. ................. paper waste) 1 2 3 4 5 6 (45)

.......... .............. ................ ................. ................. ................. I enjoy reading about home interiors 1 2 3 4 5 6 (46) I am interested in reading about buying and selling

.............. ................ ................. ................. ................. property abroad 1 2 3 4 5 6 (47) COLS. 48-78 NOT USED END OF CARD NINE

CARD TWORE-PUNCH COLS. 1-9 CARD TWO

CLASSIFICATION RESPONDENT NAME

....................................................................................... C.1 SEX: INTERVIEWER CODE ...............................................................................Male 1

...........................................................................Female 2(31)

C.2 AGE: What was your age on your last birthday?

RECORD EXACT AGE, USING 2-DIGIT CODE AND THEN CODE

(32) (33)

.............................................................................15-17 1

.............................................................................18-20 2

.............................................................................21-24 3---------------------------------------------------------------------------------

.............................................................................25-29 4

.............................................................................30-34 5---------------------------------------------------------------------------------

.............................................................................35-39 6

.............................................................................40-44 7

.............................................................................45-49 8---------------------------------------------------------------------------------

.............................................................................50-54 9

.............................................................................55-59 0

.............................................................................60-64 X................................................................................65+ V

(34)

Cols32-33

C.3 MARITAL STATUS:Are you single, married, living as married, separated, divorced or widowed?

.............................................................................Single 1..........................................................................Married 2

...........................................................Living as married 3.......................................................Separated/divorced 4

........................................................................Widowed 5

(35)

C.4 OCCUPATION:a) Do you work full-time, part-time or not? - that is,

have an income from work?

...........................Full-time (30+ hours) 1 GO TO C.4b)

..............Part-time (less than 30 hours) 2

.........................................Not working. 3 GO TO C.7)

(36)

IF WORKING; ASK:b) Are you self employed or are you in paid

employment?

................................................................Self employed 1...........................................................Paid employment 2

(37)

c) What is your occupation? PROBE TO PRECODES. If part-time farmer* record other occupation and use second code?

WRITE IN__________________________________________

_________________________________ AND CODE

(38)...........Professional (lawyer, practitioner, accountant etc.) 1

...................................................Director/Senior manager 2................................................................Middle manager 3

.............................Administration, clerical and secretarial 4Personal and Protected services (e.g. nurses,

......................................................................... security) 5.................................................................................Sales 6

................................................................Owner/manager 7.......................................................Other office employee 8

(39)Non office employee, not manual work

....................... (service sector, e.g. shop assistant etc.) 1.........................................................................Supervisor 2

.......................................................Skilled manual worker 3.........................................................Other manual worker 4

.............................................................Farmer – Full-time 5...........................................................Farmer – Part-time 6*

(38 – 39)

ASK ALL WORKING SHOW CARD “22”C5 This card lists various industry sectors. Can you tell me which of these types of industry sector best fits your main employment? Q.4d) Best Fit (40)MANUFACTURING/PRODUCTION/ASSEMBLY

...........................Agriculture, fishing and forestry 1.......................................Construction and mining 2

----------------------------------------------------------------------------..............................................Food manufacturing 3

Electronics/computer component .................................................manufacturing 4

.............................................Other manufacturing 5----------------------------------------------------------------------------SERVICES/OTHER

..........IT/ICT Services (IT, Computers, Telecoms) 6Tourism (e.g. hotels, catering Entertainment/

.........................................................Hospitality) 7Transport, energy(ESB, Bord Gais etc),

..............................................and postal service 8----------------------------------------------------------------------------

...............................Retail/Distribution/wholesale/ 9

(41)SERVICES/OTHER (Cont’d)

.....................................................................Education 1---------------------------------------------------------------------------------

...........Financial services (banking/finance/insurance) 2..........................................................................Health 3

.........................Other Business/professional services 4Other Government/ local authority/

...........public sector or administration/ civil service 5

Other (WRITE IN ________________________

___________________________& CODE ..........) 6

(40 – 41)

C6 And can you tell me is this employment within the private sector or within the public or semi-state sector?

