117.8 IMPACT SCORE€¦ · locally concious although buying from certified companies is ideal, no...
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ALESSANDRA VIDAL / 19AVIDAL / [email protected] / COLEGIO FRANKLIN DELANO ROOSEVELT B CORP SPOTLIGHT: NUMI 117.8 IMPACT SCORE PEOPLE + PLANET > PROFIT = POSITIVE IMPACT THE TRIPLE BOTTOM LINE NUMI ORGANIC TEA focuses on blending spices and herbs with purpose. Based in California, Numi is continuously striving to meet the triple bottom line. They are Fair Trade and Fair Labor certified, as well as non-GMO verified. Numi is working with the nonprofit program called Together for H 2 OPE to repair and establish water and sewage systems for farming communities in Madagascar and India. They have also carried community-led sanitation education activities. FAIR TRADE NON-GMO H 2 OPE ✦ 82% of ingredients in 2017 were traceable to the farm level. ✦ In 2017, 1,150 households were supplied with filters for safe drinking water. ✦ 5,000 trees were conserved in 2017. ✦ In 2017, $11,934 were invested into Fair Labor implementation.
Transcript of 117.8 IMPACT SCORE€¦ · locally concious although buying from certified companies is ideal, no...
ALESSANDRA VIDAL / 19AVIDAL / [email protected] / COLEGIO FRANKLIN DELANO ROOSEVELT
B CO
RP S
POTL
IGHT
: NUM
I
117.8 IMPACT SCORE
PEOPLE + PLANET > PROFIT = POSITIVE IMPACTTHE TRIPLE BOTTOM LINE
NUMI ORGANIC TEA focuses on blending spices and herbs with purpose. Based in California, Numi is continuously striving to meet the triple bottom line. They are Fair Trade and Fair Labor certified, as well as non-GMO verified. Numi is working with the nonprofit program called Together for H2OPE to repair and establish water and sewage systems for farming communities in Madagascar and India. They have also carried community-led sanitation education activities.
FAIR TRADE NON-GMO H2OPE
✦ 82% of ingredients in 2017 were traceable to the farm level.
✦ In 2017, 1,150 households were supplied with filters for safe drinking water.
✦ 5,000 trees were conserved in 2017. ✦ In 2017, $11,934 were invested into Fair
Labor implementation.
ALESSANDRA VIDAL / 19AVIDAL / [email protected] / COLEGIO FRANKLIN DELANO ROOSEVELTCOFF
EE A
ND N
ATUR
AL C
APIT
AL
2,500 GALLONS OF WATER ARE USED TO MAKE ONE POUND OF ROASTED COFEE
ONLY 20% OF THE SUITABLE LAND FOR GROWING COFFEE IS PROTECTED → HIGH RISK OF DEFORESTATION
COFFEE RELIES ON SMALL-SCALE FARMERS WHO NEED PROTECTION IN ORDER TO ADAPT TO CLIMATE CHANGE’S DEMANDS
ALESSANDRA VIDAL / 19AVIDAL / [email protected] / COLEGIO FRANKLIN DELANO ROOSEVELT
#SUS
TAIN
COFF
EE
BECOME A PART OF THE CONVERSATION,
ASK THE BARISTA WHERE YOUR
COFFEE IS COMING FROM.
MAKE YOUR COFFEE AT HOME OR TAKE
YOUR OWN MUG TO YOUR COFFEE SHOP.
IF YOU FORGET, INCONVENIENCE
YOURSELF AND SKIP COFFEE THAT DAY.
BUY YOUR COFFEE FROM BRANDS THAT
HAVE TAKEN THE SUSTAINABLE
COFFEE CHALLENGE PLEDGE. FIND A
COMPLETE LIST AT SUSTAIN COFFEE’S
WEBSITE.
DRINK LESS COFFEE AND REPLACE IT
WITH OTHER FORMS OF
CAFFEINE LIKE TEA.
ALESSANDRA VIDAL / 19AVIDAL / [email protected] / COLEGIO FRANKLIN DELANO ROOSEVELTBEAU
TY P
RODU
CT’S
FOO
TPRI
NT
LOCALLY CONCIOUSALTHOUGH BUYING FROM CERTIFIED COMPANIES IS
IDEAL, NO PERUVIAN BUSINESSES HAVE BEEN REGISTERED. KNOWING ABOUT THE CARBON AND
WATER FOOTPRINT OF OVERSEAS TRANSPORT, I REALIZE THAT LOCAL AND SOCIALLY AWARE ALTERNATIVES MIGHT
BE BETTER IN THIS SCENARIO.
1% FOR THE PLANETCAUDALÍE IS A MAJOR COSMETICS LABEL, BASED IN
FRANCE. EVEN THOUGH THE COMPANY COUNTS WITH SUSTAINABLE CERTIFICATION, BUYING AN INTERNATIONAL
PRODUCT CAN COME WITH A RIDICULOUS TRUE VALUE, SO I SET OUT TO FIND BEAUTY BRANDS FROM THE FARMER’S MARKET. I ALREADY OWNED A FEW SO I WILL BE USING
THESE BEFORE BUYING MORE.
ALESSANDRA VIDAL / 19AVIDAL / [email protected] / COLEGIO FRANKLIN DELANO ROOSEVELT
TEA’
S FO
OTPR
INT
B CORPORATIONI HAVE DECIDED TO MAKE A SWITCH TO TEA AFTER LEARNING ABOUT THE ENVIRONMENTAL AND SOCIAL DRAWBACKS OF
COFFEE. I FOUND THAT STASH ORGANICS WAS A NEWLY CERTIFIED B-CORPORATION. THEY ARE BACKING CROP ROTATION
AND INCLUSION IN RURAL AREAS, THUS LOWERING SOIL EROSION AND REDUCING CONSUMER’S INDIRECT CARBON
FOOTPRINT. I WILL BE BUYING MY TEA FROM THEM.
NESPRESSO HAS COMMITTED TO THE SUSTAINABLE COFFEE CHALLENGE AND WORKS WITH RECYCLED MATERIALS TO LOWER THEIR TRUE COST. HOWEVER, THIS STILL DOES NOT MEAN ONE SHOULD DRINK AN UNLIMITED AMOUNT OF COFFEE. PART OF BEING AN ACTOR FOR CHANGE IS LOOKING FOR ALTERNATIVES.
#SUSTAINCOFFEE
ALESSANDRA VIDAL / 19AVIDAL / [email protected] / COLEGIO FRANKLIN DELANO ROOSEVELT
SOCI
AL P
OST:
STA
SH TE
A
Learning about the true footprint of coffee encouraged me to share the benefits of drinking tea and supporting B Corp tea businesses. Remembering what I learned during Day 12 and Day 18 about virtual water and the principles of fair trade, I shared this image on Instagram. As I have said before, I believe creating a conscious corporate world is key to our sociopolitical development, but consumers need to make the first leap. I thought highlighting the cost and benefits of supporting initiatives like Stash Tea and Numi could motivate others to consider their purchasing power.
