20100115 Critical Links Edge Box Product Presentation

Product Presentation

11.05.09

Presentation Outline

• Overview

• The edgeBOX Unified Communications appliance

• The complete edgeBOX “Office-in-a-Box” solution

• EdgeBOX Deployment Scenarios

• The Product Roadmap

• Business Benefits

Critical Links - A Brief Introduction

Solid venture backed company. Mission: Developing innovative and cost saving integrated Communication and IT solutions

Headquarters: Fairfield, NJ, USA, with sales Offices in UK, India, US, and R&D Center in

Portugal.

Led by seasoned executive team.

Employees: 43 people in total, R&D and Engineering in low-cost (nearshore) Portugal.

Endorsed by top industry players, and awarded in top industry events in the US and

worldwide.

Solid track record: Legacy of developing mission critical application software for NASA,

EADS, Infineon, Vodafone, (from Critical Software).

copyright © 2009 Critical-Links - All rights reserved

Main Office

Critical-Links Footprint

Representative Office


About Critical-Links

“Single-product company”

Critical-Links is exclusively dedicated to the development and promotion of the edgeBOX™ solution and to the integration of it with the most relevant communication systems.


Features


SecurityTelephony (IP/TDM)

Connectivicty & Network Services

Authentication & NAC

Collaboration & Mobility

Quality of Service

Storage & Print Unified Simple Management

Reporting

Telephony


Telephony (IP/TDM)

Suports all types of telephony terminals.LCR – Least Cost Routing Tables.Free Calls between offices.TDM (Analog, ISDN, PRI) Connections.Digital Fax – FAX2Mail/Mail2FAXVoiceMail-2-eMail.Auto Answer. Video-Call (Between offices).Simultaneous call conferences.Entry-Level Call Center.Call RecordingListen-in & Whisper-in

Telephony


Telephony (IP/TDM)

Suports all telephony terminals

Suports IP (SIP) Telephones from diferent brands.Connects to soft phones,, standard analog phones with ATAs, IP phones, WiFi phones… Cell Phone connectivity through GSM “Gateway”.

Network Switch

Analogic Gateway

Wireless Networks

IP Phones, Soft Phones

Analog phones, FAX, Wireless DECT

WIFI

GSM

PDA’a, Cellphones w/ WiFi and SIP Client

Gateway GSM

General GSM Cell Phones

Telephony


Telephony (IP/TDM)

LCR – Least Cost Routing Tables.

Voice Operator - X(traditional)

Voice Operator - Y(traditional)

Internet

VoIP Operator

1VoIP

Operator2

Mobile Networks (91, 93, 96, etc.)

Portugal Europe

USA

Africa

edgeBOX outbound calls through the cheapest route.

Telephony


Telephony (IP/TDM))

Free Calls between offices.

Voice Operator -X(traditional)


Internet

VoIP Operator

1VoIP

Operator2


Portugal Europe

USA

Africa

Easy Integration for new offices. Free Calls between them. Calls between Portuguese Office and Spanish Public Network will have local costs.

Data Connectivity(Internet or Dedicated)

Voice Operator - Z(traditional)

Spain

Spain Portugal

Telephony


Telephony (IP/TDM)

TDM (Analog, ISDN, PRI) Operator Connections.

Voice Operator - X(traditional)


Internet

VoIP Operator

1VoIP

Operator2


Portugal Europe

USA

Africa

Clients can keep their old operator and telephony systems and still benefit from edgeBOX advantages.

Connection using old peripherals

Telephony


Telephony (IP/TDM))

Digital Fax – FAX2Mail/Mail2FAX

FAX Extensions

Digital PDF Fax received directly in user email. Send FAX through email.

Telephony


Telephony (IP/TDM)

VoiceMail-2-eMail

Voice Operator

Voice Messages received in the extension are converted to WAV format and sent to user email.

Telephony


Telephony (IP/TDM)

Auto Answer

Voice Operator

Easy script programming for auto answer machine.Each Company can save and use its own personalized messages.Scripts for general auto answer by direct extension, time, source,etc.

1

2

3

Telephony


Telephony (IP/TDM))

Video-Call (Between offices)

Video-call between two extensions. Between same building or different offices. Video-Phones and Softphones compatibility.

Office A Office B

Telephony


Telephony (IP/TDM)

Entry-Level Call Center.Inbound

Calls

Customer Service Queues Definition. edgeBOX distributes and manages the calls through different services and operators. Customer Service Quality Reports. Integration with QueueMetrics Reporting software available. Listen-in & Whisper-in

1

2

3

Customer Service“A”

Customer Service “B”

Customer Service “C”



Email ServerWebmailWork from HomeMobile “Twinning”“Push-Mail” to PDAsWeb Server

Collaboration


Collaboration

Integrated Email Server. Supports all clients email applications (POP3, SMTP, iMAP) WebMail Push-Mail to PDAs.

