1. Three former PayPal employees

• Chad Hurley, Steve Chen, and Jawed Karim.

2. Inspirations for YouTube?

• 2004 Indian Ocean tsunami.

• Janet Jackson's role in the 2004 Super Bowl incident

3. $11.5 m investment by Sequoia Capital (Seed/start-up $$)

4. April 2005 – Me at the Zoo

5. November 2005- The first video to reach one million views = Nike advertisement: Ronaldinho.

6. December 15, 2005- 8 million views a day and 65,000 new videos were being uploaded every day

7. October 2006 -YouTube sold for $1.65 billion to Google

1. Google Connection

2. Marketing Focus

3. Original Concept to buy YouTube

4. CEO since 2014

5. Building the Brand

6. Developing completely new media and business models:

• Production

• Distribution

• Advertising-Google’s AdSense (AI Algorithm)

• Consumption/Viewers – 2nd

most popular site on the web (August 2018)

• Feedback

1. Charlie Bit My Finger

2. Chocolate Rain

1. Luis Fonsi – Despacito ft Daddy Yankee (5.97 billion)

2. Ed Sheeran – Shape of You (4.07 billion)

3. Wiz Khalifa – See You Again ft. Charlie Puth (4.01 billion)

4. Mark Ronson – Uptown Funk ft. Bruno Mars (3.46 billion)

5. Masha and the Bear – Recipe for disaster (3.45 billion)

6. PSY – Gangnam Style (3.29 billion)

7. Justin Bieber – Sorry (3.08 billion)

8. Maroon 5 – Sugar (2.89 billion)

9. Katy Perry – Roar (2.75 billion)

10. Taylor Swift – Shake it Off (2.74 billion)