2 ® “PMI”, “PMBOK”, “CAPM” and “PMP” are registered marks of the Project Management...

2

®

“PMI”, “PMBOK”, “CAPM” and “PMP” are registered marks of the Project Management Institute, Inc.

© 2009 PMstudy.com. All rights reserved

PMstudy.com Faculty Training July 25th – July 26th, 2009

Overview of Faculty TrainingJuly 25th – Day 1

1. Introduction of participants

2. Objective of PMstudy Faculty training exercise

3. PMP-Prep classroom trainings – current market situation

4. Design and overview of PMstudy study methodology

5. Role of faculty in PMstudy trainings

6. Learning the ropes: Introduction and Project Management Framework

7. Assignment for the day and Next Steps

© 2009 PMstudy.com. All rights reserved 3

Overview of Faculty TrainingJuly 26th – Day 2

• Understanding PMstudy.com study material – role plays.

© 2009 PMstudy.com. All rights reserved 4

1. Introduction of the participants

© PMstudy.com. All rights reserved 5

1. Introduction of all the participants

2. Objective of PMstudy.com faculty training exercise

• Index• Current role of PMstudy in PMP-Training (online)• PMstudy classroom training – Beta release in Mar – May

2009• Organization structure of PMstudy.com (Vmedu Inc)• What does PMstudy look for in its faculty?• Relationship between PMstudy and faculty• Selection procedure for PMstudy faculty training exercise• Take-aways after the 2-Day faculty training



• Current role of PMstudy in PMP-Training(online)Currently, PMstudy.com is the “BEST ONLINE TRAINING” provider for PMP-trainings globally with customers in more than 80 countries and almost all leading companies worldwide. On an average, 250 students enroll into PMstudy.com online courses daily.

• What does PMstudy.com want to do in PMP Classroom Training?PMstudy takes its PMP-Prep classes very seriously and wants to become the “MOST SUCCESSFUL GLOBAL COMPANY” for PMP classroom training.

Please note: Beta rollout of the PMstudy.com PMP-Prep classroom training was successfully done from March 2009 through May 2009


PMstudy.com – online and classroom


We will build on our leadership position in online PMP training space to become the best overall training provider

• Student Feedback (May ‘09 class):• Please refer to student feedback about PMstudy classes (after

Day 4 of the class)

• Success Rate• 90% pass-rate in First Attempt• 100% Moneyback has not been asked by any student till now


PMstudy.com – Beta release in Mar – May 2009


PMstudy course is building off a very successful classroom training beta program

PMstudy.com brand is owned by Edusys Services. However, all the classes for PMstudy.com will be conducted by VMedu Inc, a company incorporated in Frederick, MD.


Vmedu Inc

Marketing / Sales

Academic Team

(Tridibesh)

Backoffice(Rajeev / Wilson

Stanley)

Logistics(MyBusinessAssistant – Lindsey)

Trainings(Faculty)

Finance(Rosalind Joseph)

24/7 Receptionist service and

Online support


Organization structure of PMstudy.com (VMedu Inc)

We are investing in a strong organization to be successful in our mission


Person/Organization

Contact Details Role

Backoffice ( 7 person team)

[email protected] Single point of contact for all US classroom training related issues

Logistics (MyBusinessAssistant)

[email protected]@MybusinessAssistant.com800.993.9622 Ext 103, 102

Sending all study material and gifts

Finance [email protected] Faculty payments, finance etc.(Bank of America – VMedu Inc)

Trainings (faculty) [email protected] / [email protected]

Discussing issues related to PMstudy trainings

Academic Team [email protected] Improving PMstudy classroom trainings, recruiting faculty

Marketing / Sales [email protected] Coordination for corporate sales

24/7 Receptionist service and online/email support

[email protected]

24/7 phone support; 24/7 email support for PMstudy.com online course

( Please note: additional details about all these functions will be provided later )


Organization structure of PMstudy.com (VMedu Inc)

We have strong back-end support to successfully conduct our classes

mailto:[email protected]

• Partners – not just consultants• Passion for teaching project management concepts• Personal empathy and concern to ensure that students clear the PMP

exam (not just a job)• No conflict of interest situation• Ability and willingness to teach 4 day classes• Availability• Belief in constantly learning and updating skills• Ability to handle difficult situations in the class• Willing to contribute towards improving PMstudy course material• Entrepreneurial – in it for the long run (do not give up mentality)• Ready to sell PMstudy to potential customers



What does PMstudy look for in its faculty?

