11 TRADE SHOWSUNDER ONE ROOF

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Hosted Buyer Program 2019 Post Show Report

Designed to facilitate interactions between international exhibitors and our highly targeted Hosted Buyers.

Hosted Buyer Program

Hosted Program 2019

H

B

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1

9

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9

2019 Hosted Buyers

And more…

1,300 successful business meetings

Exhib

itors

Pro

duct

Segm

ents

74%of the hosted buyers rated the

Quality of Meetings as Good/Excellent

Hosted Buyer Program Stats

95%of the buyers are satisfied

with the program

Indochina48%

Other parts of Asia24%

Southeast Asia28%

Hosted Buyers breakdown by Region

141Hosted Buyers

Hosted Buyers Profile

Importer23%

Retailer26%

Wholesaler13%

Manufacturers10%

Supermarket8%

Others20%

Business Function breakdown

IndustryProfessionals

Procurement Results

53%

47%

of the buyers* have secured new suppliers through the Hosted Buyer Program.

are still in acquisition with new suppliers from the program.

*based on post-event survey result collected

Procurement Figures

*based on post-event survey result collected

$1,706,000* USDTotal Procurement value with new suppliers

Hosted Buyers Total Expected Revenue in the next financial year

$27,402,000* USD

“This is my first time here. It was easier than expected to achieve my

global sourcing targets. I even discovered unique products that could

potentially become a new revenue stream for us!”

Eileen Cheng

Senior Executive, Procurement, SATS BRF Food Pte Ltd (Singapore)

“We had very good business meetings with 16 major decision makers

through Hosted Buyer Program, and it was a really great business

opportunity for us.”

Yuki Naoyuki

Grocery Dept. / Merchandise Manager, Genky Stores, inc (Japan)

"Asia, especially Indochina, is a huge market for us. Being here and

having access to the Connex360 business matching service is truly a

game-changer in ensuring that we meet only the people who matter

to our business."

Dickson Foo

Food Service Director, LSH Cambodia Pte Ltd (Cambodia)

"The trade show and Hosted Buyer Program is an excellent

networking platform. I was able to meet many international

exhibitors relevant to our business and am confident that these

connections will translate into business opportunities.“

Yuko Matsui

Chief, Cordon Vert Co. Ltd (Japan)

Feedback from Hosted Buyers

"A well-organized trade show that delivers on its promise. From

exhibitors to visitors, everyone is here to do business. No wonder

there are so many exciting sourcing possibilities!“

Joelle Goh

Director, Indoguna Singapore Pte Ltd (Singapore)

"We came for the latest products and industry trends, and are leaving

with new business connections. Amazing experience, amazing

networking opportunities.“

Terry Chua

Managing Director, Pikzern Marketing Sdn Bhd (Malaysia)

"Good networking and finding the right suppliers”

Eugene Ng

Managing Director, BB Deli Food (M) Sdn Bhd (Malaysia)

Feedback from Hosted Buyers

"This is the best Hosted Buyer Program in the region! It's well organized

and the meetings were well scheduled, making it easier to manage our

time. This is truly the event to connect with business partners.“

Enrique Miquel Valles

President/COO, Mida Food Distributors Inc. (Philippines)

Participated Exhibitors Profile

America5%

Europe20%

Indochina11%

North Asia29%

Oceania1%

Other parts of Asia11%

Southeast Asia23%

Participated Exhibitors breakdown by Region

Top 10 Participating Countries

1. Taiwan

2. Malaysia

3. Vietnam

4. Italy

5. Korea

6. Philippines

7. India

8. Singapore

9. China

10. Turkey

Most Searched Product Segment

1. Sweets & Confectionery

2. Drinks

3. Seafood

4. Meat

5. Fine Food

TOP 10 Most Searched Products

1. Chocolate Products

2. Snack Foods

3. Biscuits

4. Non-alcoholic Drinks

5. Frozen Fish, Seafood Products

6. Frozen Meat Products

7. Frozen Poultry Products

8. Fish Products/Seafood

9. Canned Food Delicatessen Sauces & Seasoning

10 Ready-Meals & Soup Products

Search Trends

Feedback from Exhibitors

“We met many genuine buyers who were seriously looking to do

business. The business matching service helped facilitate the

connection. We had such a good experience here that we would like

to recommend it to other sellers.”

Chandran Suppiah

Managing Director, Dareo Integrated Sdn Bhd (Malaysia)

“One of the best business matching services I have experienced at

exhibitions. We met high quality, interested buyers in an easy and

time efficient manner."

Maria Lucchesi

Sales Manager, Foodeast Trade SRL (Italy)

“Buyer quality was excellent. I can't think of any other business

sourcing platform that would enable us to meet so many genuine

and qualified buyers in a single experience.”

Vern Cheng Kee

Director, Foodie Drools Pte Ltd (Singapore)

“This is what all trade shows ought to be like! In just a few days, we made

plenty of quality connections with the right pre-qualified buyers that

would have otherwise cost us massive amounts of time and effort to

develop.”

Fabian Kraemer

Export Director Asia & Middle East Bio-Zentrale Naturprodukte GmbH

(Germany)

Overall Results

91%of the participants will

recommend this event to an

industry peer/colleague

85%of the participants are satisfied

with the online business

matching platform,

CONNEX360

Average12%

Good88%

Pre-Show Communication

Poor3%

Average9%

Good88%

Travel Arrangements

Average27%

Good73%

Online Business Matching (CONNEX360)

Poor4%

Average46%

Good50%

Meeting Structure

Poor3%

Average21%

Good76%

Length of Meetings

Overall Results

Contact Us! jenn.teo@koelnmesse.com.sg

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See you at THAIFEX-Anuga Asia 2020!