12 ideas for corporate social media
-
date post
18-Oct-2014 -
Category
Business
-
view
3.950 -
download
1
description
Transcript of 12 ideas for corporate social media
12 Great Ideas
for Corporate Social Media Posts
By Link-Assistant.Com.
INTRO
More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Trying to promote your company’s SMM communities?
Want to make your corporate communities stand out and get a large and dedicated following?
Need more cool ideas for your corporate social media posts?
Then this presentation
is for you!
The slides describe 12 great options for corporate social media updates.
The examples are truly inspiring!
More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Share, share, share! Share your blog posts, news, features, ideas,
sales, etc.
1
Sharing content
is an activity that should be
implemented by any SMM
on a regular basis.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
But,
sometime you
may just run out
of ideas for your
SMM content.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
In this case you can:
- find interesting old posts, flavor
them with new comments and
promote;
- or preannounce some upcoming
stuff.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
This is how we preannounced
BuzzBundle – our SMM tool.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Share your company’s
insights.
2
People’s curiosity is what can bring your tons of
targeted traffic!
- tell how you make your
product,
- describe how your service is
organized etc.
Link-Assistant.Com Copyright © 2013
Show your
backstage:
And you will see that your following will increase manifold!
More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
The trick worked well for the
SMM promotion of ‘Iron Man’
movie. *
* A short backstage video got 3,250 links and 271 shares!
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Tell your brand story.
3
Brand Stories
have a way of sticking with
customers.
This type of stories are enjoyable,
often fun and create emotional
boundaries between companies
and their customers.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
This is a great example from ClifBar.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Connect all your SMM
communities.
4
Connect your social
boards.
All we have preferences with social
media sites.
Some of us are heavy Facebook users
who ignore Twitter, some prefer
Instagram squares to full scale Pinterest
pics.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
To get maximum outreach,
you may interconnect your social media
accounts.
Thus, sharing your Instagram and
Pinterest accounts on Twitter and
Facebook can help you reach more
people.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
That’s what Samsung SMMs did:
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Organize a quiz.
5
Make sure you periodically entertain
your community members.
For example, Quizzes are cool.
And it’s very easy to organize one.
Add some fun to your SMM
routine!
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Here come 2 great example of a
quiz organized by:
Snickers -
they asked their followers to all minibars in
the picture;
Link-Assistant.Com
Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
and Olympics’ Google+ Page –
they suggested to find all words related to the Olympics.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Describe your company’s
success story.
6
Your customers need some kind of proof
that they've chosen the right brand, so
write about your success and
popularity and thank your fans.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Say, if the number of your channel
subscribers reaches 10, 000, or some
research shows that your product is the
best in its category, cry it out loud!
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
This is a great example of bragging with
style from 718 Cyclery , a bike shop
with a popular promo video.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Share your inspiration
with your followers.
7
is what people adore and share, so you
definitely need to add them to your SMM
mix.
Inspiration posts
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
This Nike’s post motivates the
audience to get up earlier and go for a
jog.
That’s a great example of an inspirational
update highly relevant to the brand.
Link-Assistant.Com
Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
is another popular type of inspirational
posts.
People like famous sayings, and you
don’t need much effort to find and share
them.
Quotes
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
8
Share sneak peeks.
is somewhat you show to the selected
audience before revealing it to general
public.
A sneak peek
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
your followers will be delighted to get
some insider info earlier than others.
Add a sneak peek to your SM
community -
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
This is what Mercedes-Benz SMMs
shared before the official product launch:
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
9
Try to make an Internet
meme.
is a very popular way to build
engagement and traffic. So they
can be a great addition to your
social media strategy.
Niche memes
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Here's a great example by WebMeUp :
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
10
Add tips and how-to’s on
using your product/service.
Use social media to improve your
customers’ experience.
Be helpful.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Answer your customers’ most
common questions;
Describe your product/service
little-known tweaks;
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Cover the latest industry
changes;
Direct your followers to your
KnowledgeBase or Blog where
they can find useful info and
practical tips.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Here comes the example by Google
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
11
Share valuable info about
your niche or industry.
can help you increase the level of
trust to your product or brand.
Providing relevant facts
and niche studies
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Like this:
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
12
Don’t forget to mention
your customers!
Make your corporate social media
updates that focused on your
customers .
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
For Example:
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Classify your users in fun types and
ask them to describe these types:
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Describe the remarkable events from
the lives of your community members:
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Or ask your customers simple
questions to get to know them better:
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Now let’s sum it up!
So, to run a successful SMM
campaign you need to:
Share great stuff.
Show your company’s insights.
Share the story of your company.
Interconnect your social media accounts.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Run a quiz.
Share the secret of company success.
Inspire your followers.
Post sneak peeks.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
Make a meme about your niche.
Provide tips on how to use your product/service.
Share relevant facts about your industry.
Make posts about your customers.
Link-Assistant.Com Copyright © 2013 More ideas for corporate social media posts are here: http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/
More ideas on
Corporate social
Media posts are here:
http://www.link-assistant.com/blog/corporate-social-media-posts-ideas/