A teacher affects eternity; he can never tell where his influence stops. ~Henry Brooks Adams

We are looking for passionate trainers who are willing to invest in a long term relationship with us to grow together

• When will PMstudy discontinue relationship with a faculty?• Lower than the average pass rates and poor feedback from students• Conflict of interest situations• Non availability for taking classes or canceling pre-scheduled teaching

assignments • Not agreeable with PMstudy.com training methodology, policies and

procedures

• When can faculty stop teaching for PMstudy.com?• Any time – preferably with 1 month notice so that scheduled classes can be

allotted to other faculty.

• What will be the legal relationship between PMstudy.com and its faculty?• All faculty will be consultants in PMstudy. They have to sign a NDA about not

using PMstudy material other than for teaching PMstudy classes. Also, they should not teach PMP-Prep classes within 4 months of ceasing to be faculty with PMstudy.com



Relationship between faculty and PMstudy

We are extremely focused on building a strong long term program and will discontinue the relationship when the faculty does not have the skill or will

• Emails were sent out to 2,500 PMstudy.com students asking they whether they would like to be faculty with PMstudy

• 400 students replied positively with their resume and other details. 11 students were selected for the faculty training exercise.

• Some screening criteria used:• PMP in good standing• No conflict of interest situation (none of the faculty selected have taught PMP-prep courses for PMstudy

competitors)• Passion for project management and teaching• Availability, ability and willingness for teaching classes

• Other evaluation criteria used:• Interest level

• Quick response to multiple emails sent from PMstudy• Willingness to invest own time and money to attend PMstudy faculty training sessions

• Willingness to learn new concepts and prepare for the faculty training exercise• Work experience and education qualifications • Readiness to sell PMstudy to potential students



Selection procedure for PMstudy faculty training exercise

The faculty selection was a rigorous process. Only 2.5% of top candidates were selected

• Ability to teach 4-Day PMstudy PMP-Prep classes• Ability to coordinate with different teams in PMstudy for

logistics, academics, financials etc.• Ability to market PMstudy to potential students in their

local area or to corporates.



Take-aways after the 2-Day faculty training

Faculty should hit the ground running at the end of this training

• In this section, we discussed,• Current role of PMstudy in PMP-Training (online)• PMstudy classroom training – Beta release in Mar – May

2009• Organization structure of PMstudy.com (Vmedu Inc)?• What does PMstudy look for in its faculty?• Relationship between faculty and PMstudy?• Selection procedure for PMstudy faculty training exercise• Take-aways after the 2-Day faculty training

Questions?



Summary

3. PMP-Prep classroom trainings – Current Market Situation

• Growth of PMI and PMP• Opportunities and Threats in the present market• Important competitors• Why did PMstudy start classroom trainings now?• PMstudy.com Marketing and Sales Strategy




PMP Training is a fast-growing market and presents us a great opportunity

Growth of PMI and PMP


Historically, PMI membership is negatively impacted by recession in the US

Reference : PMNetwork

Reference : PMNetwork


Opportunities Threats- Because of recession, students want to get certified to be more “employable”

- In a recession, companies look out for “Best Values” which can be provided by PMstudy. Best time to become preferred providers for corporates.

- Government has made it mandatory for some contractors to have PMP certified project managers. Best time to tap into lucrative government training contracts.

- If PMstudy builds its infrastructure for training now, then there will be several opportunities when the markets improve

- Economic recession in the US – individuals have less money to pay for training

- Companies cut down costs and decrease training budgets

- Possibility of burn-out if finances not managed properly (less availability of funds in the market)

While the market is impacted because of economic environment, this also a great opportunity

Opportunities and Threats in the current market


• Cheetah Learning ( http://www.cheetahlearning.com )• PMTI ( http://www.4pmti.com )• RMC Project ( http://www.rmcproject.com )• ESI Intl ( http://www.esi-intl.com )• Proxalt ( http://www.proxalt.com )• Several other providers…