Email ServerWebmail“Push-Mail” to PDAs

User 1Windows - Outlook

User 2MAC - Outlook

User 3Linux - Thundirbird

Remote UserWebMail

Push-Mail to PDA’s

Internet



Collaboration

VPN secure access to company from home. Remote Access to all office material and functionalities (telephone, email, intranet, servers, FAX, etc). WebMail.

Work From Home

Internet

VPN

VPN

Remote Access to all functionalities



Mobile “Twinning”

Voice Extensions


Collaboration

Extension / Cellphone Association. When out of the office, user receives his calls on the cellphone.

Extension: 100Associated Cellphone: 96 1234567

GSMExtension User: 100 answers phone calls when outside the officeAssociated Cellphone: 96 1234567



Integrated Web Server

Collaboration

Companies can store Internet Webpages on the Web or the edgeBOX Intranet.

IntranetIntranet.edgebox.pt

External User

Internet

www.companies.pt



Broadband Ethernet Router with 3 10/100/1000 Interfaces (WAN, LAN, DMZ)

SOHO & OFFICE Wireless LAN Built-in (802.11b/g)Optional SKU’s for SOHO & OFFICE with WAN 3G Interface

(UMTS/HSDPA)VLAN’s Support (802.1q e Inter-VLAN access policies)PPoEDNS ServerDHCP ServerNAT/PATDynamic DNSDHCP ClientWINSPPTP Server (for remote workers)




Windows Domain Server Service(PDC Server)Local Users AuthenticationLDAP e RADIUS ServersRemote Authentication with external systems (Remote

AD, Remote RADIUS, Remote LDAP)802.1x AuthenticationDinamic VLAN’s Assignement based on 802.1x

AuthenticationProxy ServerAcces Control by IP, Network, User or ServiceAccess Control per time scheduleUser Profiles for Access Control

Authentication & NAC – Network Access Control

Authentication & NAC –

Network Access Control


Connectivicty & Network Services + NAC

InternetInternet

Data/Voice Connnection

between locais

Internet Connection

Internet Connection

Local Users Authentication


Authentication & NAC –

Network Access Control


FirewallSecure VPN Connections (IPSEC)AntivirusAnti-SPAMWEB ScanedgeBOX FailoverBackup Software

Security

Security


FirewallSecure VPN Connections (IPSEC)

Security

Full fledged security including Stateful Firewall, VPN (IPSEC, L2TP, PPTP), anti-spam, antivirus and web content filtering Authentication at the firewall allows tight control over user activity in the network (who, when, what).

Security

InternetInternet

VPN IPSECFirewall Rules

Firewall Firewall


AntivirusAnti-SPAM

Security

edgeBOX filters and scan emails preventing SPAM and Virus. Configurable multiple antivirus engine options (McAfee, Sophos, ClamAV) to scan email and file storage.

Security

Internet

SPAM

VÍRUS


Storage & Print

Storage & Print

CIFS (Common Internet File System) support allows seamless file/data sharing, with options of setting disk quotas and configuring automatic backup to the Data Center or local drives. edgeBOX provides transparent shared printer services for standard USB printers.

Files Sharing and StorageUSB Printer


Bandwidth Management

Bandwidth Manageme

nt

Main Office

DATA-CENTER

SAP WEB MAIL

Office 1 Office 2

SAP WEB MAIL VIDEOSAPMAIL

Inbound and Outbound Quality of Service (QoS) support, allowing for effective prioritisation of services, including VoIP.

Guarantees traffic bandwidth in the event of congestion with DiffServ functionality that enables the effective establishment of different services and Service Level Agreements (SLA).

http://www.sabrix.com/_resources/images/dev/MTS_Integrations_SAP-sm.gif

http://www.sabrix.com/_resources/images/dev/MTS_Integrations_SAP-sm.gif


Unified Simple Management

Unique easy to use interface for configuration... Remote management – all done through a Web Browser.

