COMMUNICATION SKILLS

(Production Engineering Department, sem2, Government Engineering College-Bhavnagar)

Topic: Cross-Cultural Communication

Presented By

MAKWANA DEVANG 130210125064

Guided BY CHETAN TRIVEDI

What is culture?

Sir Edward Tylor’s definition in 1871 (first use of this term):“that complex whole which includes knowledge, belief, art, morals, law, custom, and any other capabilities and habits acquired by man as a member of society”

Communication Process by which

information is exchanged and understood by two or more people, usually with the intent to motivate or influence behavior

Means to share, not "to speak" or "to write"

Copyright 2005 - 2009: Hi Tech Criminal Justice, Raymond E. Foster

Cross Cultural Communication

Definition of cross cultural communication: Cross-cultural communication, which is also

frequently referred as intercultural communication, is a field of study that looks at how people from differing cultural backgrounds endeavor to communicate. 

Cross Cultural Communication

10 Key Points of cross cultural communication:

1. Realize the nature of intercultural communication

2. Comprehend various cultural perspectives

3. Accomplish different cultures proficiency

4. Compare different cultural values

5. Realize solutions in cross-culture communication

(Continue)

Cross Cultural Communication

10 Key Points (Continued)

6. Adapt to resolve awkward situations

7. Learn foreign languages in oral communication

8. Be aware of nonverbal messages in intercultural communication

9. Use plain and simple written messages in intercultural communication

10. Enrich communication skills among diverse workplace audiences.

Cross Cultural Communication

5 Important Steps for communication:

1.Three significant trends related to the increasing importance of intercultural communication

2. Understanding Culture

3. Achieving Intercultural Proficiency

4. Improving communication with Intercultural audiences

5. Capitalizing On Work Force Diversity

Cross Cultural Communication5 Important Steps

Improving Communication With Intercultural Audiences

(1) Learn nonverbal communication(2) Use oral messages(3) Improve written messages in intercultural

environments

Culture and Communications

Messages are constructed from culture, or “beliefs, values, patterns of thinking, behavior and everyday customs that have been passed on from generation to generation” (Shusta, P. 97)

Both the sender and the receiver use their cultural perceptions of encode and decode messages.

Copyright 2005 - 2009: Hi Tech Criminal Justice, Raymond E. Foster

Cross-cultural Values

FreedomIndependenceSelf-relianceEqualityIndividualismCompetitionEfficiencyTimeDirectnessOpenness

BelongingGroup harmonyCollectivenessAge/seniorityGroup consciousnessCooperationQualityPatienceIndirectnessGo-between

Americans Japanese

Cultural Classification--Hall

Low-Context Cultures - What Is Said Is More Important Than How or Where It Is Said U.S. Germany

High-Context cultures - What Is Said and How or Where It is Said Are Significant Asia Latin America Middle East

Low-context in business

Business before friendship Credibility through expertise & performance

Agreements by legal contract

Negotiations efficient

High-context in business

No business without friendship

Credibility through relationships

Agreements founded on trust

Negotiations slow & ritualistic

THANK YOU