• Our analysis suggests that PMP Providers have been adversely impacted because of the recession in US economy and have decreased PMP-trainings by up to 50%. (so, these are tough times for the PMP-training industry)


While there are entrenched competitors, the recession has adversely impacted them

Important competitors


• When written in Chinese the word "crisis" is composed of two characters - one represents danger and the other represents opportunity. ~John F. Kennedy

• The secret of success in life is for a man to be ready for his opportunity when it comes. ~Benjamin Disraeli

• PMstudy believes in the long-term potential for PMP exam training : so, we want to build the infrastructure (best quality training methodology, best faculty, best processes and best corporate relationships) which will help us become the market leaders in PMP exam training once the recession ends(6 – 12 months???).

• We are entrepreneurial and are in it for the long-term opportunity!!!



Why did PMstudy start classroom trainings now?

• PMstudy Marketing and sales strategy includes:• Engaging a PR Agency for consistent and effective branding

of PMstudy• Sky-scrapper on PMI.org home page• Full page color advertisement in PMNetwork• Listing in PMI REP directory • Engaging a SEO company to improve our rankings in search

engines• Advertising in Google Adwords and Bing• Targeted Email campaigns to past PMstudy.com students• Social-Networking using Facebook• Corporate Marketing strategy


PMstudy marketing and sales strategy

Investing in all round marketing to build the brand and attract customers


• Engaging a PR Agency for consistent and effective branding of PMstudy. This includes:

• Design of website and all inner pages• Design of classroom study material• Branding of gifts and supplies• Design of advertisements and all external PMstudy

communication


PMstudy Marketing and sales strategy (continued)

Providing Consistent and effective branding


• Sky-scrapper on PMI.org home page• This appears in PMI.org home page

on the right side 25% of the time (other advertisers include Microsoft, Keller School of Management and IIL)

• Cost: $ 10,650 per month



Leading advertiser in PMI.org


• Full page color advertisement in PMNetwork

• Will appear in the inside front cover of August issue

• Will appear every month in PMNetwork

• Cost: $ 5875 per month


Leading advertiser in PMNetwork



• Listing in PMI REP directory• All our courses are listed in the PMI REP directory

which can be searched by potential students



Course can be searched in PMI REP Directory


• Engaging a SEO company to improve our rankings in search engines

• An internet marketing company has been engaged for “Search Engine Optimization”

• Objective: Within 6 months, our website should feature prominently when people search for terms like “PMI, PMP, PMP exam, PMP classes” etc. in Google and Bing

• The company will advertise our website in all leading directories, create blogs, and make our website SEO friendly



Improving ranking in Search Engines through SEO activities


• Advertising in Google Adwords and Bing

• Cost: $ 8,000 per month



Advertising in sponsored search


• Targeted Email campaigns to past PMstudy.com students

• This will be done shortly to let past students know about our PMP classroom trainings



Utilizing database of past PMstudy students


Facebook page (under construction)

- Wall for fans (and students) to interact

- Events to announce classes

- Application to take sample tests

- Students sharing their PMP exam experience

- Overall get more people to sign up



Effective use of social - networking


• Corporate Marketing Strategy• Most of our selected faculty have some expertise in

sales and marketing and can help PMstudy in corporate marketing in their local areas (or areas of expertise)

• Incentives for corporate marketing to be provided

• An IT system to be developed to facilitate corporate sales and relationship management (target date: Aug 31st, 2009)

(Will be discussed in detail later)



Effective corporate marketing strategy with long-term incentives


• In this section, we discussed:• Growth of PMI and PMP• Opportunities and Threats in the present market• Important competitors• Why did PMstudy start classroom trainings now?• PMstudy marketing and sales strategy

Questions???