Unified Simple Management

Reporting

edgeBOX extensive reporting module provides detailed information on system usage, including: Security, NAC, VoIP, network, users and device status

Reporting



The edgeBOX Appliance

edgeBOX Appliance Specifications

OFFICE & OFFICE SOHO BUSINESS ENTERPRISE

Simplifies (eliminate) complexity of deployment and management

Increases productivity and convenience by providing more and easy to use services / focus on core business

Reduces cost significantly (Capex and Opex) Economic/ecological benefits of GreenIT Based on standards, preventing vendor lock-in. A

true future proof solution

Copyright © 2008 Critical Links S.A. All rights reserved.copyright © 2009 Critical-Links - All rights reserved

The edgeBOX advantage

edgeBOX proposal

The full PortfolioExtending EdgeBOX with edgePacks


The Critical Links Portfolio – An Overview

Award winning Unified Communications Appliance

Value Added software applications for specific vertical customer segments

Comprehensive Support and Training Program

edgePACKs: Value-added Application packages

Optional plug-in modules for edgeBOX providing value added functionality.

Fully integrated with edgeBOX and linked with functions such as Network Access Control, security, web server and mail server.

Deployed through normal update service.

Managed remotely without on-site intervention.

*

Note: edgeOPERATOR for edgeBOX will be coming soon.

edgeEXCHANGE – edgeBOX Groupware System

edgeEXCHANGE is an advanced Collaboration Platform that allows to easily deploy collaborative environments and repositories for all shared information. Centralized repository for tasks, contacts, calendars and files

edgeEXCHANGE features include:- Calendar, tasks and contacts

synchronization with MS Outlook™- Calendar sharing and meeting schedule via Groupware web interface- Collaborate on email communications

edgeLMS – edgeBOX Learning Management System

edgeLMS is a platform for delivering a remotely accessible learning environment, with Site, User, Course and Class Management. Allow online collaboration between students and educators with a comprehensive solution for training in corporate and academic environments.

edgeLMS features include:• Browser-enabled work environment allows

internal or external (partners) training• edgeBOX performs user authentication and

acts as information repository• Site, User and Course management for a

complete learning environment• Workflow-assisted evaluation• Based on Moodle Open Source package

edgeDESKTOP – edgeBOX Call Management System

edgeDESKTOP is an advanced Call Management system for the edgeBOX that allows employees to communicate and collaborate from their desktops. You can manage all telephony features from edgeDESKTOP

edgeDESKTOP features include:- Pop-up window with caller info, initiate or

receive calls or conferences and contacts integration with MS Outlook™

- Record conversations, Visual Voicemail- Call Forward, Call Transfer, Call History,

Groups- Authentication, Screening- See on-line status of co-workers

edgeOPERATOR* – edgeBOX Full-Featured Receptionist Console

edgeOPERATOR* is a full-featured console for receptionists and call centres that allows them to screen and manage customer calls. On top of all the edgeDESKTOP features, you also have Call Queues, Call Parking, and Switchboard features for an enhanced customer experience.

edgeOPERATOR* features include:- Switchboard, Call Parking, Queues- Pop-up window with caller info, Initiate or

receive calls or conferences and contacts integration with MS Outlook™

- Record Conversations, Visual Voicemail- Call Forward, Call Transfer (Blind or

Assisted), Call History, Call Logs and Groups- Authentication, Screening- Remote Management

* edgeOPERATOR for edgeBOX will be coming soon. Please contact your Critical Links representative for more details.

Computer Telephony Integration features

On edgeBOX : • Create and configure phones and dial plans• Create company directory• Add your personal contact numbers• Configure Manager Custom Interface to enable TAPI functionality

On Your PC :• Configure Outlook and AstTapi plug-ins• Customize your synchronization

policies • Define Applications you want to have “Click-to-Dial” functionality

• Automatically Synchronize Outlook contact list • Automatic match with contact list for inbound calls• Snap-On Phone numbers from a Screen • Click-to-Dial from Outlook, IE and Firefox

Our new edgePACKs:

Note: edgeOPERATOR* for edgeBOX will be coming soon.

edgeBOX rapid response

Comprehensive program to support Partners, Service Providers, and End users to leverage the power of the edgeBOX.

– Training & Certification – Design/Planning– Installation – Tiered Support Programs encompassing

• 7 x 24 Help Desk• RMAs• On-site support• Part replacement• Enhancements• Automatic Software Updates

Compatible with Legacy


Traditional PBX and IP PBX features Support

ACTION SIP DTMF DESCRIPTION

On Hold P Hot-key N/A Support for ‘Call on Hold’ Special Keys, SIP based and traditional “R”

Call Transfer P Hot-key #1 Hand a call off to another extension

Attended Transfer P Hot-key *2 Attended call transfer

DND P Hot-key* N/A Do not Disturb

Hang-up Call P Hot-key *0 Cancel a call

Three Way Calling P Hot-key R or on-hold key

3 way conference call

Call Pickup P N/A *8+extension The ability to pull a ringing call to the phone you are currently on

