2009 Philly Search Camp Using Hashtags In Social Media

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Using Hash Tags in Search & Social Eric Hebert, Online Media Mogul, Evolvor Media

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Transcript of 2009 Philly Search Camp Using Hashtags In Social Media

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Using Hash Tags in Search & Social

Eric Hebert, Online Media Mogul, Evolvor Media

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SO, you're a Twitter user

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You've started to Tweet

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And you've followed others.

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Hopefully, you've learned "how" to provide value in your

Tweets,

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how to use @ to reply to others and create connections,

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and are using advanced tools like TweetDeck.

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How hardcore can you get using Twitter?

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Enter the Hashtag!

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What is the hashtag?

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What does the hashtag do?

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Why should I care about the hashtag?

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2 Reasons to use hashtags:

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2 Reasons to use hashtags:

Research

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2 Reasons to use hashtags:

Research

Communication

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Why research and communicate using hashtags?

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Why research and communicate using hashtags? 

 Connect with people in your industry

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Why research and communicate using hashtags?

 Find trending topics for your blog

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Why research and communicate using hashtags?

 Find trending events to attend

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Why research and communicate using hashtags?

 Find bloggers to plug your content

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Why research and communicate using hashtags?

 Drive relevant traffic and links

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Why research and communicate using hashtags?

 Reinforce your brand

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Research with hashtags

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Research with hashtags

Identifying hashtags

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Research with hashtags

Identifying hashtags

twemes.com

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Research with hashtags

Identifying hashtags 

tagal.us

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Research with hashtags

Identifying hashtags 

twubs.com

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Research with hashtags

Identifying hashtags 

wthashtag.com

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Research with hashtags

Identifying hashtags 

whatthetrend.com

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Research with hashtags

Tracking hashtags

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Research with hashtags

Tracking hashtags

search.twitter.com

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Research with hashtags

Tracking hashtags

twitscoop.com

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Research with hashtags

Tracking hashtags

monitter.com

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Research with hashtags

Tracking hashtags

twitterfall.com

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Research with hashtags

Tracking hashtags

twilert.com

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Communicating with hashtags

 

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Communicating with hashtags

 Keep it in context

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Communicating with hashtags

 Provide value

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Communicating with hashtags

 Create your own

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Communicating with hashtags

 Promote Events

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Communicating with hashtags

 Don't overuse

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Communicating with hashtags

 Live Blogging

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Communicating with hashtags

 Categorize Tweets

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Communicating with hashtags

Organizing hashtags

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Communicating with hashtags

Organizing hashtags

Short and Sweet

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Communicating with hashtags

Organizing hashtags

Provide a description

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Communicating with hashtags

Organizing hashtags

 Remind Your Followers

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Twitter is more than silly chatter

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It's a great tool to use for research

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And a great tool to communicate with

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2 important aspects of SEM

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2 important aspects of SEM

researching websites for link building

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2 important aspects of SEM

researching websites for link building

communicating with blog and site owners

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Use the hashtag!

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follow me @evolvor  

http://www.evolvor.com  

[email protected]