10 WAYS TO CREATE LASTING CHANGE

Kris Kolevar, Project Manager, Planet Blue

Joan Witte, Director of Communications, Information and Technology Services

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1. Make it as easy as possible

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Motion Sensing Power Strips (MSPS) & Task Lamps

Occupancy sensors for fume hoods and lights

Fan run time reports deliveredweekly to facility managersvia email

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2. Leverage technology

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Computer Power & Patch Management

Smart Power Strips

Buy Energy

Star

Scripts/Images

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3. Engage the community

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Building a cross-functional team

Commissioning the people

Online portal to share ideas and learn about conservation

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4. Repetition is a good thing

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• News Features

• Web ads (Ctools, etc.)

• E-mail Blast to campus

• Diag board ads

• Bus signs

• Table tents

• Plasma ads

• Giveaways

• Flyers / Posters

• Social networking

• Michigan Daily / University Ads

Repeat, Repeat, Repeat

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5. Provide data

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Lobby Boards

Energy Management website

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6. Focus on the emotional or wider-good benefits

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7. Provide ways to physically show commitment

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Plaque

T-shirts & Water bottles

Commitment to be Planet Blue Citizens

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8. Leverage 3rd party endorsements

Bill Weihl,Google Energy Czar

Matt Banks, S Senior ProgramOfficer - Business& Industry Program, World Wildlife Fund

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"I challenge everyone in our community to think about how even the smallest efforts will work to make our great institution even greener."

Mary Sue Coleman, U-M President

“Spending a little more on energy efficient equipment is just good business. It reduces our energy usage and our greenhouse gas emissions.”

–Tim Slottow, Executive Vice President & Chief Financial Officer

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9. Publicly recognize positive behaviors

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Distinguished Citizen Award

List of all Planet Blue citizens and actual case studies

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10. Educate

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Small meetings

Partnerships…Student Sustainability Initiative

Campus Events

Lectures

Case Studies

Direct Contact