1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s...
-
Upload
lily-miller -
Category
Documents
-
view
217 -
download
0
Transcript of 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s...
![Page 1: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/1.jpg)
![Page 2: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/2.jpg)
1. Amarel’s activities 2008.
2. Pipeline overview.
3. 2008 summary (main conclusion).
4. Amarel’s 2009 business plan.
5. Amarel’s exclusivity.
![Page 3: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/3.jpg)
1. Contacted more than 300 different companies
(demo meeting with more than 60 companies- nearby 150,000 sits).
2. Participated in main conventions.
3. Designed and developed training materials.
4. Established partnerships with consultancy firms and
complementary product companies.
![Page 4: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/4.jpg)
1. Amarel’s activities 2008.
2. Pipeline overview.
3. 2008 summary (main conclusion).
4. Amarel’s 2009 business plan.
5. Amarel’s exclusivity.
![Page 5: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/5.jpg)
Presentation/ demoExecutive buy-inselecting
![Page 6: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/6.jpg)
Presentation/ demoExecutive buy-inselecting
![Page 7: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/7.jpg)
Presentation/ demoExecutive buy-inselecting
![Page 8: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/8.jpg)
Presentation/ demoExecutive buy-inselecting
![Page 9: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/9.jpg)
Presentation/ demoExecutive buy-inselecting
DIFFERENT CLIENTS
![Page 10: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/10.jpg)
![Page 11: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/11.jpg)
1. Amarel’s activities 2008.
2. Pipeline overview.
3. 2008 summary (main conclusion).
4. Amarel’s 2009 business plan.
5. Amarel’s exclusivity.
![Page 12: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/12.jpg)
The main opportunities in the Israeli market:
A monotonous LMS market.
New “talent management system” market (CSOD/ SABA).
An opportunity for change in the military sector.
A need for an organization social network (the only ready solution).
![Page 13: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/13.jpg)
The main obstacles in the way of success:
Language.
SAAS.
“Talent Management” culture.
The Depression.
![Page 14: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/14.jpg)
![Page 15: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/15.jpg)
DepressionTalent man.SAASHebrewsector
XXXfinancial
XXhealthcare
XXhigh-tech
XXmanufacturing
XXMilitary man.
XXXcommunication
n/rXNon profit
![Page 16: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/16.jpg)
1. Amarel’s activities 2008.
2. Pipeline overview.
3. 2008 summary (main conclusion).
4. Amarel’s 2009 business plan.
5. Amarel’s exclusivity.
![Page 17: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/17.jpg)
Goals:
Obtain at list 3 significant client by 12/2009 in the following sectors:
Financial Services, Manufacturing and High Tech (estimate of 5000 users).
Position CSOD as a leading LMS in the local market – Obtain
significant academic client.
Obtain significant client for connect (JAFI, Ministry for Foreign Affairs)
![Page 18: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/18.jpg)
Partnership with Partnership with the main the main
consultancy consultancy firmsfirms
Partnership with Partnership with complementary complementary
product product companiescompanies
Direct Direct Marketing to Marketing to
the target the target clientsclients
decentralized decentralized marketing marketing ((mailing-list, mailing-list,
conference s etcconference s etc.).)
Develop implementation baseDevelop implementation base
( ( manuals, training tools, sales models etcmanuals, training tools, sales models etc) .) .
Mapping military needs for application SuitabilityMapping military needs for application Suitability
![Page 19: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/19.jpg)
Develop partnerships with consultancy firms:
The main firms in the local market.
Connection to the “target clients”.
No opposing interests.
![Page 20: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/20.jpg)
Partnership with Partnership with the main the main
consultancy consultancy firmsfirms
Partnership with Partnership with complementary complementary
product product companiescompanies
Direct Direct Marketing to Marketing to
the target the target clientsclients
decentralized decentralized marketing marketing ((mailing-list, mailing-list,
conference s etcconference s etc.).)
Develop implementation baseDevelop implementation base
( ( translation, manuals, training tools, sales models etctranslation, manuals, training tools, sales models etc) .) .
Mapping military needs for application SuitabilityMapping military needs for application Suitability
![Page 21: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/21.jpg)
Develop partnerships with complementary products :
Redmatch - significant recruitment application.
Hilan tech – The main HRIS in the local market
E- learning - a main eLearning provider.
![Page 22: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/22.jpg)
Partnership with Partnership with the main the main
consultancy consultancy firmsfirms
Partnership with Partnership with complementary complementary
productproduct companiescompanies
Direct Direct Marketing to Marketing to
the target the target clientsclients
decentralized decentralized marketing marketing ((mailing-list, mailing-list,
conferences etcconferences etc.).)
Develop implementation baseDevelop implementation base
( ( translation, manuals, training tools, sales models etctranslation, manuals, training tools, sales models etc) .) .
Mapping military needs for application SuitabilityMapping military needs for application Suitability
![Page 23: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/23.jpg)
![Page 24: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/24.jpg)
![Page 25: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/25.jpg)
Matching marketing to the market’s needs:
Separate marketing for: HR, Learning, connect.
Emphasize the ROI for depression period.
Focusing on our advantages in contrast of Saba.
![Page 26: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/26.jpg)
Partnership with Partnership with the main the main
consultancy firmconsultancy firm
Partnership with Partnership with complementary complementary
productproduct
Direct Direct Marketing to Marketing to the targets the targets
clientsclients
decentralized decentralized marketing marketing ((mailing-list, mailing-list,
conference etcconference etc.).)
Preparing implementation’s basePreparing implementation’s base
( ( translation, manuals, training tools, selling models etctranslation, manuals, training tools, selling models etc) .) .
Mapping military needs for application SuitabilityMapping military needs for application Suitability
![Page 27: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/27.jpg)
![Page 28: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/28.jpg)
![Page 29: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/29.jpg)
Translate the datasheet by Amarel (started)
Change interface to “right to left” format
Release the Hebrew format.
![Page 30: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/30.jpg)
Partnership with Partnership with the main the main
consultancy consultancy firmsfirms
Partnership with Partnership with complementary complementary
productproduct companiescompanies
Direct Direct Marketing to Marketing to
the target the target clientsclients
decentralized decentralized marketing marketing ((mailing-list, mailing-list,
conferences etcconferences etc.).)
Develop implementation baseDevelop implementation base
( ( translation, manuals, training tools, sales models etctranslation, manuals, training tools, sales models etc) .) .
Mapping military needs for application SuitabilityMapping military needs for application Suitability
![Page 31: 1.Amarel’s activities 2008. 2.Pipeline overview. 3.2008 summary (main conclusion). 4.Amarel’s 2009 business plan. 5.Amarel’s exclusivity.](https://reader036.fdocuments.net/reader036/viewer/2022062409/56649d0a5503460f949dc966/html5/thumbnails/31.jpg)
1. Amarel’s activities 2008.
2. Pipeline overview.
3. 2008 summary (main conclusion).
4. Amarel’s 2009 business plan.
5. Amarel’s exclusivity.