Summary



Index• Philosophy of PMstudy classroom training • Gifts and supplies provided (Branders.com)• Study material provided

• Online preparatory course• Classroom study material• One month PMstudy.com online course

• PMstudy.com 100% Moneyback Guarantee• Structuring of the 4-Day PMP-Prep class



Objective: To help students pass the PMP exam.• Course structure

• Standardized • Comprehensive• Scalable• Use of available online PMstudy.com resources• Structured learning

• Class Environment• Imbibe in students, an “I can do it” mentality• Examples, case studies, role plays etc.• Frequent breaks

• For the Faculty• Flexible• Rest provided to faculty to sustain 4 Day training


Philosophy of PMstudy classroom training


Strong classroom training and environment ensure that students enjoy and learn at the same time

1. Assorted color pens

2. Assorted color highlighters

3. Pencil

4. Pen Holder

5. Stress Ball


5. Mark-up notes

6. Calculator

7. Carry Bag

8. Cap

Gifts and supplies provided (Branders.com)


Supplies for the class and great gifts for people to remember us


PMstudy course structure - summary


A robust methodology that combines online and offline material

1. Online Preparatory Program

Students enroll and make payment

Students get 40 PDUsand apply for PMP exam

2. Classroom Training Material

3. One month PMstudy.com online course (provided on Day 1 of classroom training)

1. Online Preparatory program: This online preparatory course is a 4 step process, and is provided to students after they enrol and make payment for a course. Students are expected to complete this course before PMstudy Classroom Training.

- Step 1: Understanding of PMI, PMP and PMstudy.com education process

- Step 2: Overview of the PMBOK - memorizing and practicing the PMstudy Process Chart

- Step 3: Collecting 40 PMI PDUs from PMstudy.com Classroom Training Preparatory Course (this includes fill-in-the-blanks for all chapters which improves understanding of PMP concepts and completing one or two PMstudy.com Full Length Simulated Practice Tests)

- Step 4: Applying to PMI for PMP Exam and attending PMstudy.com Classroom Training

Please note: All faculty will get an email (to their PMstudy.com email address) with access details for PMstudy Online Preparatory program


1. Online Preparatory Program


100% online introductory program ensures that students get 40 PDUs and come into the class better prepared

This includes1. Workbook of important concepts2. PMstudy.com Process Chart 3. PMstudy.com Detailed Process Chart Template (4 copies)4. Chapter Test **5. Final Test **

** : These documents should be collected back by the faculty at the end of the class


2. Classroom Training Material


Comprehensive and well-structured study material ensures students understand the broad picture and also the relevant details

This access is provided on Day 1 of PMstudy.com classroom training

This includes:1. Guides for all knowledge areas2. Chapter tests for all knowledge areas3. 4 full length simulated practice tests

Please note: All faculty had been provided access to this course before the faculty training exercise


3. One month PMstudy.com online course


Online course complements classroom training for students who take the PMP exam later

• We provide 100% Money Back Guarantee that you will successfully pass PMP certification exam after PMstudy.com PMP-Prep classroom program (Boot camp).

• It is recommended that you should take the exam on the next day after completion of the program (e.g. if your program is completed on a Thursday, it is recommended that you should take the PMP exam on the Friday of the same week). You should take the exam within 30 days of your course completion date for PMstudy.com PMP-Prep guarantee to be valid.

• If you do not pass in the PMP exam in the first attempt, PMstudy.com will reimburse you $ 275* for retaking the exam. Also, you will be provided access to PMstudy.com online for additional 40 days. You should retake the exam for the second time within 30 calendar days of your failing in your first attempt.

• If you fail in the PMP exam for the second time, and need to take the exam again, then PMstudy.com will refund you $ 275* for retaking the exam. Also, you will be provided access to PMstudy.com online for additional 40 days. That test must be taken within 30 calendar days of failing in your exam for the second time.

• If you fail to pass the PMP exam after the Third attempt, we will refund you your course fees (after deducting fees already paid by PMstudy.com towards retaking of PMP exam).

Please note: For details, refer to :http://www.pmstudy.com/whyus/moneyBack.asp


PMstudy.com 100% Moneyback Guarantee


Our 100% Money-back Guarantee (best in the industry) proves that we are confident of our study material

• Day 1 : Introduction, Framework, Integration, Scope, Time (partial)

• Day 2: Time(complete), Cost, Quality, Human Resource, Communications

• Day 3: Risk, Procurement, Professional Responsibility, 55 question test for identifying weak areas

• Day 4: 50 question final test, 3 hour concentrated review, 49 question walk-through (ends at 3:30 PM)

Please note: This will be discussed in detail later; the exact time will be finalized after the initial classes.


