10 things you should know, but no one ever told you-2010 version

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Transcript of 10 things you should know, but no one ever told you-2010 version

  1. A PRESENTATION BY EVAN VAN LISSUM
  2. www.delicious.com/10things
  3. 10 thingsto know aboutthe internet
  4. 0 91. What may be true today, might be false tomorrow2. Keep it simple, your audience is probably not assmart as you3. SEO: Google does not use keyword meta tag in webranking4. Use social media, but do it wisely5. They know more about you than you often realise6. Flash is a wonderful multimedia platform...if usedproperly7. Banners are not very sexy8. Online video is steaming hot9. Change your way of thinking10. Never forget that ultimatly it is only advertising
  5. 0 91. What may be true today, might be false tomorrow2. Keep it simple, your audience is probably not assmart as you3. SEO: Google does not use keyword meta tag in webranking4. Use social media, but do it wisely5. They know more about you than you often realise6. Flash is a wonderful multimedia platform...if usedproperly7. Banners are not very sexy8. Online video is steaming hot9. Change your way of thinking10. Never forget that ultimatly it is only advertising
  6. WHAT WILL THE FUTURE BRINGsource: worldwidestar.wordpress.com
  7. 0 91. What may be true today, might be false tomorrow2. Keep it simple, your audience is probably not assmart as you3. SEO: Google does not use keyword meta tag in webranking4. Use social media, but do it wisely5. They know more about you than you often realise6. Flash is a wonderful multimedia platform...if usedproperly7. Banners are not very sexy8. Online video is steaming hot9. Change your way of thinking10. Never forget that ultimatly it is only advertising
  8. Design
  9. ESSENCE!
  10. BIG Buttons + Search
  11. mostimportantcontent THEFOLDothercontent
  12. The Fold. Click vs scroll source: http://www.useit.com/alertbox/scrolling-attention.htmlPercent of Viewing Time Pixels from top
  13. Picture better than1000 words.Pictures + Animations +Video(max 2 min)
  14. Airline ticketshttp://www.anywayanyday.com
  15. LESSON 2Your audience is probablynotas smart as you. Make iteasy.
  16. 0 91. What may be true today, might be false tomorrow2. Keep it simple, your audience is probably not assmart as you3. SEO: Google does not use keyword meta tag in webranking4. Use social media, but do it wisely5. They know more about you than you often realise6. Flash is a wonderful multimedia platform...if usedproperly7. Banners are not very sexy8. Online video is steaming hot9. Change your way of thinking10. Never forget that ultimatly it is only advertising
  17. MOBILE
  18. more than 7 billion apps
  19. more than 7 billion apps
  20. 3 mio sold in 80 days
  21. LESSON 3Go mobile
  22. 0smart as you3. Go mobile 91. What may be true today, might be false tomorrow2. Keep it simple, your audience is probably not as4. Use social media, but do it wisely5. They know more about you than you often realise6. Flash is a wonderful multimedia platform...if usedproperly7. Banners are not very sexy8. Online video is steaming hot9. Change your way of thinking10. Never forget that ultimatly it is only advertising
  23. How to get yourFacebook pagebanned?
  24. The rst 10 people to comment on this po win tickets.
  25. The rst 10 people to comment on this po win tickets. 25th fan will win a slab of beer!
  26. The rst 10 people to comment on this po win tickets. 25th fan will win a slab of beer! Tag yourself in this photo and win tickets.
  27. The rst 10 people to comment on this po win tickets. 25th fan will win a slab of beer! Tag yourself in this photo and win tickets.Read the promotion guidelineshttp://www.facebook.com/promotions_guidelines.php
  28. Promotion guidelines:6.1We may modify these Promotion Guidelinesat any time without notice to you.
  29. Facebook requires that anyonewanting to administer a promotionor sweepstakes on their Facebook Pagerst get written approval.
  30. Facebook requires that anyonewanting to administer a promotionor sweepstakes on their Facebook Pagerst get written approval.Paying 10.000 EURO helps
  31. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-
  32. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-How Facebook decideswhat to put in yournews feed?
