博物館科技前瞻2010 horizon-report-museum-edition

林國平

國立故宮博物院教育展資處副處長中華民國博物館學會秘書長

MCN-Taiwan 副會長

博物館科技前瞻TRENDS & CHALLENGES 2010-15 TRENDS & CHALLENGES 2010-15 The Horizon Report: 2010 Museum EditionThe Horizon Report: 2010 Museum Edition

Dr. James Quo-Ping Lin

Deputy Chief, Division of Education, Exhibition, and Information Services, National Palace Museum, Taipei, Taiwan Secretary-General, Chinese Association of Museums Vice-President, MCN-Taiwan

演講綱要 Outline

2010 視野報告博物館專刊

(The Horizon Report: 2010 Museum

Edition) What?

Why?

How?

Outcome 關鍵性科技 (Key Trends)

未來的趨勢 (Technologies to watch)

關鍵性挑戰 (Significant Challenges)

What?

The internationally recognized series of Horizon Reports is part of the New Media Consortium’s Horizon Project, a comprehensive research venture established in 2002 that identifies and describes emerging technologies likely to have a large impact over the coming five years on a variety of sectors around the globe.

This volume, the 2010 Horizon Report: Museum Edition, examines emerging technologies for their potential impact on and use in education and interpretation within the museum environment.

This report, the 2010 Horizon Report: Museum Edition, is the first in the series focusing on museum education and interpretation.

To date, companion editions have been prepared that center on Australia and New Zealand, the region known as Iberoamerica, the K-12 sector, and small- to medium-sized businesses.

Higher EducationHigher Education K12 EducationK12 Education

MuseumsMuseums Australia/New ZealandAustralia/New Zealand

Ibero-AmericaIbero-AmericaSOON! - Singapore/Asia & UKSOON! - Singapore/Asia & UK

Global AudienceGlobal Audience

The flagship Horizon Report, focused on higher education, is translated into multiple languages every year. Over all editions, the readership of the reports is estimated at over 500,000 worldwide, with readers in more than 70 countries.

20082008EnglishEnglish

Catalan Catalan

SpanishSpanish


Catalan Catalan

SpanishSpanish


Catalan Catalan

ChineseChinese

GermanGerman

Japanese Japanese

SpanishSpanish


ArabicArabic

Catalan Catalan

ChineseChinese

FarsiFarsi

HebrewHebrew

GermanGerman

Japanese Japanese

SpanishSpanish

cc licensed flickr photo by !borghetti http://www.flickr.com/photos/borghetti/37543204/

TranslationsTranslations

http://flickr.com/photos/mybigtrip/74665861/

Why?

The hope is that the report is useful to museums worldwide, and the international composition of the Advisory Board reflects the care with which a global perspective was assembled.

While there are many local factors affecting the adoption and use of emerging technologies in museums, there are also issues that transcend regional boundaries and questions we all face. It was with these in mind that this report was created.

The 2010 Horizon Report: Museum Edition is the first in what will be an annual series of museumfocused reports.

How?To create the report, the Horizon Project’s

Museum Advisory Board, an international body of experts in museums, education, technology, and other fields, engaged in a discussion around a set of research questions intended to surface significant trends and challenges and to identify a wide array of potential technologies for the report.

This dialog was enriched by a wide range of resources, current research, and practice that drew on the expertise of the NMC community and the communities of the members of the board.

These interactions among the Advisory Board are the focus of the Horizon Report research, and this report details the areas in which these experts were in strong agreement.

Outcome

HORIZON REPORT HORIZON REPORT 2010 Museum Edition2010 Museum Edition

The Marcus Institute for Digital Education in the Arts | a program of the New Media Consortium

Key TrendsKey Trends

The highest ranked of those trends had significant agreement among the Advisory Board members, who considered them to be key drivers of museum technology adoptions for the period 2010 through 2014. They are listed here in the order in which the Advisory Board ranked them.

KEY TRENDS:

‘Rich’ media — images, videos, audio, augmented reality, and animations — are becoming increasingly valuable assets in digital interpretation.


KEY TRENDS:

Digitization and cataloguing projects will continue to require a significant share of museum resources.


KEY TRENDS:

Increasingly, museum visitors (and staff) expect to be able to work, learn, study, and connect with their social networks in all places and at all times using whichever device they choose.


Technologies to WatchTechnologies to Watch2010 Horizon Report - Museum Edition2010 Horizon Report - Museum Edition


MobilesMobilesONE YEAR OR LESS:


行動裝置

新特色﹕觸控面板、運算第三方軟體、高速

網路傳輸、已能取代部分手提電腦的工作範

圍

僅為示意用

Portland Museum | 波特蘭博物館

開啟 App 讀取畫面如上＞讀取後變成右圖。 ( 需要連網來做資訊更新 )

影片＞部分影片均含有影片介紹 & 展間引導。


展場平面圖＞展圖有縮放功能。


博物館資訊＞聯絡資訊，時間，門票 & 免費入場時段。


American Museum of Natural History美國自然史博物館

開啟 App 讀取畫面如上＞讀取後畫面逐漸消失轉變成右邊畫面。

American Museum of Natural History | 美國自然史博物館

縮放功能＞來控制用照片拼出來的恐龍化石。並可點選其中一張照片來觀賞。


照片拼出來的恐龍化石＞點選後的介紹。 ( 可轉成橫式或直式 )

