12 Years Building Moz: What I’d Change, Keep the Same & Don’t Yet Know, Rand Fishkin, Moz
27
Rand Fishkin, Wizard of Moz | @randfish | [email protected] The Story of Moz 2001-2016: What I’d Change, Keep the Same, & Don’t Yet Know
-
Upload
lean-startup-co -
Category
Business
-
view
140 -
download
0
Transcript of 12 Years Building Moz: What I’d Change, Keep the Same & Don’t Yet Know, Rand Fishkin, Moz
Rand Fishkin, Wizard of Moz | @randfish | [email protected]
The Story of Moz2001-2016: What I’d Change, Keep the Same, & Don’t Yet
Know
9 Things I’d
Change
#1: Learn Software Engineering
#2: Spend Time at Another Startup or Two
#3: Reject No-Touch Onboarding
#4: Push My Investors to Be Tougher With Me
#5: Only Launch EVPs, Not MVPs
#6: Hire Less. Build Less. Focus More.
#7: Pay More for Fewer, Proven Hires
#8: Multiple Products vs. Singular Focus
2007-2014 2015-2016
#9: Sell Early. Start Again.
7 Things I’dKeep the Same
#1: Geraldine
#2:
#3: IC vs. PW Tracks
#4: Marketing First. Product Second.
#5: Live Our Customers’ Lives
#6: Raise Capital (at least this time)
#7: Choose a Sector Other Startups Avoid
5 Mysteries IDon’t Yet Know
#1: Whether the Juice is Worth the Squeeze
#2: Whether I’m any good at designing software, or just got lucky a few times early on.
#3: Self-Service vs. Enterprise SaaS (source)
#4: Acquisitions vs. Build-In-House
#5: Making Work Personal
I urge you to make your own 3 lists:
What you’d change.
What you’d keep the same.
Mysteries you don’t yet know.