* Depends on a phone support



Call Parking P N/A *700 Place a call on hold and allow anyone to dial an extension and take the call

BLF P N/A N/A With programmable buttons and multicolored LED simplify dialing and call transfers. Activated through busy lamp field (BLF)

Setup Call Forwarding (Follow Me)

P Hot-key

Configurable

Self service functionality to configure call forward number for your phone from self service page or directly from a phone

Intercom Calls

P Hot-key

N/A Support for calling special phones with a speaker automatically set on

Recall P Hot-key

N/A Automatically retry calling again if the other phone was busy

Twinning P N/A N/A User can configure a number of phones to ring on the same time



Call Recording P N/A *+configurable Start/stop recoding a call conversation, can be done by a user or administrator

Project codes P N/A #79+code While on a call (incoming, outgoing or twinning) user can dial a project code. The project code will be recorded in CDR line for the call in the 'accountcode' field.

Listen/Whisper P N/A *990+N or *991+N

Allow users to listen or whisper on another active calls

Voice mail Greatening

P N/A N/A Record individual voice mail greetings directly form the phone or upload pre-recoded sound file

Personalized IVR sounds

P N/A N/A Record individual voice messages for personal IVR playback files

* Available in 2008 Q3

Deployment Scenarios


Deployment Scenarios (SMB Installation)

Instant voice and data infrastructure

Full featured Ip-PBX Analog and Digital PSTN VoiP, SIP trunking Integration with legacy PBX FAX and analog phones support Mail2fax. fax2mail Integrated WiFi Access Point Integrated Web and Email Servers Routing , Security, traffic QoS edgePACKS – e.g. edgeEXCHANGE Setup in a few hours

Deployment Scenarios (Multi Branch Office)

Branch office consolidation

Full featured IP-PBX Cost-reduced voice calling Routing, Security, VoIP traffic QoS One extension plan across company Hub, Spoke and full Mesh VPN Centralized Authentication and Management Integrated Web and Email Servers Layered Security Consolidated infrastructure at branches

Deployment Scenarios (VoIP migration )

Migration to VoIP Cost-reduced voice calling Gradual transition from old PSTN

system to VoIP infrastructure Integration with legacy PBX Least Cost Routing Functionality for

local and long distance calls Centralized User and Policy

Management for both PSTN and VoIP systems

Deployment Scenarios (Remote Teleworker )

Remote Teleworker Secure access to corporate

resources, servers and applications Same phone extension for remote

and office location Corporate policies for Least Cost

Routing for remote phone calls Centralized network access

policies for all remote and local users

edgeBOX Business Benefits

Fully Integrated One Box Solution

• Significant cost savings for setting up fully functional network infrastructure

• Simplified Management, only one box to manage

• Green IT, Reduced power consumption, heat dissipation, one device replacing many

• Increased availability, Proactive monitoring and management of network

• Standards based and future proof, based on Asterisk and open source software

The edgeBOX vs. Classical Point Solution

54

One time CostsAccess router with WiFi $150Firewall-VPN appliance $1,000IP-PBX $3,000Medium-range server $1,000 Windows SBS Standard edition – 5 users $1,899SBS additional licenses – 25 CALs $4,725Network Attached Storage (NAS) server $1,000Installation and Setup $2,500

Total: $15,274 54

One time Costs edgeBOX

edgeBOX Server $3,900Installation and Setup $1,000edgeExchange

Total: $4,900

edgeBOX reduces initial costs to one

third(example shown for 25 users)

Summary

Customer Proven

More than 125,000 users supported by edgeBOX in four continents

Channel of resellers and distributors, and managed service providers

Strong Ecosystem Awarded by peers and industry

Most Complete Solution

Broadest consolidation with IP-PBX plus Security, IT, networking, up to 6 devices.

Competitive price-point: for appliance and software, accessible to the SMB market.

Zero touch deployment: fully remotely managed, easy to use, designed for Managed Services.

URL | www.critical-links.com

E-mail | [email protected]

Global HeadquartersCritical Links, Inc695 Route 46 WestFairfield, NJ 07004 U.S.ATel: +1 973 276 9006Fax:+1 973 276 9007

R&D CenterCritical Links, S.A.Parque Industrial de Taveiro, Lote 483045-504 Coimbra, Portugal

India OfficeCritical Links.116b Mandakini EnclaveNew Delhi 110019, India

UK OfficeCritical LinksScience Park, Southampton, [email protected]

Italy OfficeCritical LinksCastelfiorentino, [email protected]

20100115 Critical Links Edge Box Product Presentation

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