..............................................................Private Sector 1

..........................................Public or semi-state sector 2

(42)

IF NOT WORKING FULL TIME (C4 a), (i.e. PART TIME OR NOT WORKING) ASK:C7 Are you a full-time student or retired?

..........................................................................Student 1...........................................................................Retired 2...........................................................................Neither 3

(43)

IF NEITHER (C.4e), ASK:

C8 Are you looking for work or not?

..................................................................Yes - looking 1

..................................................................................No 2(44)

ASK ALLC9 Which one person in your household is mostly

responsible for ordinary everyday shopping such as groceries and other household items?

C10 Which member of your household would you say is the CHIEF INCOME EARNER - that is the person with the largest income, whether from employment, pensions, state benefits, investments or any other sources? IF EQUAL INCOME CLAIMED FOR TWO PERSONS, CLASSIFY OLDER AS CHIEF INCOME EARNER

............................................................Respondent (self) 1

...................................................................Other person 2

---------------------------------------------------------------------------------

............................................................Respondent (self) 3...................................................................Other person 4

(45)

ASK ALL CHIEF INCOME EARNER IS …

.........................Full-time employed (30+ hours per week) 1.............Part-time employed (30 hours or less per week) 2

...................................Unemployed/sick/retired/pensioner 3

(46)

OCCUPATION DETAILS (See Manual) CHIEF INCOME EARNERA) Name of firm/organisation works/worked for?

B) What job does/did (this person) actually do?

If in Civil Service, Defence Forces, Gardai, etc. What is his/her rank or grade?

If Other occupation: What is/was their precise job/title? STATE AS FULLY AS POSSIBLE (e.g. foreman, typing supervisor, office manager, company secretary, etc.)

Is He/She Self-Employed? ...............................................................................Yes 1................................................................................No 2

(47)

If Proprietor, Director, Manager, or Supervisor (i.e. Responsible for work of other people)

a) Roughly how many people work at the place where (this person) works? Include this person. Enter actual number of possible, or nearest approximation.

b) For how many is he/she responsible?

a) Total at this place b) No. for whom Include this person responsible & State No. in all Cases State No.

13+ 13+

6 – 12 6 – 12

3 – 5 3 – 5

1, 2 1, 2 If Farmer: How many acres does (this person)

own?

..................................No. of acres: (48) (49) (50)

(48-50)

c) Has this person (chief income earner) any qualifications (such as apprenticeships, professional qualifications, university degrees, etc.)? NOW CODE

SOCIAL ......... ........................................................... A 1CLASS........... ........................................................... B 2OF .................. ......................................................... C1 3CHIEF ............ ......................................................... C2 4INCOME......... ........................................................... D 5EARNER ....... ........................................................... E 6....................... ..................................................... F50+ 7....................... ...................................................... F50- 8

(51)

C11 NO. OF PEOPLE IN HOUSEHOLD: (Including Respondents)

1 2 3 4 5 6 7 8 9+--------------------------------------------------------------------------

C12 HOUSEHOLD COMPOSITION X AGE:

Code Each Age Group Including Respondent, All Adults And All Children

.........................................Aged less than 1 year 1................................................Aged 1 – 2 years 2................................................Aged 3 – 5 years 3

..............................................Aged 6 – 10 years 4.............................................Aged 11 – 15 years 5............................................Aged 16 – 17 years 6

...............................................Aged 18 and over 7

DAY OF INTERVIEW:...............................................................Monday 1..............................................................Tuesday 2

.........................................................Wednesday 3.............................................................Thursday 4

.................................................................Friday 5.............................................................Saturday 6

...............................................................Sunday 7-------------------------------------------------------------------------MONTH OF INTERVIEW:

.................. ...........................January 1 July 7................. .......................February 2 August 8

...................... ................March 3 September 9......................... .....................April 4 October 0........................ .................May 5 November X........................ .................June 6 December V

C13 .. DEPENDENT CHILDREN: regardless of age

Respondent has …......................................Any dependent children 1

.......................................No dependent children 2-------------------------------------------------------------------------

NUMBER OF DEPENDENT CHILDREN:1 2 3 4 5 6 7 8 9+ C14 . AT WHAT LEVEL DID YOU FINISH YOUR FULL-

TIME EDUCATION?