  33. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-How Facebook decideswhat to put in yournews feed? Newcomers have a problem
  34. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-How Facebook decideswhat to put in yournews feed? Newcomers have a problem You need interaction = Catch 22
  35. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-How Facebook decideswhat to put in yournews feed? Newcomers have a problem You need interaction = Catch 22 Top news censorship
  36. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-How Facebook decideswhat to put in yournews feed? Newcomers have a problem You need interaction = Catch 22 Top news censorship Most recent news is censored too
  37. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-How Facebook decideswhat to put in yournews feed? Newcomers have a problem You need interaction = Catch 22 Top news censorship Most recent news is censored too Stalking your friends wont help
  38. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-How Facebook decideswhat to put in yournews feed? Newcomers have a problem You need interaction = Catch 22 Top news censorship Most recent news is censored too Stalking your friends wont help Having friends stalking you, does help
  39. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-How Facebook decideswhat to put in yournews feed? Newcomers have a problem You need interaction = Catch 22 Top news censorship Most recent news is censored too Stalking your friends wont help Having friends stalking you, does help Links in status updates +1
  40. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-How Facebook decideswhat to put in yournews feed? Newcomers have a problem You need interaction = Catch 22 Top news censorship Most recent news is censored too Stalking your friends wont help Having friends stalking you, does help Links in status updates +1 Photo and video in status +10
  41. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-How Facebook decideswhat to put in yournews feed? Newcomers have a problem You need interaction = Catch 22 Top news censorship Most recent news is censored too Stalking your friends wont help Having friends stalking you, does help Links in status updates +1 Photo and video in status +10 Comments = key
  42. source: http://www.businessinsider.com/how-facebook-decides-what-to-put-in-your-news-feed--these-10-secrets-reveal-How Facebook decideswhat to put in yournews feed? Newcomers have a problem You need interaction = Catch 22 Top news censorship Most recent news is censored too Stalking your friends wont help Having friends stalking you, does help Links in status updates +1 Photo and video in status +10 Comments = key Popular kids win
  43. in Belgium
  44. source: http://www.bvlg.be
  45. source: http://www.bvlg.be
  46. LESSON 4Use social media,but do it wisely
  47. 0smart as you3. Go mobile 91. What may be true today, might be false tomorrow2. Keep it simple, your audience is probably not as4. Use social media, but do it wisely5. They know more about you than you often realise6. Flash is a wonderful multimedia platform...if usedproperly7. Banners are not very sexy8. Online video is steaming hot9. Change your way of thinking10. Never forget that ultimatly it is only advertising
  48. Bestviral agency in the world?
  49. Contest of Lano, aNorwegian brand for babyshampoo.The winning photo will be on the packaging.
  50. Winner:Mikael with 29.105 votes
  51. Rickrolling. never gone give you up. 40 mio views
  52. Rickrolling. never gone give you up. 40 mio views Rumour Steve Job died. Market value went down with 10 billion dollar in 10 minutes.
  53. LESSON 5The internet is stillthe largest experiment inanarchy we have ever had.
  54. 0smart as you3. Go mobile 91. What may be true today, might be false tomorrow2. Keep it simple, your audience is probably not as4. Use social media, but do it wisely5. They know more about you than you often realise6. Flash is a wonderful multimedia platform...if usedproperly7. Banners are not very sexy8. Online video is steaming hot9. Change your way of thinking10. Never forget that ultimatly it is only advertising
  55. DigitalAgenciesof the Future
  56. iPhoneScreen grabs
  57. Google
  58. GoogleiPhone/ iPad
  59. GoogleiPhone/ iPad HTML5
  60. LESSON 6Flash?
  61. 0smart as you3. Go mobile 91. What may be true today, might be false tomorrow2. Keep it simple, your audience is probably not as4. Use social media, but do it wisely5. They know more about you than you often realise6. Flash?7. Banners are not very sexy8. Online video is steaming hot9. Change your way of thinking10. Never forget that ultimatly it is only advertising
  62. MEETTHE iAD
  63. What is the iAD?
  64. What is the iAD?Rich media banners on iPhone