Structuring of the 4 Day PMP-Prep Class


Well structured classes with constant review of concepts

In this section, we discussed:• Philosophy of PMstudy classroom training material• Gifts and supplies provided (Branders.com)• Study material provided

• Online preparatory course• Classroom study material• 1 month access to PMstudy.com in Day 1

• PMstudy.com 100% Moneyback Guarantee• Structuring of the 4-Day PMP-Prep class

Questions?


Summary


5. Role of faculty in PMstudy PMP Trainings

• PMstudy Training Workflow (students)

• Workflow for scheduling classes

• Workflow for Managing Logistics

• Workflow for Business development – B2C

• Workflow for Business development – B2B

• Faculty remuneration



Faculty partners with PMstudy in all aspects of PMP Training


Access to PMstudy 1 month course provided in Day 1

PMstudy Training Workflow (students)


The faculty needs to support students before and after the class


Classes scheduled by PMstudy

3 months before the class start date

Faculty informed about class (preferably faculty in local area selected)

1 month before the class start date

Please note : Hotels for classes reserved 1.5 months before class start date

Class is confirmed / cancelled (reasons: less number of students , etc)

1 week before the classstart date

Workflow for scheduling classes


Faculty schedule gives adequate notice to faculty


Study Material(mailed from backoffice)

Gifts(mailed from MybusinessAssistant)

Every month (or as required)

Every month (or as required)

Faculty takes printouts of 55 question test and other material as required

1 week before the class

Faculty provides study material and supplies to students

Day 1: Workbook and Chapter Tests, all supplies and gifts

Day 3: 55 question test

Day 4: Final Test

Faculty collects back the Chapter Test and Final Test

During the class

Day 4 of class

Faculty informs PMstudy about study material / supplies remaining after class

Within 2 days of end date of class

Workflow for managing logistics


Back-office and logistic processes support the classroom training.


Students contact PMstudy through receptionist service (1-888-50PMUSA) or through email

Within 2 hours of call

Someone from PMstudy calls back and provides Tier 1 support / sales

Details provided to faculty for further follow-up (preferably faculty in the local area from where student called) **

** : Calls by faculty are optional. PMstudy encourages faculty to talk with students so that they can understand student expectations better, and this is a practice followed in several successful companies (e.g. GE, Cisco, Microsoft etc.) where technical people talk directly with customers to better understand customer requirements. However, some faculty can opt not to take these calls, in which case, such calls will be routed to other available faculty.

** : This will be tracked. If a student who has talked with a PMstudy faculty signs up and makes payment, faculty will be paid $ 100 as incentive fee (for each student). This is beyond the remuneration for faculty training classes.

*** : The faculty remuneration is variable depending on number of people in the class – to be discussed shortly

Preferably within same day in which call was received

During class, faculty try to promote PMstudy ***

During the class

Workflow for Business Development (B2C)


Faculty have an opportunity to be a part of B2C approach and get additional business


Faculty know some companies in their local area (or area of expertise) which are interested in PMP Training

Faculty follow up to close the corporate deal*

PMstudy gets corporate classes for the company (i.e. a dedicated class of 12 or more students) **

* : This is an optional activity – faculty can opt not to be involved with PMstudy sales (in which case the sales leads will be forwarded to other available faculty)

* : PMstudy will provide all logistical support for the sales activity(e.g. customized online brochures, list of students from the same company who have enrolled with PMstudy etc.) However, no monetary compensation will be paid to faculty during this stage.

** : Faculty involved in corporate sales activity gets paid $ 100 for each student (if hotels and facilities provided by PMstudy) or $ 150 per student (if hotels and facilities provided by corporate). The class may be taught by another faculty. This incentive is payable till PMstudy continues to get business from the same corporate, and is payable up to two years even after the faculty ceases to be associated with PMstudy as a faculty.

PMstudy conducts classes for the corporatePMstudy gets

some corporate sales leads

Workflow for Business Development (B2B)


Faculty also have an opportunity to be a part of B2B channel and build relationships with companies.

• Ques: What if more than two faculty are involved in a sales deal?• Ans: Usually, PMstudy will give one sales lead to a single faculty. However, if

more than one faculty worked on a sales lead, the incentive will be split between the faculty (exact details will be worked out on a case-to-case basis and the decision taken by PMstudy will be final and binding.)