可與朋友或家人分享照片。


相關介紹 (Stories) ＞點選後的介紹畫面 ( 右圖 ) 。


The Hermitage Museum for iPad

http://www.youtube.com/watch?v=N7bYwXR70rY

iPhone app Yours, Vincent

Social MediaSocial MediaONE YEAR OR LESS:


關鍵科技在博物館

一、博物館虛擬空間 Museum On-Line

美國大都會博物館：多個社群網路

英國 V&A 博物館﹕ Facebook澳洲科學與設計動力博物館 : 語意網

大都會博物館建置多個社群網站Flickr/ Facebook/ YouTube/ Twitter/ Delicious links/ MySpace

大都會博物館舉辦攝影比賽約有 999 件作品上傳至Flickr

http://www.metmuseum.org/metshare/timewemet

大都會博物館在 YouTube 上放置各種短片 ,有博物館幕後鏡頭、策展人的展場導覧、各項宣傳活動

大都會博物館於今年 5 月 18 日開幕的新美國廰 , 邀請美國第一夫人至開幕式演講

V&A 在 Facebook 上有展覽訊息、星期五週末夜活動訊息等，已累積 10,534 個粉絲會員。

http://www.steve.museum/

http://www.steve.museum/

http://www.facebook.com/pages/guo-li-gu-gong-bo-wu-yuan-National-Palace-Museum/152887918080895?v=app_10442206389

Augmented RealityAugmented RealityTWO OR THREE YEARS:


Museum Augmented Reality Quest - Expedition Schatzsuche

http://www.youtube.com/watch?v=denVteXjHlc&feature=player_embedded

Virtuoso Arts History Tutor

http://www.youtube.com/watch?v=jskyHtP-xyk&feature=mfu_in_order&list=UL

Cahokia Mounds Museum

Location-Based ServicesLocation-Based Services


TWO OR THREE YEARS:

http://museum.wiki.nmc.org/2010+Short+List+Location-Based+Services

Gesture-Based ComputingGesture-Based ComputingFOUR TO FIVE YEARS:


http://udn.com/NEWS/READING/REA8/5971421.shtml

丹佛美術館

德國自然史博物館 :互動桌 71

Semantic WebSemantic Web


FOUR TO FIVE YEARS:

The idea behind the semantic web is that although online data might be easily available for searching, their meaning is not: computers are very good at returning keywords, but very bad at understanding the context in which keywords are used.

A typical search on the term “turkey,” for instance, might return traditional recipes, information about the bird, and information about the country; the search engine can only pick out keywords, and cannot distinguish among different uses of the words.

Semantic-aware applications allow meaning to be automatically inferred from content and context and structured in a useful way.

The promise of these applications is to help us see connections that already exist, but that are invisible to current search algorithms.

澳洲科學與設計動力博物館文物典藏後設資料標籤 (contextual tag) 於語意網的應用

Significant ChallengesSignificant Challenges

Any discussion of technology adoption must also consider important constraints and challenges, and the Advisory Board drew deeply from a careful analysis of current events, papers, articles, and similar sources, as well as from personal experience in detailing a long list of challenges museums face in adopting any new technology.

SIGNIFICANT CHALLENGES:

Far too few museums are crafting and following a comprehensive strategy to ensure that they can keep pace with even the most proven technologies. Funding for technology projects is too often done outside operational budgets.


Documentation of the impact of programs delivered via digital technologies is often expected as a prerequisite for adoption or even pilot efforts, creating a “chicken versus egg” conundrum.



Advances in workflow and content production techniques common in business and industry are largely absent in museum content creation — and too many museum professionals lack the needed training, resources, or support to address that.



Conclusion

Ever changing Environment Role of museums

Change is normal

The meaning of Horizon report to you A roadmap to achieve competitiveness? A mirror to reflect your position?

Comment on the 2010 ReportComment on the 2010 Reporthttp://www.nmc.org/publications/2010-horizon-museum-reporthttp://www.nmc.org/publications/2010-horizon-museum-report

Tag Resources hz10muTag Resources hz10muhttp://delicious.com/tag/hz10muhttp://delicious.com/tag/hz10muhttp://museum.wiki.nmc.org/Tagginghttp://museum.wiki.nmc.org/Tagging

See the work behind the reportSee the work behind the reporthttp://museum.wiki.nmc.orghttp://museum.wiki.nmc.org

Sign up for Future Advisory BoardSign up for Future Advisory Boardhttp://go.nmc.org/horizon-boardhttp://go.nmc.org/horizon-board

Jump In!Jump In! cc licensed flickr photo by Marina Cast.: http://flickr.com/photos/marinacast/3878053449/

To learn more, visitTo learn more, visit

museum.wiki.nmc.orgmuseum.wiki.nmc.org


博物館科技前瞻2010 horizon-report-museum-edition

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