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CATERING WITH THE SENSES Trends You Can See, Feel, Taste & Touch
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CATERING WITH THE
SENSES
Trends You Can See, Feel, Taste & Touch
About the Speaker
Warren Dietel, Owner & President of
Puff ‘n Stuff Catering
• Entrepreneurial from the beginning
• Professional Experience
– Car Detailing, Puff ‘n Stuff Catering, Disney
Weddings, Disney Institute, Scott Kay
• Purchased PnSC in 2003
• International Caterers Association Director
• Partner with Fresh Ideas, East and
RPI Purchasing
• We started as a bakery
• Opened in 1980 as a family-owned business
• Purchased from my parents in 2003Expanded Infrastructure
in Orlando in 2006 to support growth
• Tremendous potential + aggressive growth plan = 267%
growth in 3 years
The Puff Story
• Over 450 staff members strong (50 FT)
– Diversifying segment base
• Expanded to Tampa in 2009 with an acquisition and
opening of a second office and commissary
• Plans to add third office in St. Louis later this year
• Six exclusive venues & many more preferred
• “Passionately Perfecting Life’s Celebrations!”
The Puff Story
Fresh Presentation bbq
Fresh Presentation churrascaria
Fresh Presentation asian buffet station
Fresh Presentation dim sum cart
Fresh
Presentation flat breads
Fresh Presentation duck
Fresh Presentation soup & salad
Fresh Presentation soup flights
Fresh Presentation soup with attitude!
Fresh Presentation Breakfast Cocktail Party Style
Fresh Presentation Farm Fresh Ingredients!
Faux Designs study in heirlooms virtual egg
Faux Designs ying yang crudo
Classics fresh cheese
presentations
Tray Pass the shadow box
Tray Pass with descriptive t-shirt
Tray Pass with themed
servers
Plated Presentations same protein, multiple ways
Plated Presentations beans and alternative grains
Flavor as Theme blueberry and lavender
flavors and colors
SPEAKEASY
classic cocktails
new style
Pairing Hors d’Oeuvres with Mini-Cocktails
Interactive Beverages
Late Night Snacks Mini Popcorn Boxes
Late Night
Snacks savory bacon and
blue cheese cookies
Late Night Snacks Drunken Tomatoes
At The Table community
At The Table family style service
At The Table Community
Hors d’Oeuvres
At the Table the table soup pour
At the Table the table pour
Reshape, Renew the new chips and dip
Reshape, Renew fish and chips tumblers
Reshape,
Renew mediterranean
sampler
Reshape, Renew salads
Reshape, Renew mac ‘n cheese cupcakes
Reshape, Renew waldorf salad skewer
Reshape, Renew caesar salad in
soy paper cones
Reshape, Renew stuffing cupcakes, mashed potato frosting
Reshape, Renew french toast cubes
Unique
Serving
Vessels
Edible Vessels
Live Action raw bar
Live Action noodles bar
Going Vertical!
Disposable Chic
Food Truck Fad
Seasonal & Fresh
Creative Sweet Tooth
If you cater, you need the ICA
• Education – Art of Catering Food, Catersource, Monthly Webinars
• Publications – Communicater and E-blasts
• Showcase your ICA website listing to potential clients. Referrals
• Networking – Become a part of our family
• ICA Logo
• CATIE Awards
CATIE: Catered Arts Through Innovative Excellence Awards
ICA Culinary Council Membership
Meet the International
Caterers Association:
www.internationalcaterers.org
Thank You!
Warren Dietel| [email protected] | 407.629.7833
To download a copy of my slides, go to:
http://www.slideshare.net/WarrenDietel
www.facebook.com/puffnstuffcatering | Twitter: @pscatering
