12 Working Days of Christmas Report
Transcript of 12 Working Days of Christmas Report
12 Working Days of Christmas Report Client: RAVEN5 Campaign Dates: Dec. 8 – Dec. 23, 2014 Date Prepared: January 5, 2015 Prepared By: A. Page
Metrics
RAVEN5 tracks conversions generated from website traffic, social media traffic & email traffic. We've applied the following average figures for the purpose of applying value to the associated and varied online activity generated. Conversion & Engagement Value Website views – n/a – n/a Website visit – n/a – n/a Time on site – n/a – n/a Email opens – 5,264 - $526.40 Email clicks – 124 - $124.00 Unique email opt ins – 3,621 – 21,726.00 Social impression – 1,061,448 - $1,061.44 Social Facebook – 2,072 - $10,360.00 Social Twitter – 57 – $171.00 Total Value $33,968.84
Website views $0.03, visit $1.00, time on site $1.00 / Email - open $0.10, click $1.00, opt in $6.00 / Social -
impression $0.001, Twitter follower $3.00, Facebook Like $5.00, Coupons Activated $1
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