1 The Morning Report for Jewelry Stores Its EASY!
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Transcript of 1 The Morning Report for Jewelry Stores Its EASY!
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The Morning Report
for Jewelry Stores
It’s EASY!
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Ron Martin is Hawaii’s Premier Sales Resultant.
He formed Success Dynamics, Inc. in 1991 to cure the lack of good selling systems in
retail stores.
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He quickly acquired an impressive
list of clients
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Wrote four books and in the summer of 2001 created the now famous Morning
Report®
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I have spent my adult life motivating
salespeople to try harder and sell more.
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If there is something you want to impact, measure
it. If you want to increase the impact,
measure it more often.
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In this regard, nothing has had the impact of
the Morning Report®.
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The Morning Report® started with one client.
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It worked so well that through sheer word of
mouth it arrives at more than 450 different retail locations, in 28 states
and Canada, every day.
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The Morning Report® generates friendly
competition and teamwork at the same time. It
makes goals “the boss” and drives everyone on the
team to strive for excellence.
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The Morning Report® is customized for each
company. Here’s a general look at how it works and
what it can do to maximize results for YOUR business.
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IT’S EASY!
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The Morning Report®The Morning Report®Maximizing results for your
business.
“Every Day”
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What is a Morning Report®?
What is a Morning Report®?
• It’s a Daily Motivator• It delivers dynamic Current Results • It really excites Salespeople• It arrives Before The Rooster Crows• Every morning. Rain or Shine
“It’s Cool”
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What Does TheMorning Report® Do?
What Does TheMorning Report® Do?
• It gets your staff focused on GOALS• It generates more SALES• It institutionalizes RECOGNITION• It provides CONTESTS and PRIZES• It increases your PROFITS
“It Works!”
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How Do I Do It?How Do I Do It?
• It's easy. • You send us the numbers at closing
time• We process them overnight• We e-mail or fax your Morning Report
to you“Every Day!”
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“Why a Morning Report®?”“Why a Morning Report®?”
What do I need another sales report for?
Some People Ask…
“Not Like These”
I have spreadsheets...
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Everybody’s got spreadsheets…Everybody’s got spreadsheets…
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But NOT like The Morning Report®!
But NOT like The Morning Report®!
• It recognizes yesterday’s Heroes• The good news becomes Headlines • Top salespeople get Rewards• The others get needed Motivation
“Every Day”
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Industries Using The Morning Report®
Industries Using The Morning Report®
• Jewelry Stores• Art Galleries• Furniture Stores• Clothing Stores• Time Share Sales• Bike Shops
• Surf & Dive Shops• Gift Shops• Attractions• Car Dealers• Real Estate• Restaurants
“Who Are They?”
And Many Others
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Clothing RetailersClothing Retailers
• Chanel• Corsa• JMR• Noa Noa
• Brighton Collectibles
• Nicky Shoes• Del Sol• XCEL Wetsuits
“It Fits”
Hawaii And Mainland USA
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Jewelry StoresJewelry Stores
• Wesche Jewelers
• Wedding Ring Shop
• Jones Bros.• Pave Fine
Jewelry
• James & Sons• Haimoff &
Haimoff• Warwick
Jewelers• Relios
Hawaii And Mainland USA
“Dazzling!”
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Surf – Ski – Bike & DiveSurf – Ski – Bike & Dive
• Desert Surf• Hawaiian Island
Creations• Midwest
Mountaineering
• Surf-N-Sea• Blue Planet Surf• The Bike Shop• Blue Hawaii Surf
Hawaii And Mainland USA
“Surf’s Up!”
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Art and Furniture StoresArt and Furniture Stores
• Wyland Galleries
• Pictures Plus• Patrick Ching –
Naturally Hawaiian
• Britton Art Gallery
• INspiration• BoConcept• America's
Mattress• Célébrités
Hawaii, Canada and Mainland USA
“Who Else?”
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Attractions And AccessoriesAttractions And Accessories
• Arizona Memorial• Marriott Vacation• Honolulu Coffee
Company• Lahaina
Scrimshaw• Martin &
MacArthur
• Sunterra Vacation Club
• Activity Stop• TCA Wireless• Hawaiian
Waters Adventure Park
Hawaii And Mainland USA
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TestimonialsTestimonials
Morning Report users say it best when it comes to talking about the results!
“They Crow About it”
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Four Stores on Maui
As seen in Pacific Business News…As seen in Pacific Business News…
Fifteen art galleries
20 Clothing Stores
Even Controllers Love it
Surf & Sales Both UP
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Jewelry Store ExampleHonolulu, Hawaii
Jewelry Store ExampleHonolulu, Hawaii
A Jewelry Store owner recently shared his success using the
Morning Report® with a national jewelry association.
He agreed to share it with you here…
“What A Guy!”
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29“I used to get to my office, get out my magnifying glass and look through my spreadsheets to see what was going on.”
What’s Wrong With This Picture?
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Opportunity Knocks
“Ron Martin dropped by my store one day to show me his latest motivational creation; The Morning Report®, and it
changed my world.”
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“Now, I get up in the morning and go to my computer first thing.”
A Better Way
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32“I open up my Morning Report® and see what happened both yesterday as well as month to date in a variety of ways. It’s
always fresh and dynamic.”
Every Day
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Yesterday’s Stars Typical Average Size Jewelry Store
“I tell Ron what I consider to be a Star Day. The Morning Report® salutes those Stars, and adds some motivational
comments.”
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Month To Date RankingsTypical Average Size Jewelry
Store
“The Standings Page gives me a ranking every day in terms of both total sales and sales per hour, along with the
current leaders in other established categories.”
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“THE BOSS”Sample Goal $180,000
“The Boss was copyrighted by
Ron in 1966, and appears in all of his books. It gets everyone on my team focused on the monthly goal EVERY DAY, and rewards them
for going over it with a shared
bonus pool based on sales over the goal.”
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Personal Boss CardsSample Goal $20,000
“Individual Boss Cards establish
monthly goals with each
salesperson and we all get
to see their daily
progression to and above the
goal. This really gets my
salespeople goal oriented.”
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Manager Comments
“My manager posts the Morning Report® along with her fun, motivating comments.”
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38“The first thing my salespeople look at every day is the Morning Report®.”
Staff Reactions
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39“My calls while driving to the office are now to congratulate rather than discover”.
Information Is Power
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End Of Month Awards
“I no longer need to re-invent the wheel every month with new confusing contests.”
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Cash Talks!
“Nothing excites salespeople more than cash awards. The Morning Report® allows me to structure meaningful contests
that they get behind every month.”
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42“The best part of all is going to the bank to make BIGGER deposits!
Money in the Bank
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Incentives For SuccessIncentives For Success
Salespeople want to know…
What’s In It For Me (WIIFM)?
The Morning Report gives them the answer…
“More $ for more Sales”
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• Team Morning Reports
• Sales per hour• Sales by store• Sales over goal
Or customize your own!
• Selling cost • $ per hour by store• $ per transaction• Goal Rankings• Units per Sale
Endless Possibilities…Endless Possibilities…
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Let’s Get Started!Let’s Get Started!
808-947-7500 or Toll Free: 888-979-3279
www.SuccessMadeEasy.com