• Ques: What if the faculty has been assigned a company but no significant developments have happened and the corporate deal has not materialized?

• Ans: If an account is not closed within 6 months (and no significant progress is made during this time), PMstudy will have the option to allocate the account to another faculty.

• Ques: How will PMstudy reward high-achievers?• Ans: PMstudy will give lucrative accounts to high-achievers who demonstrate the

ability to close deals. High-achievers will also be nominated to represent PMstudy in PMI conferences, seminars etc. in US and abroad.


Workflow for business development (B2B) – some questions


We are creating a system that is transparent, fair and rewarding for faculty.

Faculty Remuneration (for 4 day PMstudy class)


Number of students

Faculty located within 60 miles of class

Faculty located between 61 – 200 miles of class

Faculty located more than 200 miles from class

Less than 7 $ 3,200 $ 4,200 $ 5,100

7 – 12 $ 4,200 $ 5,200 $ 6,100

13 – 18 $ 5,000 $ 6,000 $ 6,900

More than18 $ 6,000 $ 7,000 $ 7,900

Please Note: The faculty remuneration is the total amount payable by PMstudy to the faculty for a 4-day PMP program. No additional reimbursements will be provided. Faculty will have to make their own travel arrangements and also manage PMstudy logistics. Only printing of study material will be reimbursed through a company FedEx-Kinkos account.

Payments will be done by Bank of America check from Vmedu Inc. Till December 2009, 50% of the payment will be done once the training is confirmed (i.e. 1 week before the class) and remaining 50% payment will be done at the end of each month. After December 2009, 100% payment will be done at the end of each month.

In addition to the above fixed remuneration for each class, faculty will also be provided additional incentives as discussed earlier.


Good teachers are costly, but bad teachers cost more. ~Bob Talbert Best remuneration in the industry, with incentives for getting more students.


Faculty Remuneration (for 4 day PMstudy class) Sample calculations


Best remuneration in the industry, with incentives for getting more students.

Situation Location of faculty

Remuneration

1. Faculty in Atlanta has 10 students in the class – she was involved with talking with and converting 8 students

< 60 miles $ 4,200 + 8 * $ 100= $ 5,000

2. Faculty is teaching a corporate class in Chicago with 15 students. Faculty was responsible for the account and the class is conducted in the company premises

< 60 miles $ 5000 +15 * $ 150=$ 7,250

3. Faculty is teaching a corporate class in Minneapolis with 19 students. Faculty was not involved in doing the sales.

250 miles $ 7,900


• Everyday activities

• Teaching a process

• Teaching a chapter

• Introduction and Project Management Framework



Standardized and structured study procedure ensures consistent and high quality results.

Everyday activities

• Filling in PMstudy Process chart is done in first 20 minutes of every day – students fill in the process chart to the best of their abilities without referring to existing process chart. Students are asked to fill using the blank process chart in Day 1.

• Lunch break is usually at 1:00 PM in all days except in Day 4, when it might be delayed to 1:30 PM. Lunch break is for 1 hour.

• Frequent “health breaks” are provided every 1 hour or 1.5 hours

• At the end of each day, homework for the day is provided by the faculty



Teaching a process



Read through a process from the Workbook. Fill in the blanks and highlight important sections

After each process is completed, fill in the detailed process sheet for the process with important inputs, tools/techniques and outputs.

Students can review the process for 1 minute – 5 minutes depending on the complexity of the process

Faculty discusses the questions and answers for that process.

Teaching a chapter



Teach all the processes for the chapter with examples/role-plays as applicable.

Do a concentrated review of the chapter. This includes:Fill in the detailed process chart for the chapterReview all the highlighted text from the workbook

Answer 15 questions for the chapter

Review answers and discuss questions answered by students

Introduction and Project Management Framework



• From the study material

Summary



• In this chapter, we discussed:

• Everyday activities

• Teaching a process

• Teaching a chapter

• Introduction and Project Management Framework

Questions???


Questions???



2 ® “PMI”, “PMBOK”, “CAPM” and “PMP” are registered marks of the Project Management...

Documents

Transcript of 2 ® “PMI”, “PMBOK”, “CAPM” and “PMP” are registered marks of the Project Management...