11/4/20151 How to Sell Deliver Designed by Vanguard Training Services, LLC...

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08/29/22 2 Sales Funnel Sales Funnel Leads Generation Leads Generation Leads Leads Generation Generation Prepare for Objections Courtesy of Vanguard Training Services, LLC Benefits, Features, Facts First Stage Qualificat ion Presentatio n of the Product Discovery Discovery Customer Expresses Interest Presentation Proposal Negotiations Negotiations Close Close Contacts Contacts Qualified Lead Qualified Lead Prospects Prospects Prospects Prospects Customers Customers Prospects Prospects Customers Customers

Transcript of 11/4/20151 How to Sell Deliver Designed by Vanguard Training Services, LLC...

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Sales FunnelSales Funnel

Leads GenerationLeads GenerationLeads GenerationLeads Generation

Prepare for Objections

Courtesy of Vanguard Training Services, LLC

Benefits, Features, Facts

First Stage Qualification

Presentation of the Product

DiscoveryDiscoveryCustomer

Expresses Interest

Presentation

Proposal

NegotiationsNegotiations

Close Close

ContactsContacts

Qualified LeadQualified Lead

ProspectsProspects

ProspectsProspects

CustomersCustomers

ProspectsProspects

CustomersCustomers

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ContactContact

LeadLead

ProspectProspect

CustomerCustomer

ClientClient

Long Term ClientLong Term ClientProgressiveProgressiveCustomerCustomerRelationshipRelationshipScaleScale

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Become a Partner not a Peddler

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Creating Winning Relationships

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Relationship Sales Cycle1ListenListen

ConnectConnect

NetworkNetwork

NurtureNurtureAnticipateAnticipate

ShareShare

SolveSolve

ListenListen

(“Pain”)(“Pain”)

(Needs Defined)(Needs Defined)

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5

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Activities

• 2 person groups will develop a 3-5 minute sales presentation to give to the class using principles and techniques learned.

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