Still at 2nd .................................................... level 1Still at 3rd ..................................................... level 2

.....................................Finished at primary level 3Finished at 2nd ............................................ level 4Finished at 3rd ............................................. level 5

...........................................No formal education 6-------------------------------------------------------------------------

.C21 Respondents Phone Number WRITE IN

____________________........

(52)

(53)

(54)

(55)

(56)

(57)

(58)

C15 TYPE OF DWELLING: SHOWCARD A15 WHICH OF THESE BEST DESCRIBES THIS HOUSE/APARTMENT?House owned by you/your family 1House rented privately by you/ your family 2House rented from Corporation/Council 3Apartment owned by you/your family 4Apartment rented privately by you/ your family 5Apartment rented from Corporation/ Council 6Other (SPECIFY _________________________________________ & CODE) 7Institution 8

------------------------------------------------------------------------C16 HOW MANY BEDROOMS DO YOU

AND YOUR FAMILY HAVE FOR YOUR OWN USE? 1 2 3 4 5 6 7 8 9 V

IF ’10 OR MORE’ CODE VYEAR: (Code) 2011 1DATE IN MONTH OF INTERVIEW: (Two digits) (62) (63)------------------------------------------------------------------------BOOKLET ROTATION: (Circle)1 2 ------------------------------------------------------------------------NUMBER OF INTERVIEWS TAKEN AT THIS ADDRESS:

............................................................................One 1

............................................................................Two 2------------------------------------------------------------------------TIME OF INTERVIEW:

.......... .....UP TO 12 NOON 3 4.01 – 6.00 P.M. 6

.......... .....12.01 – 2.00 p.m. 4 6.01 – 8.00 p.m. 7............ .......2.01 – 4.00 p.m. 5 After 8.00 p.m. 8

------------------------------------------------------------------------NO. AGED 15+.: (66) (67)------------------------------------------------------------------------NO. AGED 18+.: (68) (69)------------------------------------------------------------------------CALLS MADE: 1 2 3 4 5 -----------------------------------------------------------------LENGTH Of INTERVIEW:

......................... ............<10mins 1 26-30 mins 5..................... ............10-15 mins 2 31-35 mins 6..................... ............16-20 mins 3 36-40 mins 7

.................. ...............21 – 25 mins 4 40+ mins 8

ASSIGNMENT NO

(72) (73) (74) (75) (76) (77) (78)I CERTIFY I HAVE INTERVIEWED THE ABOVE NAMED RESPONDENT ACCORDING TO THE LANSDOWNE MANUAL.

....................................................................SIGNED:

(59)

(60)

(61)

(62-63)

(64)

(65)

(66-67)

(68-69)

(70)

(71)

(72-78)

CARD FourRE-PUNCH COLS. 1-9 CARD Four

C17 IN WHICH COUNTRY WERE YOU BORN? (11)

.......................................Republic of Ireland 1...........................................Northern Ireland 2

.....Great Britain (England, Scotland, Wales) 3..........................................................Poland 4

(12)........................................Other (Mainland) Europe 1

......................................................................China 2................................................Other Asian country 3

...........................................................USA/Canada 4...........................................Austrailia/New Zealand 5

.......................................................................Africa 6........................................................South America 7

C18 APPROXIMATELY HOW MANY YEARS

HAVE YOU LIVED IN IRELAND?

(13)

....................................................................<1 year 1.................................................................1-2 years 2................................................................2-4 years 3

..................................................................5+ years 4

C19 WHAT IS YOUR FIRST LANGUAGE?

(14)

...................................................................English 1.......................................................................Other 2