10 SEO experiments that will change the way you do SEO

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Google doesn't want you to know the secret sauce behind its ranking algorithm recipe. So, most SEOs rely on gut feeling when using certain SEO methods they think should work. However, there are ingenious SEO among us who don't mind working their fingers to the bone and digging up hard-won SEO facts in (usually time- and resource-consuming) field experiments. http://webmeup.com/blog/seo-experiments.html

Transcript of 10 SEO experiments that will change the way you do SEO


2. 1. Backlinkos Skyscraper Technique 3. Brian Dean of Backlinko Found a top-notch content piece (the skyscraper)Bested it with his own content piece (an even taller skyscraper)Pitched his post to the right people (those linking to the skyscraper) 4. The Result? a 110% surge in search traffic! Find out how he did it at http://webmeup.com/blog/seo-experiments.html 5. 2. Dejan SEOs outgoing links test 6. Dan Petrovic of Dejan SEO created 2 similar sites, and Pointed 0 links to site A Pointed 1 PR-7 link to site B from a page with tons of outgoing linkshttp://webmeup.com/blog/seo-experiments.html 7. The Result? site B catapulted from #70 to #3 on Google in just weeks! Learn more about this experiment at http://webmeup.com/blog/seo-experiments.html 8. 3. Matthew Woodward's Zero SEO experiment 9. Matthew Woodward said hed promote his blog with 0 links and Helpful video tutorials Postings at niche blogs & forums Realized promo opportunities from Google Alerts http://webmeup.com/blog/seo-experiments.html 10. The Result? MatthewWoodward.co.uk now has 9,608 backlinks!Find out more about how he did it at http://webmeup.com/blog/seo-experiments.html 11. 4. Bill Sebalds test on internal link power 12. Bill Sebald of Greenlane SEO got busy playing with internal links First, hepointed a link from his second-best page to his Homepage -> http://webmeup.com/blog/seo-experiments.html 13. The site jumped from #11 to #10 on Google http://webmeup.com/blog/seo-experiments.html 14. As tweak #2 Hepointed a blog-wide link to his second-best page ->http://webmeup.com/blog/seo-experiments.html 15. The site shoot up to #9 on Google! http://webmeup.com/blog/seo-experiments.html 16. 5. Bill Hartzers title length experiment 17. Bill Hartzer of BillHartzer.Com Made up a fictitious title tag with non-existent words that was 95 characters long and 448 pixels wide http://webmeup.com/blog/seo-experiments.html 18. Google displayed the title tag entirely! http://webmeup.com/blog/seo-experiments.html 19. 6. Cyrus Shepard disavowing links to his site 20. After Google Penguin 1.0, Cyrus Shepard of Moz Used Links Disavow Tool to disavow all 35,000 links to his site (cyrusshepard.com) http://webmeup.com/blog/seo-experiments.html 21. After Penguin 2.0, traffic to the site crippled by half! http://webmeup.com/blog/seo-experiments.html 22. Did removing the disavow file help? No, site traffic didnt recover post-Penguin 2.1 Read more about this experiment at http://webmeup.com/blog/seo-experiments.html 23. 7. Dan Petrovic hijacks Rand Fishkin's blog 24. With Rand Fishkins consent, Dan Petrovic of Dejan SEOOutranked Rands own blog in the search results!http://webmeup.com/blog/seo-experiments.html 25. The conclusion? Hijacking is possible if : The copycat page has higher PR Theres no canonical tag set The original page has fewer +1 signals The original page has no Google Authorship Read more at http://webmeup.com/blog/seo-experiments.html 26. 8. Eric Enge plays with Facebook signals for SEO 27. Eric Enge of Stone Temple ConsultingBlasted his 6 pages with 800+ Facebook Likes (some real, some from Fiverr)http://webmeup.com/blog/seo-experiments.html 28. The webpages did not even get indexed in Google ! http://webmeup.com/blog/seo-experiments.html 29. 9. Jason Noels case-sensitive search test 30. Jason Noel of Maven Websites noticed that curt gowdy state park returned 15,300 Google results but Curt Gowdy State Park returned 41, 400 Google results http://webmeup.com/blog/seo-experiments.html 31. Is Google search case senSitiVe? Could be Find out at http://webmeup.com/blog/seo-experiments.html 32. 10. Neil Patels TechCrunch job 33. Neil Patel & his team were called in to help TechCrunch with SEO & social. They Reduced on-site duplicate contentCreated a proper XML sitemapKeyword-optimized title tags & alt textsInterlinked CruchBase &TechCrunch.comWorked with social media influencers http://webmeup.com/blog/seo-experiments.html 34. and http://webmeup.com/blog/seo-experiments.html 35. Search traffic to TechCrunch doubledhttp://webmeup.com/blog/seo-experiments.html 36. and overall traffic grew by 30%! http://webmeup.com/blog/seo-experiments.html 37. Read about all10 SEO experiments in detail at... http://webmeup.com/blog/seoexperiments.html