1

Product Management & Design Q1 2015

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2

ROADMAP

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3

Q4 Plan

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Related Questions

September October November December

Rich Authoring Experience

(Multi-Content)Publish Series & Questions across

Communities(for Private Groups)

SharePoint Integration

Alpha – Redesigned iOS &

Android Apps

Member and Content Management

(for Private Groups)

Advanced Analytics Full Rollout (Post Beta)

January

Homepage + Wrap Up – Complete

Private Groups

4

Q4 Delivery

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Related Questions

September October November December

Rich Authoring Experience

(Multi-Content)Publish Series & Questions across

Communities(for Private Groups)

SharePoint Integration

Alpha – Redesigned iOS &

Android Apps

Private Groups MVP Launch

Advanced Analytics Full Rollout (Post Beta)

January

Private Groups P1 Launch

Delivered Per PlanShuffled Feature Set

5

Q1 Roadmap

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Member Management

Roll up “gear” pages and email digests

Content Management

Lenses Infrastructure

January March

Alpha – Redesigned iOS &

Android Apps

February

Beta – Redesigned iOS &

Android Apps

Sales Rep & Manager Lenses

Full Launch – Redesigned iOS &

Android Apps

Reconfigure “Your Feed” Algorithm

Optimize view and create flows

Tables

Groups Admin Page

MobilePrivate GroupsLensesOther

6

LENSES

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7

What Lenses Enable for our BusinessWin More Deals

Drive a Sense of Urgency• By surfacing targeted ROI and KPI proof points

Versus Niche Competition• Personalized solutions per use case and stakeholder• Compelling, targeted sales demos

Increase Conversion from Lead to Close• Deliver on our promise by bridging GTM strategy & product offering

Remove Hurdles in Sales Cycle• Custom build one-off client requirements via Professional Services

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What Lenses Enable for our BusinessDecrease Churn

Improve Community Performance• Actionable data visualizations inform improvement opportunities • Surface creation and curation features to better community

content Increase Engagement

• Adaptive design, access from any device• Inline integrations, access from any tool• Hook into key enterprise workflows, becoming a daily use tool• Surface key content and visualizations enabling users to be

more efficient and effective at their jobs • Surface discovery features, helping users find most relevant,

personalized content***** Confidential *****

9

What is a Lens?

Functionally, a lens is a single landing page comprised of many personalized modules.

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10

Module Content Types

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Module Creation

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Pre-built Templates

Custom-built Self-built

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Enter Embed Code

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One lens per use case and stakeholder

Lenses Roadmap

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Q1 Q2 Q3 Q4

Infrastructure Sales & Marketing Enablement:

Sales ManagerSales Rep

Content CreatorCustomer Success:Community Manager

CS ManagerSupport Rep

Client

Onboarding & Training: TrainerTrainee

Enterprise: Owner

Administrator

Lens Builder

18

Sales RepLens

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Sales Manager

Lens

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ContentCreator

Lens

21

Buyer Lens

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22

Thank You

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