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Schools & Corporations unite in a partnership that helps to fund school programs

““America’s Schools” ProgramAmerica’s Schools” ProgramUnder one recognized “Symbol”Under one recognized “Symbol”

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ObjectiveObjective

To maximize funding for school programs, by branding an image that represents corporate support of schools, without school endorsement of specific companies or products

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Sources of RevenueSources of Revenue Corporate Partnerships Licensing

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Corporate PartnershipsCorporate Partnerships

…the signing of major corporations as national and state partners of K-12 school programs.

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Corporate PartnershipsCorporate Partnerships

Why not America’s schools?This can be the “Symbol” of America’s schools.

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…the granting of the right to display the Symbol (“your symbol”) on products and services.

LicensingLicensing

School SymbolSchool Symbol

Company SymbolCompany Symbol

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U.S Ski Team

U.S Youth Soccer

Licensing ExamplesLicensing Examples

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Program FeaturesProgram Features Provides funding for school programs through off-campus

retail sales of everyday products and services.

Provides all schools access to corporate funding

Does not interfere with any other school funding programs

No cost to schools

Creates heightened awareness among corporations as to how they help America’s schools

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Similar Business ConceptsSimilar Business Concepts Collegiate Licensing Company NCAA National Football League Major League Baseball National Basketball Association

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ISLC’s high profile board members, management, and corporate affiliations have the prerequisite skills and experience to be highly successful

Can ISLC Deliver?Can ISLC Deliver?

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Alan Rothenberg - Chairman

Partner, Latham & Watkins Founder, Major League Soccer Chairman, FIFA Women's World Cup Chairman & CEO, World Cup USA 1994 &

1999, Inc.

KEY TEAM MEMBERSKEY TEAM MEMBERS

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Joel Rubenstein - Board Member  

Principal Partner of Oracle One, Inc.

Former VP Los Angeles Olympic Organizing Committee

Former Executive VP Major League Baseball

KEY TEAM MEMBERSKEY TEAM MEMBERS

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Shirley Thornton - Board Member

ISLC National Director, School Programs

Associate Professor, CSU

Deputy Superintendent, Specialized Program Branch, California Department of Education.

Director, Public Education State Director, Special Education Colonel, U.S. Army (retired)

KEY TEAM MEMBERSKEY TEAM MEMBERS

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Donald G. Baird - CEO & President

20 years experience in sports marketing. Founded concept of corporate sponsorships

for HS sports.

KEY TEAM MEMBERSKEY TEAM MEMBERS

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Schools unite behind the “Symbol”

Public recognition campaign

Companies pay for the right to display the “Symbol”

How does the “America’s Schools” Program work?How does the “America’s Schools” Program work?

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Examples of support:

Display poster

Web sites

Encourage local support with PTA’s, boosters, etc.

Letterhead, PO’s, newsletters

Schools provide support and visibility for the Schools provide support and visibility for the “Symbol” that is consistent with school policy“Symbol” that is consistent with school policy

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High Quality Poster of the Symbol Displayed High Quality Poster of the Symbol Displayed in School Administration Officein School Administration Office

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The Symbol Displayed The Symbol Displayed on School Office on School Office LetterheadLetterhead

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…But, also

exercise approval authority over companies

national governing body has been formed for national partners and marketing

develop the criteria for distributing funds to schools

State Associations provide support and visibility State Associations provide support and visibility for the “Symbol”...for the “Symbol”...

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State Associations provide support and visibility State Associations provide support and visibility for the “Symbol”...for the “Symbol”...

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ISLC generates public awareness and ISLC generates public awareness and support for the Programsupport for the Program

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BarnsBarns

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Bus AdvertisingBus Advertising

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BillboardsBillboards

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Sharing of Funds Sharing of Funds ISLC pays all costs

(no costs to schools)

50% of sponsorship revenues go to participating districts to support school programs

52.5% of licensing fees go directly to participating districts to support school programs

Funds distributed to participating districts based on student enrollment

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Participating Districts 50.0%

Marketing & Promotions 30.5%

ISLC 4.5%Primary 10.0%

Secondary 5.0%Participating Districts

Secondary

ISLC

Primary

Marketing & Promotion

Corporate Partner Fee DistributionCorporate Partner Fee Distribution

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ParticipatingDistricts

52.5%

Participating Districts

Primary

Marketing & Promotion

ISLC

Licensing Fee DistributionLicensing Fee Distribution

Participating Districts 52.5%

Marketing & Promotions 39.2%

ISLC 5.8%

Primary 2.5%

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Prorated for participating States

National partners not allowed to select States a-la-carte

National Revenue DistributionNational Revenue Distribution

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Estimated District RevenuesEstimated District Revenues

Participating districts share in revenues based on student enrollment

A 10,000 student district may receive $30,000 per year from corporate partnerships*

Plus

Licensing revenues from national, state and local licensees

* Estimate based on the participation of 5 national and 5 state corporate partners

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Provides additional revenue for school programs; arts, music, athletics, etc.

Revenues are generated through everyday off-campus retail sales

Revenues will grow as Program grows

No costs to districts

Only requirement - show symbol

No interference with any other district fundraising programs

Estimated District RevenuesEstimated District Revenues

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Currently being restructured

Provides an additional source of revenue for schools

Provides schools with a high quality magazine

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This is a non-intrusive, common sense approach for schools and businesses to work together.

Offered through your State School Boards Association

Governed by schools

We are asking for your district’s support and participation by displaying the Symbol.

CONCLUSIONCONCLUSION

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