Toyota's Commitment to Innovation and ImprovementGroup Presentation

Presented by ITAM Group 81. Jaya Nema (2013124)

2. Jigar Sampat (2013125)

3. Kaustav Maiti (2013132)

4. Manoj Kumar P (2013148)

5. Meet Sabarwal (2013149)

Toyota’s Sales Figures

Background• Founded in 1937 by Kiichiro

Toyoda

• TMC owns Scion, Lexus, Diahatsu, Hino Motors

• Highest Sales of Cars in 2007-08 - 5,119,631 Cars Sold

Toyota Sales Figures in Various Countries

Geographic Region

Total Sales

Japan 8,152,884

North America 8,771,495

Europe 3,346,013

Asia 1,969,957

Others 1,707,742

Reasons for Growth

Growth

Marketing

Innovation

IT Strategi

es

Long Term

Planning

Vision

Long Term

Planning

Future of Mobility

Commitment to

Quality

Challenging Goals

Customer Innovation

How does IT Help?IT Integrates in All Business Cycles

• Marketing

• Planning and Strategy

• Procurement

• Production and Manufacturing

• Distribution and Logistics

IT Services Prior to Implementation of Modern IT Infrastructure• Toyota used Toyota Dealer Network (TDN)

• Employed IBM AS/400 Systems

• Had an in-house IT Department

• Upgradation and maintenance of these systems was expensive

• IT Did Not Support Modern Research and Database Tools

Business Intelligence• Transforms Raw Data into Meaningful Information• Helps in Predicting and Clustering Data• Complex Event Processing• Business Performance Management

Pre-SWOT Analysis

1. Centralized

Data2. High

Availability at Toyota Offices

1. Integration Problems

with Dealers2.

Categorized data not Available

1. To upgrade existing systems

2. Integrate BI in TDN

1. Saturation of Data

2. Data Loss During

Upgradatiion

StrengthsWeakness

es

Opportunity

Threat

Solutions Implemented• Management Encourage IT Improvement

• BI Softwares Implemented Across Enterprise

• SAAS Implemented

• Salesforce, Oracle PL/SQL, BEA Weblogic and Other Modern Softwares Implemented

• Service Oriented Architectures Chosen

• Outsourced to Keane

SWOT Analysis

1. JIT Production reduces costs2. IT Services Enable High Marketing3. Tracking

Status Readily Available

1. SAAS is centralized and Service may be Down if Server or Link to the

Server is Down

1. Integrate Designing

Softwares into ERP System2 .Assembly Line System

Controlled from Server End

1. Saturation of Data External to Organization in

BI Module2. Data Theft

StrengthsWeakness

es

Opportunity

Threat

Current Trends• Toyota sustained recession

• Extensive use of BI and Salesforce

• Extensive and Aggressive Online Adrtising

• 24x7 IT Support

Conclusion• The art of Ingenuity

• Benefits and Impacts of Implementing• Business Intelligence

• SAAS

• Kaizen

• Outsourcing IT Operations and Benefits

• Integration of Various Best Practices to be the Market Leader

Questions…